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Community Informatics in India: Opportunities and Challenges. Madanmohan Rao Consultant, Microland Bangalore, INDIA [email protected]. The Eight Cs of the Internet Economy. Connectivity Content Community Commerce Capacity Culture Cooperation Capital. India Internet User Survey. - PowerPoint PPT Presentation
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Community Informatics in India: Community Informatics in India: Opportunities and ChallengesOpportunities and Challenges
Madanmohan RaoMadanmohan RaoConsultant, MicrolandConsultant, Microland
Bangalore, INDIABangalore, [email protected]@microland.net
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The Eight Cs of the The Eight Cs of the Internet EconomyInternet Economy
ConnectivityConnectivity ContentContent CommunityCommunity CommerceCommerce CapacityCapacity CultureCulture CooperationCooperation CapitalCapital
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India Internet User SurveyIndia Internet User Survey
Gartner Group (www.gartner.com)Gartner Group (www.gartner.com) 3,000 families, 7 cities3,000 families, 7 cities June-July 2000June-July 2000 1,260 interviews1,260 interviews
Regular user: Accesses the Internet at least one Regular user: Accesses the Internet at least one hour each weekhour each week
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User BaseUser Base
3.1 million regular Internet users3.1 million regular Internet users Fastest growing Internet market in Asia-Pacific Fastest growing Internet market in Asia-Pacific No. 6 in Asia-Pacific (after Japan, China, Korea, No. 6 in Asia-Pacific (after Japan, China, Korea,
Australia, Taiwan)Australia, Taiwan)
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User BehaviourUser Behaviour
60 per cent of usage is from cybercafes60 per cent of usage is from cybercafes 11 per cent visit Indian language sites (Hindi, 11 per cent visit Indian language sites (Hindi,
Tamil)Tamil) 2.2 per cent have bought something online2.2 per cent have bought something online Awareness: word of mouth, articles, print/TV Awareness: word of mouth, articles, print/TV
ads, hoardings, banner adsads, hoardings, banner ads
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User BehaviourUser Behaviour
By 2003, average spending online per user will By 2003, average spending online per user will be Rs.1,200/-be Rs.1,200/-
Local sites will be popularLocal sites will be popular Business-to-business (B2B) activity will increaseBusiness-to-business (B2B) activity will increase NRIs, trade, exports will be big marketsNRIs, trade, exports will be big markets
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Recent DevelopmentsRecent Developments
IT Act 2000 passed on October 18, 2000IT Act 2000 passed on October 18, 2000 AidMatrix launched for businesses, charitiesAidMatrix launched for businesses, charities Yahoo, Lycos, MicrosoftNetwork launch in IndiaYahoo, Lycos, MicrosoftNetwork launch in India CineXchange.com, LeatherXchange.com launch CineXchange.com, LeatherXchange.com launch
in Indiain India AgencyFAQs, India Internet Advertising bureau AgencyFAQs, India Internet Advertising bureau
launchedlaunched
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Other Promising MediaOther Promising Media
Radio: community radioRadio: community radio TV: Digital broadcast (WorldSpace)TV: Digital broadcast (WorldSpace) New devices: SimputerNew devices: Simputer
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“In Sri Lanka, we are using a community radio station in Kotmale to find information on the Internet, which readers ask for via phone or post. This helps villagers to get access to the information superhighway too.”
