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CCI Media Moscow inventory
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MOSCOW PROPOSAL FROM CCI MEDIA
Please check latest quote and availabilities with us. Just send an e-mail to: [email protected]
Duration : 28 days Circuit: Network_2011 Quantity: 75 BILLBOARDS Format: 6 x 3 Meters
Your Price, including - Russian Taxes - Production Costs - Net/net
Please ask us for the latest rate
*Price in Russian Rubles.Total subject to change due to currency rates at time of booking
MOSCOW – „OWNING the most important STREETS“
Number of billboards in the campaign : 75 Number of billboards analyzed: 75 Duration (days) 28 Days Contacts per day 5’467’700 Gross Contacts for campaign of 28 days app. 153 million
Daily reach (elder 18+) (%) 20,7% of the whole Moscow population reached every day!*
*Report based on the Espar-Analyst data
MOSCOW – „OWNING the most important STREETS“ DATA
22.85
31.66
8.83
14.23
10
4.88
3.96
1.38
1.4
0.47
0.33
0
0
0
0
0 5 10 15 20 25 30 35
1
2
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4
5
6
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8
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10
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14
15
Percentage (%)
Con
tact
s pe
r day
Frequency distribution (depending on contacts quantity) % Contacts
1 22,85 2 31,66 3 8,83 4 14,23 5 10 6 4,88 7 3,96 8 1,38 9 1,4
10 0,47 11 0,33 12 0 13 0 14 0 15 0
MOSCOW – „OWNING the most important STREETS“ FREQUENCY DISTRIBUTION
Day Reach 1 20,01 2 32,49 3 41,01 4 47,21 5 51,91 6 55,6 7 58,58 8 61,03 9 63,08
10 64,83 11 66,33 12 67,63 13 68,78 14 69,79 15 70,69 16 71,5 17 72,23 18 72,89 19 73,49 20 74,04 21 74,54 22 75,01 23 75,44 24 75,83 25 76,2 26 76,55 27 76,87 28 77,17
0
10
20
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90
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28
Охват
(%)
Campaign duration (days)
Accumulated reach (depending on campaign duration)
MOSCOW – „OWNING the most important STREETS“ ACCUMULATED REACH
Day Frequency 1 3,12 2 3,85 3 4,57 4 5,29 5 6,02 6 6,74 7 7,47 8 8,19 9 8,91
10 9,64 11 10,36 12 11,09 13 11,81 14 12,53 15 13,26 16 13,98 17 14,71 18 15,43 19 16,15 20 16,88 21 17,6 22 18,33 23 19,05 24 19,77 25 20,5 26 21,22 27 21,95 28 22,67
0
5
10
15
20
25
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28
Freq
uenc
y
Campaign duration (days)
Frequency (in accordance with duration of the campaign)
MOSCOW – „OWNING the most important STREETS“ ACCUMULATED FREQUENCY
Your personal contact: Dr. Patrick Cotting [email protected] +41 79 637 04 19 / +41 43 541 40 00
