CHAPTER 13BUILDING CAREERS AND

WRITING RÉSUMÉS

1. Regardless of a candidate’s work experience, the prime source of job leads in general appears to be

a. personal contacts.b. online job posting services.c. college job fairs.d. All of the above are equally promising.

2. Major job boards such as Monster.com and CareerBuilder.com have made it

a. impossible to find good jobs in a specific area.b. virtually impossible not to find a job you like.c. far easier to stand out from the crowd of other

applicants.d. much more difficult to stand out from other

applicants.

1. Regardless of a candidate’s work experience, the prime source of job leads in general appears to be

a. personal contacts.b. online job posting services.c. college job fairs.d. All of the above are equally promising.

• ANSWER: a. Employers tend to prefer candidates located through personal contacts.

• DIFFICULTY: moderate; PAGE: 338; OBJECTIVE: 1; TYPE: concept; AACSB: Communication

1. Major job boards such as Monster.com and CareerBuilder.com have made it

a. impossible to find good jobs in a specific area.b. virtually impossible not to find a job you like.c. far easier to stand out from the crowd of other applicants.d. much more difficult to stand out from other applicants.

• ANSWER: d. While sites such as these have made it easier to apply for jobs and post your résumé, they have also made it difficult to stand out.

• DIFFICULTY: moderate; PAGE: 339; OBJECTIVE: 1; TYPE: concept; AACSB:

• True/False

1. Most employers prefer to fill jobs from within their own organizations rather than through outside advertising.

2. Almost all job openings are advertised.

3. Applicant tracking systems help employers organize résumés, but cannot help filter out those that are unacceptable.

• True/False• Most employers prefer to fill jobs from within their own organizations

rather than through outside advertising. • ANSWER: True. This is the approach most employers take.• DIFFICULTY: moderate; PAGE: 338; OBJECTIVE: 1; TYPE:

concept; AACSB: Communication• Almost all job openings are advertised.• ANSWER: False. As many as 80% of all jobs are never

advertised.• DIFFICULTY: moderate; AACSB: Communication; PAGE: 338;

OBJECTIVE: 1; TYPE: concept• Applicant tracking systems help employers organize résumés,

but cannot help filter out those that are unacceptable. • ANSWER: False. This is an important feature of applicant

tracking systems.• DIFFICULTY: moderate; PAGE: 340; OBJECTIVE: 1; TYPE:

concept; AACSB: Communication, Technology

1. ______ is the process of making informal connections with a broad sphere of mutually beneficial business contacts.

2. A(n) ______ is a persuasive message designed to get you an interview.

3. The most common way to organize a résumé is ______.

• ______ is the process of making informal connections with a broad sphere of mutually beneficial business contacts.

• ANSWER: Networking• DIFFICULTY: moderate; PAGE: 341; OBJECTIVE: 2;

TYPE: concept; AACSB: Communication• A(n) ______ is a persuasive message designed to get

you an interview.• ANSWER: Résumé• DIFFICULTY: easy; PAGE: 342; OBJECTIVE: 3;

TYPE: concept; AACSB: Communication• The most common way to organize a résumé is

______. • ANSWER: Chronologically• DIFFICULTY: moderate; PAGE: 345; OBJECTIVE: 3;

TYPE: concept; AACSB: Communication

• Explain the importance of networking as part of your career search, and describe how to go about finding helpful networks.

• ANSWER: Networking is the process of making informal connections with a broad sphere of mutually beneficial business contacts. Research suggests that it is currently the most common way that employees find jobs. Helpful networks are available in-person and online. You can find them by reading news sites, blogs, and other online sources, by participating in student business organizations, and by visiting trade shows that cater to the industry you’re interested in. Volunteering in social, civic, and religious organizations can also help you create a network for yourself.

• DIFFICULTY: difficult; PAGE: 341; OBJECTIVE: 2; TYPE: concept; AACSB: Communication

CHAPTER 14APPLYING AND

INTERVIEWING FOR EMPLOYMENT

• Multiple Choice1. To impress prospective employers with your application

letter, you shoulda. use a gimmicky layout.b. show that you understand the company and the position.c. use a personal, “chummy” tone.d. do all of the above.

2. Your cover letter shoulda. be specific.b. not repeat anything that you have discussed in your

résumé.c. be short, upbeat, and professional.d. do all of the above.

• Multiple Choice• 1. To impress prospective employers with your application letter, you

shoulda. use a gimmicky layout.• b. show that you understand the company and the position.• c. use a personal, “chummy” tone.• d. do all of the above.• ANSWER: b. The other strategies listed are not effective.• DIFFICULTY: moderate; PAGE: 366; OBJECTIVE: 1; TYPE: concept;

AACSB: Communication• 2. Your cover letter shoulda. be specific.b. not repeat anything that you have discussed in your résumé.c. be short, upbeat, and professional.d. do all of the above.• ANSWER: d. All of these characterize an effective application letter.• DIFFICULTY: moderate; PAGE: 366; OBJECTIVE: 1; TYPE: concept;

AACSB: Communication

• True/False

• 36. Unsolicited application letters are those sent in response to want ads for job openings.

• 37. It is acceptable to send a solicited application letter via e-mail, but unsolicited letters should be sent only through regular mail.

• 38. An application letter follows the AIDA model for persuasive messages.

• True/False• 36. Unsolicited application letters are those sent in response to

want ads for job openings. • ANSWER: False. This is the description of solicited application

letters.• DIFFICULTY: easy; PAGE: 366; OBJECTIVE: 1; TYPE: concept;

AACSB: Communication• 37. It is acceptable to send a solicited application letter via e-

mail, but unsolicited letters should be sent only through regular mail. • ANSWER: False. Both types of application letters may be sent

via e-mail.• DIFFICULTY: easy; PAGE: 366; OBJECTIVE: 1; TYPE: concept;

AACSB: Communication, Technology• 38. An application letter follows the AIDA model for persuasive

messages. • ANSWER: True. Since it is a persuasive message, this format is

effective. DIFFICULTY: moderate; PAGE: 366; OBJECTIVE: 1; TYPE: concept; AACSB: Communication

• Fill-in-the-Blank

• 71. ______ interviews, such as those on college campuses, are a means of eliminating unqualified applicants.

• 72. In ______ interviews, the interviewer controls the situation by asking a series of prepared questions in a set order.

• Fill-in-the-Blank• 71. ______ interviews, such as those on college

campuses, are a means of eliminating unqualified applicants.

• ANSWER: Screening• DIFFICULTY: moderate; PAGE: 370; OBJECTIVE: 2;

TYPE: concept; AACSB: Communication• 72. In ______ interviews, the interviewer controls the

situation by asking a series of prepared questions in a set order.

• ANSWER: Structured• DIFFICULTY: moderate; PAGE: 371; OBJECTIVE: 2;

TYPE: concept; AACSB: Communication

• 89. Explain the dual purposes of employment interviews.

• ANSWER: The organization is trying to find the best person available for the job by determining whether you and the organization are a good match. The applicant’s main objective is to find the job best suited to his or her goals and capabilities.

• DIFFICULTY: moderate; PAGE: 370; OBJECTIVES: 2, 4; TYPE: concept; AACSB: Communication