Corporate Presentation

© 2005 Expand Beyond Corp. Confidential. Recipient may not forward without permission.1

Worldwide Leader in Mobile Software for IT ManagementMaximize Performance & Productivity Beyond the Desktop

Ari Kaplan, CEOJeremy Wechsler, Director of Technology01/20/05

© 2005 Expand Beyond Corp. Confidential. Recipient may not forward without permission.


According to Instat/MDR: By 2005, corporate spending on wireless communication sources will reach $74 billion. Over 60% of the US workforce will be using wireless devices! According to a 2004 report by Forrester Research Inc., in Cambridge,Mass., 47 percent of enterprises plan to have mobile applications indeployment within 12 months, while 68 percent of small and midsizebusinesses plan deployments in the same window.

Kevin Burden of IDC on enterprise PDA adoption: "Today it's a competitive advantage. Tomorrow it's corporate survival."

Mobile Software Market Statistics


Presentation Overview

The Mobility Advantage

Company Overview

Product Overview

XBanywhere Overview

Question & Answer


IT professionals are wired –

they must be at a desktop to manage their infrastructure

Today’s #1 IT Inefficiency


Mobile Access for Contingency Planning

Mobile software provides low-cost insurance against a major business disruption. By arming IT staff with secure, remote access to the infrastructure, organizations can:

• Mobilize the organization for rapid recovery and timely resumption of normal activity

• Empower the IT team to apply their expertise from wherever they are

• Provide connectivity to critical databases and network systems

• Enable staff, wherever deployed, to verify operations at back-up sites or data storage locations

• Boost IT staff productivity by up to 30 percent when used on a daily basis for maintenance activities according to a recent study


Unix

Linux

SQL Server Oracle DB2 UDB Teradata

Routers Hubs Firewalls

Database LayerDatabase Layer

Network LayerNetwork Layer

Expand Beyond Mobile Access and Management

DomainDomain

DomainDomain

DomainDomain

DomainDomain

DomainDomain

DomainDomain

UnlimitedUnlimitedDomainsDomainsDomainDomain

Windows 2003Domain Controller

2000 / XPProfessionalExchange Server

Server LayerServer LayerPocketAdminConsole

PocketAdminWindows

PocketDBA

Switches


Patented XBanywhere Mobility Platform


Expand Beyond Integrates with Alerting and Monitoring Tools

2. OpenView sends alert to IT Admin

3. Admin receives alert from the field

1. HP OpenView Alert Notification

5. OpenView is awarethat crisis is resolved / averted

4. Expand Beyond softwareused to identify and resolve the IT issue for- Databases

OracleDB2 UDBSQL ServerTeradata

- Networks- Servers- Windows/Exchange


Expand Beyond Delivers the Mobility Advantage

Expand Beyond Corp. is the worldwide leader in mobile software for IT and application management. With Expand Beyond mobile software, organizations can wirelessly access and control business-critical databases, networks, systems and business applications, anywhere, anytime.

• Reduce complexity, MTTR, slowdowns and downtime

• Improve IT staff productivity 30% with mobile and desktop daily usage

•Avoid adding headcount: existing employees can manage growing infrastructure without new staff. Withholding the addition of just ONE IT worker saves $125,000 - $150,000 per year.

• Incident and problem management - improve service and staff/customer productivity. 34% of alerts arise when the administrator cannot immediately connect

• Ensure business continuity and greatly reduce risk


Corporate Background

Worldwide Leader in Mobile Software for IT Management since 2000

Founded by Caltech alumni Ari Kaplan (mobile and database expert) and Dr. Tal Schwartz

BOD includes Doug Carlisle (Menlo Ventures), Phil Neches (Teradata founder, former Chief Scientist AT&T), Tal Schwartz, Ari Kaplan

Portfolio of issued patents

Over 150 customers worldwide

Over 20,000 active email list of opt-in professionals interested in mobility

Revenue-generating partnerships include Teradata (paid and OEM of PocketDBA for Teradata), Microsoft Gold Partner, BlackBerry, and more


Representative Customers


34% of issues arise when the customer/CSR cannotimmediately connect to the infrastructure …

Mobile management brings the average response time down from 22 minutes to 2 minutes.

