Chapter 5-Supplier Selection[2]

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    ASSESSMENT AND

    SELECTION OF SUPPLIERS

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    Learning outcomes Understand the complexity of the sourcing decision

    List the characteristics of a good supplier

    Identify the key criteria for supplier selection Describe methods used in supplier evaluation

    Recognise the need for supplier certification

    Describe the nature of purchaser/supplierrelationships

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    8 Rs of purchasingThe objective is to purchase:

    The right product

    Of the right quality From the right supplier

    At the right price

    In the right quality

    Delivered to the right place

    At the right time

    Using the right supply chain

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    Important aspects Choosing the right supplier

    Managing relationships with current and potential

    suppliers Making decisions about how much business to allocate

    to a particular supplier and what the terms of purchasewill be.

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    Environmental factors influencing

    supplier selection

    Macro environment

    Market structure

    Internalenvironment

    POLITICAL

    ECONOMICAL

    SOCIAL

    TECHNOLOGICAL

    LEGAL

    ENVIRONMENTALSUPPLIERSCUSTOMERS

    COMPETITORS INTERMEDIARIES

    MISSION & VISIONFUNCTIONSRESOURCES

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    SUPPLIER ASSESSMENT CRITERIAA possible set of criteria to use in the selection of

    suppliers would include:

    Quality and quality accreditation Price, cost and cost structure

    Delivery

    Time

    Flexibility

    Service

    Financial status

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    Systems: operations planning and control(OPC) and e-commerce

    Technology and process capability Supply chain management

    Environmental issues, ethics and social responsibility

    BBBEE

    Capabilities, responsiveness and motivation

    Geographic location

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    Quality and quality accreditations

    Quality products or services influence the productivityof the organisation due to

    Fewer operational interruptions and better workingconditions

    Quality of the final output of the organisation

    Better customer service and satisfaction

    Competitive advantage of the organisationOrganisations require suppliers to be ISO 9000/14001

    accredited

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    Price, cost and cost structurePrimary role of a purchasing professional is to defend the coststructure of the organisation without compromising quality andother key criteria.

    Suppliers who achieve higher productivity reduce costs and are inthe position to offer lower prices than their competitors.

    Such suppliers will enable the purchasing organisation to reduceprices, remain competitive and possibly increase market share.

    The determination of a suppliers cost structure is a lengthy processand requires understanding of a suppliers material costs, directand indirect labour costs, manufacturing costs and overheads.

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    DeliveryOrganisations are moving towards demand-pull for

    products and services therefore on-time delivery isimportant.

    There is pressure to reduce inventories as a cost savingmeasure therefore suppliers are required to makesmaller and more frequent deliveries

    Late delivery of the product or late performance of a

    service could have a disastrous effect in someorganisations.

    Example-motor vehicle assemblers who are using the JITsystem.

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    TimeTime-based competition-includes reducing lead time in

    order to gain an advantage. For example speed of responseand the reduction in lead time.

    Reducing time means an improvement in productivity. theaim is to fulfil customer demand as quickly as possible inorder to obtain competitive advantage.

    Suppliers should be actively involved in analysing andreducing cycle times through the use of cross-functionalteams and techniques such as process/time mapping.

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    FlexibilityFlexibility is important when selecting a supplier. Purchasing

    organisations endeavour to determine how flexible thepotential supplier is or how quickly can they adapt to

    changing business conditions.A supplier can be flexible with regard to:

    Volume- ability to change the number of productssupplied.

    Variety-ability to offer a range of products

    Mix-ability to provide varying proportions of differentproducts

    New products-ability to adapt and innovate new products

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    ServiceSuppliers need to win orders so that they can become

    preferred suppliers.

    To achieve this, they need to excel in all aspects of

    customer service including: Quick resolution of claims and complaints

    Providing early warnings in deliverychanges/disruptions

    Giving rapid response to customer queriesThis would also include the suppliers willingness or

    attitude towards SMI or providing stock facilities.

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    Financial statusIt is important to determine the suppliers financial

    health, selecting financially healthy suppliers reducesrisk.

