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Established or up and coming? We don’t mind. We just need to build up a network of archetypal heroes of any kind and from all walks of life who collectively value the power of spreading a new world order message. And help us create young super heroes of tomorrow...today!
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Using Journalism, Multimedia and Performing Arts to Create Young Heroes.
Creating Heroes 2010-2011 Brochure
Journalism, multimedia and Performing
arts are Powerful tools through which
individuals and grouPs can be emPow-
ered, confidence and social skills can be
develoPed, under rePresented sections of
society can be rePresented, new identities
and content can be created, and a strong
Platform for PeoPle to creatively exPress
their feelings, emotions, thoughts and
ideas can be Provided.
about usA hero deliberately and courageously over-
comes obstacles for the benefit of others
without regard to personal consequences.
Conquered obstacles are the only qualify-
ing credentials of heroes and a measure of
one’s own hidden powers.
Heroes embrace obstacles as opportunities
for growth, utilize fear as a means to show
courage, protect and maintain the dignity of
their adversaries, crusade compassionately
for those unable to speak for themselves,
and celebrate diversity for the enrichment
of mankind.
who is a hero?
We all need inspirational heroes as role
models for our lives, businesses, and
wider values. Unfortunately, today’s he-
roes are often sports figures, celebrities,
and rock stars whose lives are laced
with controversy as well as frequent
appearances in courtrooms. Our young
adults, however, need exemplary heroes
with proven values demonstrating
respect for their fellow humans.
They need to witness conflict resolution
practices ending in peaceful solu-
tions with dignity and respect being
preserved for all sides. They need to
understand and value a work ethic
showing the rewards for diligence and
quality coupled with the many benefits
of continuing our education throughout
our lives.
Forgiveness should preside over re-
venge, but today this isn’t true.
Tolerance should rule over frivolous
lawsuits and conflict, but news media
reports imply the opposite.
Acceptance, learning and respect for
another’s diversity should easily out-
shine the dull residue of prejudice, but
currently they do not.
This is why we need to create heroes.
why do we need heroes?
We instil the value of looking within to
find inspiration rather than relying on
those on the outside. Armed with the
weapons of excellence, dignity, and en-
durance, we teach others the awesome
potential of being super-human through
mentoring, education, reporting, and
positive focus.
The mission is to inspire young people
and adults to investigate and challenge
the world around them, enhance their
personal development and promote
their right to make a difference. Using
Journalism and Multimedia to tell sto-
ries creatively, to engage audiences, to
communicate, and to unleash the power
that lies within each and every one of us
to change things for ourselves.
We acknowledge the heroes of Journal-
ism, Media, Performing Arts, Politics
and Sport from the past. We utilize the
skill-set from these same heroes of the
present. And then we create the super
heroes of Journalism, Media, Perform-
ing Arts, Politics and Sport for the
future.
We find and nurture these heroes in
schools, colleges, youth centres, proba-
tion services and YOT teams. We go
outreach and find these heroes in the
streets, in the parks, in the home, and in
a variety of hard to reach locations.
what do we do? how do we do it?
“we have every right to dream heroic
dreams. those who say that we’re in a
time when there are no heroes, they Just
don’t know where to look.”
- ronald reagan
Govern yourself by never allowing
another’s behavior to negatively influ-
ence your conduct. Your actions are
always your responsibility; they are
never another’s fault. Determine your
behavior from your values, from the kind
of person you want to be -- never from
how others behave toward you.
Realise that obstacles are not barri-
ers to your goals, but opportunities for
growth and challenges to enrich your
self-confidence by mastering new skills.
A person having reached a goal without
overcoming obstacles has learned noth-
ing and accomplished even less. Con-
quered obstacles are the only qualifying
credentials of heroes and a measure of
one’s commitment and leadership.
Encourage positive change, not through
criticism, but through your continuous
achievements of excellence for all to
witness. When criticized by others, offer
continual examples of excellence as
your only response.
