Chris Jordan

Income Level of all Earth Inhabitants

Number of People

Earth Could Support

Global Average 5.0 billion

Low 13.6 billion

Medium 6.2 billion

High 2.1 billion

Canada 1.9 billion

United States 1.4 billion

Earth’s Carrying Capacity

State of the World 2010 Thesis:

For humanity to thrive long into the future, we’ll need to transform our cultures, making it feel as natural to live sustainably as living as consumers feels today.

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Automobile Industry:Changing Spatial and Transportation Norms

Changing Dietary NormsFast Food Industry:

Humanizing “Man’s Best

Friends”

Pet Industry:

Regional Environmental Center for Central and Eastern EuropeRegional Environmental Center for Central and Eastern Europe

Making the Transition From Consumerism to Sustainability

Six Key Institutions for Changing Cultures

EducationBusinessGovernmentThe MediaSocial MovementsTraditions

Education’s Next Assignment: Teaching Sustainability,

Transforming Norms

Redefining the Mission of Business