    A supplier who is in difficult financial strains has anincreased likelihood of an interruption in the supply ofproducts or the performance of a service.

    Information regarding a suppliers financial positionmay be acquired from credit bureaus, financial ratiosand debt judgement.

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    Systems: OPC and e-commerceAn assessment of the Operations Planning and Control(OPC)system used by the supplier is important.

    The purchasing organisation needs to establish how the supplierplans, schedules and controls its operations which encompassesforecasting and demand management.

    Traditional forecasting using historical data is replaced by real-time demand planning systems which are based on what is

    currently happening and likely to happen.

    The ability to communicate electronically between customer andsupplier is rapidly becoming a mandatory prerequisite forsuppliers.

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    Technology and process capabilityIn considering the suppliers technology and process

    capability, a purchasing manager would look at thefollowing:

    Will the suppliers equipment and processes meet moredemanding specifications in the future

    Will the suppliers technological abilities meet futureneeds

    The suppliers design capability

    The suppliers ability to innovate products and services

    Will the suppliers available capacity meet future demands

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    Supply chain managementSCM has become so imperative that it should be considered as aseparate criteria for supplier selection. The following should betaken into consideration:

    The suppliers proposed position, role and importance in thesupply chain

    The suppliers appreciation and awareness of the concepts ofSCM

    The suppliers sourcing policies and criteria

    The effectiveness of the suppliers transport and distribution The suppliers potential with regard to lean manufacturing The suppliers long-term relationship potential(possibility of

    partnership)

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    Environmental issues, ethics and

    social responsibilityThe sensitivity of potential suppliers regarding the

    environment could include:

    Adoption of environmental management systems auchas ISO 14001

    Environmentally friendly packaging

    Re-use, recycling and remanufacturing

    Waste disposal-hazardous materials and toxic waste

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    Ethics

    Purchasing management is under more pressure tobehave ethically and this requires the selection ofsuppliers who are prepared to act in a responsible andethical manner.

    Do suppliers have a code of ethics? Do they have a specific code of ethical requirements

    for their purchasing staff?

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    Social responsibility

    It is important to select suppliers who have socialawareness and are socially responsible. This may cover:

    Diversity in the workplace

    Testing products on animals

    The use of slaves/ child labour

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    Broad-Based Black Economic

    EmpowermentBBBEE Act 53 of 2003 involves the steps taken by the

    government to support disadvantaged purchasingprogrammes.

    It is a core requirement of the South African businessrequirement in which organisations operate.

    (Chapter 17)

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    Capabilities, responsiveness and

    motivationThese criteria consider several desirable supplier traits,

    examples may include:

    Organisational capability

    Employer /employee relationships

    Staff morale

    Ongoing education and training of suppliers staff

    Supplier responsiveness

    Suppliers motivation to meet organisationalrequirements

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    Geographic locationUnder normal circumstances, a supplier should be

    located near the purchasing organisation in order tomanage the supply chain easier.

    The more geographically dispersed the supply base, themore complex the supply chain leading to:

    Longer lead times

    Increased stock

    Increased ICC

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    THE SUPPLIER SELECTION PROCESSThe supplier selection process is a three-stage process

    with seven steps. The first two stages are carried outconsecutively and the third is performed after a

    suitable period of time has elapsed.

    This entails the search and identification of possible

    suppliers, the elimination of unsuitable suppliers andthe in-depth study and evaluation of shortlistedsuppliers against the key criteria.

