Citizen Engagement Project

Comprehensive Capability Development for

Coco Coir Community Enterprise:

Strengthening Livelihood and Income Opportunities for the Local Community

of Tubay, Agusan del Norte

A Citizen Engagement Project Proposal

JOSEPH IAN B. SABADO Butuan City, Philippines

April 2015

2 | Comprehensive Capability Development for Coco Coir Community Enterprise

I. BACKGROUND A. Project Title: “Comprehensive Capability Development for Coco Coir Community Enterprise: Strengthening Livelihood and Income Opportunities for the Local Community of Tubay, Agusan del Norte” B. Goals and Objectives:

The main goal of this activity is to augment the Household Income of the municipality of Tubay, Agusan del Norte in response to the felt need of the community to financially support the basic needs of every household such as food security, health care and medical insurance, among others.

To support the goal, the objectives of the activity are as follows: 1. Conduct capability development training on coco coir production; 2. Conduct capability development training on marketing; and 3. Conduct capability development training on financial management;

C. Target Date of Implementation: January 2016 (Pilot Test: 4th Quarter of 2015) D. Project Sponsor: N/A E. Target Beneficiaries:

This projects aims to implement a comprehensive capability development to

members of the local coco farmers’ federation of the municipality of Tubay. There are about 23,000 individuals living in Tubay of the 4,196 household

according to LGU Demographic Profile provided by the Department of Interior and Local Government in 2013.

According to existing data, there are about 500 individual coco farmers, all of them are organized with their respective barangay-level coco planters organization and is federated in the municipal level. They shall be the target beneficiary of this project.


Tubay’s Sustainable Development Plan provides that average monthly household

income ranges from Php 1,000 to Php 3,500. Poverty incidence in the municipality records to 30.27%, with employment rate of 45.4%. Most of residents of working age are farmers and tillers of cash crops and other agricultural products, more importantly coconut.

At present the coco farmers’ federation in the municipality is very active, with existing programs and activities for their members. They have been in close coordination with various different agencies, such as the Philippine Coconut Authority (PCA), Department of Agriculture, Department of Agrarian Reform, and the local government unit of Tubay, and have been implementing development projects in the past with satisfactory to excellent performance.

Although there have been attempts in the past to institutionalize coco coir production in the area, there is more for improving technical as well as financial capacity of coco coir individual and household producers. There is also a need for the community to be introduced to market standards, quality management and control for their produce to be competitive with existing markets. F. Project Partners

The stakeholder analysis gives one a summary of the major stakeholders, the degree of interest and authority, and levels of risks and opportunity for cooperation. The said analysis forms part and parcel of identifying and deciding projects partners for this endeavor.

As can be drawn from the said analysis, this project aims to collaborate with the barangay officials, coco coir prospect buyers, and the federation. Close coordination and collaboration is needed for these stakeholders, as they exhibited high interest and authority affecting project implementation. This is also a strategy to minimize risks and opposition, giving way for a more efficient implementation of this project.

As project partners, barangay officials will be tapped to issue legitimation support by way of a barangay resolution. They are also viewed to provide an enabling environment and sustainability for the implementation of the project by making sure all sure that succeeding and out-scope activities will be funded against barangay development fund.

Coco coir buyers will be identified from existing market players. In all roll-out of implementation, they will be invited to give inputs on current premium product specification, and market demands. They shall also be the capture market, where all produce shall go to.


The federation shall be the bridge in the efficient implementation of the project, providing the logistics and participants. As part of the close collaboration, they shall be involved in some decision-making points, especially those pertaining to the proper execution of training roll-outs. II. Project Components and Implementation Schedule There are three (3) components provided to all the households of Tubay, Agusan del Norte as the target beneficiaries for the capability enhancement training regarding coco coir. These are:

1. production, 2. marketing, and 3. financial management.

Because of the big population of the said municipality, identified barangays are

divided into four (4) phases or groups but each phase or group has given the three (3) components. One month per component and one quarter for each phase or group.

The first component aims to enhance the households on how to use the machines and raw materials in a right way to produce good products. Likewise, let the households enable to know the proper handling of machines in production. Used machines must be taken care of to avoid bad outcome or result of a product and additional expense for repair. The second component aims to enhance the households on how to do the packaging of good products and where to distribute the good products that can attract more buyers and sustains customers’ satisfaction. Thus, satisfied customers will surely be the “suki” and spread to others the products. The third component aims to enhance the households on how to manage the money particularly the capital to gain more income. Provided, that the products have standard prices to avoid conflicts among the sellers and buyers.

