CF-LINKSPumping Up Your Twitter

FeedAnne-Marie McElrone & Marlowe Filippov,

CFC’s IT Steering Committee

Agenda

• Introducing Hootsuite!- Scheduling your tweets- Creating lists- Statistics

- Managing multiple accounts

• How to:- Build your Twitter feed - Use hashtags, live tweeting, theme days

Hootsuite

• Free, web-based• Manages one+ Twitter feeds• Uses columns to help sort, prioritize• Shrinks URLs while U wait• Can schedule your tweets!!• Provides stats

• Similar tools: TweetDeck, CoTweet

Hootsuite - Cons

• Not easy to add followers• Lose track of followers not in lists• Facebook posts not user friendly

Tracking your stats

• Statistics are tracked using ow.ly

• Track the full life cycle of tweets!

Interpreting the stats

• Daily stats graph

• Region Graph

• Top Referrers

Hits and misses

• Using your Most Popular Messages

• Individual messages

Building your team

• Adding members

• Why have a team?

Pumping up your feed

• Listen: – Watch what people retweet – What are your followers tweeting?– Search topics you’re passionate

about for followers and info to share

• Engage– Ask questions– Make comments– Add value

Building your online community

• Listen first

Pumping up your feed

• Increase your number of followers– Visit other orgs & their lists– We Follow– Just Tweet It

Hash Tags

• What is a Hash Tag? “I’m really looking forward to the 2010 #VitalSigns !”

• #VitalSigns

• Live Tweeting

• Trending Topics

Pumping up your feed

• Theme Days

#musicmonday

#techtuesday

#charitytuesday

#woofwednesday

#thankfulthursday

#followfriday