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    The three stages are:STAGE 1: EXPLORATORY/ PRE-ASSESSMENT PHASE

    Step1- Identify possible suppliers

    Step 2-Prescreen to reject unsuitable suppliersSTAGE 2: SELECTION/ ASSESSMENT PHASE

    Step 3-Conduct research on suitable suppliers

    Step 4-Choose the assessment method and analyse the suppliers

    Step 5- Select supplierSTAGE 3: SUPPLIER MANAGEMENT/ POST-ASSESSMENT PHASE

    Step 6-Ongoing measurement of supplier performance

    Step 7- Supplier accreditation

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    : -ASSESSMENT PHASE

    Step 1: Identification of potential suppliersThere are a variety of sources available to identify suppliers:

    Internet search engines-not only identify potential suppliers but

    also provide important information about them. Chambers of commerce or business-local, regional and

    international suppliers

    Embassies and general officers

    National associations

    Trade directories, trade journals and business directories Industrial trade affairs

    Credit bureaus

    Reputation

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    Step 2: Pre-screening to reject unsuitable suppliers

    It is important to perform an initial screening operation toeliminate unsuitable suppliers.

    The grounds for supplier elimination at this early stage maybe:

    Suppliers that dont meet quality requirements-ISO 9000

    Suppliers that are in poor financial position

    Suppliers that are experiencing labour problems andstrikes

    Previously rejected suppliers

    When there is a possible risk of interruption in supply

    :

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    :PHASE

    Step 3: Conduct research on potentially suitable suppliersInformation sources for supplier research include: Supplier visits

    A supplier visit may elicit information about a supplier that cannotbe obtained from a questionnaire-worker attitudes, safetyconsciousness, state and age of equipment and efficiency ofoperations.

    A cross-functional team may visit a potential supplier to obtainfirst-hand information and carry out an extensive audit.

    Supplier surveys or questionnairesA questionnaire can be given to a supplier to complete and extract

    information if a supplier visit is not feasible. The selectioncriteria could be used to formulate the questionnaire.

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    Step 4: Choose the assessment method and analyse the suppliers

    Assessment methods range from informal to formal Informal techniquesIncludes the purchasing managers judgement for low-value, non-

    critical products and a panel which discusses merits for eachsupplier before making a decision.

    Semi-formal techniquesInvolves a purchasing team that delivers a presentation to the

    board of directors in order for them to make a decision.

    Formal techniquesIncludes the weighted-point supplier performance rating where

    criteria are weighted according to their importance and suppliersscored against them.

    Figure 5.3 : weighted point supplier performance evaluation

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    Step 5: select the supplier or suppliers

    After assessing the criteria, the purchasing manager or crossfunctional team will be in a position to approve a supplier

    or suppliers.

    This will be carried out within the framework of theorganisations purchasing policy guidelines.

    :

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    :POST-ASSESSMENT PHASE

    Step 6: Ongoing measurement of supplier performance

    Supplier performance may be measured by using theweighted-point evaluation method- Figure 5.3

    Ongoing measurements may be based on:

    Quality

    Cost reduction

    On-time deliveries Technology

    Service

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    Step 7: Supplier accreditationSuppliers which have gone through the assessment selection and

    evaluation process can be classified in 3 (three) groups: Approved suppliers

    Suppliers that have met the requirements of the supplier selectionprocess. (step 1-6)

    Preferred suppliersSuppliers whose past performance consistently meets and exceeds

    the organisations required levels for criterion such as quality,

    delivery and service. Certified suppliersSuppliers whom the organisation can present an award to after an

    in-depth assessment that revolves around quality managementand continuous improvement.

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    SUPPLIER RELATIONSHIP

    MANAGEMENTWhat constitutes a buyer-supplier relationship?A relationship is a connection or association. Relationships apply

    when individuals, organisations or groups within and external

    to an enterprise interact.

    Relationships between suppliers and buyers may range from low-value, transaction-based interactions to partnerships that are of

    strategic and financial importance to the business.

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    Types of buyer-supplier relationships

    There are 3 (three) principal classes of relationships:

    Transactional Collaborative

    Alliance

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    SUPPLIER RELATIONSHIP

    MANAGEMENTSupplier relationship management (SRM) can be

    regarded as a buying organisations strategicmanagement philosophy for interacting with its supply

    base with the objective of sustaining superiorperformance throughout the span of their association.

    SRM includes those processes focused on the interaction

    between the enterprise and suppliers that areupstream in the supply chain. These processes aredesign collaboration, sourcing, negotiation, and buyand supply collaboration.