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COMPANY PROFILE ABOUT SHAREKHAN COMPANY Sharekhan is one of the top retail brokerage houses in India with a strong online trading platform. The company provides equity based products (research, equities, derivatives, depository, margin funding, etc.). It has one of the largest networks in the country with 704 share shops in 280 cities and India’s premier online trading portal www.sharekhan.com. With their research expertise, customer commitment and superior technology, they provide investors with end-to-end solutions in investments. They provide trade execution services through multiple channels - an Internet platform, telephone and retail outlets. Sharekhan was established by Morakhia family in 1999-2000 and Morakhia famil y, continues to remain the largest shareholder. It is the retail br oking arm of the Mumbai-based SSKI [SHANTILAL SHEWANTILAL KANTILAL ISWARNATH LIMITED] Group. SSKI which is established in 1930 is the parent company of Sharekhan ltd. With a legacy of more than 80 years in the stock markets, the SSKI group ventured into institutional broking and corporate finance over a decade ago. Presently SSKI is one of the leading players in institutional broking and corporate finance activities. Sharekhan offers its customers a wide range of equity related services including trade execution on BSE, NSE, and Derivatives. Depository services, online trading, Investment advice, Commodities, etc. Sharekhan Ltd. is a brokerage firm which is established on 8th February 2000 and now it is having all the rights of SSKI. The company was awarded the 2005 Most Preferred Stock Broking Brand by Awwaz Consumer Vote. It is first brokerage Company to go online. The Company's online trading and investment site - www.Sharekhan .com - was also launched on Feb 8, 2000. This site gives access to superior content and transaction facility to retail customers across the country. Known for its jargon-free, investor friendly language and high quality research, the content-rich and research oriented portal has stood out among its contemporaries becaus e of it s steadfast dedication to offering customers best-of-breed technology and superior market information. Share khan has one of the best states of art web portal providing fundamental and statistical information across equity, mutual funds and IPOs. One can surf across 5,500 companies for in-depth information, details about more than 1,500 mutual fund schemes and IPO data. One can also access other market related details such as board meetings, result announcements , FII transactions, buying/selling by mutual funds and much more. Sharekhan's manage ment team is one of the strongest in the sector and has positioned Sharekhan to take advantage of the growing consumer demand for financial services products in India through investments in research, pan-Indian branch network and an outstanding technology platform. Further, Sharekhan's lineage and relationship with SSKI Group provide it a unique position to understand and leverage the growth of the financial services sector.

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COMPANY PROFILE

ABOUT SHAREKHAN COMPANY

Sharekhan is one of the top retail brokerage houses in India with a strong online trading

platform. The company provides equity based products (research, equities, derivatives,

depository, margin funding, etc.). It has one of the largest networks in the country with 704

share shops in 280 cities and India’s premier online trading portal www.sharekhan.com. With

their research expertise, customer commitment and superior technology, they provide

investors with end-to-end solutions in investments. They provide trade execution services

through multiple channels - an Internet platform, telephone and retail outlets.

Sharekhan was established by Morakhia family in 1999-2000 and Morakhia family, continues

to remain the largest shareholder. It is the retail broking arm of the Mumbai-based SSKI

[SHANTILAL SHEWANTILAL KANTILAL ISWARNATH LIMITED] Group. SSKIwhich is established in 1930 is the parent company of Sharekhan ltd. With a legacy of more

than 80 years in the stock markets, the SSKI group ventured into institutional broking and

corporate finance over a decade ago. Presently SSKI is one of the leading players in

institutional broking and corporate finance activities. Sharekhan offers its customers a wide

range of equity related services including trade execution on BSE, NSE, and Derivatives.

Depository services, online trading, Investment advice, Commodities, etc.

Sharekhan Ltd. is a brokerage firm which is established on 8th February 2000 and now it is

having all the rights of SSKI. The company was awarded the 2005 Most Preferred Stock 

Broking Brand by Awwaz Consumer Vote. It is first brokerage Company to go online. TheCompany's online trading and investment site - www.Sharekhan.com - was also launched on

Feb 8, 2000. This site gives access to superior content and transaction facility to retail

customers across the country. Known for its jargon-free, investor friendly language and high

quality research, the content-rich and research oriented portal has stood out among its

contemporaries because of its steadfast dedication to offering customers best-of-breed

technology and superior market information.

