Copyright © 2013 Market America Worldwide

The UnFranchise SystemThe UnFranchise System

A Perfected, StandardizedA Perfected, Standardized

PLANPLANThat Combines Franchising, Direct SalesThat Combines Franchising, Direct Sales

And the InternetAnd the Internet

To Facilitate the Duplication ofTo Facilitate the Duplication of

Independent Business Success Independent Business Success

The 2- to 3-Year PlanThe 2- to 3-Year Plan

Two ways to earn income:1) Provide products

Service 10-15 Preferred CustomersEarn 30-1,000% gross retail profit

2) Time leveragingDuplicate effortsDevelops & manages only 2 sales and distribution organizations

The UnFranchiseTM Business Development System

As people lead to people, you get 100% credit on volume!

A Plan for Your Success!

12 mos= $150012 mos= $1500

6 mos = 6 mos = $150000

3 mos = 3 mos = $150000

2 mos = 2 mos = $150000

1 mos = $15001 mos = $1500

2 wks2 wks = = $150000

1 wk = 1 wk = $150000

25 mos = 25 mos = $10,50000

25 mos to Earn25 mos to Earn

$78,000-78,000- $187,00000

Of Of YearlyYearly

Ongoing Ongoing Income!!Income!!

2-3 YEAR PLAN VS. 45 YEAR PLAN

Copyright © 2013 Market America Worldwide

WHY?

BenefitsBenefits1.1. Be your own bossBe your own boss

2.2. Your hourly earning potential is unlimitedYour hourly earning potential is unlimited

3.3. Get paid multiple times on the same volumeGet paid multiple times on the same volume

4.4. Income can continue to flow to your children Income can continue to flow to your children after you pass after you pass

5.5. Win - WinWin - Win

Hero’sHero’s

JourneyJourney

…

Call to Action!Call to Action! ACTION!

…

FEARFEAR

COURAGE

Basic 5Basic 5

Professional SkillProfessional Skill

1.1. Developing Attitude and KnowledgeDeveloping Attitude and Knowledge

2.2. Goals and A Goal StatementGoals and A Goal Statement

3.3. RetailingRetailing

4.4. Prospecting, Recruiting and SponsoringProspecting, Recruiting and Sponsoring

5.5. Follow-Up & The ABC Pattern of Follow-Up & The ABC Pattern of Building DepthBuilding Depth

SynergySynergy

1.1. Positive Attitude and KnowledgePositive Attitude and Knowledge

2.2. Emotionally connected Goal – your WHYEmotionally connected Goal – your WHY

Do You BelieveDo You BelieveYou Can Succeed?You Can Succeed?

Do You BelieveDo You BelieveYou Can Succeed?You Can Succeed?

Belief = AttitudeBelief = Attitude

Attitude = ActionsAttitude = Actions

Actions = ResultsActions = Results

Belief = AttitudeBelief = Attitude

Attitude = ActionsAttitude = Actions

Actions = ResultsActions = Results

What does it takeWhat does it taketo to

Succeed?Succeed?

What does it takeWhat does it taketo to

Succeed?Succeed?

BeliefBelief

Burning DesireBurning Desire

Professional SkillProfessional Skill

BeliefBelief

Burning DesireBurning Desire

Professional SkillProfessional Skill

Positive Mental Power

•

• Smell VICTORY!

• What is your VISION for your life?

• Connect to your WHY – Why are you doing this?

• How will accomplishing your goals make you FEEL?

• How will it CHANGE YOUR LIFE?

““I am” Statement,I am” Statement,

Goal StatementGoal Statement& &

Action PlanAction Plan

““I am” Statement,I am” Statement,

Goal StatementGoal Statement& &

Action PlanAction Plan

Positive Out Loud Verbal Positive Out Loud Verbal Projections…Projections…

•I always do the most important things first!I always do the most important things first!

•I am a Director! (Whatever fits)I am a Director! (Whatever fits)

•I have great communication skills!I have great communication skills!

•I am strong!I am strong!

•I am fearless!I am fearless!

•I love my life!I love my life!

•I lead by example!I lead by example!

•I control my destiny!I control my destiny!

Goals and Action Plan . . .Goals and Action Plan . . .•I am . . .I am . . .

