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Creating a Website to Support E-Commerce

Creating a Website to Support E-Commerce

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Creating a Website to Support E-Commerce. Agenda. Welcome & introductions Objective of today’s session Introduction to LearningExpress Library resources Developing an e-commerce website Resources provided by PEN INTERNATIONAL What is PEN INTERNATIONAL? Sample Resources - PowerPoint PPT Presentation

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Page 1: Creating a Website to Support  E-Commerce

Creating a Website to Support E-Commerce

Page 2: Creating a Website to Support  E-Commerce

Agenda1. Welcome & introductions2. Objective of today’s session

– Introduction to LearningExpress Library resources– Developing an e-commerce website

3. Resources provided by PEN INTERNATIONAL– What is PEN INTERNATIONAL?– Sample Resources

4. Introduce and demonstrate e-commerce software to achieve trading objectives

5. Building an e-commerce site6. Managing your site

– Responsibility of content

Page 3: Creating a Website to Support  E-Commerce

What is PEN INTERNATIONAL?

• http://cms.europen.info/• EUROPEN - PEN INTERNATIONAL is the

worldwide practice firms network with over 7500 practice firms in 42 countries. A practice firm is a virtual company and a centre of vocational learning that runs like a "real" business silhouetting a "real" firm's business procedures, products and services. Each practice firm trades with other practice firms.

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What is Gotham Hardware?

• A demonstration VE firm created by VE International

• Gotham Hardware and Lumber, Inc. is a new VE corporation which is going to open a retail hardware store in a prime retail space Manhattan, New York, New York. The store will sell lumber and a variety of premier tools, paint, and other hardware.

• Today, we will create an e-commerce website to expand Gotham Hardware’s customer base and market presence.

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How do I get started?

• Download from: http://www.practicefirms.net

Click Here!!

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How do I get started? (cont.)

• Double Click on SmBiz31.exe to setup

Click Here!!Click Here!!

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How do I get started?

• Click on Next >

Click Here!!Click Here!!Click Here!!

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How do I get started? (cont.)

• Accept the terms in the license agreement & Click Next >

Click Here!!Click Here!!Click Here!!Click Here!!

Then Here!!

Click Here!!

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How do I get started? (cont.)

• Fill in your Name & VE Firm & Click Next >

Click Here!!Click Here!!Click Here!!

Click one of these!!

Fill these out!!

Page 11: Creating a Website to Support  E-Commerce

How do I get started? (cont.)

• Choose Complete & Click Next >

Click Here!!

Then Here!!

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How do I get started? (cont.)

• Double Click on the SmartStore icon on your desktop

Click Here!!

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How do I get started? (cont.)

• Serial #: SM3-B0005F333-F45DE-X51-000PII-4I8

Click Here!!Click Here!!Click Here!!

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Setting up the Master Data

• Click on Setup Master Data

Click Here!!Click Here!!

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Setting up the Master Data (cont.)

• Click on General Data

Click Here!!Click Here!!

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Setting up the Master Data(cont.)

• Fill out the General Data Values, then Double Click on Logo File

Click Here!!Click Here!!Click Here!!

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Setting up the Master Data(cont.)

• Click on Import New File

Click Here!!

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Creating the website (cont.)

• On the Desktop, Locate SmartStore Gotham Hardware Files

Click Here!!Click Here!!

Then Here!!Click

Here!!

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Setting up the Master Data(cont.)

• Locate gotham Logo in the folder, Click Open, then OK

Click Here!!

Then Here!!

Click Here!!

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Setting up the Master Data (cont.)

• Fill out E-mail Settings Values, then Click on GTB & Imprint

Click Here!!Click Here!!

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Setting up the Master Data (cont.)

• Click on Write GTB

Click Here!!Click Here!!Click Here!!

Page 22: Creating a Website to Support  E-Commerce

Setting up the Master Data (cont.)

• Click on Edit HTML

Click Here!!

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Setting up the Master Data (cont.)

• Locate Gotham GTB in the SmartStore Gotham Folder, Double Click to Open

Click Here!!Click Here!!

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Setting up the Master Data (cont.)

• Edit . . . Select All, Edit . . . Copy

Click Here!!

Then Here!!

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Setting up the Master Data (cont.)

• Click Edit . . . Add, Save and Close, & OK

Click Here!!

Then Here!!

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Setting up the Master Data (cont.)

