Cosmo Media Kit 2012_ENG

8/2/2019 Cosmo Media Kit 2012_ENG

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2012MEDIAKIT

The BEST-Selling Women Glossy Magazine

in the World!


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COSMOPOLITAN is the life stylistfor millions of fun fearless femaleswho want to be the best they can bein every area of their lives.

COSMO inspires with informationon relationships and romance, thebest in fashion and beauty, the

latest on womens health and well-being, as well as what is happeningin pop culture and entertainmentand just about everything else funfearless females want to knowabout.

The best-selling magazine in itscategory, COSMO has 58international editions, is publishedin 34 languages and is distributed inover 100 countries, making it one ofthe most dynamic brands on theplanet.

CIRCULATION READERSHIP EDITORIALABOUT RATES


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This year, COSMOPOLITAN Romaniawill be 13! Its nota young age for a magazine, in fact, its one of the

oldest magazines on this market. Still, COSMO

continues to be one of the most loved magazines in

Romania. This must mean something (especially

when everything around seems to fall apart). Thats

why we try to make it fresher,better, bigger (when

every other magazine on the market cut the book

size, we increased it, because we know our reader

deserves quality content)! So lets be together andmake things happen in 2012!

(JUST) 3 REASONS TO BE WITH COSMO IN 2012

1. Its fashionable, its clever, its complex, its fun

wouldnt you rather associate your brands with

something like this?

2. Young women love and trust COSMO as their best girl

friend, the one that anticipates their needs (no matter

if its about beauty, fashion, health, career or love and

relationship). IfCOSMO recommends your products,

our readers will want to try them.

3. We do things differently, so people speak about our

events and projects for a long time.


Editor-in-Chief


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More than 27,500 Romanian women buy

COSMOPOLITAN every month!

CIRCULATION



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27597

1547011496 10152

Cosmopolitan Elle The One Tabu

COSMOPOLITANis the best sellingwomen glossy magazine

Source: Brat.ro, JulSep 2011


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READERSHIP

REACH A READER LIKE NO OTHER!



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Glamour ElleThe One

Look!

Joy

Cosmopolitan

Tabu

10000

30000

50000

70000

90000

110000

24 25 26 27 28 29 30 31 32 33 34 35 36 37

ReaderswithHigh

FamilyIncome

Age

Source: National Readership Survey, Jan10Jan11,

number of readers with high family income/ average age.

COSMOPOLITANreaders have a High Income


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young women, active, independent, higher

social status, mid & high income, mid & high

education, from large cities (over 200k

inhabitants)

women who want to be trendy, who are

influenced by the group and that perceptionis very important from them, who want to

stand out, to be aware of the latest news in

fashion / beauty / lifestyle

they want to show their success to others

and also trust in themselves

they are considering themselves like

trendsetters they are open to new experiences

they are going out (shopping, cinema, sport,

dining, etc) and positive for the future (better

life in the future)

REACH A PRICELESS CONSUMER WITH COSMOPOLITAN


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39.645

56.41044.595 48.387

Cosmopolitan Elle Tabu The One

COSMOPOLITAN has the lowest CPT

Source: National Readership Survey, Jan10Jan11


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Women: 137,000

Age 2045 years old: 127,000

Educationhigh & medium: 141,000

Main shopper in the family: 111,000

Live in large cities: 114,000

High Social Status: 70,000

Household income Over medium:103,000

Cosmopolitan has 169,000readers per issue

the highest readership of

all women magazines

Source: National Readership Survey, Jan10Jan11


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EDITORIAL

Relationships, Personal Development, Fashion, Beauty, Lifestyle



12/16Cosmopolitan is a trendsetter forfashion, beauty and lifestyle.

For more than forty years weve beeninforming and

inspiringon everything thatfun fearless femaleswant to know to help them live their best lives.

Relationship

Career &personal

development

Up-to-theminuteFashion

Beautycare

secrets

Health,tips on

fitness andhealthy

dietCosmopolitanisabou

ttheissuesthatare

importantand

relev

anttoourreaders:


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2012 Activities Calendar


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RATES

TECHNICAL INFORMATION



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Format Size Rate card1/1 page 205 x 276 mm 6.700 Euro

2/1 page (spread) 410 x 276 mm 13.400 Euro

Opening spread 410 X 276 mm 16.100 Euro

page 205 x 135 mm 4.500 Euro

page 205x 70 mm 2.900 Euro

Cover 2 215 x 276mm 9.400 Euro

Cover 3 215 x 276mm 8.000 Euro

Cover 4 215 x 276 mm 9.800 Euro

Junior page (1/2

portrait)

6.400 Euro

IssueAd Booking

Deadline

Ad Material

DeadlineOn Sale date

February 09 January 12 January 24 January

March 07 February 10 February 24 February

April 08 March 12 March 24 March

May 06 April 12 April 24 April

June 04 May 10 May 24 May

July 08 June 14 June 26 June

August 06 July 11 July 24 July

September 03 August 09 August 24 August

October 06 September 12 September 25 September

November 04 October 10 October 24 October

December 07 November 12 November 24 November

January 05 December 10 December 22 December

FREQUENCY: monthly

COVER PRICE : 8,9 lei

PAPER: COVER - 170 GSM; INTERIOR - 80 GSM

Please add 5 mm bleed to all sizes. Materials should be delivered in the

following formats: .TIFF or .EPS, 300 dpi resolution, CMYK, trim marks

included. We accept cromalin, CD/DVD, FTP.

RATE CARDS

DEADLINES


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CRISTINA CRISTEA

Glossy Cluster Sales Manager

[email protected]

Mobile: +40 726.373.483

DIANA VARABIESCU

Marketing Manager

[email protected]

THEODOR MANOLACHE

Publishing Director

[email protected]

85th Buzesti Street, Floor 4

Bucharest District 1

Phone: (+4) 031 22 58 700

Fax: (+4) 031 22 58 715www.sanomahearst.ro

Women Glossy Men Glossy

Special Interest

Family Home & Decoration

Parenting

Documents

Cosmo Media Kit 2012_ENG