www.CountsRealEstate.com

Marketing System Overview Ranked Bay County’s #1 Top Real

Estate Sales & Listings Office Our Agents Experience & Talent Counts Company Culture Accurate Market Valuation “Counts” Yard Signs MLS Bay & Walton County Agent Tour Newspaper Advertising Direct Mail Marketing Leading Real Estate Companies of the

World (World’s largest relocation company)

Toll- Free Talking Ad Program Visual Tour Property Advertising Various Email Marketing Opportunities Success Website Support Homes & Land Magazine Social Media Network – Company

Wide The Real Estate Book Television Commercial Billboards

Multiple Offices Listed on over 45 Internet Websites Large Commercial Site Signs Counts/Oakes Resort Rentals International Marketing Company Newsletter Email Marketing Brochures & Flyers Panama City Living Magazine Education & Training In-house Marketing Coordinator Email Blast Flyers From Agents Various Co-op Advertising

Opportunities Voted Best of Bay 2009, 2010, &

2011 Loopnet Listings for commercial

properties

www.CountsRealEstate.com

Our AgentsOUR MOST VALUABLE TOOL IS OUR PEOPLE

Our people possess over 850+ years of real estate experience. When you list with us, someone in our company probably has the right customer for your property on speed dial or in their address book.

Thirty percent of our agents hold Broker’s Licenses‘.

Within our agency we hold most classifications in the real estate industry, REALTOR, CAM, GRI, CRS, CCIM, and e-PRO.

Our agents serve as directors for Bay County Board of Realtors, Rotary, Rescue Mission, churches, Chamber of Commerce, Bay County Homebuilders, Anchorage Children’s Home, Big Brothers Big Sisters and many other community organizations.

We Are: Connected Invested Involved Experience Counts

www.CountsRealEstate.com

Counts Company CultureCounts Agents

Customer First – Win Win

Agents Share Individual Talents

Your Listing Is OUR Listing

Counts Agents Network Buyers and Sellers

When You List With COUNTS You’ve Hired the Whole Team

We Pool Our Talent To Promote Your Property

Other CompaniesOther Companies

Agents Shield “Their” Agents Shield “Their” CustomersCustomers

Agents “Protect Their Agents “Protect Their Secret Sales Technique”Secret Sales Technique”

If If II List It and List It and II Sell It, Sell It, IIMake More Money (Where Make More Money (Where

isisthe Customer’s interest inthe Customer’s interest inthis?)this?)

Every Agent is an EXPERT Every Agent is an EXPERT onon

EVERY Type of Real Estate EVERY Type of Real Estate or or

At Least They Tell You ThatAt Least They Tell You That

TestimonialsOur talent and experience IS IMPORTANT,

butwhat’s really important is what our

customers say!

Rita HansenRita Hansen“I've worked with Rita Hansen of Counts Real Estate for the past 5 years. Every aspect of the my

real estate transactions have been handled with great care, honesty, and professionalism. She's fully knowledgeable of the Bay Area real estate environment and is always just a phone call away to answer any question I might have.“

Regards, Paul WormuthRegards, Paul Wormuth

Keith HodgesKeith HodgesKeith, Just a note to thank you for your help. As out of town investors we need local help & advise to

guide us. When you were recommended to us we had no idea of the investment success you would enable us to achieve. You were our eyes and ears in Panama City. You located all three of our purchases. Two condos and a very hard waterfront lot. A few years later, when we desired to turn our investments into cash, you were able to sell all three properties in record time. We truly believe your expertise in the Panama City market was instrumental in

the success we enjoyed.Thanks Again, Don & June Ford - Biloxi, MSThanks Again, Don & June Ford - Biloxi, MS

Christopher LangilleI just wanted to let you know how much we are enjoying our new home and how much we appreciate your help in finding the right place. You are the best!! I have been involved in buying/selling several homes but have never had anyone give us the service you gave us. First, the obvious preparation you did to find out exactly what we were looking for and having the properties ready for us to see was fantastic. Then, you went so far beyond the norm in things you did to help us get the house ready. Trying to handle everything from Baton Rouge would have been so difficult without your help. Who else would have volunteered to go meet the utility folks, to get a piece of mail we needed to intercept, to do so many other things that would have been impossible for us to do long distance.Thanks for a job beyond the call of duty.Pat and BuddyBaton Rouge –now Destin

Thanks for the E-Mails and all the additional updates. We’ll standby until we hear from you again. Colleen and I are still excited about Lot 69, and hope it comes through at some point.We’re honored to be working with you. I really and truly appreciate all the time and effort you’ve put into this already, and look forward to hearing from you. Hopefully with good news ;-)Sincerely,Norm and ColleenMaryland soon to be Destin

Jan LintzMy husband and I would like to thank you for all your hard work and dedication in the selling of our home. We had tried for several years off and on to sell and had the home in the hands of different real estate firms, but only you came through for us. Your handling of each detail from the listing to the finishing touches of the closing was monumental. Your tireless efforts paid off in a time when the housing market is at an all time low. You not only met the requested selling price, but exceeded it by several thousand dollars. Now we are enjoying our new home thanks to you. We would consider it a pleasure to recommend you and Counts Real Estate Group to anyone in the future. Thanks again, John and Patricia

Testimonials

Market Valuation# 1 Home Selling Mistake

Pricing Incorrectly(OVER PRICING)

Overpriced listings are used to attract customers to take to other properties.