• Click on Write Imprint

Click Here!!

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Setting up the Master Data (cont.)

• Click on Edit HTML

Click Here!!

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Setting up the Master Data (cont.)

• Fill in Information below

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Setting up the Master Data (cont.)

• To insert second address line: – Click View . . . HTML– Copy <br> & Paste after 122 Amsterdam Ave.– Click View . . . Design, Save and Close, OK

Click Here!!

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Regional Settings• A Brief Tour: General, Number Format

Time Format

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Finances• A Brief Tour: Tax Areas, Currencies

4% NY Sales Tax

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Finances (cont.)

• To Change shipping options, Right Click . . . New Shipping Method Uncheck!!

Not enabled!!

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Finances (cont.)• Fill out as needed, Click OK

Click Here!!Click Here!!

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Lists

• A brief tour: Quantity Units, Manufacturer

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Payment Methods

• Set All Payment Methods to No, except “Invoice”

Double Click on each of these!!

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Payment Methods (cont.)• Uncheck to deactivate the payment mode

for each method of payment

Click Here!!

Then Here!!Then Here!!

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Product Manager - Categories

• Right click to create new category

Click Here!!Right

Click Here!!

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Product Manager - Categories (cont.)

Click Here!!

Click Here!!

Click Here!!

Click Here!!

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Product Manager - Hammer

• To add a new product, Right click & select

Right Click & Select!!

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Product Manager – Hammer General (cont.)

• Fill out Item No., Description 1 (& 2), Purchase Price, Sales Price,

Then Here!!

Click Here!!

Fill Out!!

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Product Manager – Hammer Media

• Find Thumbnail & Product Pictures in Webstore folder on desktop

Click Here!!

Click Here!!

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Product Manager – Hammer Media (cont.)

• Click on Import New File

Click Here!!

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Product Manager – Hammer Media (cont.)

Click Here!!

Find regular sized Product pics here!!

Find smaller sized Thumbnail pics here!!

Click Here to select pic!!

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Product Manager – Hammer Long Description (cont.)

• Write any long description here

Click Here!!

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Product Manager – Hammer Quantity Discounts (cont.)

• You can have a discount price or %

Click Here!!

Enter Discount Info Here!!

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Product Manager – Hammer Advanced (cont.)

• Use Meta tags to improve Search Engine Optimization (SEO)

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Product Manager – Assigning Hammer to Tools

• Right click, select Move to Category

Right Click Here!!

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Product Manager – Assigning Hammer to Tools (cont.)

• Select Hand and Electric Tools, Click OK

Then Here!!Click

Here!!

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Complete Products: Drill Gun, Saw, Nails, & Paint

• Fill out: General, Media, Long Description, Quantity Discounts, & Advanced

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Tweaking the website for VE

• Forms:Billing Address – Standard Controls

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Tweaking the website for VE• Change VAT Registration Number Caption

Change the Caption to “VE Bank Acct#”

Check Here!!

Then Click Here!!

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Tweaking the website for VE

Check Here!!

Select Requirement

Add the error messsage Then Click

Here!!

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Tweaking the website for VE• Make email confirmation mandatory

Check Here!! Enter

Error Message

Click OK!!

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Tweaking the website for VE• Template Manager Store Text - General

Change to “General Terms of Business”

Change to “Imprint / Legal Notice”

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Tweaking the website for VE

• Template Manager Store Text - Home

Change to “General Terms of Business”

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Tweaking the website for VE• Template Manager Store Text – Product

Detail Page

Change to “EAN / UPC Code:”

Change to “EAN / UPC Code:”

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Tweaking the website for VE

• Template Manager Store Text – Product Detail Page

Change to “Sales Tax”

Change to “Price including Sales Tax”

Page 58: Creating a Website to Support  E-Commerce

Tweaking the website for VE

Change to “Sales Tax %”

Change to “Price without Sales Tax”

Change to “Sales Tax”Change to “Price

including Sales Tax”

Page 59: Creating a Website to Support  E-Commerce

Preview your Store• Choose Internal or External Browser

Click Here!!

Click Here!!

Click Here!!

Click Here!!

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Change the Design Template

Click Here!!

Then Here!!

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Change the Design Template

Select one of these

Click Here!!

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Create your Store

Click Here!!

Then Here!!

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Find the files to FTP

• Look here:

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Find the files to FTP• Upload all the files in this folder to put your

webstore online.