CIFFSHOWING SPRING / SUMMER / 2011

12-15 AUGUST 2010

CatalogueMagazIne

CoPenHagen InteRnatIonal FaSHIon FaIR

Catalogue_Plan of the fair_Show program_trends Spring/Summer 2011

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Plan of the fairInformationWhere to eatShow programmeCIFF trendBridge to innovationlingerie in Bella Centeraccessories designs lIVeCIFF newsBeauty Backstagealways count on ClaireCPH Fashion Houseexhibitors

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ContentsSPRIng/SuMMeR/2011

It has come to an end with grand luxurious consumption. now we show careful consideration when we go shopping for clothes. It has nothing to do with headlong impuls shopping or chas-ing designer items. We now carefully consider our purchases or long term investments. there is a thought behind, on where to spend the money.It is no longer called ”going shopping”, you purchase or invest. and the ostentatious ”must have”-bags are being exchanged for eco linen or canvas nets, as ethical moral/responsibility has become the new symbol of glamour. therefore, you could actually be an elegant eco activist, as quality and good design belong to the new values.after a long period in the sign of materialism, where the con-sumption has been the driving force in society, we have become much more aware of which choices we make in life and how our consumption patterns influence on the state of the world.the new decade has just only begun and we are on our way from being a consumer society to become a consideration society. We are in the process of changing lifestyle, values and habits in a distinctive settlement with the use-and-throw-away culture. the development happens in a breathtaking speed,

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with the good support of social medias like Facebook, twitter and historical events like the financial crisis. Experience CIFF trend universethe CIFF trend team welcomes you to the new season in Hall C4, where we have built four trend houses. they will be representing the tendencies for the season, in order to create an overview of the look, which will characterise the winter fashion 2010/11. the four trend themes Body Performance, Rustic Roots, Dark Poetry and tradi-twist are being introduced here in the catalogue and of course also presented on CIFF´s daily trend shows. they will be on show twice a day – at 11.00h and 14.00h.

Welcome and please enjoy fashion in a new way.

Ulla SkjødtHead of TrendsDansk Mode & Textil

Fashion portraits

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Exotic Junk Who has never dreamt of a land of one’s own, a paradise between earth and sea, voluntarily shipwrecked, to create one’s own civilization, far from the restraints of urban world ? Our imaginations drawn to Easter Island, to the legendary shores of Hawaii, and then to inventing a new kind of aesthetic.

SILHOUETTES / The line fluidity prevails. Reworked and softened, the military jackets are the star with a variety of unusual details (cone-shaped or cropped volumes, cape sleeves). More constructed line combined with an easy-going beach and surf wardrobe.

COLOUR RANGE / A base colour palette of warm, damp earthy notes and luxuriant greenery is accompanied by bright accents ranging from purplish indigo to coral and whose luster has been faded by the sun and the salt air.RUNNY LOOK / An elegant and runny look. Military spirit floatty jacket + “jungle” printed fluid dress.

LINEN AND SILK / Cape-parka in linen to wear with supple linen jacquard pants and printed silk top with beads collar.

PRECIOUS JUNGLE / Exotic printed cotton/silk dress mixed with long and supple knit cardigans , focus on webbing belts.

SUBLIMELY RUSTIC / Irregular wefts in lacquered cottonand linen/bamboo. embellished with embroideries and textile foliage.

THE HAWAIIEN SHIRT/ Long tunic shape of shirtswith hawaiian prints to wear with solid colors bottoms.

PIN UP SPIRIT / Deep necklines knits to wear over mini bustier with dotted. Hibiscus prints for mini skirt or denim.

BIFABRICS JUMPSUIT / Cargo bermuda-jumpsuit in mixed prints and fabrics and printed strappy slip dress.

WOMAN SECTION

Exotic JunkWho has never dreamt of a land of one’s own, a paradise between earth and sea, vol-

untarily shipwrecked, to create one’s own civilization, far from the restraints of urban

world ? Our imaginations drawn to Easter Island, to the legendary shores of Hawaii, and

then to inventing a new kind of aesthetic.

COLOR RANGE / A color range veering towards a new, wild state. We discover brown-

ish, discolored wood or blackened bark tones from deep in Maori forests. We lose

ourselves in a luxurious, abundant green vegetation. And we add bright accents to the

palette, inspired by coral, fish and tropical flora.

SILHOUETTES / A suppler uniform associating strictness with a relaxed, military, exotic

air. We crop proportions by rolling up pant legs or pushing up sleeves. In a creative recy-

cling mood, we manufacture a Robinson Crusoe attitude for a shifted, exotic look.

JUNK CHIC / We put together a Robinson Crusoe look by knotting and scrunching up

clothes for an improvised, salvaging mood. Washed out, neo military jacket.

