SWARUP DUTTANew Delhi, India

Contact: +91-9873886880 ~ E-Mail: rupsdutta@gmail.com

______________________________JOBOBJECTIVE___________________________My objective is to obtain a position in an organization having a professional office environment where my skills are valued and

can benefit the organization. Ideally, I wish to have a focus in sales & marketing for a growing organization

__________________________ PROFILE SUMMARY____________________________ A competent professional with over 7 years of experience My career has spanned diverse roles - Front Line Sales, Channel sales, team management, New Market entry, Multiple

strategic initiatives, planning and execution of new products, space selling in print media and across media platforms, handled & conceptualized various ground events and other promotional activities of various National & International clients

Have handled businesses of various sizes and have been involved in a range of activities Have worked across diverse industries also – Insurance and the Media. Each of these industries has helped me build up

skill sets critical to operate in a competitive environment and delivering value in each of the assignments

___________________________CORE COMPETENCIES__________________________ Expertise in increasing sales revenues, exceeding targeted sales goals, developing profitable & productive business

relationships and building an extensive client base Competent in conducting business valuations and industry analysis. Remains on the cutting-edge, drives new business through key accounts & establishes partnerships and dealer relationships

to increase channel revenue. Skilled in coordinating with various media personnel & PR as well as advertising agencies in implementing communication

plans for product promotion. Analysing latest marketing trends, tracking competitors’ activities and providing valuable inputs for fine tuning sales &

marketing plans

_________________________ORGANISATIONAL EXPERIENCE________________________

Since Jun’13 Bennett Coleman Company Limited, New Delhi, India as Assistant Manager-Times Response

Key Result Areas: Currently handling Public Sector, Boards, Nigams, Authorities, Municipal Corporations and Tenders/Public Notices Vertical

and Corporates Associated with media agencies to maximise the print business and also for special initiatives/concept and innovation selling

across multiple media platforms Space selling, special campaigns and to generate the revenue by conducting seminars and conferences and BTL activities for

National and international clients Accountable for driving ad sales in Delhi NCR and also handling the operational & administrational works in the organization Servicing top clients of the vertical and giving solutions, media planning and running special campaigns 360 degree solution to the clients like print (newspapers, Coffee Table Book, magazines/supplements), TV(Times Now & ET

Now), Radio(Radio Mirchi), Internet, Mobile, OOH Interacting with the clients for understanding their requirements & recommending the most viable solutions/right product

Highlights: Successfully conducted the following events:

o NBCC: National Construction Conclaveo A Dialogue on Green Delhio ASRTU’s International Conference & Exhibition on Public Transport Innovation -2015

Recognized for specially planning of on-ground events like A Dialogue on Re-cycling eWaste to enhance the business of the company

Aug’10-May’13 Jagran Prakashan Limited-Jagran Cityplus, New Delhi as Assistant Manager

Growth PathApr’2011-May’2013 Assistant ManagerAug’2010-March’2011 Team Leader

Key Result Areas: Supervised the corporate sales at regional as well as national level Responsible for droving ad sales in South Delhi region to meet the annual centre sales target Managed media tie-ups, barter deals for publicity and brand promotion Formulated plans for special innovation/feature/supplement occasionally across the Delhi/NCR like property, education,

health & market feature, magazines and yearly calendar to increase the revenue Looked after the training & development of the team and initiated sales pitch innovation to ensure smooth functioning of sales Carried out research & development of new potential market and new product innovation

Highlights: Distinction of launching:

o Monthly ‘Health and Wellness’ tabloid in South Delhi named as “Health Plus”o Second edition in South Delhi named as South West Delhi (12th edition of Jagran Cityplus in Delhi NCR in 2013)

Applauded for planning & launching a Membership Card: Jagran Cityplus Privilege + Card in Faridabad region for test in the year 2013

Oct’08-Jul’09 HDFC Standard Life Insurance Co. Ltd., New Delhi as Corporate Agency Manager-Alternate Channel & Branch Banking

Key Result Areas: Managed channel partners (Indian Bank and HDFC Bank) Guided a team of 5 Insurance Officers for smooth functioning of business so as to achieve the assigned monthly target Established contact with the Bank Managers/Channel Partners for developing lead, sales & cross selling products Formulated business plans and analysed the assessment of revenue potential in business opportunities Carried out product presentations/promotional activities for market development & brand visibility for the channel partner

and bank customers Handled meetings with the corporate clients of the Channel Partners and delivered corporate presentations for marketing

of product and services of the company

__________________________PREVIOUS EXPERIENCE___________________________Aug’07-Oct’08 MetLife India Insurance Co. Ltd., New Delhi as Sr. Financial Planning Consultant

_____________________________EDUCATION_____________________________2007 PGDBM in Marketing & Finance from IMM, New Delhi2003 B.Com. from V.B. University, Hazaribagh 2003 GNIIT from NIIT, Kolkata

___________________________SUMMER INTERNSHIP__________________________Organization: Indiabulls Securities Ltd., New DelhiTitle: InternshipDesignation: Management TraineePeriod: Dec’06-Jan’07 Role: Handled and managed the entire promotions, plans, expansion and need analysis Managed the sales of DMAT Account Looked after the existing clients of tradingLearning: Gained knowledge about the online share trading

_____________________________TRAINING & Workshop________________________ Actively attended:

o Dale Carnegie’s training program ‘Execution Excellence’o Seminar & event on “Real India: The Emerging Market” conducted by Dainik Jagrano Innovation workshop conducted by Times of Indiao Leadership Programme workshop by Times of Indiao Attended a workshop on “How to Succeed in National and International Marketing” conducted by FICCI Organization

_____________________________OTHER ACCOLADES_____________________________ Photoshoot for a Fashion Magazine (UNISH KURI) of ABP Production in Kolkata Done fashion shows and dance shows across India Actively conducted survey on Personal Securities in New Delhi organized by IMM, New Delhi

___________________________ PERSONAL DETAILS___________________________o Date of Birth: 2nd March, 1982o Marital Status: Married o Present Address: A-505, JM Orchid, Sector-76, Noida, UP-201301o Permanent Address: S/O – Mr. Swapan Kr. Dutta, vill + P.O –Janubazar, Birbhum, West Bengalo Languages Known: English, Hindi & Bengali