Enhance one’s self-esteem, not from
the opinions of others, but from the
compassionate causes one has em-
braced and the perseverance and cour-
age expended toward their resolve.
Envision things as wonderful as they
can be, not as they are, and then strive
to create positive change toward these
envisioned goals. All great accomplish-
ments started as a vision that others
could not see.
Give simply to increase the amount of
goodness in the world -- often without
recognition or reward. Give more to oth-
ers than you receive in return, and care-
fully sustain this inequity as a distinctive
characteristic of your leadership.
attributes of a hero:
behavior
obstacles
change
self-esteem
vision
comPassion
Honor and respect fear, for it alone of-
fers you an opportunity to demonstrate
courage.
Without regard to consequences, cou-
rageously fulfill the obligations of being
human by revering all life, defending the
righteous, promoting peace, inspiring
compassion, protecting the environ-
ment, spreading joy, and sharing your
assets* with those less fortunate.
courage
character
Never give up. Most perceived failures
are not failures at all, but instead suc-
cessfully completed stepping-stones to-
ward a goal. The only time you can fail
is if you quit perusing your goals.
Observe, but never judge. Seek out the
differences in others and then celebrate
them, for such diversity is the true pot-
pourri of humanity and will enrich you
with the knowledge and wisdom of the
human experience.
Honor all commitments and obligations
to everyone. Your pledge should be as
meaningful to a king as to a beggar, for
the value of a commitment is deter-
mined from its source, not to whom it is
directed.
Serve enthusiastically as a spokes-
person for the accomplishments and
concerns of others. Attentive leaders
crusade for the injustices, issues, ideas,
and achievements of those less able to
speak for themselves and give ample
recognition for their origin.
While engaging your adversaries always
maintain their dignity. This is the only
road to lasting peace.
Uphold this Value System, especially
under adverse conditions, not to please
someone else, but to honor the unfalter-
ing principles within you, to validate
your character as the type of person
you want to be, and to gradually realize
the awesome potential of being human.
Perseverance
Judging
trust
recognition
conflict
values
using Journalism and multimedia tools
to engage children and young PeoPle in
decision-making:
we live in a digital age. multimedia tools Provide a wealth of new ways to engage young PeoPle, exPlore issues, record views and creatively communicate about the changes young PeoPle want to see. Journalism instills an inquisitive aPProach to investigate and challenge the world around us.
multimedia
Videos and audio recordings for:TV / Radio / Online / Print / or ALL:Podcasting / Video Casting (using youtube, ustream, vimeo)Print Newsletters / Email news letters
Digital photos / photography
Interactive maps
Online surveys
Text messages
Electronic voting
Online discussion spaces and communities / forums
Games
so what is
multimedia?
creating, Publishing and sharing multimedia online
e.g. through video sharing websites,
interactive mapping sites, blogs and
social networks.
creating content
ie: audio, video, print, online and
sharing as podcast, blog, short film,
documentary, or radio show. Incorporat-
ing a range of media to tell a story or for
reporting.
building communities online
where participants can keep in touch
and share ideas, interests and views
with each other.
building online discussion sPaces
where a group can come together to
explore an issue, make decisions and
plan for action. Discussions can be
based around shared media, such as a
video or map.
listening
keeping track of conversations that are
taking place online on a particular issue.
how to use multimedia?
There are many reasons to think about
adding multimedia tools into the mix
when you are exploring how children
and young people can be engaged
in influencing decisions and creating
change.
engaging and fun
Using multimedia tools can turn a par-
ticipation activity into a fun and engag-
ing project. Reaching more children and
young people Online tools and social
media can help an individual, a project
or an organization to reach out to and
engage with more children and young
people from across a wider geographi-
cal area. They can enable groups to
keep in touch between meetings. They
can also open up a conversation to chil-
dren and young people who may not be
able to take part in physical participa-
tion events and activities.
fostering creativity
Using multimedia tools encourages
creative thinking and creative expres-
sion. It can allow individuals and groups
to explore new ideas in new ways. Cre-
ative thinking can lead to new solutions
to old problems.