•I learn from experienceI learn from experience

•I am debt freeI am debt free

•I effectively teach my teamI effectively teach my team

•I connect with people daily who wantI connect with people daily who want

to work with me to work with me

•I schedule 3 appointments a weekI schedule 3 appointments a week

•I follow up flawlesslyI follow up flawlessly

•I create 100 BV a weekI create 100 BV a week

Keep it SimpleKeep it Simple

Daily FocusDaily Focus

Keep it SimpleKeep it Simple

Daily FocusDaily Focus

Activity Basic 5 Step Up to Executive Coordinator

Executive Coordinator and above

Sell Business

4. Prospecting, Recruiting and Sponsoring

6 Hours (50%) 8 Hours (67%)5. Follow Up and ABC Pattern of Building Depth

Sell Products 3. Retail 4 Hours (33%) 2 Hours (17%)

Sell Tickets to Events

1. Attitude and Knowledge

1 Hour (8%) 1 Hour (8%)

Clarify and Read Goals

2. Goals 1 Hour (8%) 1 Hour (8%)

Are You Are You ORGANIZEDORGANIZED??

ToolsTools you will need: you will need:

45 Year Plan memorized45 Year Plan memorized

ma Catalogma Catalog

Home Shopping ListHome Shopping List

Annual ReportAnnual Report

Web PortalWeb Portal

1. FIND A MENTOR1. FIND A MENTOR

Sponsor or UplineSponsor or Upline

3. CELEBRATE YOUR SUCCESSES! HAVE FUN!!!

2. GETTING STARTED GUIDE * ACCOUNTABILITY

Form (online) * FAST TRACK

ACCOUNTABILITY Form * LOCAL CHALLENGE

2. GETTING STARTED GUIDE * ACCOUNTABILITY

Form (online) * FAST TRACK

ACCOUNTABILITY Form * LOCAL CHALLENGE

YOU ARE CAPABLE! YOU ARE CAPABLE!

BE ACCOUNTABLEBE ACCOUNTABLE

SynergySynergy

3.3. RetailingRetailing

4.4. Prospecting, Recruiting and SponsoringProspecting, Recruiting and Sponsoring

““WHAT DO I HAVE TO DO TO WHAT DO I HAVE TO DO TO SUCCEED IN THIS SUCCEED IN THIS

BUSINESS?”BUSINESS?”

1. SELL PRODUCTS2. SELL THE

BUSINESS3. SELL THE EVENTS4. BUILD THE NMTSS

1. SELL PRODUCTS2. SELL THE

BUSINESS3. SELL THE EVENTS4. BUILD THE NMTSS

Who Likes to Who Likes to

SELL?SELL?

Who Likes to Who Likes to

SELL?SELL?

Can you handle Can you handle

REJECTION?REJECTION?

We are sellingWe are sellingwhat everyone wants:what everyone wants:

More time!More time!More Money!More Money!

We are sellingWe are sellingwhat everyone wants:what everyone wants:

More time!More time!More Money!More Money!

So why do soSo why do somany peoplemany people

saysay

“NO!”“NO!”??????????????????????????????

??

So why do soSo why do somany peoplemany people

saysay

“NO!”“NO!”??????????????????????????????

??

UnderstandUnderstandhow the how the

sub-conscioussub-consciousmind worksmind works

2 Primary Filters2 Primary Filters

2 Primary Filters2 Primary Filters

Will it kill me?Will it kill me?

Are they trying to sell me?Are they trying to sell me?

Will it kill me?Will it kill me?

Are they trying to sell me?Are they trying to sell me?

The Subconscious MindThe Subconscious MindMakes its decisionMakes its decision

7 seconds before the 7 seconds before the Conscious Mind is aware a Conscious Mind is aware a

decision was made.decision was made.

REJECTIONREJECTION

CommunicationCommunication

vs Sellingvs Selling

CommunicationCommunication

vs Sellingvs Selling

Effective CommunicationEffective Communication  

A Learned SkillA Learned Skill

The Subconscious MindThe Subconscious Mind

1. Never Forgets1. Never Forgets2. Has Associative Memory2. Has Associative Memory

Your Goal - ApprovalYour Goal - Approval

The SecretThe Secret

Only Show the PlanOnly Show the Planto People Who to People Who

Ask You to See It.Ask You to See It.

The SkillThe Skill

Understanding howUnderstanding howto get people to askto get people to ask

Are you a Are you a   

Great Communicator?Great Communicator?

People hate People hate to be sold, to be sold,

but they love but they love to buy! to buy!

What?What?

Only Sell Only Sell What What Your Your

Prospects Prospects

WANTWANT

How do youHow do youdo that? do that?

Investigate, Investigate,

ListenListen,, & Look & Look

Ask QuestionsAsk QuestionsYour Interest is in Them!Your Interest is in Them!

