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    CHAPTER 9

    DOMESTIC U.S. &INTERNATIONAL LOGISTICS

    Principles of Supply Chain Management:

     A Balanced Approach

    Prepared by Daniel A. Glaser-Segura PhD

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    Learning Objective

     !"# $"#% be ab%e t"'

    ( )nderstand the strategic importance of

    logistics

    ( *dentify the &arious modes of transportation( Discuss the international aspects of logistics

    ( Describe ho+ logistics impacts supply chain

    management

    ( ,amine the interrelatedness oftransportation +arehousing material

    handling

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    Learning Objective (C"nt.)

    ( *dentify a number of third-party logistics

    ser&ice pro&iders

    ( Summari0e the important aspects of

    transportation regulation and deregulation

    ( Describe the &arious re&erse logistics

    acti&ities

    ( Discuss some of the e-commerce issues in

    logistics management

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    C$a*ter Nine O#t%ine

    ( *ntroduction

    ( 2he 3undamentals of 2ransportation

    ( %arehousing and Distribution

    ( 2he *mpacts of 'ogistics on Supply ChainManagement

    ( 'ogistics Management *ssues

    ( *nternational 'ogistics

    ( 4e&erse 'ogistics

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    Intr"#cti"n

    'ogistics is necessary to:

     6 Mo&e goods from suppliers to buyers

     6 Mo&e finished goods to the customer 

    Products ha&e little &alue to the customeruntil they are mo&ed to the customer7s point

    of consumption

     6 2ime utility- products are deli&ered at

    the right time. 6 Place utility- products are deli&ered to

    the desired location.

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    Intr"#cti"n (C"nt.)

    'ogistics is:

    9the process of planning implementingand controlling the efficient effecti&e flo+ andstorage of goods ser&ices and relatedinformation from point of origin to point ofconsumption for the purpose of conforming tocustomer re;uirements.9

    Council of Supply Chain ManagementProfessionals 

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    T$e +#na,enta% "-

    Tran*"rtati"n

    T$e Objective "- Tran*"rtati"n

    ( Maimi0e &alue to firm through negotiation

    to pro&ide profit contribution

    ( Ma=e sure ser&ice is pro&ided effecti&ely( Satisfy customer needs

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    Lega% +"r, "- Tran*"rtati"n 2ransportation ser&ice companies areclassified legally as either common contracteempt or pri&ate carriers.

     6 Common carriers- offer transportationser&ices to all shippers at publishedrates bet+een designated locations+ithout discrimination.

     6 Contract carriers- not bound to ser&e thegeneral public. Contract carriers ser&especific customers under contractualagreements.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    Lega% +"r, "- Tran*"rtati"n

    (C"nt.)

     6 ,empt carriers- eempt from regulation

    of ser&ices rates if they transportcertain eempt products li=e produce

    li&estoc= coal or ne+spapers.

     6 Pri&ate carrier-  not sub?ect to economic

    regulation typically transports goodsfor the company o+ning the carrier.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    T$e M"e "- Tran*"rtati"n 

    Motor Carriers truc=s- most fleible mode of

    transportation carries ># of ).S. freight.

    Competes +Erail air for short-to-mediumhauls.

     6 'ess-than-truc=load '2'  truc=-load 2' 

    carriers. '2' carriers mo&e small shipments

    fees are higher.

     6 General freight carriers carry the ma?ority ofgoods shipped include common carriers.

     6 Speciali0ed carriers transport li;uid petroleum

    household goods building materials other

    speciali0ed items.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    T$e M"e "- Tran*"rtati"n (C"nt.)

    4ail Carriers- compete +hen the distance is

    long the shipments are hea&y or bul=y.

     6 4ail slo+ infleible but ha&e begun purchasingmotor carriers can thus offer point-to-point

    pic=up deli&ery ser&ice =no+n as trailer-on-

    flatcar 2F3C ser&ice.

     6 4ail companies use each other7s rail cars.

    eeping trac= of rail cars getting them +hereneeded can be problematic.

