47
COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL Rio, 16/06/2014

COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

  • Upload
    others

  • View
    1

  • Download
    0

Embed Size (px)

Citation preview

Page 1: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL

PLAN - DELIVER US FROM EVIL

Rio, 16/06/2014

Page 2: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%
Page 3: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

MEDIA FLOW CHART

Film: DELIVER US FROM EVIL

MEDIA 1 WEEK (Pre Launch) LAUNCH 1st WEEK (Sustaining) 2nd WEEK (Sustaining) 3nd WEEK (Sustaining)

OPEN TV

11 marketsFrom September 5th until September 13th

spots 30" (23,09%) and 15" (76,01%)

R$ 905,243

PAY TV

NationalFrom September 5th until September 12th

spots 30" (46,34%) and 15" (53,66%)

R$ 93,749

Top 10 Territory Release DateItalyMexico

KoreaBrazil Sep 11thSpain France GermanyAustraliaUKJapan

Page 4: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil

MIDIA ITEMBUDGET R$ (1) TOTAL COLUMBIA

SHARE%versão anterior

R$ R$

OPEN TV

TOTAL GLOBO Launch 1,038,004 905,243

TOTAL TV 1,038,004 905,243 91%

PAY TV

Fox Launch 76,878 67,045 Megapix Launch 30,620 26,704

TOTAL PAY TV 107,498 93,749 9%

GRAND TOTAL 1,145,501 998,992 100%

TOTAL WITH TAX 998,992 corteBUDGET (2): SPECIAL PRICE TO COLUMBIA - 7%

Page 5: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

COLUMBIA TRISTAR FILMS OF BRAZILFilm: DELIVER US FROM EVIL

Page 6: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

COLUMBIA TRISTAR FILMS OF BRAZIL

Film: Deliver Us From Evil

Target 1: AS ABC 12-24Target 2: AS ABC 25-49

11 MARKETS

MARKETSCOLUMBIA

%R$

SÃO PAULO 404,109 352,424 38.9%RIO DE JANEIRO 186,819 162,925 18.0%CAMPINAS 57,505 50,150 5.5%BELO HORIZONTE 72,426 63,163 7.0%BRASÍLIA 38,998 34,010 3.8%RECIFE 46,519 40,569 4.5%SALVADOR 49,391 43,074 4.8%CURITIBA 61,301 53,460 5.9%PORTO ALEGRE 68,089 59,380 6.6%MANAUS 19,189 16,735 1.8%FORTALEZA 33,660 29,355 3.2%

TOTAL LAUNCH 1,038,003.97 905,243 100%

TOTAL GLOBO 1,038,004 905,243 100%

859,154

BUDGET 1R$

Page 7: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: SAO PAULOTarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11

S S D S T Q Q

GLO CALDEIRAO DO HUCK 15:00 16:40 DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B BGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 BGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2TOTAL TRP 5 4 5 7 6 5 11TOTAL GRP 14 13 12 18 14 14 34

LegendsA - 30" (September 11th in theaters)B - 15" (September 11th in theaters)D - 15" (In theaters)

Page 8: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

SETEMBRO

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

12 13 14 DOM. TRP (Pri)

S S D UNIT. TOTAL UNIT. TOTAL IA GRP IA

D 1 20,799.00 20,799.00 -5.00 19,759.05 19,759.05 12.63 13 4.321 27,732.00 27,732.00 -5.00 26,345.40 26,345.40 12.63 13 4.321 45,965.00 45,965.00 -5.00 43,666.75 43,666.75 14.32 14 5.39

D 2 34,473.75 68,947.50 -5.00 32,750.06 65,500.12 14.32 29 5.391 64,612.50 64,612.50 -4.00 62,028.00 62,028.00 20.87 21 6.40