Each component involves film showing, lectures/seminars and actual workshops by the expert resource speakers in each component with the presence of the mayor of Tubay, Agusan del Norte, project team and barangay officials. And the whole training estimated to be done in a year from January 2016 until December 2016.

Appendix A is the Gantt Chart as guide for the implementation schedule if the said activity (ies) is(are) surely done without idle time. At the same time, appendix B is the Resource Breakdown Structure (RBS) used as guide in what to do. The amount or cost in each activity is stated in the Total Project Cost, and Work and Financial Plan parts.


Date/Time TOPIC Key Person

DAY 1 8:30 – 9:00 A.M

Registration Secretariat

Opening Program 9:00 – 10:00 A.M.

Invocation National Anthem Welcome Address Rationale of Training Levelling of Expectations

Facilitator Organized Group Leader

10:00 – 10:30 A.M.

Lecture: I. Coir Industry Situationer

(Training proper Caraga coconut Coir industry Situationer Kaagapmuco: Cooperative Experience)

FILM SHOWING

11:00 - 12:00 N.N. LECTURE

II. The Production Methods

- Available Technologies

- Different Methods

III.Coir Processing Equipment and

Facilities

- Commonly-used Coir Processing

Equipment and Facilities

PCA

1:00 - 5:0O P.M. DEMO ON : Decorticating Defibering Twinning Looming/Weaving Actual on:

Decorticating Defibering

Resource Speaker

DAY 2 8:00 - 11:00 A.M.

RECAPITULATION/ LECTURE

IV. Major Products and Applications

DEMO ON : Twinning Looming/Weaving Actual on:

Twinning Looming/Weaving

Resource Speaker Facilitator Participants

11:00 - 12:00 N.N. Early lunch Travel to the field school


1:00 - 4:00 P.M Field School Exposure DEMO ON :

Fiber Stitching Rubberizing

Actual on: Fiber Stitching Rubberizing

Lecture: V. Key Issues and Challenges on Coco

Coir Processing

Coir Processing Management Participants Resource Speaker

4:00 - 5:00 P.M. Closing Program Awarding of Certificates

Facilitator Resource Speaker and Organizer

PROGRAM OF ACTIVITIES


8:30 – 9:00 A.M. Registration Secretariat


Invocation National Anthem Welcome Address Rationale of Training

Leveling of Expectations



10:00 – 12:00 A.M.

Inputs and Workshops

I. Marketing a. Definition b. The Marketing Mix c. Market Target Strategies

II. Market Research

THE PHILIPPINE STANDARDS FOR COCONUT COIR

I. Parameters for Marketable Coco

Coir Product and Processing Center

II. MARKET GROWTH - Consumption/Demand - Inputs/Raw Material Availability - Processing Equipment/Machines

(with approximate cost of investment)

- Trading Facilities - Job Generation/Farmers Income - Investment Cost

I. VALUE CHAIN/ COST BUILD-UP

- Commodity Flow - Value Chain Analysis - Cost Build Up

II. Coco Coir Products Sample

Resource Speaker Participants

12:00 - 1:00 N.N.

Lunch

1:00 - 4:0O P.M. Inputs and Workshops

CONTENT OF THE MARKETING PLAN

Mini Tabuan

III. Key Issues and Potential Marketing

Strategies


Facilitator Groupings

Resource Speaker


Facilitator


Resource Speaker and Organizer

PROGRAM OF ACTIVITIES


8:30 – 9:00 A.M. Registration Secretariat


Invocation National Anthem Welcome Address Rationale of Training Leveling of Expectations


10:00 – 12:00 A.M.

Inputs and Workshops I. Exploring Our Relationship with

Money

Workshop 1: “Find someone who ...” Workshop 2: “Money is ...” Workshop 3: Just imagine Workshop 4: Money messages Workshop 5: Rate your financial knowledge

INPUT: How to set SMART goals

II. Credit Basics III.Budgeting INPUT: Cost and Return Analysis:

Farm Level (Production)

Workshop 6: The ‘B’ word – budget

INPUT: Budgeting tips Workshop 7: Needs and wants

INPUT: Setting savings goals


12:00 - 1:00 N.N. Lunch

1:00 - 4:0O P.M. Inputs and Workshops



Facilitator, Resource Speaker and Organizer


III. Work and Financial Plan

FOOD (CATERING SERVICES)

