Schools are looking to advertisements on students lockers to
bring in extra revenue to keep staff and educational opportunities
for their students. Is it acceptable for schools to allow ads to be
placed on students lockers? THE TOPIC
Slide 4
One of the first schools in MN to agree to ads on lockers.
Cover 10-15% of all lockers $170,000-$200,000/ year Laid off 33
teachers in 2009 alone ST. FRANCIS SCHOOL DISTRICT
Slide 5
The school has full control of ads First year trial with ads
Committee of staff, teachers, and students parents Review and
approve/deny ads Watch if ads influence students in a negative or
positive way MEDIATION
Slide 6
In Favor: Potential to bring in a great deal of money. With
extra money schools can keep their staff employed and maintain
additional educational opportunities. All Opposed: The ads will not
bring in as much money as anticipated. St. Francis school district
had a potential to earn $170,000-$200,000, but it was closer to
$55,000 that year. FINANCES
Slide 7
All Opposed: The ads would undermine the parents control
Commercial vs. Educational Ads can be harmful in content to
students well-being. Fast food, Mature content TV, etc. In Favor:
Setup a committee that reviews the ads Trial first year MANAGING
THE ADS
Slide 8
All Opposed: Ads would distract the students from school Take
advantage of a captive audience In Favor: Take advantage of a
captive audience Beneficial ads Education Healthy eating/ lifestyle
EFFECT ON STUDENTS
Slide 9
Putting advertisements on students lockers is beneficial-
Promote positive ideas Added revenue- Keep staff and teachers
employed Maintain extra educational opportunities Mediation Set up
a committee to review the ads Trial first year IN CONCLUSION
Slide 10
Advocates Debate Using Advertising in Schools to Raise Funds in
Budget Crisis. Fox News. Fox News, 27 Sept. 2010. Web. 2 April
2013. Aeikens, Dave. Underwater Lockers. Photo.
Tapiaadvertisingagency.blogspot.com n.d. 15 April 1013. Back to
School. Photo. Crowleyisdtx.org n.d. 15 April 2013.
http://crowleyisdtx.org/modules/cms/pages.phtml?pageid=235116
Draper, Norman. Schools open lockers to advertising. Star Tribune.
Star Tribune Newspaper,m18 Oct. 2010. Web. 2 April 2013. EB
Clipart. Field Trip. Clipart. Mswescott.edublogs.org n.d. 15 April
2013. Ford, Andrea. Captive Audience: Has Advertising in School
Gone Too Far? Time. Time Magazine, 17 Nov. 2010. Web. 4 April 2013.
Sakry, Tammy. Students benefit from locker ads, but for how long?
ABC Newspapers. ABC News, 26 Jan. 2012. Web. 4 April 2013. School
Commercialism: High costs, Low Revenues. Commercial Alert. Public
Citizen, Feb. 2012. Web. 3 April 2013. School Media. Cub Foods.
Photo. Weeklynews.com 4 Oct. 2010. 15 April 2013. WORKS CITED