D 1 7,240.00 7,240.00 -6.00 6,805.60 6,805.60 9.86 10 3.801 45,167.25 45,167.25 -4.00 43,360.56 43,360.56 13.10 13 5.041 51,757.50 51,757.50 -4.00 49,687.20 49,687.20 14.16 14 5.501 65,239.50 65,239.50 -4.00 62,629.92 62,629.92 18.43 18 6.921 25,607.00 25,607.00 -5.00 24,326.65 24,326.65 12.39 12 4.83

2 1 11 423,067.00 404,109.25 1579 4

24 13

Page 9: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Pri) TRP (Sec)

TRP IA TRP

4 5.47 54 5.47 55 5.28 5

11 5.28 116 8.20 84 3.80 45 6.10 66 6.29 67 8.42 85 5.83 6

57 65

Page 10: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: RIO DE JANEIROTarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 7 5 4 5 4 7 12 11 5TOTAL GRP 18 14 13 14 13 18 35 30 14

Page 11: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 11,149.50 11,149.50 -5.00 10,592.02 10,592.02 14.45 14 4.74 51 14,866.00 14,866.00 -5.00 14,122.70 14,122.70 14.45 14 4.74 51 18,718.00 18,718.00 -5.00 17,782.10 17,782.10 17.91 18 6.64 72 14,038.50 28,077.00 -5.00 13,336.58 26,673.16 17.91 36 6.64 131 31,851.75 31,851.75 -4.00 30,577.68 30,577.68 20.96 21 6.43 61 3,129.00 3,129.00 -6.00 2,941.26 2,941.26 12.50 13 4.71 51 18,689.25 18,689.25 -4.00 17,941.68 17,941.68 13.79 14 5.31 51 25,665.00 25,665.00 -4.00 24,638.40 24,638.40 12.69 13 4.24 41 31,097.25 31,097.25 -4.00 29,853.36 29,853.36 13.91 14 5.43 51 12,312.00 12,312.00 -5.00 11,696.40 11,696.40 12.91 13 4.14 4

11 195,554.00 186,818.76 169 59

Page 12: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

6.03 66.03 66.70 76.70 138.34 84.54 55.62 66.19 66.80 76.45 6

70

Page 13: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: CAMPINASTarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 5 4 5 6 6 5 11 9 4TOTAL GRP 16 13 12 15 13 16 34 26 13

Page 14: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 3,251.25 3,251.25 -5.00 3,088.69 3,088.69 12.73 13 4.11 41 4,335.00 4,335.00 -5.00 4,118.25 4,118.25 12.73 13 4.11 41 6,552.00 6,552.00 -5.00 6,224.40 6,224.40 15.75 16 5.37 52 4,914.00 9,828.00 -5.00 4,668.30 9,336.60 15.75 32 5.37 111 9,919.50 9,919.50 -4.00 9,522.72 9,522.72 21.37 21 6.54 71 1,060.50 1,060.50 -6.00 996.87 996.87 10.19 10 3.19 31 6,137.25 6,137.25 -4.00 5,891.76 5,891.76 12.93 13 4.18 41 7,458.75 7,458.75 -4.00 7,160.40 7,160.40 13.45 13 5.59 61 7,621.50 7,621.50 -4.00 7,316.64 7,316.64 15.12 15 5.54 61 4,051.00 4,051.00 -5.00 3,848.45 3,848.45 12.47 12 5.30 5

11 60,214.00 57,504.78 158 54

Page 15: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

5.35 55.35 55.85 65.85 128.71 94.27 45.91 66.95 77.49 75.47 5

67

Page 16: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: BELO HORIZONTETarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 6 3 6 6 5 6 12 10 3TOTAL GRP 18 11 13 16 13 18 37 30 11

