CD Core Subjects 2010-11 Sy Term3

8/8/2019 CD Core Subjects 2010-11 Sy Term3

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CORE SUBJECTS : TERM 3

Name of the course : Entrepreneurship and New Business CreationInstructor : Devang PatelTotal sessions : 33Total Hours : 38.5

A Background of the courseEntrepreneurship and intra-preneusrhip have become management buzz words.Innovation and new business creation are the two functions which all types of workorganizations have to live up to. Students pursuing their post graduate studies inmanagement need orientation towards entrepreneurship to help them updatethemselves on how to become an entrepreneur?. The course on Entrepreneurship andnew business creation will help the students to get oriented towards the concept ofprocess of being a entrepreneur, steps to be followed to start a new venture, and learnfrom the direct experience of entrepreneurs

B. Learning Outcomes of the course :After the completion of the course students

1 Will be able to understand process to be followed for new enterprise creation.2 Should be able to collect, tabulate, organize and present data for preparing abusiness plan.3 Will be able to cite experiences and learning lessons of entrepreneurs and thesteps followed by them for starting their businesses4 Will be able to make a sense of and present innovative business ideas from theirimmediate surroundings5 Will be able to comprehend terms associated with social entrepreneurship,intrapreneuship etc

C. Pre-requisites for the course ( before beginning the course the participant

should Know...): Working knowledge of how business operates and concept of business models

Working knowledge of different functions in management and businessD. Course Inter-Linkages:

Marketing Management 1, 2

Legal Aspects of Business 1, 2

Strategic Management 1, 2

Indian Business and economic environment

E. Course Content:

Se

ssion

Content topics

Entrepreneurship and new Business Creation

1To2 Introduction to Entrepreneurship( essential)


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The Business Landscape in India- peculiarities, Businessand other forms of economic activities, Being anentrepreneur natural or created, entrepreneurship as acareer, society business and entrepreneurship,experiential learnings from sharing by by first generationentrepreneurs , nature and importance ofentrepreneurship,

3To5 Entrepreneurial Competencies ( critical)

Entrepreneurial and intra-preneurial mind, the individualentrepreneur, competency framework forentrepreneurship, developing competencies ,competencies and types of entrepreneurship socialentrepreneurship, intra-preneurship, business-entrepreneurship etc

6

To7 New Venture Creation (critical)

Need and importance, generating business ideas, cases ofnew ventures created across sectors, learning lessons,concept of business models , studying business modelsof select ventures and select exiting businesses,Identifying and listing variables of studying and preparingbusiness models .Assignment : visit videos on Entrepreneur.com and discuss

8 Founder's Dilemma's( essential)

Decisional crises, what project to choose, Sectoral Choice,

whose experience should I relate to?, whom should Ibelieve in, Scenario planning,

9to14 Starting a venture (Critical)

Identifying and selecting profitable, long term andsustainable business opportunity, Business Planpreparation, sample business plans, business plan contest

15to18 Creating and starting a venture

You and your business, market analysis, feasibility testing ,marketing opportunity testing, managing production andproductivity , industry analysis

19to23 Generating Support for the venture


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Sources of funds, preparing project reports for loans,financial planning and forecasting, estimating futuredemand, working capital management, informal riskcapital and venture capital

23to

26 Venture capitalSources, concept, types, process to obtain venture capitalfunding, angel investors, pitching your business plan

27

28 Managing and growing the venture

Early management decisions, the first few years,experience sharing by entrepreneurs, managing the earlygrowth of the new venture, expansion , growth plans,goals and vision setting and actualizing, planning andexecuting survival

29to33 Case studies and Discussions

F. Text Books :

Author/san

dEdition

Publication Title

RobertHisrichandMichealPetersLatest

TMH Entrepreneurship


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edition

G. Reference Books :

Author/s

andEdition

Publication Title

http://www.entrepreneur.com/

David

Holt(latestedition)

PHI Entrepreneurshipand new venture

creation

PCJain( latestedition)

Oxford Handbook forEntrepreneurs

H. Journals/magazines/periodicals:Will be informed separately

I. Evaluation Methodology:

Marks/

Weightag

eMethodolog

y

30Practicalproject report

20 Midesm

30 End sem

20Classassignments


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Subject: Management Control SystemsFaculty: Vivek RainaTotal No of Sessions: 33Total Duration for subject = 38.5 hrs

A. Background Note/ Context of the Course The main objective of the course is to appraise the students about the concept of

management control system as well as its role in efficient management of public systemorganizations.