Heathered knits, slubbed effects. New pegged shape for pants.

NEO MILITARY / Renew military by playing with exuberant, abstract, exotic vegetation

motifs and graded crimson tones. The short, fitted military parka. The slubbed, overdyed

knit. Multi-pockets bermudas, dropped crotch

SOFT ADVENTURER / A soft adventurer look associated with Batiks for a wild, mili-

tary/ethno mood. Reworked survival vest. Ethnic geometrics prints like Batiks.

Sarong mood pants.

SUPPLER UNIFORMS / With a carefree air, we dare the unusual mix of a uniform

jacket with wide, supple, pegged pants. The faded, suppler military jacket. The embroi-

dered placket T. New pegged shape for pants.

HAWAI VINTAGE / A suppler, military wardrobe, faded and softened by small separates

in vintage Hawaiian print. Hawaiian shirts. Wide fatigue pants in light cotton.

FADED BY THE SEA / A sportswear that works new, watery tie-dyes, tints and washed

out, bleached surfaces which seem faded by the sea. Hoody with ocean wash effect.

Tie & dyes effects on T-shirt, tribal Maori tattoo. The pegged jeans with dropped crotch.

WASHED & BLEACHED / A faded, washed out, overdyed, re-dyed and bleached, re-

producing the wear-and-tear of time and the elements. Colors are washed out or worked,

resulting in irregular effects.Two-tones overdyes denim blouson. Printed military shirt.

MEN SECTION

MEN SECTION

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Tiny pleasureModestly and patience, seeking to construct a tender refuge to escape from va-garies of the world, the brutality of events, the tumults and rumours of the out-side world.At the crossroads of Asian refinement and Nordic humanist spirit, a fresh, respectful kind of design to the embellishment of daily live

COLOUR RANGE / A soft, luminous range of powdered pastels enlivened by more incongruous notes, varying from anis to a shocking pink.SILHOUETTES / A Minimal line’s look is constructed around new volumes (asym-metries, layers) and play of transparency. Another line more romantic, playing on an “everyday lingerie” spirit with pieces composing a modern trousseau.. TRANSLUCENT LAYERS / Transparencies, opaques or ultra light, for minimal and sport shapes.

HANDKERCHIEF SAHPE / Influence of Japanese design for pleats, warps and complex reliefs for pure lines.

TACHIST OR DIFFUSED PRINTS / Variations of ultra-light dresses and top in sack shapes of pure lines. Transparent effects in polyamide yarns.PUFFY LINET / Pudgy panties bloomers and dresses inspired by porcelain dolls.USED TROUSSEAU / Light smocks and "shorty nighties" are combined with worn slub and leggings.

SKY BLUE CHAMBRAYS / Sleeveless jacket, bloomer and denim with used chambray. To play in same fabrics for accessories.

LINGERIE SPIRIT / Tank tops in silk or floral chiffon, with fine lace and broderie anglaise.

WOMAN SECTION

Tiny pleasureModestly and patience, seeking to construct a tender refuge to escape from vagaries

of the world, the brutality of events, the tumults and rumours of the outside world.

At the crossroads of Asian refinement and Nordic humanist spirit, a fresh, respectful

kind of design to the embellishment of daily live

COLOR RANGE / Light plays a role in this colour range. On one hand, a diaphanous

halo perked up by « Post-it » green radiates on light, bleached pastels. On the other hand

organic, weightless colours diffuse a calm aura. A colour range of monochromes or subtle

harmonies.

SILHOUETTES / Fresh, natural silhouettes are reinterpreted in new proportions and

shapes. They are cropped and softened in a « tiny-slim » mood. They adopt a light look

while emphasizing details, fun touches and graphic contrasts for linings, piping and

pockets. Nonchalance is rigor for elegant, relaxed easy wear.

ORGANIC CHIC / A Scandinavian-influenced silhouette reinterprets dressy essentials

in a sophisticated, carefree style: The 1-button peaked lapel jacke. Fluid, light shirt in

organic cotton. Soft, organic 5 pockets pants. Cool fit.

FRESH & NATURAL / A fresh, natural silhouette like an “eco” capsule in the collec-

tion plan: Suppler easy wear garments in eco-tech fabrics like milk cotton or bamboo.

Fine gauge cardigan in eco-blend yarns. Sun washed Liberty printed shirt. Organic,

straight & light denim slacks.

RELAXED EASYWEAR / High summers look frankly cool and nonchalant. A fresh

vintage style with luminous colours. Ualtra-light cotton vest, surprise lining. The dip-

dyed chambray shirt. 5 pockets cut-offs.