Page 17: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 4,188.75 4,188.75 -5.00 3,979.31 3,979.31 11.17 11 3.46 31 5,585.00 5,585.00 -5.00 5,305.75 5,305.75 11.17 11 3.46 31 8,169.00 8,169.00 -5.00 7,760.55 7,760.55 17.88 18 5.97 62 6,126.75 12,253.50 -5.00 5,820.41 11,640.82 17.88 36 5.97 121 12,444.75 12,444.75 -4.00 11,946.96 11,946.96 23.06 23 7.75 81 1,280.00 1,280.00 -6.00 1,203.20 1,203.20 12.15 12 3.59 41 6,744.75 6,744.75 -4.00 6,474.96 6,474.96 14.43 14 4.72 51 8,750.25 8,750.25 -4.00 8,400.24 8,400.24 13.31 13 4.75 51 10,704.00 10,704.00 -4.00 10,275.84 10,275.84 15.54 16 5.59 61 5,725.00 5,725.00 -5.00 5,438.75 5,438.75 13.40 13 5.50 6

11 75,845.00 72,426.38 168 56

Page 18: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

3.85 43.85 45.78 65.78 128.22 83.99 45.87 65.43 57.13 75.56 6

61

Page 19: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: BRASILIATarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 6 3 4 6 5 6 12 10 3TOTAL GRP 15 11 12 16 15 15 36 26 11

Page 20: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 2,388.00 2,388.00 -5.00 2,268.60 2,268.60 10.66 11 3.29 31 3,184.00 3,184.00 -5.00 3,024.80 3,024.80 10.66 11 3.29 31 4,168.00 4,168.00 -5.00 3,959.60 3,959.60 15.29 15 5.62 62 3,126.00 6,252.00 -5.00 2,969.70 5,939.40 15.29 31 5.62 111 6,917.25 6,917.25 -4.00 6,640.56 6,640.56 22.47 22 6.73 71 659.50 659.50 -6.00 619.93 619.93 10.67 11 4.11 41 4,077.00 4,077.00 -4.00 3,913.92 3,913.92 13.23 13 5.05 51 4,810.50 4,810.50 -4.00 4,618.08 4,618.08 15.35 15 5.16 51 5,621.25 5,621.25 -4.00 5,396.40 5,396.40 15.91 16 5.92 61 2,754.00 2,754.00 -5.00 2,616.30 2,616.30 11.50 12 3.80 4

11 40,831.00 38,997.59 156 54

Page 21: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

4.39 44.39 46.37 66.37 139.05 94.72 54.41 46.29 67.71 85.46 5

66

Page 22: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: RECIFETarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 11 5 8 7 6 11 15 17 5TOTAL GRP 27 17 17 16 14 27 44 43 17

Page 23: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 2,711.25 2,711.25 -5.00 2,575.69 2,575.69 16.70 17 5.36 51 3,615.00 3,615.00 -5.00 3,434.25 3,434.25 16.70 17 5.36 51 5,090.00 5,090.00 -5.00 4,835.50 4,835.50 26.74 27 10.61 112 3,817.50 7,635.00 -5.00 3,626.62 7,253.24 26.74 53 10.61 211 7,531.50 7,531.50 -4.00 7,230.24 7,230.24 29.35 29 9.86 101 888.00 888.00 -6.00 834.72 834.72 15.77 16 6.43 61 4,763.25 4,763.25 -4.00 4,572.72 4,572.72 14.81 15 5.23 51 5,629.50 5,629.50 -4.00 5,404.32 5,404.32 13.82 14 5.53 61 6,867.75 6,867.75 -4.00 6,593.04 6,593.04 16.42 16 7.29 71 3,984.00 3,984.00 -5.00 3,784.80 3,784.80 16.62 17 8.43 8

11 48,715.00 46,518.52 220 85

Page 24: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

7.65 87.65 8

11.70 1211.70 2313.59 14

7.29 77.26 77.65 88.27 88.49 8

103

Page 25: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: SALVADORTarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 10 7 8 4 3 10 14 17 7TOTAL GRP 23 15 15 18 17 23 47 40 15

