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PORTFOLIO
YEAR 2016
- Event Promotional Design- Poster Design- Publication Design- Branding / Logo- Government Projects
CHRIS CHONGGraphic Designer / Illustrator
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CONTENTS:
- I.D. Dictionary (2015)- Architecture Interior and Design Magazine (2015)- Design News Archive Magazine (2016)
EVENT PROMOTIONAL DESIGN:
PUBLICATION DESIGN:
CURRICULUM VITAE / RESUME
BRANDING AND LOGO DESIGN:
SIGNAGE DESIGNS:
EXTERNAL PROJECTS:
ILLUSTRATIONS:
POSTER DESIGN:
FESTIVE GREETINGS:
- Interior Design Week 2016- Interior Design Festival 2015- Creative October 2015 X Swiss Embassy- Creative October 2014- Creative October 2013
- Programme Logos for School of Interior Architecture and Design, The One Academy- MPSJ - Kenari Lane branding (Puchong)- MPSJ - Kenari Food Truck Park branding (Puchong)- Pertubuhan Wanita Mutiara (Penang Government Branding)
- Miscellaneous signage design
- Milan Expo 2015 Apparel Design (project pitching)- MPSJ Trash Can sticker design- VIVA Home “Warna-Warni Aidilfitri” installation
- Traditional Media- Digital Media
- Miscellaneous Poster Design
- Chinese New Year 2015- Christmas Day 2015
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CURRICULUM VITAE
CURRICULUM VITAE
I’M CHRIS CHONG,Sabah, Malaysia-born Graphic Designer, graduated from The One Academy, major in Advertising and Graphic Design. I’m specialize in creating visuals incorporate with my clients’ image, experienced in creating event promotional designs as well. I seek for new challenges in my career path and trying out new things is also part of the journey.
BASIC INFO:
Name : Chris Chong Yi FuiD.O.B : 18th October 1989Place of Birth : Sabah, MalaysiaHighest Education Level : Diploma in Advertising and Graphic DesignWorking Experience : 3 years and 2 monthsSpecialized Industry : Graphic Design
U.E.C. & S.P.M.Sabah Tshung Tsin Secondary School, Sabah
Diploma in L.C.C.I. AccountingsMastercom
Diploma in Advertising and Graphic DesignSchool of Advertising and Graphic Design, The One Academy
Graphic DesignerPrints Charming Sdn. Bhd.
Event SupervisorApe Ideas
Graphic Designer (direct report to Dr. Eric Leong)School of Architecture, Interior & Design,The One Academy
Leader of Creative DivisionSchool of Architecture, Interior & Design,The One Academy
2002 – 2007
2005 – 2007(outside course)
2008 – 2011
2009(one month part time)
2010
2013 – 2015
2016
CONTACT ME THROUGH:
E-Mail : [email protected] No. : 016 - 311 2176Instagram : grstfr.cc
LANGUAGE:
EnglishMandarinB.Malaysia
HakkaCantoneseHokkien
ALSO, SOMETHING I LIKE:
#Travel #Exhibitions #ArtFestivals #Concerts #Movies #Coffee #Photography #Fashion #Gadgets #Cats #Puppies
Hi!你好!
EDUCATION LEVEL:
WORKING EXPERIENCE:
PROFICIENT SOFTWARES:
EVENTS LINE-UP:- Creative October 2013- Interior Design Festival 2014- Creative October 2014- Interior Design Festival 2014- M.I.I.D. 8Belas 2014- Interior Design Festival 2015- Creative October X Swiss Embassy 2015- Interior Design Week 2016
PUBLICATION LINE-UP:- Architecture, Interior and Design News Magazine 2014 (10 issues)- Architecture, Interior and Design News Magazine 2015 (8 issues)- Design News Archive Magazine 2016 (2 issues)
OTHER PROJECTS:- Pertubuhan Wanita Mutiara (Branding)- Kenari Lane, Puchong (Branding)- Kenari Food Truck Park (Branding)- MPSJ Trash Can sticker- Milan Expo Fashion Print 2015 (project pithcing)
EDUCATION:- Lecturer for Interior Graphic Design Workshop
AdobeIllustrator CC
9.5 / 10
Powered byMac OSX
AdobeLightroomCC
8.9 / 10
AdobeInDesignCC
9.1 / 10
AdobePhotoshopCC
8.9 / 10
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Portfolio - Publication DesignPo
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- I.D
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PUBLICATION DESIGNInterior Design DictionaryThe dictionary for Architecture and Interior Design terms, traditional media illustrations provide a clearer explanation. All sketches and renderings are done by Design Ninja Team and lecturers of School of Interior Architecture and Design, The One Academy.
