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8/12/2019 Culture of INDIA & CHINA
1/23
Cross Cultural Management
Presentation
on
Cultures of China
& India
8/12/2019 Culture of INDIA & CHINA
2/23
HOFSTEDESCULTURAL DIMENSONS
Professor Geert Hofstede conducted studies on IBM
employee between 1967 and 1973
The data covered more than 70 countries, first used 40
countries afterwards extended the analysis to 50 countries
and 3 regions.
The values that distinguished country cultures from each
other are categorized into four groups.
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HOFSTEDESCULTURAL DIMENSONS
The four groups of the Hofstede dimensions of national
culture:
Power Distance (PDI)
Individualism versus Collectivism (IDV)
Masculinity versus Femininity (MAS)
Uncertainty Avoidance (UAI)
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POWER DISTANCE
Power Distance measures the distribution of power and
wealth between people in a nation, business or culture.
The power-distance index seeks to demonstrate the extent
to which subordinates or ordinary citizens submit to
authority.
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UNCERTAINITY AVOIDENCE
The uncertainty avoidance dimension expresses the
degree to which a person in society feels uncomfortable
with a sense of uncertainty and ambiguity.
The fundamental issue is how a society deals with the fact
that the future can never be known.
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INDIVIDUALISM
Individualism is the degree to which individuals are
integrated into groups.
In an individualistic societies, the stress is put on personal
achievements and individual rights.
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MASCULINITY
Masculinity is the distribution of emotional roles between
the genders.
Masculine cultures' values are competitiveness,
assertiveness, materialism, ambition and power.
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INDIA
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POWER DISTANCE
India scores high on this dimension, 71,
indicating an appreciation for hierarchy
and a top-down structure in society and
organizations.
Employees expect to be directed clearly
as to their functions and what is
expected of them.
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INDIVIDUALISM
India, despite an intermediate score of
49, is a society with clear collectivistic
traits.
This means that there is a high
preference for belonging to a larger
social framework in which individuals
are expected to act in accordance to the
greater good of ones defined in-
group(s).
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UNCERTAINITY AVOIDENCE
India scores 31 on this dimension and
thus has a medium low preference for
avoiding uncertainty
In India, there is acceptance of
imperfection; nothing has to be perfect
nor has to go exactly as planned.
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MASCULINITY
India scores 57 on this dimension
and is thus considered a
masculine society.
Work is the center of ones life
and visible symbols of success in
the work place are very important.
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CHINA
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POWER DISTANCE
China is a society that believes that
inequalities amongst people are
acceptable which is also visible in its
score at 74.
There exists a subordinate-superior
relationship and there is no defense
against power abuse by superiors.
Individuals are influenced by formal
authority and sanctions.
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INDIVIDUALISM
China with a score of 16 is a highly
collectivist culture where people act in
the interests of the group and not
necessarily of themselves.
In-group considerations affect hiring
and promotions with closer in-groups
(such as family) are getting preferential
treatment.
Personal relationships prevail over task
and company.
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MASCULINITY
China is a masculine society with a
score of 68 which means a success
oriented and driven society.
The need to ensure success can beexemplified by the fact that many
Chinese will sacrifice family and
leisure priorities to work.
Leisure time is not so important.
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UNCERTAINITY AVOIDENCE
China has a low score on uncertaintyavoidance i.e. 21. This shows that they
are stable when tackling uncertain
situations.
The Chinese are comfortable with
ambiguity; the Chinese language is full
of ambiguous meanings that can be
difficult for Western people to follow.
Chinese are adaptable and
entrepreneurial.
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COMPARISON
OF CHINA &
INDIA
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Both the countries are on same level in the power distance
dimension. Both countries society accept in-equalities between the
power-privileged and those who have less power-privilege.
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Both the countries have low score in individualism dimension. The
degree of collectivism in China is much higher as compared to
India.
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Both societies are masculine but the degree of masculinity is
higher in China as compared to India. China & India both are
success oriented countries but the difference lies on the
importance of leisure time. Leisure time for Chinese people is notimportant but in case of Indian people it is important for them.
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Uncertainty avoidance index of both countries are low
which shows that they can handle unexpected situation
and are also stable. In comparison to China, India ishaving less stability when tackling uncertain situations.
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Thank You