Celebrate with the Gin Guild at the AnnualGin Industry Dinner and Guild Spring Installation

The Savile Club28 May 2015

P r o m o t i n g E XC E L L E N C E I N G I N D I S T I L L AT I O N

Photo of Adnam’s Distillery by Anthony Cullen

Celebrate with the GinGuild at the Annual Gin Industry Dinner andGuild Spring Installation The Savile Club28 May 2015

The Gin Guild Installation andAnnual Gin Industry DinnerAt the Savile Club, 69 Brook Street, Mayfair, London W1K 4ER

for welcome G&T in the DrawingRoom (with various gins for yourappreciation)

for the Gin Guild Installation of new members, which will also be held in the Drawing Room (duringwhich the bar will be closed)

Reception (G&T’s to be served, with various gins, for yourappreciation)

Dinner, which will be held in theBallroom

Dress code: Lounge suits

Please contact nicholas.cook@theginguild.com(020 3397 2737), for more details and bookings

Our speaker element for thedinner will be of particularinterest to those in the ginindustry. A gin created from a1495 gin recipe unearthed in anout-of-print, Dutch language,history of Jenever. This has beenre-created under the directionof Jean-Sébastien Robicquet (Président DirecteurGénéral of EWG Spirits & Wine, producers of grapedistillate based G’Vine Gin de France), as anacademic exercise. It is not intended as acommercial product, so the opportunity toexperience the recipe is very rare. EWG are verykindly providing both their re-creation of theoriginal and their modern day interpretation of therecipe, the latter reflecting their considered view ofwhat the 1495 distiller might have made had theyhad access to the range of exotic botanicalsavailable today.

Philip Duff will speakabout the discovery ofthe recipe and itsproduction and Jean-Sébastien Robicquetwill lead attendees in a tasting of the twospirits.

As befits the Gin Guild, the menu is gininfluenced:

StarterSteamed Gin marinated Sea Trout Fillet

finished with a broad bean puree and a hogweed salad

Viognier, Val Colombe 2013

Main CourseJuniper Smoked Chateaubriand finished with salt baked celeriac, sprouting broccoli

hearts, gin infused loganberries

Rosso di Montepulciano, Crociani 2012

DessertLondon Dry Gin Foam with roasted pinkgrapefruit, lemon semolina cake with white

chocolate and gin ganache

Sauternes, Château Petit Vedrines, France 2010

CoffeeCoffee and Chocolates

and Bramley & Gage Damson Gin“The 1495 recipe is not just the first chapter in the rich historyof gin. This historic Grape distillate-based recipe is part of thevery foundation of the category. By taking this recipe apart andrefreshing it for our era, we will learn so much more about thelong and circuitous journey the spirit has taken through thecenturies.” Jean-Sébastien Robicquet

WelcomeThe Gin Guild was incorporated in 2012. The firstmembers joined the Gin Guild at a formalinstallation ceremony held in The Mansion House in the historic heart of London. This brochure will I hope provide a brief background to both the GinGuild and to our spring member installation.

Guild members work hard to promote gin. GinGuild membership is an honour and a visiblerecognition of those who are prominent in the ginindustry, in all its many parts.

We have already welcomed a wide range ofmembers to the Guild, including senior members ofthe major distillers, as well as those from mediumsized and craft distillers, journalists, sales andmarketing and brand advisors, promoters, barowners and leading cocktail experts, spiritspackaging consultants and professional advisers.

The history of gin and its associations with Londongoes back centuries. The Worshipful Company ofDistillers is a livery company, one of London’soriginal ancient trade bodies. It was incorporatedby Royal Charter in 1638 and remains integral andvery active in the spirit trade. It is the Gin Guild’sparent company.

Installation to membership of the Gin Guild at theGuild’s spring installation and Annual Gin IndustryDinner is an ideal way to join the Guild as it is anexclusive occasion for the gin industry to gettogether.