ART DIRECTION & DESIGNER:Chris Chong
RESEARCH TEAM:Kimmie Tan, Evoone Chong and Elaine LiewSchool of Interior Architectureand Design,The One Academy
ILLUSTRATION TEAM:Design Ninja & LecturersSchool of Interior Architectureand Design,The One Academy
Cover Design
Back Cover Design
Portfolio - Publication Design
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PUBLICATION DESIGNArchitecture, Interior and Design Magazine(2015 Issue 35 to 42)
Annual magazine publish by Schoolof Interior Architecture and Design, The One Academy.
A.I.D. News Magazine is revamped yearly as a practice to provide a fresh new look for our readers.
Cover Designs
ART DIRECTION & DESIGNER:Chris Chong
RESEARCH TEAM:School of Interior Architectureand Design,The One Academy
For the year 2015, we’ve published a total of eight issues. The magazines are also pu blished in Apple App Store Newsstand (iPad only) to engage international readers.
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PUBLICATION DESIGNSpreads and Pages
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PUBLICATION DESIGNDesign News Archive Magazine(2016 Issue 43 and 44)
Annual magazine publish by Schoolof Interior Architecture and Design,The One Academy.
In the year 2016, A.I.D. News is revamped and renamed to Design News Archive Magazine. This yearly practice helps provide a fresh new look for our readers.
Cover Design
Back Cover Design
ART DIRECTION & DESIGNER:Chris Chong
RESEARCH TEAM:School of Interior Architectureand Design,The One Academy
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PUBLICATION DESIGNDesign News Archive Magazine(2016 Issue 43 and 44)
Annual magazine publish by Schoolof Interior Architecture and Design,The One Academy.
In the year 2016, A.I.D. News is revamped and renamed to Design News Archive Magazine. This yearly practice helps provide a fresh new look for our readers.
Cover Design
ART DIRECTION & DESIGNER:Chris Chong
RESEARCH TEAM:School of Interior Architectureand Design,The One Academy
Back Cover Design
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Portfolio - Event Promotional D
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EVENT PROMOTIONAL DESIGNSInterior Design Week 2016Annual signature event of School of Interior Architecture and Design, The One Academy.Themed “Interior Design is Hot”.As summer season is approaching, we would like to introduce the ways to prevent heat wave from entering buildings and interiors through this year’s theme.
We brought students to field trips and seminars to further enhance their knowledge about preventing or minimize the heat in a building structure and facade.
ART DIRECTION & DESIGNER:Chris Chong
GRAPHIC ILLUSTRATOR:Chris Chong
Metropolis panel
Factory panel
Construction Site panel
MAIN ARTWORK INSTALLATION METHOD:Artwork printed on indoor synthetic sticker and mount on paper board (foam board with art card on both sides). Two bunting stands to hold the mounted artwork.
Main artwork size:Width : 5ftHeight : 3ftTotal sets : 7 sets
SCHEDULE CARD (FOR STUDENTS):Normal A4 size (portrait format) full colour printing. Distributed to students class by class.
Artwork size:Width : 10.5cmHeight : 29.7cmTotal sets : Each A4 consists of two prints, printed 200 sets.
TEASER INSTALLATION METHOD:Artwork (A3 portrait format) printed on indoor synthetic sticker and mount on foam board (both-sides). Use fish strings to hang on designated areas.
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EVENT PROMOTIONAL DESIGNSInterior Design Festival 2015Annual signature event of School of Interior Architecture and Design, The One Academy.
Dr. Eric Leong have decided to celebrate World Interiors Day 2015 with the students, I was instructed to design based on the theme for the festival – “Design For All”
I’ve chosen meteor rocks as key design element. As we all know that meteor is from outer space, the concept behind is “there are much to learn from part of a greater knowledge.” Therefore, a split-open meteor rock is the main focus point of the promotional design.
ART DIRECTION & DESIGNER:Chris Chong
PHOTO MANIPULATION:Chris Chong
MAIN ARTWORK INSTALLATION METHOD:Artwork printed on indoor synthetic sticker and mount on paper board (foam board with art card on both sides). Two bunting stands to hold the mounted artwork.