1.1 FILM SHOWING 3

1.1.1 MEALS - LUNCH PAX 120.00 80 28,800.00

1.1.2 SNACKS (AM - PM) PAX 30.00 80 14,400.00

1.2.1 MEALS - LUNCH PAX 120.00 80 28,800.00

1.2.2. SNACKS (AM - PM) PAX 30.00 80 14,400.00

1.3.1 MEALS - LUNCH PAX 120.00 80 144,000.00

1.3.2 SNACKS (AM - PM) PAX 30.00 80 72,000.00

2.1 FILM SHOWING 3

2.1.1 MEALS - LUNCH PAX 120.00 80 28,800.00

2.1.2 SNACKS (AM-PM) PAX 30.00 80 7,200.00

2.2.1 MEALS - LUNCH PAX 120.00 80 28,800.00

2.2.2 SNACKS (AM - PM) PAX 30.00 80 14,400.00

2.3.1 MEALS - LUNCH PAX 120.00 80 38,400.00

2.3.2 SNACKS (AM - PM) PAX 30.00 80 19,200.00

3.1.1 MEALS - LUNCH PAX 120.00 80 48,000.00

3.1.2 SNACKS (AM-PM) PAX 30.00 80 24,000.00

36 PAX 400 15 216,000.00

HONORARIUM

1. RESOURCE SPEAKERS

1.1 PRODUCTION 21 PAX 2,500 2 105,000.00

1.2 MARKETING 10 PAX 2,500 2 50,000.00

1.3 FINANCIAL MANAGEMENT 5 PAX 2,500 1 12,500.00

2. FACILITATORS 36 PAX 1,200 10 432,000.00

15 PAX 15 80 18,000.00

36 PAX 200 13 93,600.00

1. NOTEBOOK PCS 10 80 800.00

2. BALLPEN PCS 10 80 800.00

3. WHITE BOARD MARKER PCS 50 5 250.00

4. CANON PAPERS (CERTIFICATES) BUNDLES 50 10 500.00

5. GENERATOR SET (ELECTRICITY) SET -

6. PROJECTOR (FILM SHOWING) SET -

LTRS 60 800 48,000.00

8. TARPAULINE PRINTING PCS 1 300 300.00

1,488,950.00

TRAINING MATERIALS / EQUIPMENT

AND LOGISTICS

7. GASOLINE (FOR THE MACHINES AND

GENERATOR SET)

TOTAL PHASE 1:

5

EXPENSES

1.2 LECTURE/DEMONSTRATION ON

PROCESSING

1.3 ACTUAL/WORKSHOP ON DE-HUSKING, DE-

FIBRING, DECORTICATION, TWINNING AND

WEAVING

TRANSPORT COST OF RESOURCE

SPEAKERS AND FACILITATORS

ACCOMODATION OF THE RESOURCE


TRANSPORTATION TO THE

INSTALLATION SITE

3. TRAINING ON FINANCIAL

MANAGEMENT

1. TRAINING ON PRODUCTION

2. TRAINING ON MARKETING


FINANCIAL MANAGEMENT

2.2 LECTURE/DEMOSTRATION ON PROPER

MARKETING

2.3 ACTUAL/WORKSHOP ON PACKAGING

DIFFERENT PRODUCTS

TOTAL

COST

TOTAL

UNIT

NO.

OF

DAYS

UNIT OF

MEASUREESTIMATE

COST/UNIT

15

3

3

4



1.1 FILM SHOWING 3

1.1.1 MEALS - LUNCH PAX 120.00 80 28,800.00

1.1.2 SNACKS (AM - PM) PAX 30.00 80 14,400.00

1.2.1 MEALS - LUNCH PAX 120.00 80 28,800.00

1.2.2. SNACKS (AM - PM) PAX 30.00 80 14,400.00

1.3.1 MEALS - LUNCH PAX 120.00 80 144,000.00

1.3.2 SNACKS (AM - PM) PAX 30.00 80 72,000.00

2.1 FILM SHOWING 3

2.1.1 MEALS - LUNCH PAX 120.00 80 28,800.00

2.1.2 SNACKS (AM-PM) PAX 30.00 80 7,200.00

2.2.1 MEALS - LUNCH PAX 120.00 80 28,800.00

2.2.2 SNACKS (AM - PM) PAX 30.00 80 14,400.00

2.3.1 MEALS - LUNCH PAX 120.00 80 38,400.00

2.3.2 SNACKS (AM - PM) PAX 30.00 80 19,200.00

3.1.1 MEALS - LUNCH PAX 120.00 80 48,000.00

3.1.2 SNACKS (AM-PM) PAX 30.00 80 24,000.00

36 PAX 400 15 216,000.00

HONORARIUM 1. RESOURCE SPEAKERS

1.1 PRODUCTION 21 PAX 2,500 2 105,000.00

1.2 MARKETING 10 PAX 2,500 2 50,000.00



15 PAX 15 80 18,000.00

36 PAX 200 13 93,600.00

1. NOTEBOOK PCS 10 80 800.00

2. BALLPEN PCS 10 80 800.00





LTRS 60 800 48,000.00


1,488,950.00


GENERATOR SET)

