Competitivity for the italian business seeking growth

Company profile

Some small and medium-sized businesses have recognized

that it is time to change, that growth can be achieved

concretely and without delay.

This is the kind of SME that Lattanzio Business Advisory

supports: the SME that can help the country take off once

again. These are not isolated exceptions, but rather the

outstanding cases that must become the rule.

Lattanzio Business Advisory supports those with

the potential to evolve: those with the courage and

determination to carry through with processes of

development, transformation and acquiring new skills and

practices.

The only tailored and systemic consultancy

in Italy for enhancing the growth and competitivity

of SMEs.

A system-based consultancy equipped to fully support businesses is the only resource in Italy truly capable of re-launching the country’s productive system.

Standing beside businesses, LATTANZIO Business Advisory represents this kind of resource. The complexities that an SME must manage are not lesser than those facing a large business – they are simply different. They call for services and a framework of expertise and processes that are often not independently developed within the company itself.

Alongside the traditional consulting model (specific projects delimited in time and place), LATTANZIO Business Advisory offers an entirely new form of support for businesses. Bringing together the local and international frames, we provide varied forms of expertise to guarantee a comprehensive system of assistance. With the entrepreneur, we collaboratively draft a contract for growth in an increasingly challenging, competitive and globalized market, demarcating a pathway and set of objectives to pursue together in complete harmony with the firm’s distinctive entrepreneurial culture.

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growing your business,together.

LATTANZIO Business Advisory has developed its structure, services and methods of business consulting with precisely the characteristics of SMEs in mind.

Through our process of networking national consultancies and thanks to our collaboration with highly qualified and experienced professionals, we know how Italians do business. We offer growth

intervention plans that begin from what the entrepreneur has already built. Generally speaking, larger consultancies are exclusively oriented toward large businesses; they are not capable of engaging in dialogue with small and medium enterprises.

Even more so than their clients, small/medium consultancies are not big enough to face economic crises, processes of territorial growth and

the expansion of skills, products and services, much less sustainable economies of scale. Professional studies by accountants and legal experts are focused on an extremely “technical” form of consulting. Until now, the ability of consulting to bring together specialized and systemic interventions has remained undeveloped.

In Italia,

l’unica consulenza

specifica e di sistema

per lo sviluppo

e la competitività

delle PMI.

LATTANZIO Business Advisory

works beside the small and

medium companies that

make up Italy’s productive

fabric and exemplify our way

of doing business throughout the world. Italian SMEs are what make

the difference in foreign markets. It is crucial for SMEs to embark on

a pathway toward growth, opening new business prospects with a

strategic vision that is not limited to individual problems and inefficiencies

but rather wide-ranging and capable of valorizing successful features.

Directions for growth %

Product diversification 50.7

Expansion of export markets 33.8

Product quality 30.1

Production upgrading 26.5

Brand valorization, promotion and marketing 25.0

Acquisition of foreign companies already active in neighboring sectors

21.8

Partnerships with other foreign firms 17.6

Acquisition of Italian companies already active in neighboring sectors

17.4

Development of new, Greenfield-based activities abroad

14.2

Partnerships with other Italian firms 12.7

Cost reduction 10.5

SMEs constitute a major road to help the country grow and recover from the economic crisis. The key European and national institutions have launched programs to finance initiatives in support of SMEs in the next few years. The initial steps are already being taken: tax moratorium, reforms in the system of incentives, governmental financial initiatives promoting business capitalization (ACE) and reform of the institute for foreign trade (ICE).

As a landmark in the field of Italian consulting for SMEs for its professionalism and services offered as well as research, inquiry and pertinent cultural debate, LATTANZIO Business Advisory is uniquely positioned to make proposals to key actors in multiple areas (central and local government, banks, organizations representing the business world, etc).

A catalyst for recovery

strengthening the entrepreneur

Competitivity in new markets, enhanced effectiveness and processual efficiency

Pathways to development

Contributing to relevant cultural debates to make proposals to central and local government, the banking sector and the organizations representing the business world

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Activity areas

GrOwTh sTrATeGIes Business restructuring and diversification Identifying new markets Product development and innovation Developing new sectors Business plans Commercial growth strategies Start ups Project financing

INTerNATIONALIZATION Selecting target countries Establishing bilateral B2B relations Selecting commercial partners Drafting sales policies Delocalization of production Contacting local managers Activating company structures

and managing compliance Specialized interpreting

AccessING puBLIc ADmINIsTrATION mArkeTs

Strategies for breaking into public administration markets in Italy and abroad

Monitoring public funding sources and identifying opportunities

Researching Italian and international partners for the creation of consortiums and temporary business associations

Applying for public funding. Drafting technical-economic tenders. Administrative compliance

