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Chapter 08 - Location Planning and Analysis
8-1
Chapter 08
Location Planning and Analysis
True / False Questions
1. Location decisions are basically one-time decisions usually made by new organizations.
FALSE
Difficulty: Medium
TLO: 1
Taxonomy: Knowledge
2. The fact that most types of firms are located in every section of the country suggests that in
many cases, location decisions are not overly important; one location typically is as good as
another.
FALSE
Difficulty: Medium
TLO: 2
Taxonomy: Knowledge
3. You can't make a mistake by locating where labor costs are low.
FALSE
Difficulty: Medium
TLO: 4 Taxonomy: Knowledge
4. Advanced communications has aided globalization.
TRUE
Difficulty: Easy
TLO: 3 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-2
5. The first step in developing location alternatives is identifying important factors.
FALSE
Difficulty: Hard
TLO: 5 Taxonomy: Knowledge
6. An example of a regional factor in location planning is the location of our markets (either
existing or potential).
TRUE
Difficulty: Easy
TLO: 4 Taxonomy: Knowledge
7. A strategy that emphasizes convenience for the customers would probably select a single
very large facility.
FALSE
Difficulty: Easy
TLO: 4 Taxonomy: Knowledge
8. For service organizations, the dominant factors in location analysis usually are market-
related.
TRUE
Difficulty: Medium
TLO: 4 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-3
9. Global Positioning Systems (GPS) use the Center of Gravity method to establish starting
grid co-ordinates
FALSE
Difficulty: Easy
TLO: 4 Taxonomy: Knowledge
10. Labor laws are an important site-related factor.
FALSE
Difficulty: Easy
TLO: 4 Taxonomy: Knowledge
11. Web-based, retail businesses should be located near the customer to reduce their long
distance phone charges.
FALSE
Difficulty: Easy
TLO: 4 Taxonomy: Knowledge
12. For service and retail stores, a prime factor in location analysis is customer access.
TRUE
Difficulty: Medium
TLO: 4 Taxonomy: Knowledge
13. Retail businesses generally prefer locations that are not near other retailers, as this reduces
their competition.
FALSE
Difficulty: Medium
TLO: 4 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-4
14. Technology has made communication with global operations as easy as local
communication.
FALSE
AACSB: RT
Difficulty: Easy TLO: 3
Taxonomy: Knowledge
15. Factor rating is limited to quantitative information concerning location decisions.
FALSE
Difficulty: Hard TLO: 5
Taxonomy: Knowledge
16. As a result of the factor rating analysis, a manager may sometimes reject all of the
alternatives under consideration when the composite scores are below the minimum threshold
value.
TRUE
Difficulty: Medium TLO: 5
Taxonomy: Knowledge
17. The lower cost of foreign labor is often offset by lower levels of productivity.
TRUE
AACSB: MD Difficulty: Easy
TLO: 4
Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-5
18. The center of gravity method is a location planning technique that determines a composite
score from weighted factor evaluation.
FALSE
Difficulty: Easy
TLO: 5 Taxonomy: Knowledge
19. The center of gravity method is useful in location planning for the location of a
distribution center.
TRUE
Difficulty: Easy
TLO: 5 Taxonomy: Knowledge
20. The center of gravity method of location planning is accurate only when the quantities to
be shipped to each location are equal.
FALSE
Difficulty: Medium
TLO: 5 Taxonomy: Knowledge
21. Location decisions are closely tied to an organization's strategies.
TRUE
Difficulty: Easy
TLO: 1 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-6
22. A "micro-factory" is a small, automated facility with a narrow product focus located near
major markets.
TRUE
Difficulty: Easy
TLO: 3 Taxonomy: Knowledge
23. One of the reasons for the importance of location decisions is its strategic importance to
the supply chains.
TRUE
AACSB: RT
Difficulty: Easy TLO: 2
Taxonomy: Knowledge
Multiple Choice Questions
24. Nearness to raw materials would be most important to a
A. grocery store
B. tax preparation service
C. manufacturing company
D. post office
E. hospital
Difficulty: Easy
TLO: 4 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-7
25. A one-hour photo processing machine in a Wal-Mart store is an example of a ___.
A. micro-factory
B. downsize strategy
C. diversified strategy
D. lean production system
E. falling price strategy
Difficulty: Medium
TLO: 3 Taxonomy: Knowledge
26. Which statement best characterizes a typical search for location alternatives?
A. identify the best location choice
B. minimize cost consequences
C. maximize associated profits
D. locate near markets
E. identify acceptable locations
Difficulty: Medium
TLO: 5 Taxonomy: Knowledge
27. Which of the following is not a location option that management can consider in location
planning?