We offer a very warm welcome to those who wish tojoin the Gin Guild at this time.

Why not combine theexperience with a tourof some of London’sother famous sites(perhaps includingsome of its gindistilleries)?

I look forward tomeeting new faces andnew friends bound witha shared love of gin.

Christopher HaymanGrand Rectifier

Celebratingexcellence in thedistillation andpromotion of gin

P r o m o t i n g E XC E L L E N C E I N G I N D I S T I L L AT I O N

The Savile Club The Savile Club, which is our venue for the GinGuild’s spring installation, is a private membersclub in London and dates back to 1868. Itestablished itself at the heart of literary London,having gathered Robert Louis Stevenson, ThomasHardy, HG Wells, Rudyard Kipling, ComptonMackenzie, Max Beerbohm and WB Yeats amongstothers, around the Club table.

Music was represented over the years including:Charles Villers Stanford, Arthur Bliss, WilliamWalton and Edward Elgar . Scientist members haveincluded Lord Kelvin, John Cockcroft and LordRutherford and latterly radio journalists fromnearby Broadcasting House and eventually a wholegeneration of filmmakers, television producers andscriptwriters.

The current property was largely created in the1890's. The eminent firm of Parisian architects anddecorators, Bouwens Van der Boyer constructed theBallroom and elegant salons. French interiors hadbeen popular in London since their introduction toApsley House in the 1830's, but few examples wereconstructed with the architectural rigor andexquisite craftsmanship found here. The interiorsare amongst the most extensive and exquisite oftheir type to survive in London.

The Gin GuildThe Gin Guild has been set up to work with gindistillers and those in the gin industry from the UKand around the world to provide leadership andfocus to the promotion of this exciting spiritcategory.

The Guild provides a vibrant industry community,defined by a shared professional interest andshared ideals and experiences, in a congenial andcompanionable atmosphere. This reflects both theestablished and traditional history of the Gin trade in which London played a key part, as well asincorporating contemporary experiences.

The Guild is driven by a management committee,including representatives from the four largest UKGin Distillers – Bacardi, Chivas Brothers, Diageoand William Grant and Sons (the four Guildfounders), with other Guild members.

The titular head of the Gin Guild is the GrandRectifier. The current holder is ChristopherHayman, who has been in the gin trade for over 40years. He is Chairman of Hayman Distillers, afamily owned company.

The founder companies are each represented by acorporate Founder Warden, with others from thosecompanies as Rectifiers. Other Gin distilleries andbrand owners are represented by Warden Rectifiers.Individual Guild members are known as Rectifiers.

Installations to the Gin Guild are held at varioustimes of the year and include both an option at theGuild’s spring installation and Annual Gin IndustryDinner or an option (in the autumn of each year),of Guild installation at the highly prestigious andtraditional venue of the Mansion House, London,followed by the formal Banquet of the WorshipfulCompany of Distillers, in the famous MansionHouse banqueting room.

The Guild brings together gin distillers andindustry leaders involved in the production,promotion, distribution and consumption of gin(together with other interested parties), in order topromote and encourage commitment to excellencein gin distillation and industry custodianship of the spirit category.

The Guild does not seek to promote any particularbranded product or products. It aims to bringtogether the widest range of products and theirproducers and those associated in the widerindustry, in order to provide a valued forum for allthose involved in gin production, sales, marketingand distribution.

The Guild only recognises gin styles produced bydistilling ethyl alcohol in stills traditionally usedfor gin, in the presence of juniper berries and otherbotanicals – provided that the juniper taste ispredominant.

Guild membershipMembership is open to a range of gin industryplayers.

The classes of membership are as follows:Founder Wardens: The four Foundercompanies appoint the four Founder Wardens.Warden Rectifiers: This group is limited toproducer/distillers and brand owners (excludingsupermarket own brands and retail off trade,and/or ineligible gin styles, and smaller lowvolume craft distillers). This is held as acorporate representative position (with only onesuch position in each company).Rectifiers: Individuals involved in the wider Ginindustry (including small craft distillers andthose involved in production, distribution,marketing/ sales, bar staff, retailers/buyers,journalists, educators, and othercommentators).

