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DESIGNING
MENSTRUALHYGIENE
A BETTER FUTURE IN
Company Overview
71%
40%
Rural women in India do not use Sanitary napkins.Alterna�ves like rags, husk lead to reproduc�vetract infec�ons
Girls in India remain absent in schoolduring menstrua�on
CREATING IMPACT 1 Million pads & Coun�ng!
PRODUCTHigh quality, value for money
PRODUCTIONDisrup�ve scale (16 pads/min)Low produc�on costAsset-light set up
DISTRIBUTIONLocal, focussed & low distribu�oncost
CURRENT GAP
MULTI NATIONALS LOCAL MANUFACTURERS OUR SOLUTION
Good product quality
Low produc�on cost(produc�on rate: 800 pads/min)
60% cost increase due to mul�pledistribu�on layers
High ini�al investment ($15mil.)
Very poor product qualityVery poor product quality
High produc�on cost(produc�on rate: 1 pad/min)
Low set up costs ($6k)
Low distribu�on cost due tolocal distribu�on
PRODUCT
PRODUCTION
High quality & affordable
SWACHHIndia’s first automa�c machine to make Ultra -ThinSanitary Napkins at decentralized scale
INTRODUCING
DISTRIBUTIONSignificant reduc�on in distribu�on costsGreater access in remote areas
Disrup�ve scale & low produc�on cost
WE HAVE DEVELOPED THEWORLD’S FIRSTDECENTRALIZED& COMPACTAUTOMATICSANITARY NAPKINMAKING MACHINE
INTRODUCING A VALUE FOR MONEY PAD
Extra large sizefor long las�ngprotec�on
With wings
Dry & so� cover
Be�er absorp�onwithGel Technology
Ultra-thin formore comfort
NAPA gel technologyfor super absorbency
No harmfulperfumes or colours
Extra Large sizeprotects from leakage
UV Sterilized for germ protec�on
Dry-net top sheetkeeps you rash free
Hassle-free disposal with free disposal wrapper
Compact packaging
Large wings keepyou ac�ve
Market linkages& buy back pads
Swachchmachine sales
BUSINESS MODEL
Training for produc�on,sales, supply chain,maintenance
Local Entrepreneur / NGO
Support awareness drivesand advocacy campaign
Regular rawmaterial supply
BUSINESS & SOCIAL IMPACT ENVIRONMENTAL IMPACT
ADVANTAGES
Faster and asset light model of scalingproduc�on and distribu�on
Product localization and differential pricingpossible at different loca�ons
Enables local distribu�on increasinglast mile access
Increases local entrepreneurship opportunitiesin tier-2,3 towns
Employment opportuni�es for 10 men & womenin production and 200+ part time jobs in salesper machine
Compared to high speed produc�on lines usedby Global brands, Swachh ensures:
- Reduced raw material waste
- Zero water waste (compared to 500k litres water wastage per week)
- 70% reduced energy consumption per pad
- No hazarardous waste dumped (inks, glue,dust)
- Fuel efficiency supply chain due to local produc�on & distribu�on
GROWTH NUMBERS
pads sold 4,000,000Women and girls are confident about menstrua�on8,000Last mile distributors in villages of India & Nepal1500
20+ Produc�on units in Maharashtra, Tamil Nadu, Gujarat, UP,Andhra Pradesh, Haryana, Assam in India and in Bhutan,Rwanda, South Africa, Namibia and Bangladesh
Countries including India, Bhutan, Rwanda, South Africa,Namibia and Bangladesh 6
CREATING IMPACT 1 Million pads & Coun�ng!
WOMEN DISTRIBUTION
"I did not have access to padsin my village. Due to Sanginidistribu�on, I have started
using pads regularly"
- Sarita,Tribal Maharashtra
VENDING MACHINES
"The number of half day leavestaken by school girls have
dras�cally gone down"
- Shanti Teacher,AEJC Mumbai
NGO PARTNERSHIP
"Thank you for conduc�ng thehygiene session for our
beneficiaries. They feel confidentthat they can be change makers"
- Rajendra,Swades Foundation
CREATING IMPACT
SCHOOL AWARENESS
"The number of half day leavestaken by school girls have
dras�cally gone down"
- Shanti Teacher,AEJC Mumbai
NGO PARTNERSHIP
"Thank you for conduc�ng thehygiene session for our
beneficiaries. They feel confidentthat they can be change makers"
- Rajendra,Swades Foundation
WOMEN DISTRIBUTION
"I did not have access to padsin my village. Due to Sanginidistribu�on, I have started
using pads regularly"
- Sarita,Tribal Maharashtra
THE TEAMSaral Designs is a Na�onal Entrepreneurship Award winning social enterprise working on increasing access to high qualitysanitary napkins using disrup�ve machine technology, product innova�on and last mile distribu�on.Founded in 2015 by alumni of IITs, Saral is taking a systems approach to address challenges in the menstrual hygiene space.We are a bunch of young, passionate individuals from diverse backgrounds such as Mechanical, Electrical and Materials ScienceEngineering from IITs to public health, medical science, sociology to finance, opera�ons and marke�ng. We bring our diversitycollec�vely to design a be�er future in menstrual hygiene.
AWARDS
GLOBAL EMERGING LEADERS AWARDAcumen Fund in Kenya YES Founda�on (YES Bank CSR)
Felicitated by Chief Minister of Maharashtra INDIAFRICA YOUNG VISIONARY
Ministry of External Affairs Ministry of Skill Development and EntrepreneurshipNATIONAL ENTREPRENEURSHIP AWARD
GLOBAL WINNERS OF IMPACT HARDWARE START-UPASME I- show, USA
YES I AM THE CHANGE- AWARD
NASSCOM'S INNOVATIVE STARTUP AWARD
KEY PARTNERS ADVISORSWENDY ADERSONBoard Advisor- Menstrual Health ChampionFounding Member, The Case for Her &Futura Founda�ons,Member- Women Moving Millions
GAGAN GOYALBoard Advisor, Investor- Hardware & GrowthPartner at India Quo�ent VC, Former Founder, CEO-Thinklabs (Hardware start-up acquired by EdutechCompany Fitkids)
M.G PARMESWARANMentor, Investor- AdvertisingFormer CEO FCB UlkaAuthor of Best selling books on Adver�sing
PRATIK SEALMentor- MarketingFormer Marke�ng HeadStar Utsav, Micromax, Housing.com
SATISH GOKHALEMentor- Machine DesignFounder, Design Direc�onsMachine Design Consultant forGlobal FMCG companies
MEDIA COVERAGE
Disclaimer: The contents in the brochure are confiden�al and are protected under Intellectual Property laws of India with Saral Design Solu�ons Private Limitedas the righ�ul owner of the informa�on, patents on the sanitary napkin machine and trademark for Ac�ve Ultra Healthy Hamesha.
SARAL DESIGN SOLUTIONS PRIVATE LIMITEDEL-11, DNA road, Electronic zone, MIDC, Mahape, Navi Mumbai-400710+91-9029330401 | www.saraldesigns.in | [email protected]