TOTAL PHASE 2:


AND LOGISTICS



MARKETING3


DIFFERENT PRODUCTS4


MANAGEMENT


FINANCIAL MANAGEMENT5




INSTALLATION SITETRANSPORT COST OF RESOURCE




PROCESSING 3



WEAVING

15

EXPENSESTOTAL

COST

NO.

OF

DAYS

UNIT OF

MEASUREESTIMATE

COST/UNIT

TOTAL

UNIT



1.1 FILM SHOWING 3

1.1.1 MEALS - LUNCH PAX 120.00 80 28,800.00

1.1.2 SNACKS (AM - PM) PAX 30.00 80 14,400.00

1.2.1 MEALS - LUNCH PAX 120.00 80 28,800.00

1.2.2. SNACKS (AM - PM) PAX 30.00 80 14,400.00

1.3.1 MEALS - LUNCH PAX 120.00 80 144,000.00

1.3.2 SNACKS (AM - PM) PAX 30.00 80 72,000.00

2.1 FILM SHOWING 3

2.1.1 MEALS - LUNCH PAX 120.00 80 28,800.00

2.1.2 SNACKS (AM-PM) PAX 30.00 80 7,200.00

2.2.1 MEALS - LUNCH PAX 120.00 80 28,800.00

2.2.2 SNACKS (AM - PM) PAX 30.00 80 14,400.00

2.3.1 MEALS - LUNCH PAX 120.00 80 38,400.00

2.3.2 SNACKS (AM - PM) PAX 30.00 80 19,200.00

3.1.1 MEALS - LUNCH PAX 120.00 80 48,000.00

3.1.2 SNACKS (AM-PM) PAX 30.00 80 24,000.00

36 PAX 400 15 216,000.00

HONORARIUM

1. RESOURCE SPEAKERS

1.1 PRODUCTION 21 PAX 2,500 2 105,000.00

1.2 MARKETING 10 PAX 2,500 2 50,000.00



15 PAX 15 80 18,000.00

36 PAX 200 13 93,600.00

1. NOTEBOOK PCS 10 80 800.00

2. BALLPEN PCS 10 80 800.00





LTRS 60 800 48,000.00


1,488,950.00


GENERATOR SET)

TOTAL PHASE 3:


FINANCIAL MANAGEMENT5




INSTALLATION SITETRANSPORT COST OF RESOURCE



AND LOGISTICS


MANAGEMENT

TOTAL

UNIT

TOTAL

COST



PROCESSING 3



WEAVING

15

ESTIMATE

COST/UNIT



MARKETING3


DIFFERENT PRODUCTS4

EXPENSESNO.

OF

DAYS

UNIT OF

MEASURE


IV. Project Management The Project Management Team will take charge of the day to day management and operation of the project in their respective area. The Project Management Team will regularly submit Progress Report to Department of Agriculture, LGU and NGO on the development of the project.

For an effective implementation and operation of the Project Management Team, DA, LGU and NGO shall carry the following roles and responsibilities.

The Project Management Team shall: 1. Implement the project in accordance with the attached schedule of

activities. 2. Provide necessary funds for the operation and maintenance of the project. 3. Monitor regularly the progress of the project.

DA/LGU/NGO shall:

1. provide technology training to the selected Household Community on Coco Coir Production

2. provide training materials available 3. provide other technical assistance as maybe needed by parties concerned

Project Management Team

1. Administer and manage the daily operation and maintenance of the project. 2. Provide manpower to maintain and take care of the project. 3. Allow DA, LGU and NGO to regularly monitor the project.

V. Project Sustainability

To ensure its proper management, and the increasing awareness of all stakeholders of the value to sustain technology adaptation and capacitate them to develop vast areas for production to sustain ones needs. The operational manual will serve as guide as project is geared towards strengthening the Coco Coir Production. The supplies and materials will form as material assets of the Organization while the support fund for the operation will form part of the revolving fund in coco coir production and marketing.

Documents

Citizen Engagement Project