Page 26: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 2,736.00 2,736.00 -5.00 2,599.20 2,599.20 15.26 15 6.66 71 3,648.00 3,648.00 -5.00 3,465.60 3,465.60 15.26 15 6.66 71 5,413.00 5,413.00 -5.00 5,142.35 5,142.35 23.39 23 10.37 102 4,059.75 8,119.50 -5.00 3,856.76 7,713.52 23.39 47 10.37 211 8,712.00 8,712.00 -4.00 8,363.52 8,363.52 30.40 30 10.18 101 857.50 857.50 -6.00 806.05 806.05 16.50 17 6.80 71 5,077.50 5,077.50 -4.00 4,874.40 4,874.40 16.57 17 3.37 31 5,933.25 5,933.25 -4.00 5,695.92 5,695.92 17.27 17 3.32 31 7,323.75 7,323.75 -4.00 7,030.80 7,030.80 18.46 18 4.12 41 3,894.00 3,894.00 -5.00 3,699.30 3,699.30 15.09 15 8.24 8

11 51,714.00 49,390.66 215 80

Page 27: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

4.76 54.76 57.68 87.68 15

11.95 125.73 65.86 65.78 67.81 85.14 5

75

Page 28: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: CURITIBATarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 5 4 6 5 4 5 11 8 4TOTAL GRP 17 12 16 15 15 17 39 26 12

Page 29: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 3,672.00 3,672.00 -5.00 3,488.40 3,488.40 11.69 12 3.78 41 4,896.00 4,896.00 -5.00 4,651.20 4,651.20 11.69 12 3.78 41 5,963.00 5,963.00 -5.00 5,664.85 5,664.85 16.89 17 5.42 52 4,472.25 8,944.50 -5.00 4,248.64 8,497.28 16.89 34 5.42 111 10,488.75 10,488.75 -4.00 10,069.20 10,069.20 26.18 26 7.67 81 1,215.50 1,215.50 -6.00 1,142.57 1,142.57 9.58 10 2.46 21 6,843.75 6,843.75 -4.00 6,570.00 6,570.00 12.72 13 3.57 41 7,434.75 7,434.75 -4.00 7,137.36 7,137.36 14.86 15 4.26 41 9,454.50 9,454.50 -4.00 9,076.32 9,076.32 15.48 15 5.26 51 5,267.00 5,267.00 -5.00 5,003.65 5,003.65 16.23 16 5.97 6

11 64,179.00 61,300.83 169 53

Page 30: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

4.99 54.99 57.02 77.02 14

11.17 114.06 45.31 55.90 66.39 67.57 8

71

Page 31: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: PORTO ALEGRETarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 6 4 7 11 7 6 15 11 4TOTAL GRP 18 16 16 25 20 18 45 31 16

Page 32: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 3,181.50 3,181.50 -5.00 3,022.42 3,022.42 15.85 16 4.43 41 4,242.00 4,242.00 -5.00 4,029.90 4,029.90 15.85 16 4.43 41 6,600.00 6,600.00 -5.00 6,270.00 6,270.00 17.52 18 6.27 62 4,950.00 9,900.00 -5.00 4,702.50 9,405.00 17.52 35 6.27 131 12,295.50 12,295.50 -4.00 11,803.68 11,803.68 22.50 23 7.19 71 1,291.50 1,291.50 -6.00 1,214.01 1,214.01 13.05 13 4.50 51 7,599.75 7,599.75 -4.00 7,295.76 7,295.76 22.05 22 7.55 81 9,624.75 9,624.75 -4.00 9,239.76 9,239.76 19.71 20 6.52 71 11,970.00 11,970.00 -4.00 11,491.20 11,491.20 25.46 25 11.23 111 4,544.00 4,544.00 -5.00 4,316.80 4,316.80 16.10 16 6.90 7

11 71,249.00 68,088.53 203 71

Page 33: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

6.85 76.85 77.38 77.38 15

10.05 105.31 59.66 109.93 10

11.43 117.08 7

89

Page 34: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: MANAUSTarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 6 3 4 6 5 6 12 10 3TOTAL GRP 15 11 12 16 15 15 36 26 11