Share khan has one of the best states of art web portal providing fundamental and statistical

information across equity, mutual funds and IPOs. One can surf across 5,500 companies for

in-depth information, details about more than 1,500 mutual fund schemes and IPO data. One

can also access other market related details such as board meetings, result announcements,

FII transactions, buying/selling by mutual funds and much more.

Sharekhan's management team is one of the strongest in the sector and has positioned

Sharekhan to take advantage of the growing consumer demand for financial services products

in India through investments in research, pan-Indian branch network and an outstanding

technology platform. Further, Sharekhan's lineage and relationship with SSKI Group provide

it a unique position to understand and leverage the growth of the financial services sector.

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PRODUCT & SERVICES

A Sharekhan outlet offers the following services:

• Online BSE and NSE executions (through BOLT & NEAT terminals) 

• Free access to investment advice from Sharekhan’s Research team.  

• Sharekhan Value Line (a monthly publication with reviews of recommendations, stockstowatch out for etc)

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• Daily resear ch reports and market review (High Noon & Eagle Eye)

• Pre-market Report (Morning Cups)

• Daily trading calls based on Technical Analysis 

• Cool trading products (Daring Derivatives and Market Strategy) 

• Personalized Advice 

• Live Market Information 

• Depository Services

• Derivatives Trading (Futures and Options) 

• IPO’s & Mutual Funds Distribution 

• Internet-based Online Trading: Speed Trade

Types of Products

• Classic Account

• Fast Trade Account

• Trade Tiger

1. Classic Account

The features about classic account are-

• It is basically used for beginners i.e. Fresher

• Here the transactions can be done in BSE, NSE and F&O

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There can be a market watch.

• Here we can make four templates i.e. folders.

• You can add 20 scrip’s in each template. 

• Here you can add minimum 20 scrip and maximum 100 scrip.

• Top gainers, Top losers, Top traded equities and Top traded funds are the special links

available in this.

• It gives maximum access.

• You can keep lump sum amount in the account.

• There is a link which is- what’s in, what’s out 

• A system required is Windows XP, 2000, IE 6.0

2. Fast trade Account

The features about fast trade account are-

• We can make five templates.

• You can monitor 125 companies.

• Systems required here are Windows XP, 2000, IE 6.0 and Java

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• You can also buy Mutual funds and IPO online.

• You can also monitor circuits.

• You can see the market depth i.e. the logic of demand and supply. It will help todecide

whether to buy or not.

• It can also add trigger as in it works as a reminder.

• This online trading platform is an applet- based application that provides livestreaming

quotes from BSE and NSE.

• Get live market prices and market statistics like best bid price, quantity, best offer price and

quantity etc. for chosen stocks.

3. Trade Tiger

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Trade Tiger is an application that brings you the power of a broker’s terminal, right from

your desktop.

• Trade on multiple exchanges {NSE, BSE, MCX, NCDEX} from a single screen.

• Customize market watches by scripts or sectors and view them on a single screen.

• Get access to technical tools and trade like a pro. • This account allows you to trade through website and is suitable for retail investors.

• Online trading website also comes with a Dial-n-Trade service that enables to buy and sell

shares by calling dedicated toll-free number 1-800-22-7050

Tie ups with Banks

Sharekhan has tied up with ten banks to facilitate the transfer of money from saving account

toDmat account and vice – versa .and by only these banks one can transfer the money by e-

banking.

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• AXIS Bank 

• Bank of India

• Citi Bank 

• HDFC

• ICICI Bank 

• IDBI Bank 

• IndusInd Bank 

• Oriental Bank of Commerce {OBC}

• Union Bank of India

• Yes Bank 

COMPETITORS 

1. India Bulls

2. Motilal Oswal

3. Religare

4. Kotak Securities

5. ICICI Direct

6. Anand Rathi

7. India Infoline

8. Reliance Money

9. Angel Broking

10. 5 paisa.com