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Cvent provides web-based software that allows organizations to conduct online event registration, event management, meeting site selection and web-based surveys. Founded in 1999, Cvent is used by thousands of clients in the corporate, association, non-profit, education and government sectors. Additionally, Cvent has established partnerships with various professional organizations in the fields of meetings, travel, and marketing. Backed by the largest customer care team in the industry, Cvent helps its clients to consolidate meetings management, increase attendance and response rates, and reduce expenses.

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Page 1: Cvent provides web-based software that allows organizations to

Cvent provides web-based software that allows organizations to conduct online event registration, event management, meeting site selection and web-based surveys.

Founded in 1999, Cvent is used by thousands of clients in the corporate, association, non-profit, education and government sectors. Additionally, Cvent has established partnerships with various professional organizations in the fields of meetings, travel, and marketing. Backed by the largest customer care team in the industry, Cvent helps its clients to consolidate meetings management, increase attendance and response rates, and reduce expenses.

Page 2: Cvent provides web-based software that allows organizations to

US & Canada1-866-318-4358

UK0808-234-4540

Australia1-800-502-529

[email protected]

Cvent, Inc.8180 Greensboro Drive, Suite 900McLean, VA 22102

Cvent’s client services team is available to ensure that all client issues are promptly solved. Dedicated account managers proactively monitor client satisfaction to consistently exceed your expectations.

24/7 phone and email support

90% of calls answered in under 90 seconds

Highest ratio of service personnel to clients in the industry

Relationship managers serve as system consultants

Free, live, online training sessions

Contextual online help system within the application

Act as user advocates for product enhancement requests

Page 3: Cvent provides web-based software that allows organizations to

An Easy-to-Use, Business-Class Web Survey Tool

Web Surveys

Leverage Surveys in Every Department

Post Event SurveysAdvertisement EvaluationAssociation Member SurveyBuying ExperienceCompany EvaluationCustomer SatisfactionCustomer Service SatisfactionDemographic SurveyEmployee BenefitsEmployee Screening Employee Exit Interview

Employee SatisfactionInternet BehaviorMarket ResearchMarketing Campaign TestingPricing EvaluationProduct SatisfactionProduct TestingProduct RegistrationSales Leads QualificationTraining EvaluationUniversity Course Evaluation

Launch a Survey Today, Make Con�dent Decisions TomorrowOur survey solution makes it easy for any user in any organization to build, launch and analyze web surveys. Marketers can test target markets and evaluate campaign messages. Human resources professionals can use surveys to determine what aspects of an organization need improvement. Customer service managers can use surveys to continually improve upon client satisfaction. Senior management can gather intelligence from employees and stakeholders before making important business decisions. Online surveys bring value to all departments in any organization or industry.

Question & Response LibrariesQuickly create professional-quality surveys using questions and responses from our libraries.

Over 170 questions organized by survey type

Over 70 common response sets

Add frequently used questions to your customizable library

20+ Question TypesGet the right data by asking questions in the right format. Cvent includes more than 20 unique question types, including single answer, multiple answer, open text boxes, date and time format, rank order, matrix questions and custom HTML.

Professional TemplatesCreate well-designed surveys using more than 50 graphical templates. Customize headers, footers, buttons and images to match your organization’s brand, or add custom HTML and embedded media to create a rich respondent experience.

Page 4: Cvent provides web-based software that allows organizations to

Create

www.cvent.com | [email protected]

Launch AnalyzeCreate a detailed, professional survey using a simple, five step wizard.

Publish your survey online. Attract respondents with personalized email invitations and automated, scheduled reminders.

Examine the data using advanced reports that present real-time information clearly and concisely.

Advanced LogicUse question logic to create surveys that tailor themselves to individual respondents, increasing response rates and improving the quality of your data.

Drill deeper into responses with sub questions

Route respondents down specific paths using branch logic

Skip respondents past questions that do not apply to them

Pipe respondent answers into later questions

Customize questions based on contact information

Robust Survey Functionality Interactive questions to engage respondents

Randomize answer order to reduce bias

Support for English, French and Spanish surveys (additional languages scheduled for future releases)

Customizable survey URLs

Integration with Salesforce for leads, contacts and other information

ReportingQuickly assess trends in survey responses or dive deep into the details of your data in real-time.

