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Chapter 12 Oligopoly

Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

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Page 1: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12

Oligopoly

Page 2: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 2

Oligopoly – Characteristics

Small number of firmsProduct differentiation may or may not

existBarriers to entry

Page 3: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 3

Oligopoly – Equilibrium

Defining EquilibriumFirms are doing the best they can and have

no incentive to change their output or price

Nash EquilibriumEach firm is doing the best it can given what

its competitors are doing.

Page 4: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 4

Duopoly

The Cournot ModelOligopoly model in which firms produce a

homogeneous good, each firm treats the output of its competitors as fixed, and all firms decide simultaneously how much to produce

Firm will adjust its output based on what it thinks the other firm will produce

Page 5: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 5

MC1

50

MR1(75)

D1(75)

12.5

If Firm 1 thinks Firm 2 will produce 75 units, its demand curve is

shifted to the left by this amount.

Firm 1’s Output Decision

Q1

P1

D1(0)

MR1(0)

Firm 1 and market demand curve, D1(0), if Firm 2 produces nothing.

D1(50)MR1(50)

25

If Firm 1 thinks Firm 2 will produce 50 units, its demand curve is

shifted to the left by this amount.

Page 6: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 6

Oligopoly

The Reaction CurveThe relationship between a firm’s profit-

maximizing output and the amount it thinks its competitor will produce.

A firm’s profit-maximizing output is a decreasing schedule of the expected output of Firm 2.

Page 7: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 7

Firm 2’s ReactionCurve Q*2(Q2)

Firm 2’s reaction curve shows how much itwill produce as a function of how much

it thinks Firm 1 will produce.

Reaction Curves and Cournot Equilibrium

Q2

Q1

25 50 75 100

25

50

75

100

Firm 1’s ReactionCurve Q*1(Q2)

x

x

x

x

Firm 1’s reaction curve shows how much itwill produce as a function of how much it thinks Firm 2 will produce. The x’s

correspond to the previous model.

Page 8: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 8

Firm 2’s ReactionCurve Q*2(Q2)

Reaction Curves and Cournot Equilibrium

Q2

Q1

25 50 75 100

25

50

75

100

Firm 1’s ReactionCurve Q*1(Q2)

x

x

x

x

In Cournot equilibrium, eachfirm correctly assumes how

much its competitors willproduce and thereby

maximize its own profits.

CournotEquilibrium

Page 9: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 9

Cournot Equilibrium

Each firms reaction curve tells it how much to produce given the output of its competitor.

Equilibrium in the Cournot model, in which each firm correctly assumes how much its competitor will produce and sets its own production level accordingly.

Page 10: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 10

Oligopoly

Cournot equilibrium is an example of a Nash equilibrium (Cournot-Nash Equilibrium)

The Cournot equilibrium says nothing about the dynamics of the adjustment process

Page 11: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 11

Oligopoly: Example

An Example of the Cournot EquilibriumTwo firms face linear market demand curveMarket demand is P = 30 - Q Q is total production of both firms:

Q = Q1 + Q2

Both firms have MC1 = MC2 = 0

Page 12: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 12

Oligopoly Example

Firm 1’s Reaction Curve MR=MC

111 )30( QQPQR :Revenue Total

122

11

1211

30

)(30

QQQQ

QQQQ

Page 13: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 13

Oligopoly Example

An Example of the Cournot Equilibrium

12

21

11

21111

2115

2115

0

230

QQ

QQ

MCMR

QQQRMR

Curve Reaction s2' Firm

Curve Reaction s1' Firm

Page 14: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 14

Oligopoly Example

An Example of the Cournot Equilibrium

1030

20

10)2115(2115

21

1

1

QP

QQQ

Q

QQ 2:mEquilibriu Cournot

Page 15: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 15

Duopoly ExampleQ1

Q2

Firm 2’sReaction Curve

30

15

Firm 1’sReaction Curve

15

30

10

10

Cournot Equilibrium

The demand curve is P = 30 - Q andboth firms have 0 marginal cost.