B. Learning Outcomes of the subjectAfter the completion of the course, participants

1. Will be able to understand the role of management control system.2. Will be able to analyze the various scenarios under which decentralization occurs.3. Will enable them to develop reasonable strategic issues for performance measures.4. Should be able to cite various examples across the business world.

C. Pre-requisites for the subject (before beginning the subject the studentshould Know...)

To identify with the subject, the participant must have understood accountancy ,finance, marketing, organizational behaviour in reasonably good manner.

D. Subject Inter-Linkages

Linkage is to all courses

E. Course Content

Session

Content topics which will be taught

Management Control Systems

1to 2

The nature of management control systems(Essential)

Basic conceptsBoundaries of the management controllingRoad map for the students

3Case Study

4 to8

Understanding strategies and behavior inorganizations (Essential)

9ICase study


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10to12

Responsibility centers:Revenue and ExpenseCenters (Critical)

Responsibility centersrevenue centersexpense centersResearch and development centers

13to15 Profit centers(Critical)

General ConsiderationsBusiness Units as profit centersOther profit centers

16to18 Transfer Pricing (Critical)

Objectives of Transfer PricesTransfer Pricing Method.Pricing Corporate Methods

Case study19to21

Measuring and controlling AssetsEmployed(Critical)

Structure of analysisMeasuring Assets EmployedEVA vs ROICase Study

22to25

Strategic Planning and Budget Preparation(Critical)Nature of strategic planning

Analyzing Proposed New ProgramsNature of a budgetBudget preparation processbehavioral aspects

26Analyzing Financial Performance Reports

(Essential, Critical)Calculating variancesVariations in practiceLimitations of Variance AnalysisCase study

27

to30 Performance Measurement (Essential)

Performance measurement systemsInteractive controlscase study

31-33 Management Compensation (Essentials)

Research findings on Organizational incentives


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Compensation plansincentives for corporate officerscase study

F. Text Books

Author/sand

Edition

Publication

Title and ISBN number if availablePublication

Anthony,R.N.andGovindarajan

Tatamcgraw

Management control systems


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Ghosh,P.K

andGuptaG.S.,

vision Cost Analysis and Control

Evaluation Methodology

Marks/Weightage Methodology

20 Case analysis

10 presentation

30 Mid Term exam

10 Presentation post mid term

30 End Term exam


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100 Total

Course :Strategic Management 1Faculty : Ranjani Srinivasan

Total No. of Sessions : 33Total Duration of course = 38.5 hours

A. Background Note:Business organizations operate in an increasingly volatile environment, where long termsuccess is dependent on not just a focus on making and selling products, but payingattention to competitive forces, best use of scarce internal resources and planning forthe future. The course Strategic management 1 aims to provide an understanding of thestrategic management process, business environment scanning and evaluation of theinternal resources of an organization.

B. Learning Outcomes of the course

After the completion of the course

1. Should be able to define the strategic management process and makesense of strategic vocabulary such as Mission, Vision , Goals and objectives.

2. Should be able to understand the corporate governance structure in anorganization and how it influences the direction and performance of theorganization.

3. Should be able to list and understand the elements of the external businessenvironment of an organization using the PESTEL framework.

4. Wll be able to identify the competitive forces of the industry environmentusing Porter's Five force model and understand the concepts of strategic groups ,competitor analyses and hypercompetition.

5. Will be able to understand the meaning of resources, capabilities and corecompetencies in the context of a business organization and their linkage tocompetitive advantage for the organization.

6. Will be able to understand factors leading to sustainability of competitiveadvantage and will be able to trace the value chain of an organization.

C Pre-requisites for the course

.Management Processes and Organization Behavior.


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Government, Business and Society

D. Course Inter-linkages

Strategic Management 2

International Marketing

Mergers and Acquisitions

International Mergers and Acquisitions

Entrepreneurship

E. Course Content

Sessions Content topics

Strategic Management 1

1 to 7 Introduction to strategic Management and itsconcepts (Essential)

Meaning of strategy, the strategic managementprocess,

The Mission Statement, Corporate Governance andEthics in strategic management.