Process and Product
The process of using multimedia tools
to explore an issue can provide a focus
and structure for discussion, collabora-
tion and decision-making.
Multimedia tools can create a record
of that process. Often you will also be
working towards a ‘product’ that shares
children and young people’s views,
insights and experiences on the issues
that matter to them.
why use multimedia and social media?
a right to different media of exPression: article 13
Article 13 of the UN Convention on the
Rights of the Child gives children and
young people the right to express their
views and ideas ‘either orally, in writ-
ing or in print, or in the form of art, or
through any other media of the child’s
choice’.
authenticity
When children and young people’s
views are written down by adults in a
paper report, a lot of the information
shared by children and young people
(in tone of voice, body language and
phrasing) can be lost. Using multimedia
tools to record and share children and
young people’s views can help present
a more authentic account of what a
group want or think about an issue.
offering insights and sharing stories
Multimedia tools can give decision
makers insight into children and young
people’s lived experiences, as well as
information about what children and
young people think and want.
more than Just ParticiPa-tion: added benefits
Children and young people can gain
new skills: learning to use new technol-
ogies; learning about film making and
editing; learning about how to produce
and publish content online; and building
their media literacy skills.
accessibility and inclusion
Multimedia tools can engage children
and young people who may be exclud-
ed by other participation methods. They
can also be used to work with diverse
groups of children and young people.
For example, the How To guide on
working with children and young people
with communication impairments sug-
gests using audio and video recording
to engage communication impaired
children and young people.
Using multimedia tools like video in
participation also allows children and
young people who may not feel com-
fortable ‘in front of the camera’ or ‘in
the limelight’ of a participation project
to take up roles behind the camera or
behind the scenes – where they can still
have an influence on the process.
Multimedia and social media can be used
in loads of different ways.
Our aim is to facilitate the involvement
of children and young people to work
as strong individuals within a team to
create and communicate in a variety of
ways
We explore how multimedia and Jour-
nalism tools fit into exploring proposed
outcomes. This is in consultation with
the wider group.
We motivate young people to explore
all creative avenues of expression and
to utilize the fun, interactive and afford-
able ways they can create media.
where does multi-
media come in the
Process?
This list can help demonstrate what
Multimedia, Journalism tools and social
media can be used for:
context setting
Introducing discussions and providing
key information and insights about an
issue.
creativity and creative exPression
Engaging children and young people
and exploring and expressing ideas in
different creative media.
conversation
Starting and hosting discussions in
the spaces where children and young
people are active.
the 7 cs of multimedia for ParticiPation:
consultation
Using the internet and interactive tools
to ask for children and young people’s
views in dynamic and accessible ways.
Also getting out and about recording
vox pops, surveys, interviewing.
collaboration
Providing a space (online) where
children and young people can work
together across boundaries.
camPaigning
Engaging with a wider range of people
to convince them of the need for chang-
es and gain their support for change.
change
the goal of participation and
something that can be celebrated
through multimedia and social media.
“i have a great deal of resPect 4 the
Power that the arts can have. aesthet-
ics are often more accessible than sterile
intellectual treatments & if these two
communication mediums are combined, they
can have an incredibly Powerful effect.”
- Peter JosePh
the arts
Performance Arts, culture and creative media have always gone hand in glove with activism and social movements looking towards change.
As writer and activist Arundhati Roy has said, writers and artists are almost morally obliged during times like these to take a stand and reflect on what is happening in the world around them.
Perhaps most importantly there is a huge untapped possibility for using arts and creative educational media to help engage children and the younger generation with the critical issues of our time. They are not only the ones who will inherit the mess cre-ated by previous generations, but also the ones who most need a voice to help us all transcend the current crisis.
utilizing the arts
Back in 1992, at the first Earth Summit
in Rio, a 12-year-old Seven Suzuki
made an impassioned plea to the as-
sembled on behalf of children around
the world, leaving many in the audience
visibly shaken. It later transpired that
her speech had a major impact on many
world leaders.
