Initial response to brain storm. I like the idea of using characters to create a middle ground of having to inform whilst still being fun.

A spot of colour! This is all a but miss match and unhealthy look-ing for a health range! Its on the right track though-minty!

Thinking about packaging. Will it be full or with windows? char-acters or products?!

I like the idea of making the products themselves a char-acter too to make the brishing more fun rather than just being conned by packaging!

Friendlier eye s please! What do friendly mouthwashers look like?

TEETH TIMER!!

I had an idea of pushing the range out o just essentials and making a teeth timer to answer a problem found in my research of children not brishing their teeth for long enough,

I would package it as part of the range to make it a new essential.

INFORMATION

Is this even necessary-does it do what it says on the tin in other words. Who is this for? If it was enclosed it would be for the child as the parent has already bought it-therefor its a waste of time.

brush alligner mirror!

I made this mirror as an extra deliverable to allign your teeth into and make it so you;re brish-ing the tooths teeth!

Again-just a response from research which mentioned chil-dren not being about to reach the bathroom mirror!

A few more nets but one more idea-A CHART TO LOG YOUR BRUSHING. Now all I need is a prize..

Colour decision. I was informed that the navy was too dark. It needed to be more risky and fresh and jump off the shelf into a childs eyes. TURQUOISE, covers all of this criteria. CHANGE EVEYRTHING!

THE PRIZE!

TOYS-I finally got to use the fabric printer and I wanted to make the most of the drawings themselves. So I made these tpys to be sent as a reward for a full chart!