Creating business opportunities with Chisimba mobile

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How to create business opportuities with Chisimba and the mobile community modules

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  • 1. Instant mobile communities
    • Quick to deploy and easy to manage communities for pleasure and profit

2. We all have our toolsets 3. Some more complex than others 4. But there is a great leveller 5. Problem

  • Not many smartphones for good browsing 6. Not many mobile specialized web presences 7. Slow data rates are very limiting

8. Solution

  • Offload most of the hard work to the server side. 9. Use YQL and other services to really provide rich services with very little work/coding 10. Allow custom YQL queries and service lookups through a simple text based interface 11. All run off simple XMPP client to avoid data costs

12. On the server

  • Provides an open API by default 13. Free Software 14. Optimized for bandwidth 15. Easy to install 16. Provides YQL and XMPP out of the box 17. With the tribe module creates mobile social networks and groups via text based interface

18. Chisimba tribes

  • Example site athttp://www.peeps.co.za(personal test site) 19. Has a web interface as well as mobile interfaces 20. Very rich user experience with Chisimba filters; e.g. [YOUTUBE] filter can be used to pull in video via text message 21. Adapted as a productivity tool, education tool, groupware, social network...etc

22. YQL

  • Used to search against multiple search engines simultaneously 23. Update from Flickr 24. Perform simple geocoding from text based location strings 25. Announced yesterday that Y! Mail data tables are now available, now a business productivity tool 26. Almost infinitely hackable with custom data tables

27. What else does it provide?

  • Wikipedia content:
    • Wikipedia: Chisimba sent from a mobile phone will return the wikipedia text for the Chisimba page
  • Dictionary lookups
    • Provided by dict.org 28. Simple REST API 29. dict: monkey will return a dictionary definition for the word monkey
  • 1 000 000 requests = the price of a single text message (SMS)

30. Extensible

  • Easily hackable 31. Add more features in a pluggable architecture 32. Super simple PHP code 33. REST or SOAP based calls easy to do in 3 lines of code or less 34. Huge potential

35. Client side

  • Simple XMPP client for any MIDP 2.0 (Java capable) phone 36. Includes most, if not all, phone models in the wild 37. Free Software 38. Easily customizable (branding etc) 39. Uses GPRS as a minimum which is ubiquitous 40. http://http://lampiro.bluendo.com/

41. Commercial clients

  • Huge network of over 12 million users 42. Has a marketplace 43. Uses standard XMPP stanzas so completely compatible 44. Free to download and use 45. Makes money off of value add services 46. Works off most handsets 47. http://www.mxit.co.za

48. So how does it work?

  • Download and install necessary mobile software 49. Connect to a single Jabber/XMPP contact (e.g.[email_address] ) 50. Install Chisimba and tribe module 51. Start interacting with groups, individuals or web services

52. Enabling microenterprise

  • Street vendor
    • Downloads and installs client 53. Uses phone to take a picture of goods 54. Uploads picture via MMS/email 55. Posts XMPP message to his/her group

56. The eCommerce side

  • Clients can select goods to purchase by text message buy item00861 57. Premium rate text message (SMS) to pay for goods 58. Goes to escrow account 59. Vendors paid by collection agents (lack of bank accounts) 60. Goods picked up and delivered 61. Courier costs lowered by bulk

62. Who makes money?

  • Short answer: almost everyone 63. Vendors have access to millions of new customers worldwide 64. Delivery and pickup entrepreneurs can start businesses 65. Web site owners get interest of escrow accounts/charge handling fees 66. Customers have access to new markets and cool new stuff that would ordinarily have been out of reach

67. Image Credits

  • Tools in Jean pocket:http://www.flickr.com/photos/25837000@N02/2428522073/sizes/z/in/photostream/ 68. Wooden Mallethttp://www.flickr.com/photos/fotobird_1/4511375988/sizes/l/in/photostream/ 69. Stop signhttp://www.flickr.com/photos/shaneylovey/4501361935/sizes/z/in/photostream/ 70. Chisimba images fromhttp://www.chisimba.com 71. Lampiro fromhttp://lampiro.bluendo.com 72. Open signhttp://enviralment.wordpress.com/ 73. Street vendorhttp://online.wsj.com/article/SB10001424052702303601504575153602514063646.html 74. Ecommerce logohttp://www.kltmenterprises.com/ 75. Lego Money: Gaetan Lee on Flickr http://www.flickr.com/photos/gaetanlee/

76. Thank you

  • [email_address] 77. http://www.chisimba.com 78. http://www.paulscott.za.net 79. @paulscott56 80. Any questions?