Page 35: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 1,035.00 1,035.00 -6.00 972.90 972.90 10.66 11 3.29 31 1,380.00 1,380.00 -6.00 1,297.20 1,297.20 10.66 11 3.29 31 1,822.00 1,822.00 -6.00 1,712.68 1,712.68 15.29 15 5.62 62 1,366.50 2,733.00 -6.00 1,284.51 2,569.02 15.29 31 5.62 111 3,105.75 3,105.75 -5.00 2,950.46 2,950.46 22.47 22 6.73 71 433.00 433.00 -7.00 402.69 402.69 10.67 11 4.11 41 2,628.75 2,628.75 -5.00 2,497.31 2,497.31 13.23 13 5.05 51 2,764.50 2,764.50 -5.00 2,626.28 2,626.28 15.35 15 5.16 51 2,946.75 2,946.75 -5.00 2,799.41 2,799.41 15.91 16 5.92 61 1,448.00 1,448.00 -6.00 1,361.12 1,361.12 11.50 12 3.80 411 20,296.00 19,189.07 156 54

Page 36: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

4.39 44.39 46.37 66.37 139.05 94.72 54.41 46.29 67.71 85.46 5

66

Page 37: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

Nº Plano: 28705Praça: FORTALEZATarget Pri.: AMBOS ABC 12-24 Target Sec.: AMBOS ABC 25/49

REDE PROGRAMAS Hora Inicial Hora Final Peça

SETEMBRO

05 06 07 08 09 10 11 12 13 14

S S D S T Q Q S S D

GLO CALDEIRAO DO HUCK 15:00 16:40 D DGLO CALDEIRAO DO HUCK 15:00 16:40 A AGLO MALHACAO 18:00 18:30 A AGLO MALHACAO 18:00 18:30 B B DGLO NOVELA II 19:50 20:30 B DGLO SESSAO DA TARDE 14:45 16:45 B DGLO SHOW DE QUINTA FEIRA 23:30 00:20 D DGLO SHOW DE TERCA FEIRA 23:55 00:20 B BGLO TELA QUENTE 22:40 00:40 B BGLO TEMPERATURA MAXIMA 16:45 18:30 A A

PREÇO TOTAL 1 1 1 1 1 1 2 2 1TOTAL TRP 9 6 10 9 6 9 15 16 6TOTAL GRP 25 16 22 23 17 25 47 42 16

Page 38: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

INSPREÇO TABELA

% NEGPREÇO NEGOCIADO

AUDIÊNCIA

DOM. TRP (Pri)

UNIT. TOTAL UNIT. TOTAL IA GRP IA TRP

1 2,250.75 2,250.75 -5.00 2,138.21 2,138.21 15.98 16 6.42 61 3,001.00 3,001.00 -5.00 2,850.95 2,850.95 15.98 16 6.42 61 3,662.00 3,662.00 -5.00 3,478.90 3,478.90 24.71 25 9.47 92 2,746.50 5,493.00 -5.00 2,609.18 5,218.36 24.71 49 9.47 191 5,727.00 5,727.00 -4.00 5,497.92 5,497.92 30.13 30 8.72 91 642.50 642.50 -6.00 603.95 603.95 17.03 17 6.14 61 3,270.75 3,270.75 -4.00 3,139.92 3,139.92 16.66 17 6.66 71 3,783.75 3,783.75 -4.00 3,632.40 3,632.40 16.74 17 5.69 61 4,452.75 4,452.75 -4.00 4,274.64 4,274.64 23.41 23 8.86 91 2,973.00 2,973.00 -5.00 2,824.35 2,824.35 22.01 22 10.45 10

11 35,256.00 33,659.60 232 87

Page 39: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AUDIÊNCIA

TRP (Sec)

IA TRP

6.20 66.20 67.48 77.48 15

11.24 115.43 55.81 65.90 69.47 99.22 9

82

Page 40: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

COLUMBIA TRISTAR FILMS OF BRAZILFilm: Deliver Us From Evil

Target 1: AS ABC 12-24 with pay tv Target2: AS ABC 25-49 with pay tv

PAY TV Time Day Format Full Cost % Neg Unit InsAUGUST SEPETEMBER30 31 1 2 3 4 5 6 7 8 9 10 11 12 13