Return on Investment


Our Value Proposition

Increase Productivity Administrators have the tools to be both reactive and proactive End-user productivity increases as down-time decreases Service Level Agreements (SLAs) are met or exceeded

Avoid Revenue Loss Under-performing systems slow down revenue flow Disabled systems stop revenue altogether

Simplify IT Management Heterogeneous IT management: Manage any database, server or network

device throughout the enterprise Single console – any form-factor: Dynamically adjusts to any screen size

including wireless handheld, tablet, laptop, sub-notebook or desktop

In summary, with Expand Beyond, organizations can economize on people, on skills and get more out of established equipment and software


“I was very impressed with this product. We had the software installed and running right away. Our DBA was able to do work from halfway across the country.”– Ron Howard, DBA, Oklahoma County

“PocketDBA helped ensure that our Web site accurately reflected stock levels this holiday season. I accessed my SQL Server database over my PDA so that the toys showed up as in-stock to online viewers. That's when it hit home that PocketDBA was really crucial." – Aaron Lipman, CTO, Entertainment Earth

“I love it. Too many times, PocketDBA has saved me.”– Bill Wingard, Database Analyst, South Carolina Department of Health and Environmental Control

“Expand Beyond helps me keep our payroll systems up 24x7. I can receive alerts and then check in payroll processing to make sure everything is going okay. Now my response time on production issues is down to only 5 minutes.”– Damon Kerns, DBA, Steak n Shake

“Unplanned downtime and outages are becoming a thing of the past. The convenience of wireless access combined with a secure, real-time connection lets me keep our systems running at optimum efficiency without being chained to my desk.”– Alwyn Santos, DBA, Comark Inc.

Customers Weigh In…


Product Overview


The Expand Beyond Suite of Mobile Solutions

PocketDBA™ mobile software for database administration provides live access to any SQL Server, Oracle, DB2 UDB or Teradata database from a single wireless console.

PocketAdmin™ mobile software enables network and systems administrators to control any Microsoft Windows environment, from Active Directory to workstations and servers, drill down into mission-critical applications including Exchange and IIS, and provides secure command line access to network devices including

servers, routers and switches.


PocketDBA - Powerful User Interface

Sessions Management Sessions/Connections Security Audit

Database Management Objects Storage SQL/Command Jobs Server/Instance Database Shell Tuning

AND run your own scripts!


PocketAdmin Console

Manage processes and services

Monitor and allocate resources

Run or execute any command

Edit and manage files


PocketAdmin Console: Competitive Benefits

• Patented architecture is the best on the industry, and was awarded "best remote administration" software.

• Architecture is up to 52x as fast as other SSH solutions out there!

• XBanywhere mid-tier server allows for centralized security. To manage 60 servers you need only one firewall connection with PocketAdmin. With other solutions you would need 60 firewall connections/holes. Our architecture is more secure and more scalable, with less maintenance by your security/network teams.

• Using shared keys, you can allow entry only to designated handhelds. If the handheld were lost you can remotely disable a particular handheld. Other solutions are client-only without this important security control.

• PocketAdmin Console utilizes secure tunneling that acts as end-to-end security. This brings important security to handhelds without VPN.

• Store server names on the handheld so in a bind you do not need to remember 200 server names or type in the IP address from memory. Reference a drop-down list of your servers that you define.

• Customize macros for frequently executed commands

• Use the "bulk input" feature to greatly speed up entering text on the handheld (many times as fast).

• Works on Palm, Pocket PC, and BlackBerry. Most other products work on only one of these solutions.


PocketAdmin for Windows

Domain Management Users Groups Printers Shares

Local Management Users Groups Printers Shares Computers Events Processes Services Shell Command Center


PocketAdmin for Windows & Exchange Management

View Real-Time Performance Data

Troubleshoot Using Windows

Event Logs

Modify Exchange Mailboxes in MS Active Directory


Corporate Vision

Value

2002Enterprise Platform,Security Features,SQL Server, DB2

New Products

2001 Oracle,Servers

2003Data warehousing Teradata, System Management,Windows – Active Directory

2004+ BlackBerry Support,XBanywhere mobile middleware, Enterprise Applications


XBanywhere Technology Overview


Mobile Access for Users

Providing Remote Access & Management of applications

Database


Potential XBanywhere-based Mobile Applications

• Mobile applications that access business-critical application providing real-time, wireless solutions

• CRM & Field Service, Installation and Diagnostic capabilities

• Customer Service, Project Management and Mobile ecommerce application

SBCField Sales

Mercedes BenzCustomer Service

QVCCustomer

Retention/Profitability

Army Corp of Engineers Project Management


XBanywhere

XBanywhere is a patented framework allowing applications to function in a mobile and web environment. XBanywhere accelerates the development of mobile and web layers to applications. Development and maintenance costs are dramatically lowered by reducing the dependency on locally-maintained Java, C, and C# code. By leveraging a library of expert rules, user interface controls, and multiple device-specific rendering, XBanywhere saves companies time and money.

What is XBanywhere?

• XBanywhere is a mobile and web application-enabling framework

• XBanywhere is an expert rules system

• XBanywhere is a presentation engine

Benefits of XBanywhere

• Reduces development and maintenance time

• Connects to multiple data sources

• Leverages existing security for access

• Lightweight Deployment

• Customizable


What is XBanywhere?