8 Quiz

9 to 15 Determining Strategic Position : ExternalAnalyses (Critical)

Environmental scanning using PESTEL frameworkIndustry Analyses, Porter's Approach to IndustryAnalyses,

Strategic Groups and Strategic TypesHyper competition, competitor analyses and sources ofCompetitive Intelligence.ForecastingStrategic Audit

16 Quiz

17-23 Determining Strategic Position : InternalAnalyses (Critical )

Analyzing the internal organization resource basedapproach

Resources, Capabilities and Core CompetenciesDetermining the sustainability of an advantageValue Chain Analysis

24 Quiz

25-33 Cases

F. Text Books


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S.No.Author/sandEditionPublication

Title

Charles W.L. Hill &Gareth R.

JonesCengageLearning

Essentials ofStrategicManagement

G. Reference Books

S.No

.Author/sandEdition

Publication

Title

1.

ThomasL.Wheelen& J.DavidHung

er

Pearson

Education

Concepts in

StrategicManagementand BusinessPolicy

2.R.DuaneIreland,

CengageLearning

StrategicManagement


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RobertHoskisson &

MichaelHitt

H. Journals/magazines/periodicals

S.No

.

Publication

Title

1 StrategicManagement Journa

Wiley-BlackwellPublishing

2 HarvardPrintingPress

Harvard BusinessReview

3 India today Business Today

I Distribution of Marks :

Marks/weightageParameters

10Quizzes

30CasePresentation

30Mid term

Exams30End term

exams

100Total


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Name of Course: Project ManagementName of Faculty: Kaushal MandaliaTotal No of Sessions: 40

A. Background Note/ Context of the Course:To introduce the basic concepts of project management and to provide practical insightsfor understanding various project related issues. This course will also help in

understanding various tools and techniques in understanding the role of technology inproject management.

B. Learning Outcomes of the course :After the completion of the course

1. Should be able to define and understandthe various components of the project lifecycle .

2. Should be able to decide tools and techniques for project-related executions.3. Should be able to understand the broad definition of project stakeholder.4. Should be able to comprehend examples and analyze project execution and

troubleshooting from various sectors of Industry

5. Will be able to understand how project work is different from the routine activities

that an organization performs each day.C. Pre-requisites for the course (before beginning the course the participantshould Know...):

High school level of mathematics.Quantitative methods.Finance.Accounting.MIS.

D. Course Inter-Linkages:

Industrial marketing

Services marketing

Management control systems

E. Course Content:

Sessions Content topics

Project Management

1 to 4 Introduction to Project Management

What is Project Management?Who Needs Project Management

The essential element of Project ManagementThe Success and Failures of Project ManagementCase Study 1

5 to 7 Comprehensive Project Management

Project Management setting and environmentProcess of Project Management,Project Managementsetting and environment,Process of ProjectManagement


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Session 8 to14

Core Element of Project Management I

Identifying the owner, customers and usersEstablishing the requirement for the project and

the outcome

Project PlanningFeasibility Study, Project Selection and Project

EstimationPlanning and Control CycleCase Study 2Case Study 3

Session 15 to21

Process mapping and analysisProject SchedulingWork Breakdown StructureCritical Path MethodSchedule Bar Chart

Procurement ScheduleCost Estimation and MonitoringRisk Analysis and ManagementCommunicationProject LifecycleEvaluating and Re-planningCase Study 4Case Study 5

Session 22 to25

Earned Value Management and its Benefits

Earned Value Management OverviewBase lining the ProjectMeasuring ProgressMaking Corrections

Session 22 to25

Earned Value Management and its Benefits

Session 26 to30

People Management in Project Management Human Factor

Resource Planning

Communication with StakeholdersInfluence and PersuasionHow to Manage team that does not report to you

Team Objective Setting and role clarificationConflict ManagementImproving personal and team performanceCase Study 6

Session 31 to Special Issues and Advance Topics


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35

Why Project Fail?Telltale signs that your project is failingKnowing and maintaining relationship with

owners and customersInterface Challenge

Leadership SkillsInterpersonal Skills for managers

Sessions 36to 40

Case Study Review and Presentations

Text Books :

Author/s

andEdition

Publication

Title and ISBN number ifavailable Publication

RoryBurke

wileyandsons

Project Management

G. Reference Books :

Author/s

andEdition

Publication Title

chaseandaquilano

tatamcgraw

Operations management-

H. Journals/magazines/periodicals to be suggested to the library for thecourse :

I Evaluation Methodology:

Marks/Weightage Methodology

50.00%Mid Term Examsand Final Exam


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30.00% Case Participation

20.00% Quiz

Documents

CD Core Subjects 2010-11 Sy Term3