Carat Media NewsLetter 748 Report
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8/12/2019 Carat Media NewsLetter 748 Report
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CARAT MEDIA WEEKLY NEWSLETTER
No. 748
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Media Report
Media Report
http://marklol.qiniudn.com/
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PPS
YouTube
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0
20
40
60
80
100
TV
0
20
40
6080
100
Google
2011Google
TV
http://www.google.com.tw/trends/http://www.google.com.tw/trends/http://www.google.com.tw/trends/http://www.google.com.tw/trends/http://www.google.com.tw/trends/
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0
100200
300
400
500
600
700
800900
1,000
PPS PPTV
15-24A
25-34A
35-44A
45-54A
55+A
Total Unique Visitors (000)
15-2415-34
6
(PPS+)
comScore2014.June(App)
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2012
(PPS)
http://engage.synecoretech.com/
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(1)
(PPS+)
2013PPS 2012
2005PPS
2006 2010 2006 2005
4
Running ManStar King
MCOUNT
DOWN -
PC(APP&Web Site)
CPV CPV CPV/CPM
603 60 602
15"30"50"60" 15"30" 15"30"45"60"
/ // /
(Mobile&
Pad)
CPM
(PC)
CPM
(603
)602
15"30" 15"30"
///(iOSAndroid)
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(2)
PPTV
2004 2005 2008 2011
PC(APP&Web Site)
CPVCPM CPV CPVCPM -
75 60 60 -
15"(75") 15"30" 15"(60") -
/// /
TA -
(Mobile&
Pad)
(PC)
(PC)
,PC
-
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20135
PPS6PPS
PPS38
245000
40%
-PPS+=
/: http://www.iqiyi.com/PPS http://www.pps.tv/
\
http://www.iqiyi.com/http://www.pps.tv/http://www.pps.tv/http://www.iqiyi.com/
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20123100%
418.5%
11
MCOUNT DOWNSBS
-
/: http://www.youku.com/http://www.tudou.com/
http://www.youku.com/http://www.tudou.com/http://www.tudou.com/http://www.youku.com/
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20052012
SMG
2004+++
20139
-/-
/: www.fun.tvhttp://tw.letv.com/
http://www.fun.tv/http://tw.letv.com/http://tw.letv.com/http://www.fun.tv/
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4.0
PPTV
2014
48
-/-PPTV/-
/:
http://tv.sohu.com/PPTVhttp://www.pptv.com/http://v.qq.com/
http://tv.sohu.com/http://www.pptv.com/http://v.qq.com/http://v.qq.com/http://v.qq.com/http://www.pptv.com/http://www.pptv.com/http://tv.sohu.com/http://tv.sohu.com/
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comScore
15-2415-346
App
Photo: Tooga/Getty Images
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(Carat)
(Vizeum)(AAA)(Isobar)
(Posterscope)(iProspect)
(Amnet)
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[email protected]
(02) 2717-5238 ext.9285
APP
APP for Android APP for iOS
https://www.facebook.com/CaratWeeklyhttp://twncarat.wordpress.com/https://itunes.apple.com/tw/app/kai-luo/id553411867?l=zh&mt=8https://play.google.com/store/apps/details?id=com.mobimedia.aCaratWeek&feature=search_result
