Upload
ariel-ramsey
View
215
Download
0
Embed Size (px)
Citation preview
CRMWorks ASIA Digital Marketing Suite
Marketing Automation through Net-Results
CRMWA Digital Marketing Suite Rev 07
Marketing Automation
• Software platform designed to automate repetitive tasks for organizations and streamline the sales and marketing departments
• Net-Results allows you to automate all kinds of marketing tasks. You end up getting more done in less time while doing a much better job of nurturing your prospects, uncovering qualified leads and driving revenue growth.
• Allows automation of lead management.
Net-Results has been ranked the #1 Marketing Automation platform, 4 years running!
What’s In It For You?
• Helps companies identify, score, and nurture prospects and customers.
• Drives more revenue from your new and existing relationships.
• Creates an alignment and efficiency within marketing and sales.
• No matter what type of business you run, Marketing Automation is for you.
Features of Net-Results: Lead Capture / Lead Nurturing
• Campaigns (Drip and Nurture)
• Auto-responders
• Newsletters
• Webinar reminders
Features of Net-ResultsMobile App
• Now available in your iPhone.
• Receive real-time activity data on visitors, prospects and customers
• Free for all NR Subscribers!
Features of Net-ResultsData Segmentation
• Being able to segment prospect data is critical. Deeper segmenting gives you a more meaningful understanding of what is important to your prospects and customers.
• Segmentation provides you with increased sales efficiency.
• Net-Results is the most robust segmentation tool in the industry.
How it works:
• Create Net-Results Segments that select the Prospects you care about.
• Set up marketing actions for the system to take when prospects qualify.
• Net-Results does what you ask. All the time. Even while you sleep. Like magic.
Features of Net-ResultsLead Scoring
• Score leads based on the data that is meaningful to the buyer’s process using Net-Results’ multi-layered scoring system.
• Route leads to the proper channels based on score and behaviors.
• Know which leads are ready to purchase – in real-time.
Features of Net-ResultsSocial Posting via Socialize
Post to your Twitter, Facebook, and personal LinkedIn Accounts using Net-Results! Access the Socialize area within the Marketing Center to enable your accounts and start posting to your social networks!
• Schedule a Post
• Social Calendar
• Manage Accounts
• Search
Features of Net-ResultsReporting and Dashboards
• Customize your data and share with others.
• Easily analyze and quantify your marketing campaigns.
• Identify customer segments through analytics.
Quickly make decisions
based on real-time insights
Features of Net-ResultsCRM Integration
• Instant lead intelligence for your sales representatives.
• Send traceable emails created by marketing without leaving your CRM.
• Increase your sales team’s efficiency and effectiveness.
• Enter contacts into perpetual nurture campaigns from within your CRM.
Features of Net-Results
• Campaign Management
• Sales Alerts
• Landing Page and Form Builder: Send a Webhook to any URL every time your form is submitted. This allows you to trigger just about any action you desire when a web visitor submits any of your forms
• Web Visitors Tracking
• Custom Unsubscribe / Address in Emails:Gain complete control over verbiage, placement, and styling of your Unsubscribe template and corporate address in your HTML emails
Benefits of Net-Results
• Know which advertising strategies are working and those which are not.
• Superior technology brings focus and accountability to your sales and marketing departments.
• Easy setup and immediate ROI.
• A competitive advantage for your business in the marketplace:
– Segmenting your pipeline like no other platform ensures the most target-focused campaigns.
– Net-Results gives you the utmost visibility into your pipeline as leads move through the Buying Cycle.
Marketing Automation Statistics
Forrester, Gartner, Aberdeen Group and Sirius Decisions report that best-in-class companies who invest in marketing automation and demand generation strategies achieve the following results:
150% increase in qualified leads
33% increase in closing rate
49% increase in year over year revenue
17% higher campaign response rates & conversion rates
50% decrease in time to execute campaigns
85% decrease in cost per lead
33% increase in marketing ROI
To learn more about our Digital Marketing Suite, visit our website
https://www.crmworks.asia/solutions/digital-marketing-suite