Project management and supporting relations with commissioning agencies

Technical and administrative reporting Supporting the organization of the bids

department

BusINess cOmBINATIONs AND NeTwOrkING

Identifying prospects for con- solidation and/or partnership

Business financial assessment Economic and financial due

diligence Supporting business

combination processes Post-integration organization

and strategies Networking contacts

FINANcIAL resOurces AND creDIT Access Strategic finance Assessing the bankability of economic-financial projects Researching private capital and stock listings Facilitated finance. Researching local,

national and European opportunities Technical assistance in attracting EU funding Debt restructuring

INNOvATION AND IcT servIces Innovation strategies and plans for adopting

new ICT technologies Cloud computing ICT project management. Organizational-managerial

feasibility. Project management. Monitoring and assessment. Supervising work projects.

Assisting with trial runs. Ex-post assessment of IT contracts.

IT system planning and development. Web portals Software management. Outsourcing.

Help desk services.

BusINess cONTINuITY Organizational set-ups Planning and management control tools Operational cost rationalization Business Process Reengineering Layout and production organization Tools for continuous improvement Integrated services outsourcing strategies Human resources management and development Establishment of payroll systems Specialized, customized training

susTAINABILITY AND The eNvIrONmeNT

Environmental audit Energy audit System and product

environmental standards Energy management systems Green public procurement Carbon footprint Strategic plans for sustainability Social and environmental accounting Corporate responsibility Social responsibility

management systems

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Communication. Communicating sets us apart.

Our operational and managerial services

It is hard for small and medium businesses to communicate, but easy for them to establish direct commercial relationships. The web and new information technologies provide an unprecedented opportunity for strengthening communication and promoting your brand.

The internet of today opens new possibilities for communicating your product and its value for money, but it requires strategic awareness, an understanding of the new tools and the ability to present the company’s true face, gathering feedback to enrich the content of business communication. Putting the company’s spirit and its product design and creation techniques online can have a notable impact.

Corporate identity, image and communication Web portals and sites Web marketing and online reputation Fine tuning and management of social profiles

(Facebook, Twitter, Linkedin, Youtube, etc.) Corporate video and video brochures

We believe in the importance of

communicating the essence of a

firm, valorizing the strengths that

can make its reputation and help

it stand out in the market. With

the help of LATTANZIO Business

Advisory, even SMEs can manage

an area that has always been

considered the sole prerogative of

large businesses.

Thanks to decades of experience in communication and a meticulous approach to managing economic resources for limited budget projects, LATTANZIO Business Advisory supports businesses in improving and promoting their images. This process begins with identifying and mapping areas of strength in order to generate tools capable of conveying the organization’s individual strengths. All in a timely fashion.

Digital and multimedia communication

Today more than ever, ordinary

management requires a focus on results

and the progressive reduction of costs.

LATTANZIO Business Advisory assists businesses with services for managing economic activity, system quality and security, with an eye for legal compliance. Other services serve to facilitate operations and improve already existing tools through a range of configurable and inter-combinable approaches.

Our specialized personnel offer both on-site and remote assistance, thus minimizing costs. Simultaneously or independently, LATTANZIO Business Advisory services address different business areas and activities for which a consistently high level of quality ensures visibility in the market. Our ongoing services are carried out with the active involvement of company personnel at both operational and management levels.

Management control, corporate accounting, reporting

Quality management systems Quality systems supervision

Security management systems Supervision of prevention and protection services Workplace safety regulations

Information and data security regulations

Environmental regulations

Technical regulations for CE marking and products

In house technical training Ad-hoc training courses

Editing and graphic design of presentation materials

Packaging Layout and showroom set up Event planning and implementation

Tailor-made solutions

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A new way of doing consulting tailored to the needs of SMEs

and the Italian context

LATTANZIO Business Advisory combines the traditional model of consulting with a new model of ongoing assistance. On one side, we offer delimited interventions involving projects that meet specific, short-term needs; on the other side, we support the company with a comprehensive, systemic consulting service. Our objective is to build a framework of projects and services carried out through a steady relationship with the customer, a form of partnership and a resource for structured processes of change. Together with

the entrepreneur and in line with his or her corporate vision, we develop a comprehensive plan for action.

Our consulting services are conducted by a range of specialized experts, offering all-inclusive support. Our assistance can be configured and combined in such a way as to involve various company components at different moments according to a systemic approach. Our service model takes the form of outsourcing at both managerial and operational levels. We provide the entrepreneur

with a consultant ready to identify the company’s needs and coordinate the support project, a reliable partner prepared to offer assistance in strategically defining the firm’s entrepreneurial trajectories. This close working relationship makes it possible to structure the consulting project in a truly collaborative and personalized way, generating a consultant-entrepreneur relationship that bears useful fruit: analyzing areas for improvement, finding new project possibilities and identifying the opportunities the market offers.