NATIONAL S S M T W T F S S M T W T F S

FOX

MT OS SIMPSONS NOT DM 9 21:30 DOM 30" 19,100 65% 6,685 1 1.3 0.7 1 6,685 5,830 MT OS SIMPSONS NOT DM 9 21:30 DOM 15" 14,325 65% 5,014 1 1.3 0.7 1 5,014 4,372 THE WALKING DEAD NOT P 22:30 TER 30" 19,100 65% 6,685 1 1.0 0.8 1 6,685 5,830 THE WALKING DEAD NOT P 22:30 TER 15" 14,325 65% 5,014 1 1.0 0.8 1 5,014 4,372 OS SIMPSONS NOT 2 22:00 SEG a SEX 30" 19,100 65% 6,685 2 1.9 1.7 1 1 13,370 11,660 OS SIMPSONS NOT 2 22:00 SEG a SEX 15" 14,325 65% 5,014 2 1.9 1.7 1 1 10,028 8,745 OS SIMPSONS NOT 1 21:00 SEG a SEX 30" 19,100 65% 6,685 3 2.6 2.2 1 1 1 20,055 17,490 OS SIMPSONS NOT 1 21:00 SEG a SEX 15" 14,325 65% 5,014 2 1.7 1.4 1 1 10,028 8,745

Total Fox 13 12.8 10.1 0 1 1 1 1 1 1 0 1 1 2 1 1 1 0 76,878 67,045

MEGAPIX

MGP MEGA PIX NOT P 22:00 SEX 30" 7,800 60% 3,120 1 0.7 0.8 1 3,120 2,721 MGP MEGA PIX NOT P 22:00 SEX 15" 5,850 60% 2,340 1 0.7 0.8 1 2,340 2,041 MGP POWER PIX NOT P 22:00 QUA 30" 7,400 60% 2,960 1 0.6 0.6 1 2,960 2,581 MGP POWER PIX NOT P 22:00 QUA 15" 5,550 60% 2,220 1 0.6 0.6 1 2,220 1,936 MGP SESSAO 10H NOITE 1 22:00 SEG a SEX 30" 7,400 60% 2,960 6 2.3 2.6 1 1 1 1 1 1 17,760 15,488 MGP SESSAO 10H NOITE 1 22:00 SEG a SEX 15" 5,550 60% 2,220 1 0.4 0.4 1 2,220 1,936

