Corporate Presentation May 12, 2011 Zeev Aviv, VP Sales
Operation Alex Levin, VP Sales East Europe/Africa
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Always Team Work
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Innovative Leading Supplier of Converged VoIP & Data
Solutions for Service Providers and Enterprises Worldwide. Mission
Statement
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AudioCodes: A Brief Intro Market leader in VoIP Technology and
Products Deployed in over 100 countries in service providers
broadband, mobile & enterprise networks Strong brand for
quality & performance Global partner to leading telecom players
including Alcatel-Lucent, Avaya, Broadsoft, Microsoft, NSN Global
distribution network 18 years of operations, Public since 1999
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Main Worldwide Offices: Headquarters: Israel North America: NJ,
TX, NC APAC: Singapore, Korea, China, India, Australia EMEA: UK,
France, Germany, Russia LATAM: Miami, Brazil, Mexico, Argentina,
Colombia 620 Employees R&D (255), Sales & Marketing (225),
Operations (90), G&A (50) Israel (410), US (140), Europe (35),
APAC (25), LATAM (10) Strong Global Presence
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AudioCodes Performance Snapshot Technology Networking Yearly
Historical Revenues (KUSD) Ranked #1 in VoIP chips (1997-2000)
Ranked #1 in VoIP communications blades (1998-2006) Ranked #1 in
VoIP Medium Density and Low Density media gateways (2008-2010)
Focused now on Converged voice & data networking
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AudioCodes Revenues History & plan for 2011 (plan)
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Broadband VoBB Trunking / Peering Hosted VoIP Mobility/Wireless
SP Mobile VoIP Enterprise Mobility Fixed Wireless Enterprise IP
Telephony and UC network elements Contact Center Focus on 3 Market
Segments
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OEM Enterprise DoD Service Providers Channel Solution Partners
Offer leading global channel partners broad solutions from a single
vendor Partner with leading OEMs to provide reliable and cost
effective products Provide Solution Partners best of breed,
interoperable products Supply Service Providers and Enterprises
with a comprehensive set of flexible, feature rich solutions Our
Partners and Channels Go To Market Strategy
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The Communications World: TDMAll IP 2030 All IP World
Applications MobileUCC Cloud MSBG SBC IP Phones Residential
Gateways Mediant Gateways Communications world is shifting towards
an all IP infrastructure Growth driven by desire for unified
communications, cloud computing and mobility Incumbent vendors
struggle to adapt to demands of newly emerging software
applications AudioCodes innovative, interoperable and diverse
portfolio of solutions are uniquely positioned to enable this
transition What AudioCodes Does AudioCodes
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Our Vision of the emerging network Intelligent IAD/App
Intelligent CPE Enterprises Residential The Cloud IP Phones MP-252
Mediant 1000 Multi Media Servers
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Enterprise & Service Provider Solutions VoIP Calls and
Broadband Access Domestic and intl. Calling VoIP over Mobile
BroadBand Residential Services Business VoIP Service (SIP Trunk)
IP-Centrex and Hosted Services Open Source IP Telephony Unified
Communications Mobility applications SMB/SME Services Business VoIP
Service (SIP Trunk) Managed Enterprise IP telephony Unified
Communications Contact Center s Enterprise and Public Sector Fight
churn through innovation Increase ARPU by service diversification
Reduce TCO while evolving to all IP NGN AudioCodes products help
Service Providers:
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Residential ServicesSMB/SME ServicesEnterprise and Public
Sector One Stop Shop for VoIP All Your Network Needs, Small and
Large In front of the customer, or in the servers room At the
premise or in back-office
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Building successful, innovative, low TCO, NGN requires openness
and interoperability Our Solution Partners
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Our Service Provider Customers
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Training infrastructure Interoperability, certification and lab
support 24x7 Follow the Sun Technical support Never Alone Global
Customer Support Regional Customer Support Call Center: Tier1 &
Tier 2 AMERICA Regional Customer Support Call Center: Tier1 &
Tier 2 ASIA-PACIFIC Corporate Customer Support Tier 3 & Tier 4
Worldwide Corporate Customer Support Tier 3 & Tier 4 Worldwide
Regional Customer Support Call Center: Tier1 & Tier 2
EUROPE
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IP Phones High Availability Media Gateways Media Servers (MRFP)
Enterprise Gateways & Session Border Controller Recording,
Media Gateway & Media Processing Blades VoIP Processors (Chips)
Residential/SOHO Gateways Value Added Applications and Soft Clients
AudioCodes Product Families
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Growth Opportunities High Definition VoIP Enterprise Unified
Communications and Collaboration Enterprise SBC Mobility Microsoft
Lync Mobile VoIP Residential Multimedia Home Gateway
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Extends bandwidth range From 200 Hz 3.4 kHz To 50 Hz 7.1 kHz
Substantially higher voice quality Superior Clarity,
Intelligibility and Richer Sound High Definition VoIP
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190,000 results in the past 10 years HD VoIP enters market
mainstream
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Packing a World of HD Vocoders The AudioCodes advantage
Industry largest/comprehensive portfolio of WB speech codec
technologies Leading the emerging Transcoding market G.722 RTA
AMR-WB EVRC-WB G.729.1 G.711.1
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6 commercial mobile HD voice service launches *HD voice
services commercially launched in 5 countries September 9, 2009:
Orange Moldova launched the worlds first commercial mobile HD voice
service. The Nokia 6720c was the first HD voice phone introduced