TOTAL- LOOK DENIM / A denim wardrobe, fresh vintage with reworked, updated

proportions.We work sure Jeanswear values naturally in lighter versions for total-look

denim. A more stonewashed denim jacket. Sun washed plaids on light Western shirt.

Light & bleached rolled-up 5-pocket pants.

OVEREXPOSED / A Scandinavian influence, a Northern preppy mood shifted by arty

overexposed visuals. A lightweight, easy chic, fresh, and luminous leisurewear. Fresh &

light unlined poplin jacket. The arty sunwashed T-shirt. Ultra-light cropped shorts.

SPORTY CASUALNESS / A Fresh and sporty casualness in cool and soft fabrics.

Colored details naturally counterbalance and twist the season’s essential sportswear

pieces. Slightly slubbed jersey Mix knit & woven bib front T-shirt. Fleece Bermudas

over fitted slacks.

COOL CHAMBRAYA / Focus on chambrays. A natural, nonchalant influence empha-

sizing fine, light fabrics for a wardrobe with a minimal look. A quest for the essential

with the right, reassuring pieces in fresh shapes: Chambray details in heathered knits.

Chambray shirting + printed detail inside. Short shorts in light chambray.

MEN SECTION

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MEN SECTION

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Elitist EleganceLanguidly crossing time and space... Abandoning oneself to the elitist elegance of times gone by, another civilization, by rediscovering ancient know-how, seeking rare pieces and unique objects from elsewhere: India, Jordan, Yemen, Lebanon, Syria, Turkey.

COLOUR RANGE / Blues, greens and verdigris are stars of a range of veiled tones evoking semi-precious stones and noble metals. A sober, sensual harmony of flesh and waxed woods.

SILHOUETTES / Structured look plays on fitted over-garments with jacquards and refined decoations. Sensual line is based on supple, conical volumes and a military spirit. Focus on details like embroideries and over jewelry plastrons or bias.ALL OVER DECORATIVE / Ultra rich materials. Complex jacquard effects, bias trims, plus placed, embroidered jewelry.

TEXTILE MARQUETRY / Sillfully worked appliqués enhance the necklines and plastrons of jackets and tops, focus on jacquard pants.

CONE SHAPE / Printed backless dress, embroidered neck and belt,deep armholes top, and tucked pants in arabesque printed voile.

REFINED DECORATION / Studded matte braid jacket satin and voile patchworks top and arabesque motifs skirt.

PRECIOUS CAMAIEUX / Jade and duck bleu for military jacket and refined dress and cardigan, focus on gold details.

ETHNO-MILITARY / Military jacket with gold bias, plastron stones top with embroidered green denim.

PLACED JEWELRY / Gold embroideries, braids for, silk shirt and fine gauge cashmere/silk. Cardigan on darts silk skirt.

WOMAN SECTION

Elitist EleganceLanguidly crossing time and space... Abandoning oneself to the elitist elegance

of times gone by, another civilization, by rediscovering ancient know-how,

seeking rare pieces and unique objects from elsewhere: India, Jordan, Yemen,

Lebanon, Syria, Turkey.

COLOR RANGE / Based on precious woodwork, the palette revolves around

obscure tones like shark or rosewood. Somber, essential colors – navy, black and

anthracite – contrast and structure the range. They associate with blond wood shades

recalling marquetry for refined harmonies.

SILHOUETTES / A silhouette with an ethno-chic influence shakes up a classic

style in a modern, very designed mood. We twist proportions to accentuate shapes

for tops. Shoulders are suppler, bottoms are more constructed and straighter.

Finally, new unexpected supple silhouettes assert a pure, ultra-contemporary

elegance.

NONCHALANT ELITISM / An infinitely classy silhouette in an ethnic, pared

down mood. Focus on the bib front for an ultra-light shirting. Pure, supple, cropped

safari jacket. Bib front shirt with pleats and appliqués. Cuffed straight pants.

CAREFREE CHIC / A supple silhouette asserts a pure, ultra-contemporary and

carefree elegance. Fine gauge cardigan with ultra deep neck. Shirt in micro mosaic

tie print Short bermudas with cuffs and riding pocket.

SOFT BOHEMIA / A silhouette with a lighter oriental influence, recolored in

subtle harmonies. Games of asymmetric stripes on long cardigan. Bib front shirt in a

caftan version. Clean pants in cotton/linen fabric.

HYBRID ELEGANCE / A contemporary, wide mix and technological feather-

weights for tops with mastered shapes naturally associated with fitted bottoms.

Light cleanly shaped XL parka. Shirt with contrasts in refined harmony.

Straight/slim pants, mat/shiny contrast band.

REFINED SPORTINESS / An ultra-light preppy, a minimally worked sport influ-

ence for a fresh, cool and refined look. Bowling blouson with contrast yokes.

