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Company profile
Mazda motor corporation Founded january 30, 1920 Head office in hiroshima japan global sales volume 1,3 Million units 2.692 net sales (billion yen)
Main Production facilities
JAPAN: Hiroshima Hofu THAILAND: Pleukdang MEXICO: Salamanca CHINA: Chonqing
MAZDA VISION
■ Vision To create new value, excite and delight our customers through the best automotive products and services. ■ Mission With passion, pride and speed, we actively communicate with our customers to deliver insightful automotive products and services that exceed their expectations.
MAZDA VALUE
■ Value We value integrity, customer focus, creativity, and efficient and nimble actions. We respect highly motivated people and team spirit. We positively support environmental matters, safety and society. Guided by these values, we provide superior rewards to all people associated with Mazda.
1.8 mil.
1.6 mil. 1.3 mil.
Mid-term Ambition 1.7 mil.
TOYOTA
BMW Group MB
Cars
Source: Manufacturer annual reports
9-10 mil.
2014 Global Sales
VW
UNITS
Global 1.293.000
Japan 206.000
N America 391.000
Europe 207.000
CHINA 196.000
other 293.000
2014 mazda Global sales SPLIT
PRODUCT LINE-UP
Tsuneji Matsuda
(1895-1970)
Mazda 787B – 1991 ONLY JAPANESe BRAND TO WIN LEMANS
Challenging Convention…Our History
SKYACTIV components
Engine: low fuel consumption and low CO2, combined with greater driving pleasure - compression ratio 14:1 for both diesel/gasoline - improved exhaust system Chassis: lightweight high performance chassis and body ensuring a stable ride -WEIGHT REDUCTION OF 100 KG ON EVERY NEW MODEL TRANSMISSION: lightweight transmissions providing swift shifting response and sports car-like driving pleasure
Mission statement
We’ll deliver vehicles & parts on time, in perfect condition and in a cost-effective manner and provide selected back office services to our customers in line with agreed service levels. We’ll achieve our mission through quality-oriented processes & projects, highly motivated, skilled and trained personnel, excellent application and IT-infrastructure and a flexible organization.
European responsibilities
Vehicle logistics management Parts supply and logistics Information systems and technical development Accounting and treasury purchasing
Key figures
TURNover fy148 (€ 000) 3.049.466 Warehouse surface 50.000 M2 Parts & accessories items in stock 79.833 FIRST FILL RATE 95.7 % UNITS WS VEHICLES 207.000 HEADCOUNT 371 Nationalities 14
Challenges within IT/Logistics
- Home grown wms system without transport management module. - Complex logistics inbound: new logistics flow PCC Outbound: direct dealer deliveries - Customer experience: there is a customer behind every parts order. FULl Visibility is needed through the supply chain. - Importance of on-time deliveries:
- Customer loyalty/retention - non-genuine parts threat
Mazda strategy (re. IT & Projects)
- mazda HQ acquired oracle licenses:
- Oracle offers global support and flexible solutions to support our challenges
- Mazda wants to Create competence centres (OTM in europe)
- Solution design can be used across the mazda world
Parts Consolidation Center (PCC) project
- Mazda japan orders parts for production sites in japan/mexico to european suppliers - Mazda europe arranges the pickup at supplier: - Air order: mle arranges pickup at supplier and sends the goods by air to japan via the nearest airport - sea order: mle arranges pickup at supplier, consolidates the goods in Willebroek and ships them weekly per container to japan/mexico - Project was implemented end 2013
European
Suppliers
3 PL
MC
Order
Transport Transport
Invoice (Direct)
Invoices
(OPR)
MLE
Consolidation Center (PCC) Business flow – before 2014
Consolidation Center (PCC) Business flow - new
Nippon
Express
European
Suppliers
MLE
MC
Order
Transport Transport
Invoice (Direct)
Invoices
(OPR)
MLE
Major Benefits of this Project
• Important cost saving (cost insourced solution vs. outsourced)
• Move more work to Mazda Willebroek (important in times of crisis)
• Combine transportation flows (important re. “Sustainability”)
• Test case for Mazda with regards to the use of Oracle products
• Next to the working solution we have created a platform for further growth
System requirements for PCC Supporting system : Oracle
• 3 Oracle integrated modules linked with each other:
• eBS (e-Business Suite) : Ordering, inventory management and documentation
• OTM (Oracle Transport Management): Transportation, container load plan
• WMS (Warehouse Management System) : unloading, staging, loading operations
• Benefits
• Visibility for MLE, MC and transport companies
• Test case for Mazda re. Oracle products + integrated WMS/TMS
• Replacement of manual work (Excel sheets)
• Automated transport tendering + better transport invoice control
• Container load planning
• Dock assignment
PCC : Oracle Modules used
Oracle
Supplier order confirmation
MC order
Supplier invoice / packing list
Transport release
Transport
confirmation
Unloading
Re-loading
Shipping
documents
eBS
WMS
OTM
eBS
Oracle Positioned as a Magic Quadrant Leader
“The TMS market was again led by Oracle Transportation Management (OTM) , which has broad and deep functionality and a compelling vision for next-generation TMS”
“A functionally broad, deep and robust TMS that can scale
to support the complex transportation requirements of
sophisticated organizations”
“OTM has one of the largest and most mature ecosystems
of system integration and consulting partners”
“Oracle is one of the only TMS providers that offers global
transportation (OTM) and global trade compliance (Oracle
Global Trade Management) on a single, integrated
platform“
“Oracle has more new TMS customers than most of its
competition.”
PCC lessons learned
- Choice of oracle partner is very important
- Availability of resources:
- Business owner: needs sufficient free time, not possible to take this on top of daily job
- Testing: sufficient time needs to be made available for people to test
- Waterfall project:
- Final solution did not always meet original
business requirements
- Master data accuracy
Next steps
- Roll out OTM for export Service Parts
- Look into further use of the oracle system within mle (WMS)
- Use the competence centres experience to further roll-out oracle within mazda