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M M o o b b i i l l e e M M a a r r k k e e t t i i n n g g C C a a s s e e S S t t u u d d y y Call Jim Martin Today to Find Out How Your Business Can Benefit From Mobile Marketing © 2012 Mobile Grand Rapids | www.mobilegrandrapids.com | 616) 617-0915 | [email protected] Mobile Grand Rapids Source: Case study results were quoted from: textmunication.com/media/downloads/celias.pdf Coupon Redemption Rates Were As High As 42% Depending on the Text [SMS] Campaign. Even when Celia’s Was Aggressively Marketing Unsubscribes Were Below 10%. Business: Celia’s Mexican Restaurant Campaign: Guests Were Given A Chance to Win Free Food for A Year When They Opted in to Celia's Text [SMS] Marketing List Industry: Restaurant Take Away: Promoting Contests, Free/ Discount Offers Can Quickly & Easily Grow A Text Marketing List Through Consistent Promotion Celia’s Has Added Over 800 Local Subscribers to Its Text [SMS] DatabaseCelia’s owner sought a marketing medium that would help them increase sales & foot traffic more effectively than through traditional marketing methods such as print and direct mail. Also, they wanted a more effective method of reaching customers about special offers and discounts. Business owners like Hector Robles [owner of Celias], know the power and profitability of Text message marketing. Mr. Robles says: I will continue to use this text message program for as long as I own the businessHow Did Celia’s Mexican Restaurant Benefit From Mobile Marketing? Added 800 Local [Sms] Subscribers Through Consistent Promotion. Increased Foot Traffic During Slow Times By Offering A Free Entrée For New Customers.

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Added 800 Local [Sms] Subscribers Through Consistent Promotion. Increased Foot Traffic During Slow Times By Offering A Free Entrée For New Customers. How Did Celia’s Mexican Restaurant Benefit From Mobile Marketing? Campaign: Guests Were Given A Chance to Win Free Food for A Year When They Opted in to Celia's Text [SMS] Marketing List Take Away: Promoting Contests, Free/ Discount Offers Can Quickly & Easily Grow A Text Marketing List Industry: Restaurant

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Page 1: Celias_Mexican_Res

MMoobbiillee MMaarrkkeettiinngg CCaassee SSttuuddyy

Call Jim Martin Today to Find Out How Your Business Can Benefit From Mobile Marketing

© 2012 Mobile Grand Rapids | www.mobilegrandrapids.com | 616) 617-0915 | [email protected]

Mobile Grand Rapids

Source: Case study results were quoted from: textmunication.com/media/downloads/celias.pdf

Coupon Redemption Rates Were

As High As 42% Depending on

the Text [SMS] Campaign.

Even when Celia’s Was

Aggressively Marketing

Unsubscribes Were Below 10%.

Business: Celia’s Mexican Restaurant

Campaign: Guests Were Given A Chance

to Win Free Food for A Year When They

Opted in to Celia's Text [SMS] Marketing

List

Industry: Restaurant

Take Away: Promoting Contests, Free/

Discount Offers Can Quickly & Easily Grow

A Text Marketing List

“Through Consistent Promotion Celia’s Has Added

Over 800 Local Subscribers to Its Text [SMS] Database”

Celia’s owner sought a marketing medium that would help them increase sales &

foot traffic more effectively than through traditional marketing methods such as

print and direct mail. Also, they wanted a more effective method of reaching

customers about special offers and discounts.

Business owners like Hector Robles [owner of Celias], know the power and

profitability of Text message marketing. Mr. Robles says: “I will continue to use

this text message program for as long as I own the business”

How Did Celia’s Mexican Restaurant Benefit From Mobile Marketing?

Added 800 Local [Sms]

Subscribers Through

Consistent Promotion.

Increased Foot Traffic During

Slow Times By Offering A Free

Entrée For New Customers.