Shirt with contrasts in refined harmony. Cuffed bermudas, contrast-colored yokes.

MARQUETERY INFLUENCE / Games of piecing with a graphic influence under-

lining an elaborate construction in contrast colours and fabrics. Popover with pleated

bib front. Deep V-neck T-shirt, contrast touches5 pockets fitted pants, contrast

waistband.

A FLEECE CAPSULE / A supple and modern silhouette. We twist jerseys and

fleeces in games of graphic constructions. Neo-sporty sweatshirts, contrast games.

Fleece 5 pockets pants.

MEN SECTION

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Color therapyOut goes the greyness! Clearance of all depression! Stress and worries all disap-pearin a good spring clean, “ripolined” into rainbow colors, reviewed and “sta-biloed” into resembling a sixties’ musical! And with this wave of good humor also appears the idea of getting back to pretty basics.

COLOUR RANGE / A palette of positive energy in shades of acidic citrus fruits and cocktails: lemon zest, mandarin, curaçao blue, sparkling reds. To temper these are two simple, basic tones of beige and chambray blue.

SILHOUETTES / A retro spirit, 60’s A-lines, coats and jackets, with wide necklines and double buttoning combined with jovial pieces. Another line very fresh and com-poses a charming little sailor look with marine essentials.THE “A” LINE / 60’s designers homage. Make a major comeback of this line for coat and dress.

BERMUDA SUIT / Cropped jacket in printed cotton piqué. Tied shirt and variation of bermudas in chambray or seersucker.

SIXTIES’ RETRO / Wide neckline cropped jacket, top in abstract-print silk + flower brooch, mini and two tones skirt.

CHIC “MADAME” / Pan collar and printed lining jacket, Maxi flowers printed Jumper dress. Two colors cardigan with flowers brooch.

PREPPY SAILOR / Striped oilskin pea jacket. Miniskirts in naive floral-printed cotton. Chambray shirt with placed bows.

POP NAVY STYLE / Sailor classics revisited in PVC : the oilskin, the sailor smock and very colored sailor pants.

LUDIC CAMPUS / Zipped jacket with wide stripes, multicolored little polo, compact shorts chambray denim.

WOMAN SECTION

MEN SECTION

Color therapy Out goes the greyness! Clearance of all depression! Stress and worries all disappearin

a good spring clean, “ripolined” into rainbow colors, reviewed and “stabiloed” into

resembling a sixties’ musical! And with this wave of good humor also appears the idea of

getting back to pretty basics.

COLOUR RANGE / A vitamin-charged color palette ! A luminous, shimmery, joyful

cocktail of slightly acidic, plastic brights from lemon yellow to curacao blue in passing by

grenadine red. Neutrals, gray, beige and white add balance to sweeten up outfits.

SILHOUETTES / A « color therapy » of looks in a « Stabilo-toned » silhouette. Graphic and

playful, they define contrast shapes and rework key pieces in new proportions.

FUNNY PUZZLE / We create playful color blocks by cutting pieces of the garment in differ-

ent colors. Jacket linings in different colors. Shirts in playful color blocks. Double-face fabric

chino pants.

POP 60’S / A high summer retro pop look shifted by fancy contrast colors and graphic 60’s

prints. Fancy color blocked cardigan. Retro printed shirt and bermudas in pop colors.

BERMUDA SUIT / Total look color, a sign of good humor despite everything ! A nod to

the bermuda short suit, a « must » in color. Colored bermuda suit. Focus on double-breasted

jacket with 2-button closure. Mix and match stripes on shirt.

PLAYFUL WINDBREAKERS / Pieces in technical nylon, like spinnaker canvas, have

brightly-colored, contrast linings, topstitchings, and adjustable cords. Reversible lightweight

windbreaker in brights.Maxi placed stripes sweater. Straight/slim white denim pant.

SPORTY 80’S / We play with sharp, graphic 80’s prints for resolutely colorful sportswear.

Bleached denim makes a comeback in jean or bermuda versions. Asymmetrical closure

hoodyGraphic motifs with 80’s accentsBleached denim Bermudas.

FUNKY STREETWEAR / A « street » silhouette adopts bright colors and graphic motifs

with 80’s accents. Bleached denim makes a comeback in jeans or bermudas versions.

Short nylon blouson in bright colors. Colorful geometrics prints on T-shirts. Long bermudas

in technical fabric.

HAPPY BEACHWEAR / A joyous, colorful beachwear where we mix mini and maxi

graphic stripes. Focus on the wide, oversized tank top. A joyous & graphic beachwear.

Shifted sailor stripes on tank topMicro geometric prints on swimshort.