• XBanywhere is a mobile and web application-enabling framework• Developers create the application using the XBanywhere development

environment

• Powerful add-ons simplify complex tasks

• XBanywhere is an expert rules system• Simplifies and reduces development / maintenance costs

• Basic javascript skills, no Java, C#, or C knowledge required• Easy to learn tag library for developers

• Models complex business rules• Data from multiple sources can be combined in a single screen

• XBanywhere is a presentation engine• Controls for graphing, navigation, searching, filtering, icons, tabs, screen linking,

and forms

• Automatically delivers custom html to different devices (BlackBerry, Palm, Pocket PC, laptops, smartphones, etc.)

• Can deliver data to custom handheld clients for offline use



• Reduces development and maintenance time• Available functionality allows 5 lines of rule code to replace 500 lines of traditional

code

• Leverages existing rule sets, libraries, and tags

• XBanywhere further saves companies cost to develop and maintain applications by eliminating the need for employees with Java, C, and C# skills

• Imposes models on development process to reduce maintenance and testing time

• Connects to multiple data sources• Examples include: databases, web services, applications, remote servers, files,

LDAP directories, native executables, EJBs, Lotus Notes

• Exposed in a single line of code

• Join / transform information from disparate data sources on a single screen

• Leverages existing security for access• RSA SecurID

• LDAP

• Windows Active Directory

• Lotus Notes

• Database authentication



• Lightweight Deployment

• Sits inside your existing J2EE application servers (WebSphere, Weblogic, Jboss,

Oracle App Server, etc.)

• Scalable

Single node can service hundreds of users; solution scalable to multiple nodes

Can navigate, search, and filter through millions of records – something not

achievable with offline solutions

• Customizable

• Add your own custom data sources and have them published automatically to the

expert system

• Modify and update rule set with included IDE (developer environment)

• Look and feel of the application is globally modifiable

• Full internationalization support


Example: Building an application

• Add a presenter to manage display options such as headers, and links to other screens

• Presenters manage columnar display of the result of an operation


Example: Building an application

• Run your application, in real-time, roundtrip from your device or web browser• Automatically rendered correctly for desktops, Pocket PCs, Palms and

BlackBerry devices

On the handheld or the desktop from the same rule base!


“Expand Beyond could do for databases what the remote control did for TVs.”– CIO Magazine

“Database administrators could dramatically increase their productivity by operating remotely... Imagine the efficiencies in not having to call a DBA back to the office.”– InfoWorld Magazine

“There is no need to dream about the efficiency and flexibility of wireless enterprise management. With Expand Beyond, you could move to the wireless fast lane today.”– DM Review Magazine

“In eWEEK Labs’ tests of PocketAdmin for Windows, which shipped last month, we were able to remotely tackle a broad range of management tasks through the product’s nicely laid out, HTML-based mobile client interface. We could also access these controls through a PC Web browser.”– eWEEK Magazine

“PocketAdmin does exactly what is promises: delivers a secure command shell directly to the Pocket PC. If you know what you're doing, that's enough to manage many aspects of Windows servers.”– Microsoft Certified Professional Magazine

Product Reviews


Question & Answer


Addendum Slides


Success Story: ACI, Inc.

Allstate Communications, Inc. – a telecommunications service bureau responsible for routing 1 million calls a month to fulfillment centers and processing billing transaction records. Technical services team supports 400 internal employees

Downtime or performance degradation costs: Thousands of dollars an hourAlerts received when fixed connections are not available: 4 times per week

“When a problem arises on one of the critical databases, how long does it take to reach key people and for them to connect to the system to fix it? Or worse, drive to the office to fix it? On our system, one hour of down time would pay for the PocketDBA product. It has paid for itself on more than one occasion.”

“I am on my third version of PocketDBA. The upgrade to V2.1 took less than 5 minutes to download from the Expand Beyond web site and less than 10 minutes to install and test. The ability to go to a shell command and check on system space or processes has really increased my reliance on the product. I have only used Tech Support during installation. The rest of the time PocketDBA has always worked.”

– Jim Cox, Director of Technical Services and Senior DBA


Success Story: TSI, Inc.

Tropical Sportswear, Inc. (“TSI” NASDAQ: TSCI), designs, manufactures and markets high-quality major labor and private brand sportswear that is sold through large retail distribution channels. TSI sets the benchmark in its industry by achieving a 24-day time to market for new product introductions

Downtime or performance degradation costs: $1 million per 4 hoursAlerts: 10 per week

Service Level Agreement response time: Within 5 minutes of being notified

“The role of the DBA has changed. The DBA is no longer locked in a back room, he is now a major contributor to managing the impacts on profitability. We have weekly meetings on our SLA performance. When questions arise concerning IT expenditures that impact the balance sheet, such as ‘Why do you need more space or memory? How much do you need?,’ I just run my scripts on PocketDBA and have current stats immediately.”