Over pricing cost you each month. Mortgage, taxes, insurance, utilities, association dues, yard maintenance, depreciation, and in a declining market, loss of appraisal value.

Your home should appraise for the contract value. Today banks are cautious and so are appraisers. They are using foreclosed properties as comps!

Counts agents use the same method to value your home as the appraisers.

It is our goal to get the highest value for your home.

$329,000

$325,000

$320,000

$313,000 $312,000SOLD

$299,000

$320,000NO SALE

$325,000

$330,000

$335,000

$280,000

$285,000

$290,000

$295,000

$300,000

$305,000

$310,000

$315,000

$320,000

$325,000

$330,000

$335,000

$340,000

$345,000

$350,000

Correctly Priced Home

Market Value

Mistake Price

Listing Price Drives Showings

Asking Price Relative to ActualMarket Value

Percentage of Buyers Who WillLook at the Property

A real estate sign defines the philosophy of the listing company. Professional, recognizable, distinct…they make a statement about your choice of companies.

More signs generate more callsMore listings, more signsFor Sale… For Lease… Residential… Commercial… Office…. Retail…

www.CountsRealEstate.com

The Number One Reason Customers Call Our Office...SIGNS

Print Media

Just Listed / Just Sold Cards

Local Publications

Individual Marketing Brochures

Top 10 Virtual Tour Vendors*

Commercial AdvantageCounts Real Estate boasts 3 CCIM designated members of our staff. A CCIM (Certified Commercial Investment Member) is a recognized expert in the commercial and investment real estate industry. A CCIM is part of a global commercial real estate network with members across North America and more than 30 countries. This professional network has enabled CCIM members to close thousands of transactions annually, representing more than $200 billion in value. As a result, the experts who possess the CCIM designation are an invaluable resource for commercial real estate owners, investors, and users.

ONLINE COMPREHENSIVE

MARKETING TOOLS

Internet Marketing

Internet Marketing

Award Winning Counts Real Estate Group

Websitewww.CountsRealEstate.com

Social Media is a part of our company’s culture!

Internet Website Locations CountsRealEstate.com PanamaBeachRentals.com Realtor.com HomesandLand.com PanamaCityHomesOnline.net PanamaBeachRentals.com PanamaCity.org RexFree.com JasonOakes.com Dealmakers.com MacRaesBlueBook.com Facebook.com/countsrealestate Twitter.com/CountsREGroup YouTube.com/countsrealestate thebeaches360.com Zillow.com Trulia.com Linkedin.com LEADINGRE.com RELODirect.com RELOHomesearch.com TotalCommercial.com PropertyLine.com Vast.com Loopnet.com DonandBubba.com Realestate.msn.com

Showcase.com Loopnet.com Costar.com CCIM.com LuxuryPortfolio.com panamacity.craigslist.org HGTV.com Google.com Oodle.com epropertydata.com Commercialsource.com Proxio.com Yahoo.com Backpage.com RealUp.com OLX.com Catalyst.com HGTV.com CCIM.com NewsHerald.com FrontDoor.com

www.CountsRealEstate.com

Mobile Website & Search

Search Our Listings

Search All Area

Listings

Search by MLS#

Search by

Address/Street

Loan Calculator

About Us

Call us: 850.249.3615

Full Site

countsrealestate.com

Visit Visit http://www.countsrealestate.com on your Smartphone and you will be on your Smartphone and you will be directed to our mobile website which directed to our mobile website which allows BUYERS to search the MLS right allows BUYERS to search the MLS right then. then.

Buyers can now see a property sign and Buyers can now see a property sign and immediately go the mobile website and immediately go the mobile website and find out the details about a new listing find out the details about a new listing while the Buyer is in their car.while the Buyer is in their car.

QR CODE MARKETING

Scan this QR Code with your Smartphone and take a Visual Tour of any one of our listings

or take a community tour.

Scan this QR Code with your Smartphone and you will have immediate access to search

the MLS for any property in the Bay County MLS.

International Marketing Our Relocation Connection

Unique Competitive AdvantageA message from our stockholders: “Our mission is to create, maintain, and exhibit the highest

standard of ethics and professionalism in every real estate transaction”

Our services include residential, land, condos, commercial sales, commercial leasing, resort rentals, and property management.

We have over 625+ years of real estate experience in our company to draw from.

We are a local company with a national dominance in Northwest Florida.

We now have 5 offices located in 2 counties with 75+ agents. Thirty percent of our agents hold broker’s license. When you hire any agent with Counts, you hire the whole firm. Most of our agents have lived in this area for 30 years or more and

own investment property. We network and have relationships that extend to the founders of this area.

Our agents are “Customer Centered” – Not Agent Driven.

Experience Counts

Counts Real Estate has been chosen “Bay A List” and “Best of Bay” for 2009, 2010, & 2011!

Each year Panama City LivingMagazine and the News Herald

recognize an organization in different categories that they feel to be the best of the best in Bay county businesses.

Counts Real Estate Group is honored to have been chosen

as the #1 Real Estate Company in

Bay County for the last 3 years.

Thank You

www.CountsRealEstate.com

“Where Experience Counts!”

www.CountsRealEstate.comwww.CountsRealEstate.comConnected……Invested……InvolvedConnected……Invested……Involved