A. expand an existing facility
B. add a new location
C. relocate from one location to another
D. do nothing
E. All are possible options.
Difficulty: Medium
TLO: 3 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-8
28. Which of the following is the last step in the procedure for making location decisions?
A. determine the evaluation criteria
B. identify important factors
C. develop location alternatives
D. evaluate alternatives and make a selection
E. request input regarding alternatives
Difficulty: Easy
TLO: 5 Taxonomy: Knowledge
29. When a location evaluation includes both quantitative and qualitative inputs, a technique
that can be used is ___.
A. Linear programming
B. Consumer surveys
C. Factor rating
D. Transportation models
E. Center of gravity methods
Difficulty: Medium
TLO: 5 Taxonomy: Knowledge
30. The center of gravity method is used to _______ travel time, distance and costs.
A. Normalize
B. Eliminate
C. Average
D. Minimize
E. Document
Difficulty: Medium
TLO: 5 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-9
31. In location planning, the location of raw materials, the location of markets, and labor
factors are:
A. regional factors
B. community factors
C. site-related factors
D. national factors
E. minor considerations
Difficulty: Medium
TLO: 4
Taxonomy: Knowledge
32. Software systems known as GIS help in location analysis. The initials GIS stand for __.
A. Graphic Interface Systems
B. Global Integrated Software
C. Graded Information Systems
D. Geo Intensive Software
E. Geographical Information System
Difficulty: Medium
TLO: 5 Taxonomy: Knowledge
33. Facilities, personnel and operations that are located around the world are called:
A. non-domestic
B. diversified operations
C. globalization
D. worldwide presence
E. virtual organization
Difficulty: Medium
TLO: 3 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-10
34. Some communities offer financial and other incentives to ______ new businesses.
A. Tax
B. Attract
C. Marginalize
D. Incorporate
E. Zone
Difficulty: Easy
TLO: 4 Taxonomy: Knowledge
35. Location options don't usually include:
A. expansion
B. a contract
C. adding new facilities
D. moving
E. doing nothing
Difficulty: Hard
TLO: 3 Taxonomy: Knowledge
36. Cultural differences, Customer preferences, Labor and Resources are factors relating to:
A. Regional choices
B. Site selection
C. Zoning
D. Product design
E. Foreign locations
Difficulty: Hard
TLO: 4
Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-11
37. The method for evaluating location alternatives which uses their total cost curves is:
A. cost-volume analysis
B. transportation model analysis
C. factor rating analysis
D. linear regression analysis
E. MODI analysis
Difficulty: Easy
TLO: 5 Taxonomy: Knowledge
38. The method for evaluating location alternatives which minimizes shipping costs between
multiple sending and receiving locations is:
A. cost-volume analysis
B. transportation model analysis
C. factor rating analysis
D. linear regression analysis
E. MODI analysis
Difficulty: Medium
TLO: 5 Taxonomy: Knowledge
39. The method for evaluating location alternatives which uses their composite (weighted-
average) scores is:
A. cost-volume analysis
B. transportation model analysis
C. factor rating analysis
D. linear regression analysis
E. MODI analysis
Difficulty: Medium
TLO: 5 Taxonomy: Knowledge
Chapter 08 - Location Planning and Analysis
8-12
40. An approach to location analysis that can include both qualitative and quantitative
considerations is:
A. location cost-volume
B. factor rating
C. transportation model
D. expected value (net present value)
E. financial analysis
Difficulty: Medium
TLO: 5
Taxonomy: Knowledge
41. A location analysis has been narrowed down to two locations, Akron and Boston. The
main factors in the decision will be the supply of raw materials, which has a weight of .50,
transportation cost, which has a weight of .40, and labor cost, which has a weight of .10. The
scores for raw materials, transportation, and labor are for Akron 60, 80, and 70, respectively;
for Boston 70, 50, and 90, respectively. Given this information and a minimum acceptable
composite score of 75, we can say that the manager should:
A. be indifferent between these locations
B. choose Akron
C. choose Boston
D. reject both locations
E. build a plant in both cities
AACSB: AS
Difficulty: Hard TLO: 6
Taxonomy: Application
Essay Questions
Chapter 08 - Location Planning and Analysis
8-13
42. A manager must decide between two location alternatives, Boston and Chicago. Boston
would have annual fixed costs of $70,000, transportation costs of $60 per unit, and labor and
material costs of $200 per unit. Chicago would have annual fixed costs of $90,000,
transportation costs of $40 per unit, and labor and material costs of $170 per unit. Revenue
will be $300 per unit.
