Upload
vodung
View
218
Download
0
Embed Size (px)
Citation preview
Page | 1
China-Ready Program for LATCB Members
LATCB Member Categories:
• Hotels
• Attractions and cultural institutions
• Shopping
• Restaurants
• Sightseeing and transportation providers
• Service Providers
Requirements:
• Meet minimum China-Ready requirements in respective category
Benefits:
• Listing on LATCB China website as China-Ready
• Dedicated feature on LATCB’s Weibo and WeChat accounts (Chinese social media
platform)
• Introduction to LA-based China receptive operators
• Mention in LATCB’s China Visitors Guide as China-Ready
• Use of NiHao China logo on member website, in printed materials and on-site
• Inclusion in LATCB’s Chinese travel trade marketing and PR outreach
Cost:
$195 per company designation cost for qualified China-Ready businesses is a
separate fee, once criteria have been met.
China-Ready designation reflects only that a member business meets minimum
requirements, nothing else.
Page | 2
Hotels: China-Ready Designation Requirements
In order to be designated China-Ready, each property must meet all the below requirements.
Recommended amenities and services are not required in order to be designated as China-
Ready, but are encouraged as value-added services for Chinese customers.
Amenity/Service Required Recommended
Chinese language materials X
Chinese language content on website X
Availability of hot water/ Chinese tea X
Slippers in room X
RMB exchange service X
Chinese breakfast X
Smoking area/rooms X
Inclusive room rates (breakfast, tax, wi-fi) X
Mandarin speaking staff X
Chinese language reservation capability X
Chinese language TV channel X
Chinese language newspaper X
Chinese language travel guide offered X
Chinese food room service options X
Chinese social media accounts
(Weibo/WeChat) X
Page | 3
Attractions & Cultural Institutions: China-Ready Designation Requirements
In order to be designated China-Ready, tourist attractions and cultural institutions must meet all of
the below requirements. Recommended amenities and services are not required in order to be
designated as China-Ready, but are encouraged as value-added services for Chinese customers.
Amenity/Service Required Recommended
Chinese language map/ materials X
Chinese language content on website X
Audio tour in Chinese X
Mandarin speaking staff X
Chinese food/drink options
(if applicable) X
Free wi‐fi X
Way finding/signage in Chinese X
Chinese subtitles on videos X
Chinese social media accounts
(Weibo/WeChat) X
Page | 4
Shopping: China-Ready Designation Requirements
In order to be designated as China-Ready, shopping locations must meet all of the below
requirements. Recommended amenities and services are not required in order to be designated
China-Ready, but are encouraged as value-added services for Chinese customers.
Amenity/Service Required Recommended
Chinese language map/ materials X
Chinese language content on website X
Mandarin speaking staff X
Chinese food/drink options
(if applicable) X
Free wi‐fi X
Way finding/signage in Chinese X
Chinese social media accounts
(Weibo/WeChat) X
Restaurants: China-Ready Designation Requirements
In order to be designated China-Ready, restaurants must meet all of the below requirements.
Recommended amenities and services are not required in order to be designated as China-
Ready, but are encouraged as value-added services for Chinese customers.
Amenity/Service Required Recommended
Chinese language menu X
Chinese language content on website X
Mandarin speaking staff X
Pictures of food on menu X
Page | 5
Sightseeing and Transportation: China-Ready Designation Requirements
In order to be designated China-Ready, sightseeing or transportation companies must meet all of the below requirements. Recommended amenities and services are not required in order to be designated as China-Ready, but are encouraged as value-added services for Chinese customers.
Amenity/Service Required Recommended
Chinese language materials X
Audio tour in Chinese X
Mandarin speaking staff X
Chinese subtitles on videos X
Chinese language content on website X
Service Providers: China-Ready Designation Requirements
In order to be designated China-Ready, service providers must meet all of the below requirements. Recommended amenities and services are not required in order to be designated as China-Ready, but are encouraged as value-added services for Chinese customers.
Amenity/Service Required Recommended
Chinese language content on website X
Chinese speaking staff available X
Case studies or examples of previous
business with Chinese customers X
Page | 6
Frequently Asked Questions Q: My company does not fall into the categories of hotel, tourist attraction/ cultural institution, shopping, restaurant, sightseeing/transportation, or service provider, can I be designated as China-Ready? A: LATCB is only able to designate companies in the above-listed categories at this time. Q: How do I apply for China-Ready Designation?
A: Please contact [email protected] for more information. Q: Whom can I contact for more information on the program?
A: Please email questions to [email protected]