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eMee e-Commerce Offerings Engagement Analytics Desire Engine Social Recommendation Engine Sentiment Analysis How engaged are your users ?

Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

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Page 1: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

eMee e-Commerce Offerings Engagement Analytics

Desire Engine Social Recommendation Engine

Sentiment Analysis

How engaged are your users ?

Page 2: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

343 + ecommerce portals in India and growing

The ecommerce market is getting crowded !

Page 3: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

130

In clothing and apparels

107 Fashion and Lifestyle

97 Mobile and Electronics

Large numbers of online specialty stores as well !

Page 4: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

98%

Of visitors to e-Commerce sites leave

without purchasing

Conversion rates are very low!

Page 5: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe
Page 6: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe
Page 7: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

EA dashboard

Page 8: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

funnel distribution

Page 9: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

geographical trends

Page 10: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

site engagement trends

Initial Media Release

Refer a Friend Campaign

Email Campaign

Page 11: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

individual engagement trend

Loyalty Campaigns

Initial Activation

Low Awareness Score

Page 12: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

gamification toolbar

Page 13: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

gamification toolbar

Page 14: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

deals map

Page 15: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

desire engine

Page 16: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

social recommendation engine

Page 17: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

social recommendation engine

Desire and Recommendations

Page 18: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

sentiment analysis

Page 19: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

gamified feedback

Page 20: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

advantage You…

• Engage users and make them keep coming back for more

• Get your users to market for you!

• eMee’s “Gamification as a service” ensures you focus on your core business while we handle gamification for you

Page 21: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

It’s easy with eMee…

• eMee can go live in < 2 weeks

• eMee is completely customizable to your needs

• eMee offers security and access control at the most granular levels

• eMee fits right in with your existing investments in IT

• eMee requires no additional plug ins

• eMee evolves with you!

Page 22: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

next steps… • identify first set of

goals & metrics

• target first roll out in 4 weeks

• measure impact

• tweak strategy

Page 23: Customer Engagement – Going Beyond SEO By Siddhesh Bhobe

with eMee, it’s easy to get started!

Siddhesh Bhobe

CEO, eMee [email protected]