(A) Which alternative would yield the higher profit for an annual demand of 3,000 units?
(B) Would the two locations yield the same profit at a certain volume? If so, at what volume
would that be?
A) At a volume of 3,000 units, Boston's profit would be $50,000 and Chicago's profit would
be $180,000.
B) At an annual volume of 400 units, both locations would have identical losses of $54,000.
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-14
43. A firm is trying to decide between two location alternatives, Albany and Baltimore.
Albany would result in annual fixed costs of $60,000, labor costs of $7 per unit, material costs
of $10 per unit, transportation costs of $15 per unit, and revenue per unit of $50. Baltimore
would have annual fixed costs of $80,000, labor costs of $6 per unit, material costs of $9 per
unit, transportation costs of $14 per unit, and revenue per unit of $48.
(A) At an annual volume of 9,000, which would yield the higher profit?
(B) At what annual volume would management be indifferent between the two alternatives in
terms of annual profits?
A) At an annual volume of 9,000, Albany's profit of $102,000 is higher than Baltimore's profit
of $91,000.
B) Profits for these two locations are identical at an annual volume of 20,000 units.
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
44. Given the information below on scores of three location alternatives, which alternative
would you recommend? Why?
Composite scores are: A = 72, B = 69, and C = 69. If the criterion is highest composite,
choose A.
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-15
45. Determine the center of gravity location for the destinations and shipping quantities
shown below:
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-16
46. Determine the optimum location for a distribution center to serve the following locations.
Shipments to each location will be approximately equal.
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
Multiple Choice Questions
The Skulls, a student social organization, has two different locations under consideration for
constructing a new chapter house. Skull's president, a POM student, estimates that due to
differing land costs, utility rates, etc., both fixed and variable costs would be different for each
of the proposed sites, as follows:
Chapter 08 - Location Planning and Analysis
8-17
47. What would be total annual costs for the Alpha Ave. location with twenty persons living
there?
A. $5,400
B. $4,000
C. $5,000
D. $7,000
E. $9,000
AACSB: AS
Difficulty: Medium
TLO: 6
Taxonomy: Application
48. What would be total annual costs for either location at the point of indifference?
A. $13,000
B. $13,350
C. $9,000
D. $17,000
E. $19,200
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
49. If it is estimated that thirty persons will be living in this new chapter house, which
location should the Skulls select?
A. Alpha Ave.
B. Beta Blvd.
C. either Alpha Ave. or Beta Blvd.
D. reject both Alpha Ave. nor Beta Blvd.
E. become a virtual organization
AACSB: AS
Difficulty: Medium
TLO: 6 Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-18
50. If it is estimated that thirty persons will be living in this new chapter house, what would
be the Skull's annual cost savings by selecting the less costly location, rather than the more
costly?
A. $0
B. $1,500
C. $200
D. $150
E. $350
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
Essay Questions
51. What are total costs for site A for a quantity of 5,000 units per year?
$150,000
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-19
52. What are total costs for site B for a quantity of 5,000 units per year?
$160,000
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
53. What are total costs for site C for a quantity of 5,000 units per year?
$185,000
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
54. For what quantity would you be indifferent between selecting site A or site B?
10,000 units per year
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
55. For what quantity would you be indifferent between selecting site B or site C?
30,000 units per year
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-20
56. For what range of output would you prefer site A?
1-9,999
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
57. For what range of output would you prefer site B?
10,001 - 29,999
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
58. For what range of output would you prefer site C?
30,001 and above
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
59. Which site would you prefer for a quantity of 20,000 units per year?
B
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-21
60. For the preferred site for 20,000 units per year, what would be your total costs?
$280,000
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
61. For the preferred site for 20,000 units per year, what would be your cost savings compared
to each of the other two sites?