Main artwork size:Width : 5ftHeight : 2.5ftTotal sets : 7 sets
TEASER DESIGN:A2 size (portrait format) full colour printing on transparent sticker artwork mounted on acrylic panel.
Artwork size:Width : 42cmHeight : 59.4cmTotal sets : 7 sets original colour and 7 sets for inverted colour
TEASER INSTALLATION METHOD:
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EVENT PROMOTIONAL DESIGNSCreative October 2015Another annual signature event of School of Interior Architecture and Design, The One Academy.In 2015, we have the opportunity to do a collaboration project with Swiss Embassy, Malaysia.
“The Swiss Touch in Landscape Architecture”
Since the theme is about landscaping, I’ve applied a green and nature-related art direction on this project. I’ve also used thin and thick lines as a texturizer to give the overall design a richer in detail look.
ART DIRECTION:Chris Chong
DESIGNER / GRAPHIC ILLUSTRATOR:Chris Chong
MAIN ARTWORK INSTALLATION METHOD:Artwork printed on indoor synthetic sticker and mount on paper board (foam board with art card on both sides). Two bunting stands to hold the mounted artwork.
Main artwork size:Width : 5ftHeight : 2.5ftTotal sets : 8 sets
STAGE BACKDROP INSTALLATION METHOD:Artwork printed on tarpaulin material and mounted on pallet partition wall.
Main artwork size:Print area : 440cm X 220cmTotal Tarpualin size : 480cm X 260cm
CERTIFICATE DESIGN(FOR V.I.P. AND SPONSORS):A standard A4 format certificate designed for our guest, V.I.Ps and sponsors.
Artwork size:Width : 21cmHeight : 29.7cmTotal : 7 piecesPaper : Cream Paper 160gsm
THANK YOU CARD(FOR V.I.P. AND SPONSORS):A standard A5 landscape format “Thank you” card designed for our guest, V.I.Psand sponsors, given out along with certificate.
Artwork size:Width : 21cmHeight : 14.85cmTotal : 7 piecesPaper : Novowhite 260gsm
TEASER INSTALLATION METHOD:Artwork printed on indoor synthetic sticker and mounted on foam board. A foam board standee mechanism is applied to the mounted teaser to display for placing in designated areas.
Artwork size:Each individual tree teaser has their own custom sizes.
Sets printed:4 sets (consists a group of 4 different designs)
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EVENT PROMOTIONAL DESIGNSCreative October 2014Another annual signature event of School of Interior Architecture and Design, The One Academy.Creative October is a one-week event for students to take part in workshops and seminars to enhance skills apart from Interior Design industry.
Each year, we bring in speakers and workshop conductors to our campus for events and seminar, but in 2014, we’ve decided to try something different – Let’s Go Out and Be Creative!
Hence, I’ve used Rocket as a main idea to excelerate into other creative fields or industries. Different planets represents their own individual workshop contents.
ART DIRECTION:Chris Chong
DESIGNER / GRAPHIC ILLUSTRATOR:Chris Chong
MAIN ARTWORK INSTALLATION METHOD:Artwork printed on indoor synthetic sticker and mount on foam board. Rocket and “Creative October” wording is a cut out and 3 layers thickness of foam board to create a 3D pop-up effect. One bunting stand to hold the mounted artwork.
Main artwork size:Width : 26 inchesHeight : 67 inchesTotal sets : 14 sets
Earth
Cooking Planet
Cupcake Planet
Camera Planet
Biker’s Planet
Computer Planet
Coffee Planet The One AcademySunway Campus Main Artwork
The One AcademyPenang Campus Main Artwork
Facebook cover photo and Desktop Wallpaper design
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EVENT PROMOTIONAL DESIGNSCreative October 2013Annual signature event of School of Interior Architecture and Design, The One Academy.Creative October is a one-week event for students to take part in workshops and seminars to enhance skills apart from Interior Design industry.
My very first event promotional design in this company.I’ve applied a concept of reflection and x-ray view of various type of furnitures. The idea behind is to promote in-depth knowledge of Interior Design industry and how it reflects in daily life.
Lastly, a “hashtag” symbol is also used in the design materials to promote the event through social media. “Hashtag” was the in-thing for the year 2013 onwards.
ART DIRECTION & DESIGNER:Chris Chong
PHOTO MANIPULATION:Chris Chong
MAIN ARTWORK INSTALLATION METHOD:Artwork printed on coated paper. Artwork is hang using fish strings, small metal clips and IKEA clothe rack. Main artwork size:Width : 84cmHeight : 118.8cmTotal sets : 7 sets (random color on both sides)
DESKTOP WALLPAPER (FOR LAB COMPUTERS):Desktop Wallpaper for Lab Computers.