     6 4ailroad infrastructure aging e;uipment are

    also problems for the railroads.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    T$e M"e "- Tran*"rtati"n (C"nt.)

     Air Carriers- ,pensi&e relati&e to other modes

    but fast. Air carriers transport about 5 of

    ).S. freight. 6  Airlines cannot carry etremely hea&y or bul=ycargo.

     6 3or light high &alue goods o&er long distances

    ;uic=ly. Most small cities to+ns do not ha&e

    airports. 6 Half of the goods transported by air are carried by

    freight6only airlines 3ed,.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    T$e M"e "- Tran*"rtati"n (C"nt.)

    %ater Carriers- *nepensi&e slo+ infleible.

    *ncludes inland +ater+ay coastal

    intercoastal deep-sea.  6 *nland +ater+ay transportation is used forhea&y bul=y lo+-&alue materials e.g. coal

    grain.

     6 Competes +Erail pipeline.

     6 %ater carriers are paired +Etruc=s for door-to-door deli&ery.

     6 Supertan=ers are I@5## ft long "## ft +ide.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    T$e M"e "- Tran*"rtati"n (C"nt.)

    Pipeline Carriers- 'imited in &ariety they can

    carry.

     6 'ittle maintenance once pipeline is running. 6 Materials hauled in a li;uid or gaseous state.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    Inter,"a% Tran*"rtati"n

    Combinations of the &arious transportation

    modes is becoming a popular method.

     6 2railer-on-flatcar 2F3C container-on-flatcar CF3C piggy-bac= ser&ice. 2he

    same containers can be placed on board

    containerships airliners.

     6 4F-4Fs orroll-on-roll-off 

     containershipstruc= trailers containers to be directly

    dri&en on off the ship +ithout the use

    of cranes.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    Tran*"rtati"n Pricing 6 Cost-of-ser&ice pricing- &aries based on fied

    &ariable costs.

     6 Jalue-of-Ser&ice Pricing- ser&ices priced at

    mar=et bearing competiti&e le&els.

     6 2erms of Sale- includes transportation 3FB free

    on board destination.

     6 Pricing Kegotiation- Since deregulation

    negotiating prices has become more common.

     6 4ate Categories- Classified as line haul rates

    class rates eception rates commodity rates

    miscellaneous rates.

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)Tran*"rtati"n Sec#rit/

     6 Particularly important regarding airlinesecurity since Sept. @@ "##@

     6 A&iation 2ransportation Security Act"##@-  2ransportation Security

     Administration 2SA to o&erseetransportation security +hich o&ersees 1"$)S airports

     6 Department of Homeland Security DHS"##/ created to pro&ide o&erall ).S.security leadership.

     6 Kot all measures ha&e impro&ed securityas en&isioned

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    Tran*"rtati"n Reg#%ati"n &Dereg#%ati"n

     6 Pro- 4egulation tends to assureade;uate transportation ser&icethroughout the country +hile protectingconsumers from monopoly pricingsafety liability.

     6 Con- Deregulation encourages

    competition allo+s prices to ad?ust asdemand negotiations dictate.

     6 2oday ).S. transportation industryremains essentially deregulated

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    Tran*"rtati"n Reg#%ati"n  6 Granger la+s @>>

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    T$e +#na,enta% "-

    Tran*"rtati"n (C"nt.)

    Tran*"rtati"n Dereg#%ati"n  6 4ailroad 4e&itali0ation 4egulatory 4eform Act

    @$- *CC +aseliminated re;uirement for ocean carriers to filerates also came to an end.

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    0are$"#ing & Ditrib#ti"n

    (C"nt.)

    I,*"rtance & T/*e "- 0are$"#e 6 Support purchasing production distribution.

     6 Consolidation +arehouses collect '2' shipmentsfor transport in 2' or C' ;uantities.

    Pri&ate %arehouses 6 o+ned by the firm storing goods.

     6 Pro- 4educes the cost offers greater controlpro&ides better +or=force utili0ation cangenerate income ta ad&antages through

    leasing of ecess capacity Eor assetdepreciation.