$20,000 vs. A; $10,000 vs. C
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
Multiple Choice Questions
A manufacturing firm is considering two locations for a plant to produce a new product. The
two locations have fixed and variable costs as follows:
Chapter 08 - Location Planning and Analysis
8-22
62. At what annual output would the company be indifferent between the two locations?
A. 60,000 units
B. 15,000 units
C. 10,000 units
D. 20,000 units
E. 4,000 units
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
63. What would the total annual costs be for the Phoenix location with an annual output of
10,000 units?
A. $280,000
B. $140,000
C. $220,000
D. $300,000
E. $156,000
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
64. What would be the total annual costs at the point of indifference?
A. $300,000
B. $240,000
C. $380,000
D. $220,000
E. $760,000
AACSB: AS
Difficulty: Medium
TLO: 6 Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-23
65. If annual demand is estimated to be 20,000 units, which location should the company
select?
A. Atlanta
B. Phoenix
C. either Atlanta or Phoenix
D. reject both Atlanta and Phoenix
E. build at both locations
AACSB: AS
Difficulty: Medium
TLO: 6
Taxonomy: Application
66. If the annual demand will be 20,000 units, what would be the cost advantage of the better
location?
A. $20,000
B. $460,000
C. $480,000
D. $80,000
E. $60,000
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
A location analysis has been narrowed down to three locations. The critical factors, their
weights, and the ratings for each location are shown below:
Chapter 08 - Location Planning and Analysis
8-24
67. What is the composite score for location A?
A. 76
B. 75
C. 78
D. 74
E. 76.33
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
68. What is the composite score for location B?
A. 76
B. 75
C. 78
D. 74
E. 76.33
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
69. What is the composite score for location C?
A. 76
B. 75
C. 78
D. 74
E. 76.33
AACSB: AS
Difficulty: Medium
TLO: 6 Taxonomy: Application
Chapter 08 - Location Planning and Analysis
8-25
70. If the selection criteria is to be the greatest composite score, management should choose:
A. location A
B. location B
C. location C
D. either B or C
E. to reject all locations
AACSB: AS
Difficulty: Medium TLO: 6
Taxonomy: Application
71. If the decisions rule is to select the location with the greatest composite score exceeding
80, management should choose:
A. location A
B. location B
C. location C
D. either B or C
E. to reject all locations
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
A clothing manufacturer produces clothing in five locations in the U. S. In a move to vertical
integration, the company is planning a new fabric production plant that will supply fabric to
all five clothing plants. The clothing plants have been located on a coordinate system as
follows:
Chapter 08 - Location Planning and Analysis
8-26
72. If the amount of fabric shipped to each plant is equal, what is the optimal location for the
fabric plant?
A. 5, 5
B. 6, 4
C. 4, 6
D. 6, 2
E. 5, 4
AACSB: AS
Difficulty: Medium
TLO: 6
Taxonomy: Application
73. Shipments of fabric to each plant vary per week as follows: plant A, 200 units; plant B,
400 units; plant C, 300 units; plant D, 300 units; and plant E, 200 units. What is the optimal
location for the fabric plant?
A. 6.2, 3.0
B. 6.0, 4.0
C. 6.5, 5.3
D. 5.6, 4.4
E. 5.0, 3.0
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application
A hardware distributor has regional warehouses at the locations shown below. The company
wants to locate a new central distribution center to serve this warehouse network.
Chapter 08 - Location Planning and Analysis
8-27
74. If weekly shipments to each warehouse will be approximately equal, what is the optimal
location for the distribution center?
A. 5, 5
B. 5, 4
C. 4, 5
D. 5, 6
E. 6, 5
AACSB: AS
Difficulty: Medium
TLO: 6
Taxonomy: Application
75. Weekly shipments to each warehouse will be: WH1, 100; WH2, 150; WH3, 120; WH4,
150; and WH5, 120. What is the optimal location of the distribution center?
A. 5.1, 4.2
B. 5.2, 4.0
C. 5.1, 5.1
D. 4.2, 5.1
E. 4.9, 5.2
AACSB: AS Difficulty: Medium
TLO: 6
Taxonomy: Application