Clear, colorful charts and graphs

Response summary, cross-tabulation and other key reports

Contact history across surveys

Email marketing campaign analysis

Compare respondents by overall scores

Analyze data over time with cross-survey reports

Receive real-time email alerts based on responses

Tailor reports with report filtering

Share dynamic survey reports via a password protected website URL

Create analytical presentations in Word or PDF format

Web Surveys

Page 5: Cvent provides web-based software that allows organizations to

Don’t Have the Time? Leave it to Us.

Survey Professional Services

Cvent offers a variety of professional services to get your survey campaigns up and running with minimal time and effort on your part.

Survey BuildingLet Cvent turn your paper survey or list of questions into a professional online survey. Our team can review your questions and responses as well as add conditional logic to make sure your survey is designed to capture accurate, reliable data points.

Graphic Design ServicesOur skilled designers create professional looking surveys that can match a desired look and feel, be consistent with your organization's branding, and even feature embedded media.

Summary & Analysis ReportsSurveys create a lot of data – combing through it to find the meaningful trends is time-consuming work. Cvent's Professional Services Group will turn your piles of data into an eye-catching, boardroom-ready report that highlights the intelligence that matters to you. The report looks great, and so will you.

Mike CassDirector of Human ResourcesIsland Timberlands LP

Cvent’s Professional Services Group

built a meaningful survey and delivered

a comprehensive report, highlighting

key points across multiple divisions

and locations.  We found the survey and

reports easy to use and understand –

it was very cost effective. 

Page 6: Cvent provides web-based software that allows organizations to

Be Confident in Your Results

Survey Professional Services

Most people conducting surveys today are not trained survey experts. A little help from our Professional Services Group enables you to get the most out of your project – even if it’s your first survey.

Strategy ConsultationNot completely sure how best to use surveys in your organization? Talk to one of our experts to learn what kinds of questions and responses you should include to accomplish your organizational goals.

Question/Response Review & CommentaryBefore you send your survey out into the world, let our Professional Services team review it and make recommendations to improve the quality of your data.

List Procurement & Response GenerationCvent can connect you to your target demographic, helping you capture accurate, meaningful data.

Turnkey Project ManagementAt times it’s best to leave things to the experts – talk to us about letting Cvent run your survey campaign from start to finish.

Alex BrodyDirector of Industry AffairsAssociation of the US Army

We have been extremely impressed

with the work Cvent’s Professional

Services Group has done for our

organization. Their turnkey project

management option allows us to

focus on other things while experts

do what they do best.

www.cvent.com | [email protected]

In the survey-level analysis on the following page, we have included an Importance-Performance (IP) analysis. The IP map shows performance scores (Top Box Scores) along the x-axis and importance scores along the y-axis. IP maps are also known as grid plots or quad (quadrant) plots. We calculated the importance scores by using a class of statistical techniques called Key Driver Analysis (KDA), explained further in the appendix.

Please note that the importance measured is different from the stated importance that is used to collect feedback from the respondent. The difference between derived importance and stated importance is explained in the appendix.

Importance-Performance analysis is a method commonly used to measure employee satisfaction. Using this type of analysis, we can better interpret the relationship between the importance of certain parameters (“importance”) and judgments about how the company is currently performing in these areas (“performance”).

While importance and performance scores do yield valuable information independently, the relationship between the two factors is much more important to consider when thinking about which areas OrangeCorp should focus on in order to improve employee satisfaction in the future.

For example, those parameters (questions) which fall closest to the focus area (“concentrate here” in the image to the left) are the ones that should be targeted first for improvement, since they are low in performance and high in importance for the company. Alternatively, the questions which fall near the “keep up the good work” area are the ones which already have high performance (Top Box Scores). These questions are also high in importance, meaning they impact people’s satisfaction levels considerably.

Introduction to Importance: Performance Analysis

Page 7: Cvent provides web-based software that allows organizations to

Online RegistrationOur event management system contains an advanced toolset designed to save you time while increasing your attendance.

Accept registrations online via the web, or fax and direct mail

Pre-populate custom registration forms with invitee data

Allow attendees to choose tracks and sessions

Approve or deny registrations submitted

Build new events in five simple steps, or duplicate past events

Manage event programs with task lists and calendars

Design and print certificates, mailing labels, tickets and name badges

The Complete Event Management Solution

Event Solutions

Event QuestionnairesGathering feedback from invitees is critical throughout the event cycle.

Identify attendee expectations using pre-registration surveys

Qualify attendees to better target your events

Measure event success using

post-event surveys

Learn why some invitees declined, then use the data to increase attendance at your next event

Event WebsitesBuild robust event websites that serve as an invaluable resource to your invitees.