And then . . .And then . . .

Ask More QuestionsAsk More Questions Until they areUntil they are

askingaskingYOU!YOU!

The skill is getting them

to ASK YOU!

How do youHow do youdo that? do that?

A couple of factsA couple of facts

followed by a statementfollowed by a statementthat createsthat creates

CURIOSITYCURIOSITY

A couple of factsA couple of facts

followed by afollowed by a

QUESTIONQUESTION

A great sales personA great sales person

doesn’t come across asdoesn’t come across as“SELLING.”“SELLING.”

They help people getThey help people getwhat they want.what they want.

It’s all about theIt’s all about the

BV and IBVBV and IBV

Retail builds your businessRetail builds your business

ProfitProfit− Replaces Start-Up ExpensesReplaces Start-Up Expenses− Covers Monthly Overhead ExpensesCovers Monthly Overhead Expenses

Generates Ongoing Business VolumeGenerates Ongoing Business VolumeIdentifies Potential Business ProspectsIdentifies Potential Business Prospects

Builds BeliefBuilds Belief

BV/IBV = Weekly IncomeBV/IBV = Weekly Income

Here’s what could happen in an organization with Here’s what could happen in an organization with minimum focus on Retailing...minimum focus on Retailing...

YOUYOU

LeftLeft RightRight

= = $600 $600 /month (BV)/month (BV) & & $300 /third $300 /third month (IBV)month (IBV)

Each Distributor does minimum 50 BV & 10 IBV per month requirementEach Distributor does minimum 50 BV & 10 IBV per month requirement

50 x 50 BV 50 x 10 IBV

=2500 BV =500 IBV

50 x 50 BV 50 x 10 IBV

=2500 BV =500 IBV

YOUYOU

Here’s what could happen when an organization focuses on retailing...Here’s what could happen when an organization focuses on retailing...

LeftLeft RightRight

Same group – different philosophy regarding the power of retailing. Same group – different philosophy regarding the power of retailing.

Each distributor has 10 customers using/purchasing 30 BV and 20 IBV, and the distributor Each distributor has 10 customers using/purchasing 30 BV and 20 IBV, and the distributor uses/purchases 100 BV and 15 IBV = 400 BV/month and 200 IBV/monthuses/purchases 100 BV and 15 IBV = 400 BV/month and 200 IBV/month

50 x 400 BV 50 x 200 IBV

=20,000 BV =10,000 IBV

50 x 400 BV 50 x 200 IBV

=20,000 BV =10,000 IBV

YOUYOU

Here’s what could happen...Here’s what could happen...

LeftLeft RightRight

50 x 400 BV 50 x 200 IBV

=20,000 BV =10,000 IBV

50 x 400 BV 50 x 200 IBV

=20,000 BV =10,000 IBV

Hot Deals

Hundreds of Exclusive ma® Brands

eGifts

Social Networking

ShopBuddy

• Earn up to 50 percent cash back for purchasing Market America branded products and those from our Partner Stores where you see the Cashback logo

• Earn ½ percent on eligible referral purchases

Your Personal Weekly BV GoalYour Personal Weekly BV GoalWhat About IBV?What About IBV?

  

How Much?How Much?

What Is Your Plan?What Is Your Plan?

It takes on average 1-2 hours to developIt takes on average 1-2 hours to developa customer.a customer.

400 BV Monthly400 BV Monthly 400 BV Monthly400 BV MonthlyYou personally purchase and use You personally purchase and use >> 100 BV 100 BV per monthper month

Establish 10 Repeat Customers – minimum Establish 10 Repeat Customers – minimum of 30 BV per month equal 300 BV of 30 BV per month equal 300 BV

– Introduce products two 2 new customers Introduce products two 2 new customers weekly in your first 90 days.weekly in your first 90 days.

Personal UsePersonal Use Compile a list of Market America products you use Compile a list of Market America products you use

on a regular basis on a regular basis Health and NutritionHealth and Nutrition Cosmetics/Skin Care/Personal CareCosmetics/Skin Care/Personal Care

Enroll in Transfer Buy ProgramEnroll in Transfer Buy Program

Expand product use/knowledge by transferring Expand product use/knowledge by transferring products you are already purchasing to ma products you are already purchasing to ma Branded productsBranded products

Identify stores on your Web Portal that you already Identify stores on your Web Portal that you already purchase frompurchase from

Shop through your own portalShop through your own portal

A Product Brokerage CompanyA Product Brokerage Company• Identifies the latest market-driven

products• Eliminates the burden of manufacturing• Moves with the marketplace• Does not rely solely on the sales of any

one product or service

• Hundreds of exclusive products and services• Access to multibillion-dollar markets

Market America’s Mall Without Walls

TM

marketamericaTM

RetailingRetailingInvolves YOU Reaching Out to OthersInvolves YOU Reaching Out to Others

When will you do that?When will you do that?

