8/6/2019 Chanel Woods-Joe Resume
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CHANEL C. WOODS-JOESan Diego, CA 92115; [email protected]
310-425-6378
Twitter: @ChanelJoe
EDUCATION
Bachelor of Arts in Journalism, Emphasis in Public Relations
Fall 2010
San Diego State University GPA: 3.4Minor in Psychology
Presidential Grant Award Recipient
New York University: Media and Public LifeSpring in NY program
Spring 2009
RELEVANT EXPERIENCE
Account Coordinator, Cook + Schmid Oct. 2010 - May 2011
Develop creatively angled media pitches for bylined articles and
client news Generate favorable print, online and broadcast coverage
at national and local levels Write and edit news releases,
advisories, and collateral materials using AP Style Monitor
editorial calendars, HARO queries, and current events for
opportunities Create and maintain media lists and clip reports
using Vocus and LexisNexis Improve SEO of written products through
use of keywords, title tags and hyperlinks Plan and manage client
video shoots from pre-production to post-production Develop and
adhere to timelines for completion of campaign deliverables
Maintain positive relationships with clients through consistent
communication
Public Relations Assistant, SDSU Dept. of Marketing and
Communications Jan - May 2010
Edited 15 or more news coverage videos per week for distribution
in daily clip emails Generated press clips of top-tier coverage
using Adobe Photoshop and Microsoft Word Produced written content
for SDSU NewsCenter on weekly basis using AP Style Publicized
newsworthy information using news releases and media advisories
Utilized Cision to compile targeted media lists for pitches and
advisories
Mentor, SDSU Educational Opportunity Program Sept 2009 - May
2010
Oriented 13 freshmen and transfer students with on-campus
resources Coordinated and executed weekly meetings and activities
with each protg Monitored protges progress toward goals set at
beginning of semester Advised students on academic requirements and
effective course-progress planning Brainstormed time-sensitive
to-do lists for major assignments in each protges courses
Intern, Oster and Associates, San Diego, CA May - July 2009
Drafted, edited and distributed press releases and email blasts
Conducted extensive environmental scanning for clients and
prospective clients Updated social media at least once per week
(Twitter, Facebook, Blogger) Uncovered opportunities from editorial
calendars
Beauty and Wellness Intern, 5W Public Relations, New York, NY
Jan 2009 - May 2009 Gathered media clippings of product placements
in monthly and weekly publications Maintained beauty closet product
inventory for more than five clients Prepared and delivered
high-frequency product distribution to editors and bloggers Edited
press kit materials to ensure accuracy and brand consistency
ACTIVITIES AND SKILLS
Young Survival Coalition San Diego, Volunteer Media
Coordinator
Certificate in Cultural Competency from SDSU Intercultural
Relations/Cross-Cultural CenterPrinciples of Public Relations
Course: Service-Learning Proposal, Team Leader
Proficient with Hootsuite, Constant Contact, Survey Monkey,
Bit.ly, PRLog and Business Wire
