DiGa dynamic in-game advertising

By Team MM14/2D (Far Horizon)Student NameStudent IDKoh Wei Boon Jeremy4357747Wei Lin Fang (Dylan)4194172Wong Wei Qi (Benedict)4186631Nurul Izzati Yusof4543580

introduction

In-game advertising moduleDisplay advertisements during game run-time

Two types:StaticDynamic

membersROLESJeremyIzzatiDylanWei QiProducerXInterface DesignerXXXWriterXXXXProgrammerXXXXTesterXXXXBlog MaintenanceXWebsite MaintenanceX

Static advertising

Staticprogrammed directly into a video gamedone in the development and production stageimplemented in a variety of video gamesDynamic advertising

Dynamicadvertising inside of video gamesimplemented, updated or changed in real-time. form of placements : Billboards / Posters / BannersvaluesOffers an alternative approach to implement advertisementsSimpleUser-friendlyNo coding requiredDrag & Drop method

Current or similar productsCompanies that do in-game advertisementRapidFireNot as usable unless you contact themGoogle AdmobTargeted at mobile advertisingConsists of ONLY banner most of the timeMicrosoft XboxEA GamesZynga

how is it differentDynamic advertising for mobileAccessibility & variety3D objectsEasy to use

Product Architecture

DatabaseWebsiteDevelopersAdvertisersGames in Unity

Product FeaturesGeo-taggingAnimated imagesAccurate detection of image being viewedFrequency ad moderation3D objects

Future Projectionextensive 3D objectsDownloadable Target more platformsConsolesIOSMore featuresVideo advertisements

What have we learntHow to use Unityexporting into a plugin filecalling functions from another scriptPHP scripting Website hostingTeam work!

DEMO IN GAME ENVIRONMENT

Q & AThank you.