© 2019 Cirba Inc. d/b/a Densify. All rights reserved.

Hybrid Cloud & Container Resource Optimisation

Ayman Gabarin

SVP EMEA

Cloud Expo Europe

10 March 2020

A Single Analytics Platform to Address Everyone's Needs

COST MANAGEMENT

PERFORMANCE / STABILITY AUTOMATION

IT FinanceCloud Engineering &

Operations

Container Platform

Owners

MANAGEABILITY /CONTROL

Applications are Happy At the Right Price

Machine Learning Analytics Software Platform

Densify Resource Optimisation

IMP

AC

T

Physical

Virtual

Cloud

Containers

COMPLEXITY

Optimizing Hybrid Cloud Resources

Resource Optimisation2

Procurement Optimisation3

Resource Observability1

What is “Optimal”?

Cost

Performance

Cost

Performance

COST FIRSTPERFORMANCE / AGILITY FIRST

IT FinanceCloud Engineering &

Operations / App Owners

Strategies & Tactics to Get It Right

Scale Group

OptimisationInstance Resource

Optimisation

Container Resource

Optimisation

Upsize

Modernise

Cross-Family

Reclaim

Terminate

Node Upsize

Node Downsize

Modernise

Cross-Family

Scaling Min/Max

Requests

Limits

Initial Values

Performance &

Stability

Cost Appropriate

IT Finance

Engineering

Operations

App Owners

Predictive Analytics - How it Works

Fit for Purpose

Policy

Business & Functional

Constraints (Tags)

Infrastructure Characteristics

Precise Resource Specifications

Application

Demand Patterns

Cloud

Resource

Optimisation

Virtual &

Container

Optimisation

Cost &

Savings

Performance

BenchmarksTechnical Rules

& EffortAutomation API’s and Infrastructure as Code

Collaboration ITSM / TicketingPeople / Reports

Financial

Optimisation

Savings / RI

Migration

Optimisation

Answers can go to

CPU

I/O

MEM

The Hybrid Journey - Customer Examples

Visibility Reports

1

Data

2

Approval

Trigger

Automation4

TerraformCloudFormation IaC

Automation Tooling

5 Automated Optimisation

AWS

Lambda

Real Time

Insights3

AWS Parameter

Store

Approvals

Connector

Data Collection

Reporting & Governance

Connector

Data Collection

Financial Tech Retail

80,000 Instances > $20M in annual spend 47,000 Instances

Example Cloud Optimisation Analysis and Answers

Step 1: Build Confidence with the App Owner

App Owner

Hosting Platforms

Centralized System of Record

(optional)

Change Management

Version Control

Templates / Playbooks

YAML/JSON/HCL

Provision / Deploy

TerraformCloudFormation

1 2 3

AWS CodeCommit

56

7

Continuous Integration

AWS CodeBuild

4

Pipeline

Step 2: Enable CI/CD/”CO”

Cloud

Engineering

?

= “Purchasing as Code”

Continuous Optimisation with “Infrastructure as Code”

Continuous Optimisation with “Infrastructure as Code”

From “hard coded guess” to “self optimising”

Cloud

Engineering

?

Subscribe to what I care about

Get Optimisation Recommendations

Ensure my Apps are always Happy

Step 3: Complete Self-Service

Cloud Engineering App Owner

What about aligning my Procurement Strategy?

Constantly leverage the right RI portfolio

Optimise with Savings plans

IT Finance

So…what’s involved in trying it?

15min

Rapid setup then

get back to day job

We think you’ll love it just

like our customers do

No software to learn,

we’ll show you around

© 2019 Cirba Inc. d/b/a Densify. All rights reserved.

Thank you!