“PocketDBA has saved my hide many times. Things change dynamically with the ERP database. On top of that, TSI is located in the Lightning Capitol of the world. PocketDBA is a key part of my disaster recovery and business continuity plan.”

– Charles Hendricks, Database Manager, Tropical Sportswear, Inc., Tampa, FL


Success Story: Cinergy

Cinergy Corp. (NYCE: CIN) is one of the leading diversified energy companies with two core businesses: regulated operations and energy merchant. Cinergy’s regulated delivery operations serve 1.5 million electric customers and about 500,000 gas customers in Ohio, Indiana and Kentucky and control 7,000 megawatts of generation.

Alerts received when fixed connections are not available: 2 – 3 per weekService Level Agreement response time: Respond to initial page within 15

minutes; be logged on and working to resolve within 30 minutes

“I have a 45 minute commute to work. I can save 90 minutes of driving with 10 minutes online using PocketDBA.”

“We have multiplatform criteria for the tools we buy. My boss approved the purchase of PocketDBA because he wanted to give me all the tools I needed to do my job, but it certainly helped that PocketDBA can be used not just on the 30 Oracle databases that I manage but also on the 200-300 SQL Server databases that other DBAs manage.”

– Craig Welch, DBA, Cinergy, Plainfield, IN


TechRepublic (January 2003) Make wireless database administration part of your consulting package

“The day-in, day-out tasks of monitoring the server, tuning for performance, and catching problems before they become crises can all be done from anywhere in the world when you’re wireless. Without the necessity of travel, you can fit a quick look at a server into otherwise unproductive moments.”

Mobile Business Advisor (March 2003) Business Continuity: Are You Prepared?

“Vendors such as Expand Beyond see wireless technology andBCM as a perfect fit. Wireless connections can be more reliablethan fixed data communications lines because they aren’taffected by weather. Mobile connectivity also extends networkboundaries, letting administrators access mission-critical systemsand applications from any location.”

Federal Computer Week (May 2003) PDA Software Grab Bag

“Every network administrator has a horror story about a server or database crash occurring when no dial-up connection was available. Even general maintenance can be extremely inconvenient when traveling. Now imagine gaining real-time wireless access to the network from anywhere at any time, where access means not just monitoring but the ability to carry out any network command in real time.”

Database Trends & Applications (May 2003) Using Mobile Applications Extends Business Continuity

“Smart businesses are improving their continuity plans by embracing mobile systems management solutions. Used properly, these solutions can reduce response time during all phases of disaster recovery.”

Media Accolades


Summary of Benefits

Secure, mobile IT diagnostics, management and administration of the infrastructure improves responsiveness and adds an important element to your company’s business continuity plan.

Cost Savings: Fast and significant ROI – pays for itself in months

Service Level Agreements

Productivity: Do More with Less

Risk Reduction

Competitive Advantage & Staff Retention

Quality of Life


PocketDBA Architecture


PocketAdmin for Windows Architecture


PocketAdmin Console Architecture


XBanywhere Architecture


XBanywhere™ – Features & Benefits

Optimized for Wireless Minimal application overhead Low click design, GUI based State awareness of connections Dynamic rendering Easy data input Submit processes to the background

Anywhere Access Browser based – no client software to

install Form-factor independent

PDAs and Handhelds

Smartphones

Laptops

Dynamic display intelligence Network agnostic

Secure Native authentication – grant access rights

and privileges based on user account End to end encryption Mobile VPN and 2-Factor authentication

Real-time Control No syncing or data stored on handheld Interactive session Anytime, anywhere

Scalable No agents to install Access and manage any number of

disparate databases, network components, operating systems and applications

Single point of entry into the enterprise Manage and navigate through unlimited

amounts of data


Business Continuity Planning Means Going Mobile

25% of companies do not have a Business Continuity Plan in place

425 natural disasters in the 90’s

US businesses lose $4 Billion annually due to computer downtime

Data center downtime costs $90K to $6.5M per hour

Downtime costs per hour - Brokerage: $6.5M Credit Authorization: $2.5MAirline Reservations: $90K

Data from 2002 AT&T commissioned Business Continuity survey of 1000 of their largest customers.

…“Businesses should make sure that remote access systems for telecommuting workers are ready, easily scalable and up to the task of providing uninterrupted access for a protracted period.” – IDC

…“Enterprises that have not integrated remote access into their disaster management teams should start now.” –Gartner


Active Sessions User Space Utilization

PocketDBA for Teradata


Audit Screen Table/Object Screen



ResUse Screen Performance Screen


Documents

Corporate Presentation