The Guild arranges, co-hosts and/or facilitatesaccess for Guild members to a programme of ginrelated events and celebrations, including:Gin tasting events Guild installation ceremonies.

The Gin Guild welcomes support and participationfrom those involved in the gin industry around theworld. We hope that this guide has shown you alittle of the detail of the background to a Guildinstallation and that, at some point, we maywelcome you to both the Guild and one of ourinstallation ceremonies.

Membership benefitsNetworking & events

A key benefit of Guild membership (open tomembers only), is the opportunity to network.

The Guild has at least two formal dinners a year, atwhich Guild installations take place. Both offerexceptional hospitality and opportunities for keyguests to be invited.

Informal events offer a quality and worthwhileentertaining programme of events and support toGuild members, alongside participation in otherevents (including those of our own creation), to awider audience.

Prestige

Join and be an active member in an organisationsupported by many of the world’s leading ginbrands, their distillers and colleagues and celebrateand promote excellence in the distillation andpromotion of gin.

Education

The Guild works with other key players in theindustry, including the Wine and Spirit EducationTrust (WSET) and Heriot-Watt University inEdinburgh to organise educational events for thetrade, industry students and consumers.

Showcase

We provide opportunities, especially for smallermembers, to have their products made available toa wider and focused market.

Guild WebsiteThe Guild website is an active resource, promotingevents, lectures and member companies and brands.The members only section is also building andproviding resource to members.

Awards

The Guild Sponsors several key awards within theInternational Wine and Spirit Competition. Theseinclude the London Dry Gin of the Year and theDistilled Contemporary Gin of the Year.

Industry Events

The Guild participates in events such as LondonCocktail Week, the busiest occasion in the UK’scocktail calendar. The Guild is an event sponsor -reflecting the key role of gin in cocktails. In 2013for example the Guild organised and hosted apresentation by some of the world’s most respectedgin distillers and experts, sharing their knowledgeof gin botanicals, under the banner Me and MyBotanical. Watch the full length "Me and MyBotanical" film on our website.

The website also has content from the annual ginindustry conferences that we organise. Seewww.ginposium.com for details of the next suchconference.

The Autumn Mansion House installation is anoccasion to remember. For those who have notexperienced a City of London formal function withthe traditions and ceremonies of the City ofLondon and of both the Gin Guild and theWorshipful Company of Distillers, it anunforgettable experience. Contact us for details.

The Gin Guild installation is held in the lateafternoon before the Board of the Gin Guild, in aprivate room at The Mansion House, in front ofinvited guests and colleagues and Guild members.

After the ceremony, members of the Guild old andnew and their guests share in a gin bar. They are

able to sample the spirit alongside the convivialityof Guild membership.

In early evening the group then joins theWorshipful Company of Distillers, its members andtheir guests, in their formal reception in thereception hall.

After the reception all take their places for theBanquet (a formal dinner) in the world famousbanqueting hall, the Egyptian Room (pictured).

Please contact nicholas.cook@theginguild.com for more details and reservations. A full brochure is available for this event on request.

Advance NoticeGin Guild AutumnInstallation andWorshipful Company ofDistillers BanquetMansion House, London16 October 2015 (advance reservations available)

The Gin Guild is the trading name of The Gin Guild Limited Company Number: 08148932

Registered Office: 1 The Sanctuary Westminster Abbey Parliament Square London SW1P 3JT

For Guild information and further details, please contact:

Nicholas Cook Director General The Gin Guild

The Gimlet 199 New London Road Chelmsford Essex CM2 0AE England

Telephone: 020 33 97 27 37 +44 20 33 97 27 37

Email: nicholas.cook@theginguild.com

www.theginguild.com