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Chapter 17Globalization and International Business
EXPLORING MANAGEMENT
Chapter 17
• How does globalization affect international business?
• What are global corporations and how do they work?
17.1
Globalization• Globalization involves the growing
interdependence of the world’s economies• Globalization creates a variety of international
business opportunities• International business is done by global sourcing,
import/export, licensing and franchising• Internal business is done by joint ventures and
wholly owned subsidiaries• International business is complicated by different
legal and political systems
GLOBALIZATION
World Economies
• Global economy– Resources, markets and competition are
worldwide in scope
• Globalization– Process of growing
interdependence of global economies
GLOBALIZATION
World Economies
• Insourcing– Domestic jobs are created by foreign
employers
• Outsourcing– Jobs are shifted to foreign locations to take
advantage of lower wages, infrastructure, educated workforce or government support
GLOBALIZATION
International Opportunities
• International Business– Conducts transaction across international
boundaries
• Reasons to “go international”
Profits
Customers
Suppliers
Capital
Labor
Risk
Market Entry Strategies
Global Sourcingmaterials,
components or services
are purchased worldwide
Exportingselling locally
made products in
foreign markets
Importingbuying
foreign-made products and
selling them in domestic markets
Licensingforeign firm
pays for rights to make or sell
another company’s products
Franchisingforeign firm
buys rights to another’s name and operating
method in its home country
GLOBALIZATION
International Opportunities
Direct Investment Strategies
Joint Venture co-ownership
arrangement in which the foreign
and local business jointly operate the
new business
Global Strategic Alliance
Cooperative partnership to
achieve task that would be difficult for partners alone
Foreign Subsidiary
operation completely owned and controlled by
a foreign firm
Greenfield Venturesubsidiary
established after firm has
experience in joint ventures
GLOBALIZATION
International Opportunities
GLOBALIZATION
Legal and Political Issues
• International business is complicated by different legal and political systems– Health and safety– Equal employment– Sexual harassment– Incorporation and ownership– Foreign currency exchange– Intellectual property
GLOBALIZATION
Legal and Political Issues
• Tariffs– Taxes placed on imports
• Protectionism– Tariffs, subsidies and other tactics that give
advantages to domestic producers
GLOBALIZATION
Legal and Political Issues
• World Trade Organization– Global institution to promote free trade and
open markets around the world– Membership of around 153 countries– Most Favored Nation status– www.wto.org
17.2
Global Corporations
• Global corporations or MNCs do substantial business in many countries
• The actions of global corporations can be controversial at home and abroad
• Managers of global corporations face a variety of ethical challenges
17.2 CONTINUED
Global Corporations
• Planning and controlling are complicated in global corporations
• Organizing can be difficult in global corporations
• Leading is challenging in global corporations
GLOBAL CORPORATIONS
Global Corporations
• Global corporations and also known as Multinational corporations (MNC)– Extensive foreign operations in more than one
country
• Transnational corporations– Operate without one national home
GLOBAL CORPORATIONS
Issues
GLOBAL CORPORATIONS
Ethical Challenges
• Corruption– Illegal practices
• Foreign Corrupt Practices Act– U.S. legal standards apply to companies
when operating in foreign countries– Prevents
• Bribes, gifts to foreign officials in return for business favors
GLOBAL CORPORATIONS
Ethical Challenges
• Sweatshops– Employees work long hours in poor or unsafe
conditions
• Child labor– Full-time employment of children
GLOBAL CORPORATIONS
Planning and Controlling Challenges
• Currency Risk
Scenario 1: Weak dollar
• .75 Euros = 1 $US • Take home revenue
= $133,00
Scenario 2: Strong dollar
• 1.25 Euros = 1 $US• Take home revenue
= $80,000
GLOBAL CORPORATIONS
Planning and Controlling Challenges
• Political risk– Risk of loss because of political instability in
foreign country
• Political risk analysis– Forecasts how political events may impact
foreign investments
• Currency risk– Possible loss because of
fluctuating exchange rates
GLOBAL CORPORATIONS
Organizing Challenges
GLOBAL CORPORATIONS
Leading Challenges
• Global managers– Competent in working in different cultures