Artwork size:Width : 1024pxHeight : 768px
FACEBOOK TIMELINE PHOTO (FOR FANPAGE):To promote event throught School of Architecture, Interior & Design, The One Academy.
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EVENT PROMOTIONAL DESIGNSI.D’s Got Talent 2015The second year of I.D’s Got Talent!Every one has their hidden talents, so we’ve created a platform to search for talented Interior Design students and let them shine on the stage.
There are two stages of design for I.D’s Got Talent, the first one would be talent search design kit, which includes poster design desktop wallpaper and Facebook timeline photo to promote such event.
The second stage is the audition and finale design kit. Funky, quirky is the direction for this year’s design. I want students to break free and go on stage to perform, let everyone realize their hidden talents.
CHEERING PROPS
CHEERING PROPS
E-INVITATION CARD
FOOD AND BEVERAGES SIGNAGE
ROOM SIGNAGE
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BRANDING ANDLOGO DESIGNSProgamme and event brandingsfor School of Interior Architecture and Design,The One Academy
DESIGN NEWS ARCHIVE:(REVAMP BRANDING) Rebrand for Architecture, Interior and Design News magazine.
Logo Rationale:A combination of alphabet “D.N.A” gives an impression of archiving curated information around the world indirectly. Alphabet “A” act as a symbol of a paper clip, to archive important information.
PROGRAMME BRANDING:(REVAMP BRANDING) Revamped logos for I.D. Active, I.D.C, Material Library and Interior Design Week.
I.D. Active: Programme established in 2011 to keep students energized throughout the semesters. We bring students to education trips, sports club, talent search auditions, etc.
Interior Design Consultancy: A combination of young interior designers and professionals handle industrial projects, both Internal or projects brought in by Dr. Eric Leong.
Material Library: Material resources for students and lecturers.
Interior Design Week: Annual signature event for School of Interior Architecture and Design, The One Academy.
PERTUBUHAN WANITA MUTIARA:(PENANG GOVERNMENT PROJECT) Logo design for Pertubuhan Wanita Mutiara. CM Lim Guan Eng’s wife has set up a communityto help the disables.
Logo Rationale:A design of a ribbon strip forms a “W” and “M” resembles Wanita Mutiara.Also, the abstract part of the logo isan angel wing, symbolises giving helpto the unfortunates.
KENARI BRANDING:(MPSJ PROJECT) The One Academy has teamed up with Majlis Perbandaran Subang Jaya to beautify some of the areas like back alley and open space car park in Jalan Kenari, Puchong.
I’m assigned to create a branding for both Kenari Lane (back alley) and Kenari Food Truck Park (open car park area).
Kenari Lane will become a back alley with fairy lights and food stalls, it’s like a mini pasar malam. Kenari Food Truck Park will turn into an open space food court with all kinds of hawkers and stalls with picnic style tables and chairs ready.
Logo Rationale:I’ve chosen a young and fun attempt for this project. A very straight forward logo design. There are two key elements in this logo design, which is a road/lane and ribbon form.
The reason of choosing these elements is because ribbon symbolises soft, celebrate and versatile whilst road/lane refers to the place itself. I’ve used these elements to form “K.L” and “K.P” in order to make it easier for the public to recognize.
1.5cm 1.5cm
1.5cm
1.5cm
Black type Reverse white
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Portfolio - Signage DesignsPo
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SIGNAGE DESIGNSFor facilities in School of Interior,Architecture and Design, The One AcademyAs educators, we have the responsibilities to implement and kept good practices at all times, in order to maintain a good practice, some signage designs are needed to remind students about certain habits.
Also, I have the responsibility to consolidate the memo pasted on the noticeboards by management office, therefore I’ve redesigned some of the signage.
NOTICEBOARD MEMO:(REDESIGNED) Previously, these memos were printedstraight away from e-mails.
Some added illustrations are for catching students’ attention.
EXAMINATION SIGNAGE:(PROPOSED BY LECTURERS) Rules and regulations for students.
OTHER SIGNAGE:(PROPOSED BY LECTURERS)
WI-FI PASSWORD NOTICE:(REDESIGNED) Previously, these memos were printedstraight away from Microsoft Words file.