Maybe we can use creative media to
encourage more youth leaders to make
such an impact in our current climate?
so by also incorPorating the arts into our remit...
We at Creating Heroes recognize just
how capable and undervalued the
younger generation can be. Through
use of performance arts and with input
from both established and up and com-
ing talents from various specialisms,
we strive towards nurturing and then
unleashing raw talents. In particularly
of those growing numbers who are
falling through the gaps as society,
family, schools and the many religious
institutions struggle to stay in tune with
a shifting world order. It’s about seeing
what happens when unique individu-
als are given the creative freedom to
surprise, delight and shock us with their
potential, and thereby valuing the real
essence of diversity today.
We have been building effective links
across a wide remit, and continue to
work closely with a network of local
authority inclusion teams, schools and
other agencies dealing with alterna-
tive provision. We aim to pay particular
focus on young people who, despite
any circumstances and adversity, show
signs of talent and individuality - be it
through their passion, enquiring mind
and curiosity, or through their untapped
flashback examPle
potential if not through proven academ-
ic achievement. Our radar for spotting
spark is second to none. Our ability to
find and unleash the super hero that
we strongly believe lies within us all...
again, is proving to be second to none!
Look out for the multimedia content
to be showcased across all the http://
www.creatingheroes.org social network-
ing sites. And look out for the growing
number of well-known celebrity names
who will be joining our movement to
inspire super heroes of today... to be-
come the super heroes of tomorrow.
“in a decaying society, art, if it is truth-
ful, must also reflect decay. and unless
it wants to break faith with its social
function, art must show the world as
changeable. and helP to change it.”
- ernst fischer
Our intervention seeks to empower a
movement towards which young people
themselves proactively seek to make
positive changes to their wider environ-
ment, armed with the skills and the
confidence to do so. We also believe
that peer support provides those who
naturally possess the will to help and be
involved in our wider commitment, an
opportunity to give back what they have
learnt and feel a sense of purpose in
their daily existence.
Peer support is based on the fact that
young people most often seek out
other young people when they are
experiencing some concern or worry.
Peer helping relies strongly on commu-
nication to encourage self-exploration
and decision-making. Much of our
Youth & Community experiences have
taught us that rather than encouraging
a reactionary response to problem solv-
ing, preventative methods are far more
effective in minimizing risk behaviors
and situations. Much of this can be hard
to reach for service professionals and
so by encouraging a community spirit
amongst young people themselves an
effective avenue of support opens up.
Peer helpers/supporters are NOT pro-
fessional counsellors or therapists, they
are young people who offer supervised
support to other young people to help
them think through and reflect on con-
cerns, which they may be experiencing.
Peer helpers are given training to pro-
vide a non-judgmental, active approach
to listening, which encourages others to
express and explore their frustrations.
The basis of any peer support network
is the understanding that those involved
have similar characteristics to those
being helped, for example in age or life
experience.
suPerhero Peer suPPort:
how can Peer suPPorters helP?
Peer helpers may be involved in any of
the following:
Helping young people with learning.
Helping younger or new pupils.
Assisting with topics of concern to
other pupils.
Assisting pupils in resolving disputes.
Helping others to sort out concerns,
brainstorm ideas & offer practical
help.
Reaching out to lonely or troubled
pupils.
Providing the benefit of their own
life experience + motivation towards
change, utilizing multimedia tools
or simply through the art of honest,
heartfelt communication.
so why do you need us?
We are a network of dedicated creative
professionals from all areas of Media
and the Arts all coming together with
one aim in mind: To motivate, inspire,
and create the future super heroes
of Multimedia, Journalism and the
Performing Arts. Whether the aim is to
engage individuals 1:1 or to facilitate
group based training and interven-
tions, we are the team to call to tailor a
program to suit individual and collective
needs. Each of our training facilitators is
hand picked and brought on board for
their super-hero status in their specialist
areas of expertise. Each of them is ac-
tively involved in the creative industries
and operate both independently and on
behalf of a range of organizations. They
are in positions to be able to offer more
than just consultation and training and
can also provide real-life advice and
information for those seeking careers
in similar fields and may also be able to
provide opportunities for placements
and work experience. As a minimum
they will instil a thirst for knowledge and
encourage you to be inquisitive about
wider issues around us all.