Total Megapix 11 5.3 5.9 0 0 1 1 1 1 1 0 1 1 1 1 1 1 0 30,620 26,704

TOTAL PAY TV 24 18 16 0 1 2 2 2 2 2 0 2 2 3 2 2 2 0 107,498 93,749

TRP Target 1

TRP Target 2

BUDGET 1 R$

TOTAL COLUMBIAR$

Page 41: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

ProgramasUNIVERSO AS ABC 12/24

Rating % Affinity % Rating % Affinity %

MALHACAO 8.02 100.00 7.63 95.12

SESSAO DE GALA 1.49 100.00 1.38 92.97

SHOW DE QUINTA FEIRA 3 4.61 100.00 4.23 91.87

SHOW DE TERCA FEIRA 7.76 100.00 7.10 91.53

TELA QUENTE 9.58 100.00 8.74 91.18

DOMINGO MAIOR 2.27 100.00 2.04 89.90

VALE A PENA VER DE NOVO 7.27 100.00 6.51 89.59

SESSAO DA TARDE 5.08 100.00 4.54 89.46

SHOW DE QUINTA FEIRA 6.91 100.00 6.16 89.14

PROFISSAO REPORTER NOT 5.22 100.00 4.62 88.50

CORUJAO DO ESPORTE 1.69 100.00 1.49 87.98

POWER RANG M MORPHIN MAD 0.33 100.00 0.29 87.88

SUPERCINE 2.93 100.00 2.57 87.68

TV GLOBINHO 3.24 100.00 2.80 86.49

TEMPERATURA MAXIMA 6.05 100.00 5.22 86.28

TELECURSO TEC 1.04 100.00 0.89 85.91

SHOW DE TERCA FEIRA 1 11.07 100.00 9.41 85.01

UMA FAMILIA DA PESADA MAD 1.31 100.00 1.12 84.95

FUTEBOL QA 8.97 100.00 7.58 84.50

SESSAO BRASIL 1.54 100.00 1.30 84.32

PROGRAMA DO JO 2.18 100.00 1.83 84.21

A GRANDE FAMILIA 10.27 100.00 8.59 83.66

NOVO TELECURSO MAD 1.05 100.00 0.87 83.18

JORNAL DA GLOBO 3.61 100.00 2.99 82.90

SUPERSTAR 5.28 100.00 4.33 82.00

UFC COMBATE 5.71 100.00 4.65 81.43

ALTAS HORAS 4.54 100.00 3.67 80.83

FUTEBOL NOT 1.20 100.00 0.97 80.71

CORUJAO 1.53 100.00 1.23 80.35

SHOW DE SEXTA FEIRA 6.11 100.00 4.87 79.60

SHOW DE DOMINGO VES 5.42 100.00 4.30 79.37

CALDEIRAO DO HUCK 6.21 100.00 4.89 78.68

NOVELA I 8.76 100.00 6.86 78.27

GLOBO RURAL DIARIO ANT 1.11 100.00 0.86 77.65

NOVELA II 10.52 100.00 8.16 77.60

FUTEBOL VES 2 2.09 100.00 1.62 77.32

DESENHOS MAD 0.32 100.00 0.24 76.26

DESENHOS MAT 2.10 100.00 1.60 76.22

FUTEBOL VES 4.80 100.00 3.65 76.01

ZORRA TOTAL 8.97 100.00 6.81 75.90

GLOBO EDUCACAO 1.14 100.00 0.86 75.47

VIDEO SHOW 4.40 100.00 3.28 74.63

NOVELA III 14.16 100.00 10.44 73.69

GLOBO REPORTER 10.18 100.00 7.48 73.45

GLOBO CIENCIA MAT 1.20 100.00 0.86 71.81

GLOBO EDUCACAO ANT 1.20 100.00 0.86 71.52

ESPORTE ESPETACULAR 4.50 100.00 3.20 71.18

CL IRMAO CAMINHONEIR SHELL VES 0.21 100.00 0.15 70.72

PRACA TV 2A EDICAO 10.04 100.00 7.06 70.39

GLOBO ESPORTE 5.39 100.00 3.74 69.35

Page 42: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

HORARIO POLITICO NOT 5.49 100.00 3.80 69.22

ENCONTRO F BERNARDES 3.30 100.00 2.22 67.13

DOMINGAO DO FAUSTAO 7.68 100.00 5.11 66.51

JORNAL NACIONAL 11.42 100.00 7.60 66.49

PRACA TV 1A EDICAO 5.28 100.00 3.44 65.15

FANTASTICO 8.52 100.00 5.38 63.19

GLOBO RURAL DIARIO 1.71 100.00 1.08 63.12

JORNAL HOJE 5.12 100.00 3.21 62.77

SERIE MADRUGADA 0.27 100.00 0.17 62.74

BEM ESTAR 2.87 100.00 1.70 59.20

AUTO ESPORTE 3.91 100.00 2.28 58.23

GLOBO ECOLOGIA 1.51 100.00 0.87 57.68

MAIS VOCE 2.89 100.00 1.66 57.22

ACAO 1.99 100.00 1.13 56.62

BOM DIA PRACA 2.89 100.00 1.58 54.70

GLOBO UNIVERSIDADE 1.76 100.00 0.91 51.79

BOM DIA BRASIL 3.23 100.00 1.55 47.97

P EMPRESAS G NEGOCIOS 2.32 100.00 1.07 46.09