     6 Con- F+ning a pri&ate +arehouse represents afinancial ris= loss of fleibility.

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    0are$"#ing & Ditrib#ti"n

    (C"nt.)

    Public %arehouses- 6 F+ned by for profit orgs contracted out

     6 Brea=bul=: shipments are bro=en do+n itemsare combined into specific customer orders.

     6 4epac=aging 6  Assembly

     6 *ncoming outgoing ;uality inspections.

     6 Material handling e;uipment maintenance documentation ser&ices

     6 Storage

     6 Pro- Pro&ides fleibility in&estment cost sa&ings

     6 Con- 'ac= of control.

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    0are$"#ing & Ditrib#ti"n

    (C"nt.)

    Ri1 P""%ing & 0are$"#e L"cati"n 6  As the L of +arehouses increases the system

    becomes more decentrali0ed. 4esponsi&eness

    deli&ery ser&ice increase.

     6 Ho+e&er +arehousing operating in&entorycosts also increase. 2rade-off bet+een costs

    customer ser&ice must be considered.

    Ri1 P""%ing

     6 Describes the relationship bet+een the L of

    +arehouses in&entory customer ser&ice.

     6 4is= pooling is estimated by s;uare-root rule

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    Ri1 P""%ing & 0are$"#e L"cati"n

    (C"nt.)

     6 s;uare-root rule

    0$ere'

    S@ 2otal system stoc= for the K@ +arehouses

    S"  2otal system stoc= for the K" +arehouses

    N 1  L of +arehouses in the eisting system

    N 2   L of +arehouses in the proposed system

    0are$"#ing & Ditrib#ti"n

    (C"nt.)

    1

    2

     N 

     N S2 3 (S4)

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    0are$"#ing & Ditrib#ti"n

    (C"nt.)

    0are$"#e L"cati"n

    ,dgar Hoo&er 

     6 Mar=et-positioned strategy- +arehouses close to

    customers to maimi0e distribution s&cs

    impro&e transp. economies of scale.

     6 Product positioned strategy- close to supply

    source for firm to collect goods consolidate.

     6 *ntermediately positioned strategy- mid+ay

    bet+een supply source customers +hen

    distribution re;uirements are high product

    comes from &arious locations.

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    0are$"#ing & Ditrib#ti"n

    (C"nt.)

    0are$"#e L"cati"n

     6 Jon 2hunen - transportation costs

    should be minimi0ed +hen considering

    facility location. Mar=et prices

    production costs +ould be identical

    regardless of +arehouse location

     6 Greenhut- based on profit instead of

    transportation costs. 2he optimum

    location is one that maimi0es profits

    +hich may not be min. cost location.

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    0are$"#ing & Ditrib#ti"n

    (C"nt.)

    5#tinTi,e 0are$"#ing

    ,mphasis on +arehousing to support N*2

    operations:

     6 Commitment to customers ser&ice ;uality

     6 4educed lot si0es shipping ;uantities

     6 ,mphasis on cross doc=ing

     6 *ncreased automation

     6 *ncreased assembly operations

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    ! "##$ South-%estern a di&ision of Cengage 'earning "$

    I,*act "- L"gitic "n S#**%/

    C$ain Manage,ent

    T$ir Part/ L"gitic (6PL)

     6 Pro&ide reliable timely deli&ery re;uired

    by SCM

     6 )sed to significant degree byinternational logistics

     6 3a&ored by small businesses

     6 Some firms outsource all of their logistics

    needs to a lead logistics pro&ider  orfourth party logistics pro&ider 1P'

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    ! "##$ South-%estern a di&ision of Cengage 'earning /#

    L"gitic Manage,ent

    I#e

    Envir"n,enta% S#tainabi%it/ in

    L"gitic

     6 Green logistics is a response to the need

    for reducing carbon emissions and bydoing so can also sa&e money for the

    firm

    6PL S#**%/ 7ae Re#cti"n 

     6 by reducing the /P' supply base a firmcan achie&e lo+er prices and better

    ser&ice as it becomes a larger customer 

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    L"gitic Manage,ent

    I#e (C"nt.)