In addition to our training facilitators we
have built up a network of industry men-
tors from every known area of expertise,
and from a range of industries who will
offer their time and their valued contact
as part of our intervention. Opportuni-
ties to visit them whilst in their studio,
on set, on tour, on stage or simply join-
ing them during a day of leisure.
Both up and coming and established
Filmmakers, Producers, Directors,
Presenters, Music artists, Journalists,
Actors, Fashion designers, Artists,
Poets, Writers, and Sports personalities
are part of our pool of mentors. And the
list of names and contacts each of our
industry supporter’s offer is growing by
the day. We are also firmly linked in to
PR teams and management companies
who regularly provide unique opportuni-
ties during a range of industry promo-
tions.
As ever-growing super-heroes our-
selves, we also look back at our own
unique journeys that led towards the
path we now find ourselves on. We
recognize the obstacles and the chal-
lenges facing the next generation of
potential super-heroes and we feel it is
our responsibility to go beyond the call
of duty to motivate, inspire and support
the young individuals who may need
a helping hand to unleash the hidden
powers that lie within them all. We help
shift the focus on potential rather than
limitations.
“if you always Put limits on everything
you do, Physical or anything else. it will
sPread into your work and into your life.
there are no limits. there are only Pla-
teaus, and you must not stay there, you
must go beyond them.”
- bruce lee
toPics of sPecialism:
Current Affairs, Arts, Entertainment,
Cinema, Music, Celebrity, International
News, Politics, Society, Gangs, Drugs,
Law & Crime, Identity and Culture,
Sexuality, Health & Beauty, Media &
Leisure, Sport, Family & Relationships,
Technology, Religion & Spirituality, Envi-
ronment, The natural world, Education,
Young people & Rights.
our commitment:
We are dedicated to our existence as a
community interest company providing
a range of corporate and community
based media training and production.
We will create innovative content with
the potential of being commissioned or
showcased via a range of avenues. We
are committed to working in partnership
with local, national and international
groups who share similar ideals and
ethically look towards inspiring positive
change both locally and across wider
parameters. Our students will be men-
tored towards using our intervention as
a gateway towards building a career in
Media or Performance Art, and gaining
accredited qualifications, or will simply
use the experience to build a more en-
hanced appreciation and understanding
of the world around them. At the very
least, they will find the super hero that
lies within us all.
http://www.creatingheroes.org
Contact:
for all enquiries.
Associates:
get involved...contact...suPPort...insPire...
be insPired...sPread the word...!
BRING a range of featured multimedia
links with the many heroes (and villains!)
of our time- past, present + future. Feel
free to suggest us your list of names...
HOST debates, chat shows, seminars,
events, showcases, theatre projects,
and performances.
PROVIDE mediation, mentoring, life
coaching, advice, information, and links
with partnership agencies and projects
tailored to diverse needs.
ENCOURAGE community spirit, cohe-
sion, proactive effort, support, creativity,
understanding, empathy, peer support,
opportunities, accountability.
STRIVE to motivate, inspire, nurture,
communicate, develop, grow, improve.
acknowledgements:
http://www.nya.org.uk/
http://www.practicalparticipation.co.uk/
http://www.dcsf.gov.uk/everychildmatters/
http://www.changemakers.org.uk/
and for our love of suPer heroes:
http://www.marvel.com/
http://www.superherodb.com/
imPortant info for commissioners:
http://publications.everychildmatters.gov.uk/
eOrderingDownload/00335-2010DOM-EN.pdf
look out for creatingheroes.org on your travels as we:
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All Rights Reserved 2010 Creating Heroes.