Guiding and implementing difficult choices for evolution

Radical changes in your business: adding new branches or establishing your presence in different markets.

Optimizing existing structures

to ensure the continuity of the firm.

special projects

operational outsourcing

Business growth

discontinuity

continuity

Managerial outsourcing

Our servIce mODeL A value paradigm for businesses

Growth objectives

Discontinuity Continuity

Dynamic and configurable services

special projects

Adding new branches

Activating new managerial models

structured support

Entering new markets

Calibrating planning and resources

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Just like large businesses, SMEs also require an appropriate level of expertise in order to remain competitive in domestic and foreign markets. To do so, the entrepreneur

and management are called on to adopt cutting edge tools and carry out continuous analysis and constant updates. In cases where the company lacks the appropriate internal resources to compete in the market or is not able or willing to invest in renovating its internal organization, LATTANZIO Business Advisory supplies professionals with high levels of specialization in specific areas (internationalization, human resources, marketing and communication, information systems). In these cases, the expert consultant takes on the role of a temporary manager to support the entrepreneur by “temporarily” assuming the responsibilities of a specific position and pursuing the objectives they have collaboratively defined.

Managerial outsourcing Operational outsourcing

Externalizing specific service activities can represent a strategic move toward reducing the costs of certain company processes. At the same time, by choosing to entrust

these activities to LATTANZIO Business Advisory, the small business is able to maintain these activities at a reduced cost and elevated level of service. Possibilities include: quality systems, workplace safety, management control, the production of accounting services, information systems, research into funding sources, the research and development of new products/services and their design and cataloguing, and the internet.

LATTANZIO Business Advisory’s operational outsourcing services are offered “packaged” or “a la carte” at different moments and according to the specific needs of the company.

strategic projects

LATTANZIO Business Advisory intervenes through individual strategic projects that work to modify/integrate corporate processes and objectives in order to make a clean break with the past in terms of managerial model, product/market and results. These support plans may be horizontal, involving multiple departments, or vertical, addressing one specific department thanks to the involvement of consultants with specific competencies for the given sector.

Strategic projects are characterized by the relevance of the intervention, its duration, the achievement of fundamental objectives and the intermediate and final checks carried out on the project’s status.

Italian service and manufacturing firms

must re-think the way they compete.

The consultancy that embraces change processes is the consultancy

that generates growth.

LATTANZIO Business Advisory was developed for this.

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LATTANZIO Business Advisory is well positioned to generate processes and relationships with:

Investment funds The business services divisions

of the key banking groups Actors in the sphere of venture capital Operators equipped to follow Italian

stock market listings

We aim to provide client businesses with preferential channels of dialogue built around individual and specific needs.

Accessingthe financial community

For companies abroad, LATTANZIO Business Advisory represents a key contact for developing business in Italy and/or partnering with Italian firms. The network it has established with partners in other parts of Europe and emerging countries offers a comprehensive structure of assistance to Italian clients looking to develop an international dimension.

Only consultancies capable of internationalizing can truly

an international networkFinding concrete opportunities for development

support SMEs in their efforts to internationalize. Over the past 15 years, LATTANZIO Group has accrued a portfolio of references worth approximately 100 million Euros, 30 million of which derive from international projects.

LATTANZIO Business Advisory holds a significant international presence with headquarters in Eastern Europe and a network stretching to emergent countries as

well as the rest of Europe.

The advantage for our client firms lies in the involvement of local professionals with specific expertise and experience in each individual country, ensuring an immediately available know-how about these country’s specific dynamics and processes and enabling the identification of relevant business opportunities.

systemic partnership

Agreements with national institutions and organs

network of international

relations

relations with the

local territory

LATTANZIO Business Advisory puts at your disposal a harmonious and highly organized network of relationships that makes it possible to seize the opportunities offered by globalization and the extended market. At the same time,

Networks and relationships: a new way of competing

it works to valorize local specificities. Indeed, for Italian SMEs local ties are an added value: out consultants share the client firm’s local culture and understand its characte-ristics

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LATTANZIO Business Advisory offers specifically engineered tools ensuring access to a range of services:

Tools to facilitate cross marketing activities among customers (Leclub)

The compilation of agreements “among and for” clients in various sectors (insurance and transportation services, for example), for economies of scale and to augment contractual bargaining power

Monitoring and signaling requests for tenders

Our structured and highly efficient service provision that is so rare in the Italian context enhances networking processes among client firms, thus constituting an added value.

added-value tools and serviCes For activating network processes

researCh, studies, Conventions, training and publiCations.A key player in modernizing the country

The LATTANZIO group publishing house releases include reference models, intervention methods and implementation processes for specific sites of innovation in which the Lattanzio Group has developed consolidated methodologies; relevant cases and instances of excellence derived from Italian businesses that contribute to the circulation of best practices and dialogue between insiders; and studies, survey results, research and in-depth investigations.

lattanzionetThe Lattanzio Group knowledge network

The www.lattanziogroup.eu website works to network knowledge by enabling users to access the online Documentation Center. Access is free of charge and reserved for LATTANZIOnet subscribers.