Leverage built-in HTML editor to customize your event website

Design custom event pages that highlight sponsors, speakers, the agenda, travel, event fees, FAQs, etc.

Edit the look and feel of your site to mirror your brand

Allow easy access to maps, directions and weather

Boost event awareness by letting attendees post your event to social media sites

Establish an event news feed (RSS) to share key event details

Manage All Types of Events ‒Alumni EventsAuctionsBoard MeetingsConcertsConferencesDinnersExternal MeetingsFundraisersHappy HoursIncentive TripsInternal MeetingsLunchesMembership Events

Networking EventsRetreatsSeminarsSocial EventsSporting EventsSymposiumsToursTrade ShowsTraining ProgramsWebinarsWorkshops

Page 8: Cvent provides web-based software that allows organizations to

www.cvent.com | [email protected]

Event Solutions

Strategic Meetings ManagementCvent helps corporations manage meetings programs more efficiently and rein in meeting spend. Gain control over the entire process by managing planning, budgeting, sourcing, registration, housing, travel and reporting in a single application.

Track meeting costs

Collect meeting requests across your enterprise

Create events and RFPs based on submitted requests

Control spend throughout the sourcing and supplier selection process

Define approval, notification and workflow processes

Set unique access rights for multiple logins

Manage projects using department- specific task lists and calendars

Integrated contact management system

Seamless integration through API

Event Site Selection The Cvent Supplier Network connects planners to a comprehensive database of over 125,000 meeting venues and event service providers. Planners can find detailed supplier profiles, send requests for proposals (RFPs) to multiple suppliers at once, compare quotes and select vendors – all at no cost.

ReportingCvent helps you gain insight into your meetings program by measuring key statistics over time.

Over 100 standard reports and unlimited custom reports

Measure campaign success using cross-event reports

Share real-time reports by placing them on a secure webpage

Track email campaigns in real-time

Export data to a variety of common formats, including Excel, Word, PDF, CSV and more

Payment Collection Instant credit card deposits into your bank account

Accept international currencies

Differentiate pricing by attendee type

Allow groups to register and pay in one transaction

Enable early bird discounts, coupons and automated refunds

Offer volume discounts for bulk registrations

Create breakout sessions with unique pricing

Accept donations online

Compatible with most payment processors

Search 125,000+Venues WorldwideAccess an extensive, public database of hotels, restaurants, special event venues and service providers. Search by location, total meeting space and other criteria.

Easily share your meeting requirements in Requests for Proposals (RFPs) using a simple wizard. Save time by submitting RFPs to multiple venues at once.

Compare bids side-by-side, and select the best venues and service providers for your next event.

1

2

3

Send an RFP and Receive Bids

Compare Quotes from Venues & Service Providers

Page 9: Cvent provides web-based software that allows organizations to

Target Your Messaging & Engage Your Contacts

eMarketing

Strengthen your Events, Surveys & Marketing CampaignsCvent’s email marketing module is a useful complement to Cvent’s web survey and event management platforms. It is designed to elicit a higher level of engagement with your audience of customers, prospects, members or employees. You can send email newsletters, promotions, announcements and other communications to segments of your audience based on their specified interests or preferences.

A more targeted message coupled with robust reporting and metrics results in more successful campaigns – higher open rates, a deeply engaged audience and the most powerful message. One Central Address Book

Maintain all contact information and activity history in one unified database for emails, events and surveys

Integrate your Cvent event and survey campaigns into newsletters, promotions or other announcements

Enable contacts to make live updates to their email address, contact information and interests

Subscription & Pro�le Management Add subscription options to your emails, website or any social media platform

Create customized and branded profile management, forward-to-a-friend and sign-up pages per account, campaign or email

Allow readers to manage personal subscription preferences

Offer one-click global opt-out

Page 10: Cvent provides web-based software that allows organizations to

www.cvent.com | [email protected]

Reporting & Analytics Track and compare click rates by campaign, email message and URL

Analyze subscription growth/decay over time

See all scheduled emails and related distribution lists in a user-friendly calendar view to strategically time communications

Professional Email Design Choose from 100+ custom designed templates – accomodating a variety of communication needs

Be confident that your emails will render correctly by using templates tested for compatibility with all major email clients

Craft HTML emails from scratch with ease using our embedded HTML editor

Leverage built-in best practices such as highlighted calls-to-action, digestible blocks of text and CAN-SPAM compliance

eMarketing