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Copyright © 2013 Herb Appenzeller
Ethical Behavior in Sport
Chapter 1:The Sport Administrator
Teacher’s Manual
Copyright © 2013 Herb Appenzeller
The Sport Administrator
• Since 1967, the role of the sport administrator has changed.
• James Mason, Walter O’Malley, and sport administration program
• Over 200 universities have sport administration curricula.
• Marketing• Fund-raising and promotion
Copyright © 2013 Herb Appenzeller
The Sport Administrator(continued)
• Personnel management• Finance• Legal affairs• Time management• NCAA Division I coaches• Secondary school coaches
Copyright © 2013 Herb Appenzeller
Problems facing collegiate sports
• Dr. William Friday at the Knight Commission• Lack of institutional control• High salaries for coaches• Television dictates and controls
Copyright © 2013 Herb Appenzeller
Technology for Administrators
• Ticketing technology• Conjoint analysis• Data mining• Virtual signage• Access control• Building controls• Energy efficiency• Online video conferencing• High-tech applications in planning for the future
Copyright © 2013 Herb Appenzeller
Mark McCormack, IMG, Caution About Technology
• E-mail• Palm Pilots• Laptops• Digital communicators• World Wide Web• Cell phones
Copyright © 2013 Herb Appenzeller
Regulating Sport Agents
• Difficult to control• Athletes have a lot to lose• Loss of Bowl revenue• Agent conduct risky• Deborah Yow Issues Warning to Agents
Copyright © 2013 Herb Appenzeller
Institutional Subsidies Rise in Colleges
• Sport spending unsustainable• Only 14 football bowl subdivisions generate
revenue• Over past six years, only 60% generated sufficient
revenue
Copyright © 2013 Herb Appenzeller
NCAA Addresses Academic Concerns
• School presidents request legislation• Summer school required• Pass 9 hours• Extra class time
Copyright © 2013 Herb Appenzeller
The Struggle to Reform
• Ohio State Chancellor Gordon Gee• Vanderbilt University• Gee’s return• Jim Tressel dilemma
The full set of PowerPoint slides is available upon adoption.
Email [email protected] for more information.