GLOBO RURAL DM 3.50 100.00 1.52 43.55

Page 43: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

AS ABC 25/49

Rating % Affinity %

6.71 83.60

1.42 95.64

4.77 103.40

7.73 99.58

9.56 99.71

2.39 105.26

6.43 88.47

4.61 90.69

7.06 102.21

5.22 100.09

1.68 99.13

0.34 102.05

3.07 104.65

2.90 89.61

5.67 93.75

1.09 105.36

11.17 100.93

1.35 102.82

8.74 97.41

1.52 98.96

2.08 95.48

10.29 100.26

1.11 105.63

3.57 98.93

5.84 110.55

6.50 113.83

4.54 100.05

1.15 95.86

1.54 100.83

6.28 102.75

5.24 96.79

5.97 96.06

7.36 84.05

1.20 108.07

9.48 90.11

2.06 98.29

0.29 91.63

1.90 90.55

4.63 96.48

8.45 94.21

1.15 101.49

3.99 90.83

13.59 95.97

10.04 98.66

1.23 102.51

1.23 102.88

4.73 105.16

0.15 71.94

8.86 88.28

4.92 91.19

Page 44: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

4.91 89.44

3.16 95.73

6.87 89.39

10.42 91.17

4.74 89.84

8.71 102.17

1.78 104.11

4.65 90.83

0.25 95.06

2.98 103.79

4.19 107.22

1.44 95.28

3.00 103.54

1.81 91.09

3.04 104.96

1.60 90.49

3.16 98.01

2.16 93.40

3.45 98.72

Page 45: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

GLOBOCALDEIRAO DO HUCK

MALHACAO

NOVELA II

SESSÃO DA TARDE

TELA QUENTESHOW DE QUINTA FEIRA

SHOW DE TERCA FEIRA

TEMPERATURA MAXIMA

FOX

THE WALKING DEAD

OS SIMPSONS

MEGAPIXMEGA PIX NOTSESSAO 10H

MGP POWER PIX NOT P

Page 46: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

TYPE OF PROGRAMVARIETY SHOW

YOUNG ORIENTED SOAP OPERA

SOAP OPERA

MOVIES

MOVIESTELEVISION SERIE

TELEVISION SERIE

MOVIES

TYPE OF PROGRAMTELEVISION SERIE

ANIMATED SITCOM

TYPE OF PROGRAMMOVIESMOVIESMOVIES

Page 47: COLUMBIA TRISTAR BUENA VISTA FILMES DO BRASIL PLAN - DELIVER US FROM EVIL · COLUMBIA TRISTAR FILMS OF BRAZIL Film: Deliver Us From Evil MIDIA ITEM BUDGET R$ (1) TOTAL COLUMBIA SHARE%

DETAILSIts a Saturday afternoon show targeted at teenagers. It is the winner in its time-slot.

Is a Brazilian soap opera for the teenage audience.

This is the time-slot of the second soap opera that runs everyday, except on Sundays, at Globo. The current soap opera is Sangue Bom.

-On Mondays, 10 pm, TV Globo offers to the viewers blockbusters that were successful in the movies (most of the time films never shown on open TV)

This time-slot is reserved for comedy mini series.

This time-slot is reserved for comedy mini series.

On Sundays are shown films for the whole family.

DETAILS

Is an american horror drama television series about a post-apocalyptic world dominated by flesh-eating zombies

DETAILSPremiere movie session of the channel. The main and most awaited films premiered here first.This is the master session of the channel. Here you will find success of Hollywood and blockbusters that only pass in the Megapix.Action movie session of the channel.

The series is a satirical parody of a middle class American lifestyle epitomized by its family of the same name, which consists of Homer, Marge, Bart, Lisa and Maggie. The show is set in the fictional town of Springfield and parodies American culture, society, television, and many aspects of the human condition.