    M"e & 6PL Se%ecti"n

     6 firms identify the optimum transportation

    ser&ices to minimi0e costs impro&e

    customer ser&ice

    3irms often use +eighted factor analysis 

    transportation intermediaries such as:

     6 3reight for+arders

     6 2ransportation bro=ers 

     6 Shipper Associations

     6 *ntermodal mar=eting companies *MCs

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    L"gitic Manage,ent

    I#e (C"nt.)

    L"gitic Manage,ent S"-t8areA**%icati"n

    2ransportation management systems- used toselect the best mi of transportation ser&ices pricing.

    %arehouse management- trac= control theflo+ of goods from recei&ing doc= tooutbound shipment. Ke+ technologies such

    as 43*D tags facilitate trac=ing.4eturns management systems 4MS pro&ide

    global &isibility standardi0ation documentation of product returns +hileminimi0ing re&erse logistics costs.

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    L"gitic Manage,ent

    I#e (C"nt.)

    Mea#ring L"gitic Per-"r,ance 6  Allo+s the firm to identify problems ma=e

    impro&ements

     6 Measures- deri&ed from benchmar=s or pre&ious

    performance are similar to those used to select/P's.

    Creating Strategic 6PL A%%iance  6 ,ffecti&e SC net+or=s often include strategic

    alliances +ith pro&iders of logistics ser&ices

    Per-"r,ing L"gitic A#it 6 2o monitor change firms often conduct an audit by

    a multifunctional team

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    L"gitic Manage,ent

    I#e (C"nt.)

    Ue "- eC",,erce Tec$n"%"gie in

    L"gitic

    ( ,lectronic *n&oice Presentment Payment

    ,*PP- sending recei&ing in&oices online.( Supply Chain Jisibility- time-related benefits

    that lead to SC success. Jisibility allo+s

    better communication across org boundaries

    ( 2hird Party ,lectronic 2ransactionPlatforms- *nternet based transaction

    systems pro&iding freight-matching ser&ices

    auctions on-line mar=etplaces

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    Internati"na% L"gitic

    Internati"na% +reig$t Sec#rit/ 

     6 2ransportation across national

    boundaries introduces added compleity

    particularly security.

     6 Since $E@@ there is more conflict bet+een

    ).S. go&t. industry to+ard more

    security restrictions for inbound

    shipments.

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    Internati"na% L"gitic

    (C"nt.)

    Internati"na% L"gitic Inter,eiarie

     6 Customs Bro=ers- mo&e through customs

    handle documentation.

     6 *nternational 3reight 3or+arders- mo&egoods to foreign destination

     6 2rading Companies- Put buyers sellers

    together handle eportEimport

    arrangements.

     6 Kon-Jessel-Fperating Common Carriers-

    operate li=e freight for+arders but use

    scheduled ocean liners.

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    Internati"na% L"gitic

    (C"nt.)

    +"reign Trae "ne  6 Secure sites in ).S. under super&ision of ).S.

    Customs.

     6 32Os offer storage eporting manufacturing

    assembly repac=ing testing repairingser&ices.

    N"rt$ A,erican +ree TraeAgree,ent (NA+TA) 

     6 Created in @$$1 remo&es most barriers to trade

    in&estment among ).S. Canada Meico.

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    ! "##$ S th % t di i i f C ' i />

    Revere L"gitic

     6 Bac=+ards flo+ of goods from customers

    in SC +hen goods are returned by a

    customer in the supply chain

     6 4etail returns range 8 to 1# of sales

     6 Fften is an un+anted SC acti&ity

     6 Poor re&erse logistics can hurt firm

     6 Green revere %"gitic *r"gra, 

    designed to return unneeded products forrecycling. 2hese programs reduce

    en&ironmental impact on landfills deal

    +ith dangerous contaminants.