Network subscribers can view the entire collection of seminar proceedings and consult data bases, training resources and bibliographies.

lenews The monthly Lattanzio group newsletter

A subscription to LATTANZIOnet also entitles you to receive free of charge Lenews, the newsletter that highlights news, activities and projects related to change for public administrations and businesses. The newsletter also provides information on seminars, consultable data bases, training resources and bibliographies.

100.000network

subscribers

tools thAt work for our Customers

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leading public sector change

italy’s only tailored and systemic consultancy for growing smes

iCt solutions and services for innovation in businesses and public administrations

Consulting for sustainable business projects

image development, positio-ning strategies and visibility campaigns

improving the efficiency of the public sector does not involve external interventions, but rather assisting in a process of change that begins from an understanding of the mechanisms and procedures already in place.improving your way of doing business does not mean overturning everything – it means evolving. it means starting from what the entrepreneur has already built and valorizing it through collaborative support.in both cases, tailor-made operational solutions call for method, a systemic vision and the ability to understand and manage multi-faceted complexity.the private and public sectors are distinct and complex terrains, comprising specificities that include local factors and require personalized approaches and solutions. to meet the needs of this network of structures, a consultancy must operate in an equally sophisticated yet precise way through a “system” capable of generating internal and external synergies and connections.the lattanzio group draws on its innovative corporate structure to support public administrations and companies in growing change.together.

LATTANZIO Business Advisory spA is a Lattanzio Group company.

with an exceptional degree of national presence in terms of clients (operating for years in all italian regions) as well as locations (milan, rome, bari and Cagliari, sestri levante). the group’s international scope is also noteworthy, both in operational terms (with branches in bucharest, romania, Zagreb, Croatia and macedonia, skopje) and for the proportion of total sales represented by its export market share (currently over 50%).

A system for growing

businesses and public

administrations

consultingtraining

outsourcing

training and developing human resources in need of valorization

LATTANZIO

Quality and environmental management certifications

The Lattanzio Group companies are UNI EN ISO 9001: 2008 and ISO 14001:2004 certified for

management consulting, research, managerial training, publication, information system development,

communication and event organization.

CertifieD mAnAgement system iso 9001: 2008iso 14001: 2004

The associations

The Lattanzio Group companies are members of CONFINDUSTRIA ASSOCONSULT – Federated Association of

Consulting Firms – an associate of Confindustra, Confindustria INTELLECT and FEACO (European Federation of

Management Consulting Associations) – and to ASSOLOMBARDA.

European Federationof Management Consultancies Associations

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LATTANZIO E ASSOCIATI Public Sector LATTANZIO Business Advisory LATTANZIO Digital Innovation LATTANZIO Green Economy LATTANZIO Communication LATTANZIO HR Knowledge

consulting training outsourcing

LATTANZIO GrOupHead Office Via Nazionale, 89A - 00184 Roma (Italia)

tel. +39 06 58300195 - fax +39 06 5813174www.lattanziogroup.euinfo@lattanziogroup.eu

lAttAnZio business ADVisory is part of lattanzio group

Italy

Locations

Via Domenico Cimarosa, 4 (20144)

tel. +39 02 29061165; fax +39 02 29061102

milano

Via Nazionale, 89A (00184)

tel. +39 06 58300195; fax +39 06 5813174

roma

Corso della Carboneria, 15 (70123)

tel. +39 080 5277221; fax +39 080 5722318

Bari

Viale Bonaria, 110 (09125)

tel./fax +39 070 669522

cagliari

Via Portobello, Baia del Silenzio

(16039) Sestri Levante (GE)

tel. +39 0185 4761, fax +39 0185 43347

sestri

Levante

Additional offices

Torino, palermo

Abroad

Locations

B-dul Carol I, nr. 34-36 (020922)

Cladirea International Business Center Modern

Et. 11, Sector 2

tel. +40 21 2240161; fax +40 21 2240377

romania

bucharest

Maksimirska 48 (10000)

tel./fax: +385 (0)1 4675 032

croatia

Zagreb

Mito Hadzivasilev Jasmin 36/3-3 (10000)

tel. +389 2 3290 525; fax +389 2 3290 527

macedonia

skopje

Additional offices

Turkey - Ankara