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CC BY-NC-ND 2.0 Jonathan Rashad http://www.flickr.com/photos/drumzo/6979348035/
AUC/EG Ministry of CultureHouse of Translation Lectures
Ed Bice, MeedanZamalek, Cairo March 12, 2013
social media translation
social media translation
CC BY-NC-ND 2.0 Jonathan Rashad http://www.flickr.com/photos/drumzo/6979348035/
theory and practicewords and linkstext and context
social and societalhacks and fails
CC BY-NC-ND 2.0 http://www.flickr.com/photos/skene/3874882162/
language
texts
CC BY-NC-ND 2.0 http://art.thewalters.org/detail/84831/battle-between-the-ottoman-and-hungarian-armies/82162/
ARPANET 1979
networks
CC BY-NC2.0 http://www.flickr.com/photos/dannyman
LOLcats
panda
the man behind
remix
http://www.anotherafrica.net/wp/wp-content/gallery/egypt-graffiti/aa_egypt_sadpanda_02.jpg Tagged by Sad Panda
remix
tahrir
CC BY-NC-ND 2.0 http://www.flickr.com/photos/rouelshimi/5410533281
social
82%6%
2007 2011SOURCE: Jose Van Dijk 2012, The Culture of Connectivity: A Critical
History of Social Media
social internet users as a % of total internet users
social
SOURCE: PsychologyDegree.net Creative Commons CCBY
social
SOURCE: PsychologyDegree.net Creative Commons CCBY
theory
© Editions Montparnasse from http://funnyscholarphotos.tumblr.com
humility
1 author 6,900 languages
1 : 6,900 : 7,102,659,057
7,102,659,057 people
CC BY-NC-ND 2.0 http://www.flickr.com/photos/deadhorse
meaning
changes
CC BY-NC-ND 2.0 http://www.flickr.com/photos/elhamalawy/6279589637 Hossam el-Hamalawy
http://www.mcescher.com/Gallery/recogn-bmp/LW399.jpg
hospitality
poetry
(cake)
words?
http://services.eng.uts.edu.au/userpages/kumbes/public_html/ra/sms/index_files/SMS-Speak.jpg
circuits
http://services.eng.uts.edu.au/userpages/kumbes/public_html/ra/sms/index_files/SMS-Speak.jpgCC-2.0 BY http://creativity103.com
hypertext
hypertext
http://www.xmcl.org/css/images/new-html.jpg
#blackout
auto-complete
algorithms
http://www.vodahost.com/web-hosting-google-algorithm-change.html/
Josheb Policarpio Creative Commons License: by http://vimeo.com/12095882
new text
http://wikidashboard.appspot.com/enwiki/wiki/Climate_change#
new text
http://piratepad.net/4BHO1W6B5q
the conversational text
data as text
CC BY 2.0 DaveBleasdale on Flickr.com/photos/sidelong
#hashtag
translators
1. The translator as a curator
2. The translator as an active and addressable participant
3. Translation as itself as a necessarily social practice.
(hacks)
CC BY-NC Rain Rabbit http://www.flickr.com/photos/37996583811@N01/
#SidiBouzid
The story of Bouazizi and the protests and clashes which followed his self-immolation were largely overlooked by international media, right up until just before Ben Ali fell
#SidiBouzid
Much of the news emerging from Tunisia was on Twitter and in French and Arabic
curated.by
Allowed users to curate tweets and add them to “bundles”
Allowed tweets to be curated and embedded
Curation could be done as an individual or collaboratively as part of a team
curated.by
#topic tag #translation tag
Original link from tweet
User who posted original tweet
link to curated.by bundle
curated.by
curated.by
Needed a simple way to indicate a tweet was a translation so we used: #AREN (later #Ar2En) & #ENAR (later #En2Ar)
This let people know we were translating AND created a useful feed of translated content (as a #hashtag)
#jan25After piloting with #SidiBouzid, we began to work as a team translating #Jan25When internet was cut in Egypt, users elsewhere in the world were curating & translating the small # of tweets able to get through, posting them back into the #Jan25 stream
ProsEasy to build visibility of translation project and simple to get involved
High-impact: Translated Tweets went back into the #Jan25 feed people around the world were watching
Clear attribution: clear link between original and translated tweet, original user notified via @mention
1700 tweets curated & 30-50 translators contributing
ConsDifficult to translate in fewer than 140 characters, especially using the # (important)
We curated and translated in #Jan25 so much content we broke Curated.By
Several users reported that Curated.By was blocked in Tunisia during #SidiBouzid (this only stopped them joining translation - Twitter was still functional)
Curated.by folded and sent us JSON files with empty ‘comment’ / translation fields = lost data
Curated.Bye
Lesson: look after your own translation data
Speak2Tweet
Speak2Tweet
Speak2Tweet
Speak2Tweet
Speak2Tweet
Speak2Tweet
Speak2Tweet
+ + +
social to societal
CC BY-NC-ND 2.0 Jonathan Rashad http://www.flickr.com/photos/drumzo/6979348035/
شكرا
CC BY-NC-ND 2.0 Jonathan Rashad http://www.flickr.com/photos/drumzo/6979348035/