June 3, 2010: Orange France announced the start of HD voice service
with availability of Nokia E72 and Nokia 5230 phones from June 10
and Sony Ericsson Quiksilver (a.k.a. Hazel) in early July 2010 June
24, 2010: Orange Armenia launched HD voice service offering the
Nokia 6720c phone September 1, 2010: Orange UK launched HD voice
service offering variants of the Nokia 5230, Nokia X6, Nokia E5 and
Samsung Omnia Pro phones at launch September 2010: SFR launched HD
voice in France September 10, 2010: Orange Spain launched HD voice
in Catalonia offering Nokia 5230 and Nokia X6 phones
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IPMedia 3000 Media Server AudioCodes HDVoIP Products Mediant
3000 Enterprise and Carrier-grade Media Gateway Mediant 1000 MSBG
Multi-service business gateway MP-252 Residential Multi-Media
Gateway IP Phones Voice Over Packet Processors & Modules Soft
Clients PC/Mobile HD VoIP Products
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September 2010 Enterprise SBC, UCC & Contact Center
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Enterprise Session Border Controllers are used to securely and
transparently connect Enterprises to SIP Trunks, Hosted Services
and Remote Workers The E-SBC market will grow in next 4 years from
2010 to 2013 to $742 million (Infonetics Research,2009 ) SIP
Trunking adoption and E-SBC demand is primary in North America -
68% of total E-SBC deployments. SIP trunking penetration worldwide
will drive further growth. Source: Infonetics Research (8 July
2010) Enterprise Session Border Controllers (E-SBC) Soft Switch SIP
Trunk IP-PBX IP IP Phones Enterprise SBC SP WAN
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SMBsUp to 24 sessions Multi Service Business Gateway Mediant
800 MSBG Mediant 1000 MSBG Mediant 3000 Border Gateway SMBs and
SMEsUp to 150 sessions Multi Service Business Gateway Large
Enterprises Up to 1000 sessions Hybrid SBC and PSTN E-SBC
AudioCodes E-SBC Line AudioCodes Advantages: Strong PSTN
capabilities enable Integrated PSTN/IP Solution Comprehensive DSP
capabilities
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Unified communication market to top $1 billion by 2013;
Microsoft, Cisco, AT&T top vendors (Infonetics, 2010) Unified
communications offers the ability to improve how individuals,
groups and companies interact and perform tasks.. Microsoft is the
leader in the Unified communications world market (Gartner Magic
Quadrant) AudioCodes is a leading partner of Microsoft in providing
products which enable enterprises to connect their legacy telephony
system with Microsoft Unified Communications networks. Microsoft
Unified Communications
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CS recording solution SmartTAP Call Recorder 3 rd party Analog
and SIP based Phone Support MGW & Enterprise SBC Legacy TDM PBX
Media Gateway E1/T1/BRI/FXO PBX Legacy Fax & other Analog
devices Media Gateway Non certified IP PBX Media Gateway IP-PBX SIP
IP Phones Fixed Mobile Convergence Enterprise SBC SIP PSTN Networks
Media Gateway . TDM Trunks SP PSTN Secured SIP Trunking Enterprise
SBC . SP IP WAN SIP Trunks AudioCodes products/Solutions for
Microsoft UC
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MxK as E-SBC for SIP Trunking MxK GW as PBX aggregation M8C,
M1K GW On-Prem PBX Connectivity M8C, M1K E-SBC On-Prem IP-PBX
Connectivity MP11x GW On-Prem Analog Phone Aggregation MxK E-SBC
for Remote Worker Bonding MxK Media Server for transcoding and
Media VAS M8C, M1K MSBG On-Prem Branch Survivability MxK as GW for
TDM Trunking Hosted Contact Center Peripherals Reference Design
Contact Center Application
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Mobile VoIP
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Mobile VoIP: The Future of Mobile Communications Increased
sales of smartphones and apps Explosion in mobile data drives
build-out of Wi-Fi and 3G HSPA Skype and Google Voice drive voice
services prices down Economics drives consolidation of data &
voice services over same infrastructure (pre-LTE) Improved quality
of service Frost & Sullivan: Impact of Mobile VoIP on Next Gen
Cellular Networks Global Mobile VoIP Revenues, in USD Billions
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Mobility for UCC in SMB/SME Mobility Gateway Smartphones &
Tablets with Mobility Client 3G/LTE All-in-one solution Application
Server E-SBC MGW Initially Focused on Microsoft Lync Business
Mobile VoIP Gateway Revenues to Soar Past $6 Billion in 2015
In-Stat January 2011 IP-Voice, Instant Messaging, Presence,
IP-Video, Collaboration
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Comprehensive end to end solution: From mobile/Web/PC clients
to gateways and Client management system Leading Quality of Service
solutions and network resiliency schemes tested and implemented
Feature rich and robust solutions that are interoperable with all
leading mobile operating systems Mobile VoIP: AudioCodes VMAS Value
Proposition With AudioCodes VMAS, Service Providers can enjoy the
benefits of Mobile VoIP prior to deploying LTE * Substantial
increase in deployments in 2010
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Residential Multimedia Home Gateway
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Old market: Separated devices, sold via retail: Modem (ADSL /
Cable / XttH) Router / Firewall VoIP ATA New market: Integrated,
all-in-one residential device, sold via Service Providers,
integrating: 2x2 MIMO Wi-Fi 802.11n, Gigabit LAN, IPv6, HD VoIP,
DECT, home PBX, router, access, security. The residential IAD
market is expected to reach $1.1B in 2010 and expected to grow by
35%-40% by 2013 (Source: MIC, Aug 2010) IAD market
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MP-252 All in one multimedia Home Gateway
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AudioCodes HDVoIP Products For All Your VoIP Needs Superior
Voice Quality Superior Voice Quality Rich Portfolio Rich Portfolio
Interoperability Interoperability Uniform Technology Uniform
Technology Innovative Innovative
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AudioCodes DNA D evotion O rientation C reation O rganization I
nspiration D edication U nderstanding A chievement S uccess E
xecution