Create Your Social Media Marketing Planner Marki Lemons Ryhal

Create Your Social Media Marketing Planner

Do you want to stop being stressed over what to post on social media? To increase your online visibility and reduce wasted time, create a 12-month marketing calendar of relevant content for the businesses and markets you serve. When you plan for annual calculated growth – and utilize resources that supply you with content – you can start each day knowing exactly what to post and when to post it. You’ll leave this session understanding how to:

• Build online trust and position yourself as a promotional product thought leader

• Determine the best hashtags for your business• Implement daily consistency to meet your SMART goals• Leverage your time to better reach your prospects and clients.

PLAN YOUR YEAR

Create a Spreadsheet with Each MonthJANUARY FEBRUARY MARCH APRIL MAY JUNE

JULY AUGUST SEPTEMBER OCOTOBER NOVEMBER DECEMBER

Fill in Holidays and Social Media Dates

Schedule in Content Based on Those Days

JANUARY

Goal Setting

FEBRUARY

National Clean out Your Computer Day

MARCH

National Credit Education

APRIL

Fair Housing Month

MAY

NAR Legislative

JUNE

National Selfie Day

JULY

National Ice Cream Day

AUGUST

National Fraud Awareness & Safer

Internet

SEPTEMBER

REALTOR Safety Month

OCOTOBER

National Cyber Security Month

NOVEMBER

REALTOR Conference and Expo

DECEMBER

Best Tech Gifts for Christmas

GOAL SETTING

• Set Annual Goals

Celebrate holidays and niche holidays

• Set 3-4 Weekly Goals

Follow five organizations/trade associations

Share content from the organizations you follow

Provide positive comments on the content shared

• Break Goals Down into Daily Task

M-F follow one organization/trade association

HASHTAGS ANDSTRATEGIC PARTNERS

Research New Hashtags

Create Strategic Partners List

Content Industry Niche Branded

Real Estate Real Estate Event ReMarkiTable

Hashtag Plan15-20 Hashtags5-7, 100k to 500k5-7, 10k to 100k1-3 Branded Hashtags

PLANNING YOUR CONTENT

Pexels

Canva Color Palette

Remove.bg

Canva.com

Holiday & Social Media Calendar• https://www.animatron.com/wave/calendar

• https://nationaldaycalendar.com/calendar-at-a-glance

• https://sproutsocial.com/insights/hashtag-holidays

• https://trackmaven.com/blog/national-days-calendar

• http://www.holidayinsights.com/moreholidays/march.htm

• https://sparkflow.co/us-world-holidays-to-plan-your-marketing-calendar-around

• https://bit.ly/Google_Hashtag_Holidays