What is Tarte?

Tarte is a cosmetics line founded by Maureen Kelly in 1999 that specializes in good-for-you glamour makeup and beauty products that are eco-friendly, easy to

use, and cruelty-free. Tarte cosmetics works amazing on each and every skin tone and uses healthy, skinvigerating ingredients. Tarte cosmetics is the leader

in high-performance natural beauty.

Why I chose to intern at Tarte Cosmetics

I chose the internship to work for Tarte Cosmetics because I am passionate about makeup and I want to pursue a career in cosmetics.

What I expected to learn from interning at Tarte

I expected to learn the aspects of public relations, marketing, operations and product development.

works beside Maureen Kelly for Tarte’s QVC line

Text

Tarte Cosmetics office, where I worked everyday

Conference Room, where meetings were held

Gondola

Maureen Kelly’s Office, Founder and CEO of Tarte Cosmetics

Maracuja Skin Smart Color Collection-Tarte Holiday 2012

Set of 5 LipSurgence™ Lip Pencils

Tartencil

Staincil

Set of 5 SmolderEYES liners

AmazEYE

EYEgal

divEYEning

Set of 5 full size Maracuja lip glosses

Tarteicious

Liptarteic

Amazonian Clay Set of 5 Waterproof Eyeliner Collection

applEYE

SkEYEliner

defEYEning

Set of 3 Maracuja oil rollerballs

OntheROLL

Tarteoller

Set of 3 limited edition deluxe body scrub sampler

SCRUBcious

Maracuja Your Body

Set of 3 Holiday Treasure Boxes

LASHtastic Tartencil

LuminEYESing Lashes

Shadow Stick Collection

glEYEding

hEYEdrating

minimEYES

Amazonian clay blush sampler

gorgeUSH

flawlUSH

How my goals altered as senior options developed

My goals altered as senior options developed because each week I was doing something different. For the first couple of weeks I was dealing with marketing

with one of my sponsors interns, Jasmine. I thought I would never enjoy marketing but I did and wanted to know more and build my knowledge.

What I would do differently next time

What I would do differently next time is express my ideas, be more open, and interact with people in the office more.

What I expected going into this experience

Going into this experience I thought I just wanted to focus on working with Tarte’s makeup artists and do what I love, but once I got their I realized that if I

wanted to own my own cosmetics company one day than I would have to be more hands on and deal with marketing, which I did and I found that I wanted to

learn everything that goes into making my own cosmetics company.

Would I recommend this experience to others?

Yes, I would recommend this experience to others because I learned more about myself and what my capabilities are. This experience broadened my spectrum on my views of becoming a makeup artist and enlightened me into the business end

of owning a makeup line.

What I liked What I disliked

What I liked about working as an intern at

Tarte cosmetics was that no matter what I

was doing, I was having fun doing it. I enjoyed just coming into the office every day and just being around the

makeup environment.

What I disliked about this experience was

that I had to commute into New York City

each day which made it very difficult

because it tended to rain most of senior

options.

What I have gained from this experience

I came into this experience two months ago thinking that all I wanted to do was work in the field with Tarte’s makeup artists and learn new tricks

on how to apply makeup, but I came out wanting to know more about marketing, packaging, and what it takes to own a makeup line. Before I started this internship I thought that I would not enjoy working in the

office, but I soon realized that working in the office is like working behind the scenes. Throughout the past two months I have gained so much

confidence in myself. Working at Tarte cosmetics has made me want to own my own makeup company one day.

What I learned from interning at Tarte Cosmetics

Throughout the past two months I have learned so much from interning at Tarte cosmetics. I have learned how to do marketing, PowerPoint presentations on

products from different customer reviews, compare Tarte’s products with competitors products, come up with names for products, find out what trends are in, how to know what the right packaging is for products, how to transfer lip gloss

from one tube into another, what needs to be written on the back of each product, and most importantly I have learned what it takes to own a makeup

line.