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Confidential PRODUCT LAUNCH Autodesk Certified User

Confidential PRODUCT LAUNCH Autodesk Certified User

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Page 1: Confidential PRODUCT LAUNCH Autodesk Certified User

Confidential

PRODUCT LAUNCH

Autodesk Certified User

Page 2: Confidential PRODUCT LAUNCH Autodesk Certified User

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WHO IS AUTODESK?

Autodesk, a world leader in 3D design, engineering, and entertainment software, delivers the broadest product portfolio to empower customers to digitally design, visualize, and simulate their ideas.

A Better Design• http://www.youtube.com/watch?v=chPpeSE1_MI

Autodesk IDEA Studio• http://

www.youtube.com/user/Autodesk?blend=1&ob=5#p/u/0/oWKvXE6nX7Q

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PROGRAM OVERVIEW

Official program name: Autodesk Certified User (ACU)

• www.certiport.com/autodesk • http://www.youtube.com/watch?v=3JzLKLOCIG4

Certification titles:• AutoCAD Certified User• Autodesk Inventor Certified User

The new Autodesk Certified User certification will:• Replace the current exam on the CTE/Workforce list• Focus on Autodesk product skills through

performance-based testing• Certifies entry level skills in AutoCAD and Autodesk

Inventor• Incorporate into existing architecture, engineering

and design courses

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EXAM STRUCTURE

Exam structure • Performance-based – 50%• Multiple choice – 50% • 45 minutes

Proctoring• Administered via Certiport’s online

testing engine• In-classroom• Certiport proctor agreement required

Electronic Certificates• Electronic credential sharing• Hard copy available

Available in English Only Practice Test available for both

exams

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CERTIFICATE SAMPLES

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PRODUCT LAUNCH

Marketing assets Update collateral and datasheets Update Certiport website (www.certiport.com/autodesk) New Autodesk website on May 19th Video overview PR Announcements

Video news release and press release Social media activities Sales tools: Training, presentations, messaging Collect testimonials from beta customers Promotions with key associations Autodesk Education

Community Co-marketing activities with Autodesk Key announcement at ISTE

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LAUNCH SCHEDULE

Autodesk – Launch Schedule Dates

US Sales Team Training Apr 26

Internal Kick-off May 3

WW Partner announcement (newsletter) Apr 27, May 11

A-VAR Reseller announcement April 28

Testing Center announcement Apr 27, May 5, May 11

Exams available May 5

PR Launch (PR wire, social media) May 10

Campaign Offer (US Customers) Apr 28 - Jun 30

Autodesk Education Community Jun 7

ISTE Tradeshow (key announcement) Jun 26-29

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ACADEMIC CAMPAIGN

Email Campaign Offer• “Introductory offer”, ACU

practice tests included for FREE with all vouchers and classroom licenses

• Expires June 30, 2011 Drive leads for the sales

team and create awareness Target Academic Certiport

Testing Centers and A-VAR’s

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SAMPLE

www.certiport.com/autodesk

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CERTIFICATION RESOURCES Teacher and Student Resources

Autodesk Exam Skills - List of the exam objectives available and reference videos available at http://autodesk.com/certifieduserskills

Autodesk Digital Study Packets - Instructional videos aligned to the exam skills, available online at http://autodesk.com/certifieduserskills

Autodesk Digital STEAM Workshop - Project-based curriculum (available in May) at http://autodesk.com/digitalsteam

Free Autodesk software for students http://students.autodesk.com

Autodesk Education Community http://students.autodesk.com

ACU Practice Tests AutoCAD Certified User Autodesk Inventor Certified User

Online and Print Courseware Available Today 4D Technologies – Full online training in LMS Wiley/Sybex – Print books

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WHAT DOES IT MEAN TO BE AUTODESK CERTIFIED?

“Becoming an Autodesk Certified User (ACU) can effectively employ industry design and engineering principles using Autodesk software to supplement their resume for an entry level position, ACU certification provides marketable skills that speak to employers.”

Autodesk Certification• http://www.youtube.com/watch

?v=LSQAxTVrtE4

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AUTODESK CERTIFICATION PATHWAY

Autodesk Certified User

Completing an academic 2 semester (180 hours) course that includes both exposure and hands on experience using AutoCAD (or Inventor) to complete projects or equivalent.

Autodesk Certified Associate

Mastering an Autodesk software course (or equivalent) plus 100 hours of hands-on application

Certified Professional

Mastering an Autodesk software course (or equivalent) plus 400 hours of hands-on application

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Current Program –Associate Certiport Solution - User

Testing location

Test are administered at a VUE testing center or an ATC scheduling is centralized online at Autodesk.com

Become a Certiport Testing Center Test in the classroom or lab. They can schedule testing at their own convenience There are no fees associated with becoming a testing center Centers are not intended for public testing but can be set-up as a

profit center

Exam Features

Associate exam is linear based Required to have the software installed Objectives designed for a professional with 1-2 years

experience

User exam is a mix of linear and performance based questions test candidate has to be able to use the software to answer

the question Exams are online and do not require the software to be installed Objectives test skills after attending entry-level course

Purchase Exams

Current cost of the exams is $25 or less depending on the quantity, decreases by volume.

Exams are purchased through an Autodesk reseller

Certiport is offering an unlimited classroom license at $2,950 Includes all exams and practice tests available Unlimited use for 1 year Makes budgeting easy with once a year commitment

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ACU - Autodesk Certified User

Product Name Product ID Base Price

Bundle:

ACU Campus License with Practice Tests (1,000 PT users and 1,000 exams loaded) 1102103 $3,950.00

ACU Classroom License with Practice Tests (500 PT users and 500 exams loaded) 1102098 $2,950.00

ACU Voucher with Retake 1102089 $90.00

License:

ACU Practice Test – 10 User 1102091 $106.29

ACU Practice Test – 100 User 1102092 $630.67

ACU Practice Test – 300 User 1102093 $1,693.60

ACU Practice Test – 500 User 1102096 $2,834.47

Voucher:

ACU Practice Test Voucher 1101992 $45.00

ACU Voucher 1102088 $75.00

Promotional:

ACU Voucher with 3 Practice Tests 1102100 $75.00

ACU Voucher w/Retake and 3 Practice Tests 1102097 $90.00

Bundle - HED:

ACU Classroom License with Practice Tests - HED (500 PT users and 500 exams loaded) 1102104 $3,950.00

ACU Campus License with Practice Tests - HED (1,00 PT users and 1,00 exams loaded) 1102105 $4,950.00

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PROGRAM CONTACTS

Edson Barton, Account Manager• [email protected]

Joe Catlett, Program Operations Manager• [email protected]

Denece Mikolash, Director of Program Marketing• [email protected]

Mart Withers, Marketing Manager• [email protected]