What is your “Attitude?”What is your “Attitude?”

How will you do that?How will you do that?

What do you need to learn?What do you need to learn?

Is it duplicable/systematized? Is it duplicable/systematized?

Retail 4 Hours Per WeekRetail 4 Hours Per WeekActivity Basic 5 Step Up to Executive

CoordinatorExecutive Coordinator and above

Sell Business

4. Prospecting, Recruiting and Sponsoring

6 Hours (50%) 8 Hours (67%)5. Follow Up and ABC Pattern of Building Depth

Sell Products 3. Retail 4 Hours (33%) 2 Hours (17%)

Sell Tickets to Events

1. Attitude and Knowledge

1 Hour (8%) 1 Hour (8%)

Clarify and Read Goals

2. Goals 1 Hour (8%) 1 Hour (8%)

Again,Again,Your IntentionYour IntentionPrecedes You!Precedes You!

People Can “Read” YouPeople Can “Read” You

““How can I make this person’s How can I make this person’s life better?life better?

Ask QuestionsAsk QuestionsYour Intention is to be HelpfulYour Intention is to be Helpful

KnowledgeKnowledge

Understand the Benefits and Value of Your Understand the Benefits and Value of Your ProductsProducts

Why would anyone want to purchase them from Why would anyone want to purchase them from you?you?

What consumers want to know – Does it work? What consumers want to know – Does it work?

Educate Educate

Share testimoniesShare testimonies

Ask for the sale Ask for the sale

People only buy your People only buy your products when they products when they

believebelieveit will improve their life.it will improve their life.

“I have heartburn.”

““How long have you been How long have you been suffering from heartburn?”suffering from heartburn?”

““What are some of the things What are some of the things you have tried for your you have tried for your heartburn? heartburn?

““My cholesterol is too My cholesterol is too high.”high.”

““What have you tried to What have you tried to lower it?”lower it?”

““How is that working How is that working for you?”for you?”

After a meal together, offer After a meal together, offer them enzymes while them enzymes while commenting, commenting,

“Does your stomach ever…? “Does your stomach ever…? … enzymes also help me … enzymes also help me with my weight and keep my with my weight and keep my stomach flatter.” stomach flatter.”

Have you ever had your Have you ever had your foundation custom foundation custom blended?blended?

Have you ever wondered Have you ever wondered why cardiovascular diseasewhy cardiovascular diseaseand cancer are on the rise? and cancer are on the rise?

What is it?What is it?

 I have some information I think will benefit you.  Can we get together tomorrow for 

lunch?or

Wellness 101Wellness 101or

Motives makeover or clinicMotives makeover or clinic

             

Wellness 101www.gonowresources.com

I

 

Share InformationFocus on the Benefits

Share Your Success StoryShare a Sample

“I had these problems …”“My stomach feels sooooo

much better since I’ve been using these enzymes!” “You want some?”

 

Use the Mall Talk Product Catalog

People want quality and savings!People want quality and savings!

I

Personal Use Personal Use Personal Use Personal Use

You must become your best customer!You must become your best customer!You must become your best customer!You must become your best customer!

You must become a product of the product.

It makes sense to purchase from your Mall, rather than someone else’s.

Personal experience with the products increases your confidence in them.

Personal use ensures volume accrual [50 – 150 BV in orders monthly].

Duplicating personal use throughout your Sales Organization ensures a stable BV stream.

You must become a product of the product.

It makes sense to purchase from your Mall, rather than someone else’s.

Personal experience with the products increases your confidence in them.

Personal use ensures volume accrual [50 – 150 BV in orders monthly].

Duplicating personal use throughout your Sales Organization ensures a stable BV stream.

Remember…Remember…

Retail to Recruit!Retail to Recruit!

Remember…Remember…  

Recruiting is a Recruiting is a ProcessProcess,,Not an EventNot an Event

LOOK FOR PEOPLE LOOK FOR PEOPLE

WHO ARE WHO ARE

ING

People only partner with you in People only partner with you in the business when they the business when they

believebelieveit will improve their life.it will improve their life.