Page 16: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 16

Oligopoly Example

Profit Maximization with Collusion

MCMRMR

QQRMR

QQQQPQR

and 15 Q when 0

230

30)30( 2

Page 17: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 17

Profit Max with Collusion

Contract CurveQ1 + Q2 = 15

Shows all pairs of output Q1 and Q2 that maximizes total profits

Q1 = Q2 = 7.5Less output and higher profits than the Cournot

equilibrium

Page 18: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 18

Firm 1’sReaction Curve

Firm 2’sReaction Curve

Duopoly ExampleQ1

Q2

30

30

10

10

Cournot Equilibrium

CollusionCurve

7.5

7.5

Collusive Equilibrium

For the firm, collusion is the bestoutcome followed by the Cournot

Equilibrium and then the competitive equilibrium

15

15

Competitive Equilibrium (P = MC; Profit = 0)

Page 19: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 19

First Mover Advantage – The Stackelberg Model

Oligopoly model in which one firm sets its output before other firms do.

AssumptionsOne firm can set output firstMC = 0Market demand is P = 30 - Q where Q is total

outputFirm 1 sets output first and Firm 2 then

makes an output decision seeing Firm 1 output

Page 20: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 20

First Mover Advantage – The Stackelberg Model

Firm 1Must consider the reaction of Firm 2

Firm 2Takes Firm 1’s output as fixed and therefore

determines output with the Cournot reaction curve: Q2 = 15 - ½(Q1)

Page 21: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 21

First Mover Advantage – The Stackelberg Model

Firm 1Choose Q1 so that:

Firm 1 knows that firm 2 will choose output based on its reaction curve. We can use firm 2’s reaction curve as Q2

1221111 30

0

Q - Q - QQ PQ R

MCMR

Page 22: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 22

First Mover Advantage – The Stackelberg Model

Using Firm 2’s Reaction Curve for Q2:

5.7 and 15:0

15

21

1111

QQMR

QQRMR

211

112

111

2115

)2115(30

QQ

QQQQR

Page 23: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 23

First Mover Advantage – The Stackelberg Model

ConclusionGoing first gives firm 1 the advantageFirm 1’s output is twice as large as firm 2’sFirm 1’s profit is twice as large as firm 2’s

Going first allows firm 1 to produce a large quantity. Firm 2 must take that into account and produce less unless it wants to reduce profits for everyone

Page 24: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 24

Competition Versus Collusion:The Prisoners’ Dilemma

Nash equilibrium is a noncooperative equilibrium: each firm makes decision that gives greatest profit, given actions of competitors

Page 25: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 25

Competition Versus Collusion:The Prisoners’ Dilemma

The Prisoners’ Dilemma illustrates the problem that oligopolistic firms face.Two prisoners have been accused of

collaborating in a crime.They are in separate jail cells and cannot

communicate.Each has been asked to confess to the

crime.

Page 26: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 26

-6, -6 0, -10

-2, -2-10, 0

Payoff Matrix for Prisoners’ Dilemma

Prisoner A

Confess Don’t confess

Confess

Don’tconfess

Prisoner B

Would you choose to confess?

Page 27: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 27

Oligopolistic Markets

Conclusions

1. Collusion will lead to greater profits

2. Explicit and implicit collusion is possible

3. Once collusion exists, the profit motive to break and lower price is significant

Page 28: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 28

Price Leadership

The Dominant Firm ModelIn some oligopolistic markets, one large firm

has a major share of total sales, and a group of smaller firms supplies the remainder of the market.

The large firm might then act as the dominant firm, setting a price that maximizes its own profits.

Page 29: Chapter 12 Oligopoly. Chapter 122 Oligopoly – Characteristics Small number of firms Product differentiation may or may not exist Barriers to entry

Chapter 12 29

Price Setting by a Dominant FirmPrice

Quantity

D

DD

QD

P*

At this price, fringe firmssell QF, so that total

sales are QT.

P1

QF QT

P2

MCD

MRD

SF

The dominant firm’s demandcurve is the difference between

market demand (D) and the supplyof the fringe firms (SF).