Utilizing advanced industry methodologies, MailSouth delves into consumer-level data to provide insight and advice to clients to help them grow their businesses. MailSouth can truly “crunch the numbers.” Our role is client-facing, providing you with the opportunity to see your information drive action including more revenue, traffic and profit. Our Consumer Analytics and Consultant Teams align to provide insights from the analysis to offer business recommendations by identifying meaningful consumer indicators and trends.

Preferred Customer Profiling• Database Management

• Customer Profiling • Behavioral Profiling• Customer Prioritization and Segmentation

• Predictive Modeling of Customer “Look Alikes”Target Customer Segmentation• Lifestyles and Behavioral Patterns

• Urbanization Patterns• Site Selection/Existing Location Opportunity Insights

• Merchandise Preferences • Advertising MessagingPredictive Response Modeling

• Target Direct Mail and Promotions to Those with the Propensity to Respond

• Predictive Modeling of Revenue Generation• Geographical Product AffinityTarget Customer Mapping

• Locate and View the Best Customers with the Most Potential• Customize Targeted Direct Mail Marketing Plans

to Address Their Interests• Map Usage Patterns and Behavioral Trends

Custom Research Projects• Maximization of Advertising ROI Studies

• Increased Advertising Agility

There’s No Such ThingAs “Too Much Information.”

ZIP Code: 35080

HouseholdIncome:

$50,000+

Member of the

garden club

Above average consumption of food

away from home

Is in the market forthe perfect 60” Plasma TV

(NOT LCD!!) When grocery shopping, buys peanut butter cups and secretly eats them

in the car on the way home

Owns herown home

Has children,college education

and two dogs

Spent $500online in last12 months

Starts her workday with

a grande, half-fat,no whip latté

Has a barely manageable

addiction todesigner handbags