6 Step Process6 Step Process

Conversation FlowsConversation FlowsRetailing and RecruitingRetailing and Recruiting

6 Step Process6 Step Process1.1. InitiateInitiate2.2. QualifyQualify3.3. InviteInvite4.4. Address ObjectionsAddress Objections5.5. CloseClose6.6. Follow-UpFollow-Up

Step 1 - InitiateStep 1 - Initiate

“Warm” them up!“Warm” them up!They talk freely and openlyThey talk freely and openly

Engaged in the conversationEngaged in the conversation

How?How?Ask QuestionsAsk Questions

Remember Your IntentionRemember Your IntentionTime is on Your SideTime is on Your Side

You may discover they don’t QualifyYou may discover they don’t Qualify(maybe later!)(maybe later!)

Interested Interested vs.vs.

InterestingInteresting

FF amily - “So, how is the family?”…amily - “So, how is the family?”…

OO ccupation - “So, what do you do?”…ccupation - “So, what do you do?”…

RR ecreation - “What do you do for fun?”… ecreation - “What do you do for fun?”…

MM oney- people who have it, people who oney- people who have it, people who had it and lost it or people who are had it and lost it or people who are working toward itworking toward it

FORMFORM

Hi!Hi!

Hey! Hey! How Are You?How Are You?

Really?Really?

Wow!Wow!

Step 2 – QualifyStep 2 – Qualify

Find Out:Find Out:What do they want?What do they want?What do they need?What do they need?Do you offer value?Do you offer value?

The Temptation…The Temptation…

Tackle Them!Tackle Them!

Ask relevant questionsAsk relevant questionsthat emerge out ofthat emerge out of

their statement.their statement.

If you are not asking If you are not asking questions, then you are questions, then you are

not staying at their not staying at their interest level.interest level.

Your IntentionYour IntentionPrecedes You!Precedes You!

People Can “Read” YouPeople Can “Read” You

““How can I make this person’s How can I make this person’s life better?life better?

““I am so stressed out at work.”I am so stressed out at work.”

““Are you one of those people Are you one of those people who likes to work under who likes to work under

stress?”stress?”

““I’d like to make some extra money.”I’d like to make some extra money.”

““What would you do with the What would you do with the extra money?”extra money?”

““Why?”Why?”

““My boss is so mean!”My boss is so mean!”

““Oh no! What are you going to Oh no! What are you going to do about that?”do about that?”

Can ask in second person:

“So, what is it that Mary really wants to achieve in life, maybe beyond your current work? What does Mary really want to accomplish?”

“What would make your life perfect?”

Let’s say someone shares with you what they do for a living. You can ask them more questions

about it.

Then ask:

“Are you totally happy? Completely satisfied with… your career?... What you’re getting out of life?”

Make sure you get below the surface of their answers

““I am very concerned about all ofI am very concerned about all ofthe economic changes. What are the economic changes. What are you doing about retirement?”you doing about retirement?”

““I can’t even think about that I can’t even think about that right now.”right now.”

““I know it’s difficult. But every I know it’s difficult. But every 7-8 years you delay, you get ½ 7-8 years you delay, you get ½ the amount.”the amount.”

““It takes everything I’ve got justIt takes everything I’ve got justto get the bills paid.”to get the bills paid.”

““That’s the common dilemma. I That’s the common dilemma. I know . . . The only way I know know . . . The only way I know to do it is to reduce taxes, to do it is to reduce taxes, reduce expenses and increase reduce expenses and increase revenue. It’s the only way I revenue. It’s the only way I know.”know.”

““So how do you do that?”So how do you do that?”

That’s the question That’s the question you want to hear!you want to hear!

Be prepared to come around itBe prepared to come around it

about 3 timesabout 3 times

OROR

“I’m really tired of living on a tight “I’m really tired of living on a tight budget. I’m at a place where Ibudget. I’m at a place where Iwant to expand my thinkingwant to expand my thinking

and explore different options. I’m and explore different options. I’m going to attend a seminar on going to attend a seminar on different financial strategies.”different financial strategies.”

“Wanna come?” “Wanna come?”

OROR“I’m concerned about the “I’m concerned about the

economy. I’m really open to economy. I’m really open to learning new financial strategies learning new financial strategies

and reducing my taxes.and reducing my taxes. I’m going to a seminar that’s I’m going to a seminar that’s

going to get in to some ofgoing to get in to some ofthese strategies.”these strategies.”

“Wanna come?” “Wanna come?”