Some added illustrations are for catching students’ attention.
MAGAZINE NEWSSTAND SIGNAGE:A signage design that strengthens the branding for our own printed magazines. Also, to promote the magazine is selling on app store (for guest and students).
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Portfolio - External ProjectsPortf
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EXTERNAL PROJECTSMajlis Perbandaran Subang JayaTrash Can Sticker Design
EXTERNAL PROJECTSMilan EXPO 2015Apparel Design (Project Pitching)
Right after Kenari Branding is done, I was assigned to design a set of stickers for MPSJ Trash Can, which is located in some designated areas like park or gardensin the residential areas.
The purpose of the design is to encourage the publicto use the trash can more often.
FINAL DESIGNBahasa Malaysia and English.
SUPERCEEDED PROPOSED DESIGN:Previously, I’ve designed in a typography and pun wording direction, but client wants something simple and more direct.
We are pleased to be invited to take part in Milan EXPO 2015 Apparel Design project pitching. It’s a new challenge for me to design apparel, wearable designs.The design was presented to the organisers in Cyberjaya.
I’ve chosen prints as my design direction.Design prints inspired by Tiger, Rhinoceros Hornbill, Rafflesia and some other tropical plants.
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SIDE ARTWORK (8ft X 8ft)
FINAL OUTCOME
EXTERNAL PROJECTSVIVA Home“Warna-Warni Aidilfitri” installationThe School of Interior Architecture and Design is invited to do an installation art to celebrate Hari Raya Aidilfitri in VIVA Home Shopping Mall.
It’s another new challenge for me since I’ve never done any pixel art related design before.One of the most crucial thing in this project is the calculations, every pieces of post-it note need to fit perfectly into the given partition. There are a total of three partitions, one is 12ft by 10 ft and another two is 8ft by 8ft.
MAIN ARTWORK (12ft X 10ft)
PROJECT MANAGER:Shena Ong
ART DIRECTION & DESIGNER:Chris Chong
ARTWORK PLANNING:Chris Chong
STUDENT HELPERS:Students from School of Interior Architecture and Design
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Portfolio - Poster DesignsPo
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POSTERDESIGNSART DIRECTION & DESIGNER:Chris Chong
GRAPHIC ILLUSTRATION & PHOTO MANIPULATION:Chris Chong
EVENTS AND PROGRAMME POSTERS- B.O.S.S. (Beginning Of Semester Session) Briefing- I.D. Supplement- K.T.V. Documentary Screening- P.I.S.S. (Professional . Insightful . Sharing . Session)
Education Trip 2015“Hello London, Ciao Italy”
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FESTIVE GREETINGSDESIGNChinese New Year 2015
FESTIVE GREETINGSDESIGN
Christmas Day 2015ART DIRECTION & DESIGNER:Chris Chong
GRAPHIC ILLUSTRATION:Chris Chong
ART DIRECTION & DESIGNER:Chris Chong
GRAPHIC ILLUSTRATION & CHARACTER DESIGN:Chris Chong
CHINESE NEW YEAR GREETINGS:POSTER Artwork size:Width : 29.7cmHeight : 42cmTotal print : 4 pieces
GREETING CARDS:Artwork size:Width : 21cmHeight : 29.7cmTotal print : 30 pieces
CHRISTMAS DAY GREETINGS:POSTER Artwork size:Width : 29.7cmHeight : 42cmTotal print : 4 pieces
CHRISTMAS PRESENT WISHLIST:(For internal use only)
Each year, we celebrate Christmas Day in our office, we practice gift exchange before Christmas Dinner. Wishlist is hanged on Christmas tree two weeks in advance for everyone to have sufficient time to get the present prepared.
E-GREETING CARD E-GREETING CARD
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ILLUSTRATIONSBoth traditional and digital mediaSome works I did back then when I was a student. Until today, I still practice some simple sketches, I find it very useful skill in my profession. Everytime before I start a new project, I’ll draft my ideas on notebooks before going to digital.
TRADITIONAL MEDIA:Pencil, colour pencil, artline pen on layout pad.
DIGITAL MEDIA:Intuos Wacom and Adobe Photoshop.Single frame and story board.
Portfolio - Publication Design
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Works from 2013 - 2016
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The capacity to learn is a gift;The ability to learn is a skill;
The willingness to learn is a choice.
Quote by Brian Herbert
Hopefully, I can provide my specialized skills and services to your company in this near future. I will learn and grow along
with the company.