Michael J.R. David
University of Colombo
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The Internet and Local Communities: The Internet and Local Communities: Key DriversKey Drivers
Local urban non-profit organisationsLocal urban non-profit organisations Local rural non-profit organisationsLocal rural non-profit organisations Local urban for-profit cybercafesLocal urban for-profit cybercafes Project-based initiatives of remote organisations Project-based initiatives of remote organisations
(Indian, expat)(Indian, expat)
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Centre for Education and Centre for Education and Documentation: Bombay, BangaloreDocumentation: Bombay, Bangalore
Print/video/online documentationPrint/video/online documentation Focus: local environment, gender, development, Focus: local environment, gender, development,
disaster management, healthcaredisaster management, healthcare Languages: English, KannadaLanguages: English, Kannada Services: press clippings, videos, books; Services: press clippings, videos, books;
photocopiers, scanners, email accessphotocopiers, scanners, email access Intranet, mailing lists; LinuxIntranet, mailing lists; Linux
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Centre for Education and Centre for Education and Documentation Documentation (www.doc-centre.org)(www.doc-centre.org)
Target audience: local + remote; students, Target audience: local + remote; students, professionals, activistsprofessionals, activists
Workshops, seminars: process documentation, Workshops, seminars: process documentation, information managementinformation management
Challenges: Right to Information, staffing, Challenges: Right to Information, staffing, digitisation digitisation
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M.S.Swaminathan Research M.S.Swaminathan Research Foundation (www.mssrf.org)Foundation (www.mssrf.org)
BioVillages: EcoTechnology CentresBioVillages: EcoTechnology Centres– Agricultural know-how, pest control, news, pricing Agricultural know-how, pest control, news, pricing
informationinformation InfoVillages/Knowledge CentresInfoVillages/Knowledge Centres
– Information: pricing, transportation, weather alertsInformation: pricing, transportation, weather alerts– Healthcare, insurance, child diseases, nutritionHealthcare, insurance, child diseases, nutrition– Resources: training skills, government schemesResources: training skills, government schemes– BioenergyBioenergy
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InfoVillages/Knowledge Centres: InfoVillages/Knowledge Centres: Pondicherry DistrictPondicherry District
Volunteer-drivenVolunteer-driven Data gathering, dissemination; blending of Data gathering, dissemination; blending of
existing media channelsexisting media channels Languages: English, TamilLanguages: English, Tamil Pentium PC, deskjet printer, Windows 95, VHF Pentium PC, deskjet printer, Windows 95, VHF
wireless modems (Motorola)wireless modems (Motorola)
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Commercial Urban CentresCommercial Urban Centres
Phone centresPhone centres Photocopy shopsPhotocopy shops CybercafesCybercafes
– Education, research, employmentEducation, research, employment– Communicating with expatsCommunicating with expats– Special training (eg. handicapped)Special training (eg. handicapped)– Recreation, sociabilityRecreation, sociability
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CybercafesCybercafes
– Local e-commerceLocal e-commerce– Web solutions businessesWeb solutions businesses– Youth hangoutsYouth hangouts– TouristsTourists
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Project-based InitiativesProject-based Initiatives
Activist organisations based elsewhereActivist organisations based elsewhere Mobilisation during natural disasters, calamitiesMobilisation during natural disasters, calamities Focus on fund-raising, disaster reliefFocus on fund-raising, disaster relief Well-networked, effective marketingWell-networked, effective marketing
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Other Upcoming Initiatives Other Upcoming Initiatives
VOICES (Bangalore)VOICES (Bangalore)– Internet and community centres for the disabledInternet and community centres for the disabled
World-Tel.com World-Tel.com – Community centres, leased lines (based on Peruvian Community centres, leased lines (based on Peruvian
Scientific Network model)Scientific Network model)
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Challenges and OpportunitiesChallenges and Opportunities
ChallengesChallenges– Access, affordability, awareness, local language Access, affordability, awareness, local language
tools, cultural issues (“right to information”)tools, cultural issues (“right to information”) Opportunities, StrengthsOpportunities, Strengths
– Strong in IT skills, popular in urban imagination, Strong in IT skills, popular in urban imagination, strong support of expatriate Indians, democratic strong support of expatriate Indians, democratic cultureculture
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ResourcesResources
BooksBooks– Community Informatics, by Michael GursteinCommunity Informatics, by Michael Gurstein
SitesSites– INOMY.comINOMY.com– www.mssrf.orgwww.mssrf.org– www.doc-centre.orgwww.doc-centre.org– www.panasia.org.sgwww.panasia.org.sg