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www.prioritypass.com PRIORITY PASS A PREMIUM BENEFIT FOR PREMIUM CUSTOMERS

Buying Priority Pass For Your Customers

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Page 1: Buying Priority Pass For Your Customers

www.prioritypass.com

PRIORITY PASSA PREMIUM BENEFIT FOR PREMIUM CUSTOMERS

Page 2: Buying Priority Pass For Your Customers

www.prioritypass.com

Introduction

Priority Pass is the world’s largest and most prestigious independent airport VIP lounge access program

Offering its members access to over 600 airport lounges at 325 airports in more than 300 cities across 100 countries, the program includes over 70 lounges in the US alone

With millions of dollars invested in building and marketing the brand each year, Priority Pass is recognized around the world as the premium provider of airport lounge access

With a high retail value, it acts as a powerful benefit for organizations to offer their most valued customers

Access to over 600 airport lounges worldwide

Page 3: Buying Priority Pass For Your Customers

www.prioritypass.com

Abu Dhabi New York London Fes Kingston Frankfurt Alicante Faro Bahrain Shanghai Washington Madrid Osaka

Malta Paris Paphos Los Angeles Marrakech Florence Jersey

Islamabad Athens Cape Town Goa Edinburgh Amman

Johannesburg Karachi Chicago Tokyo Rome San Diego

Venice Moscow Vienna Tunis Bucharest Beijing Milan Muscat Lisbon Kiev Phuket Helsinki Dublin Rio de Janeiro

Durban Dubai Cochin Antalya Bologna Cairo Bali Fuzhou

Guernsey Ankara Nottingham Istanbul Hong Kong

Over 600 airport lounges in more than 300 cities across 100 countries

Page 4: Buying Priority Pass For Your Customers

www.prioritypass.com

Why Priority Pass?

• Create a powerful proposition by offering a product which will ensure you stand out from the competition

• Drive acquisition by providing an attractive incentive to your prospective customers

• Increase customer loyalty by rewarding your valuable customers for their loyalty with an incentive they will not want to miss

A valuable benefit for your valuable customers

Page 5: Buying Priority Pass For Your Customers

www.prioritypass.com

Create a powerful proposition...

Largest and most prestigious global lounge program:

Over 600 lounges around the world, including unrivalled access to over 70 lounges in the USA

Strength of lounge relationships mean that customers are guaranteed access and do not need to pre-book

Market-leading service standards and operational excellence:

Reliable, high quality delivery - to customers and partners

Unbeatable membership pack turnaround time

Offering significant value for customers

Page 6: Buying Priority Pass For Your Customers

www.prioritypass.com

...with a highly sought after benefit...

Highly successful premium brand with significant retail value:

Based on extensive consumer advertising, reinforcing the value proposition

Outstanding, multi-lingual customer service:

Four regional offices and 10 local languages

Membership services team operating 24 hours a day, seven days a week

Page 7: Buying Priority Pass For Your Customers

www.prioritypass.com

That drives customer acquisition

44% of members indicated that Priority Pass was very/extremely influential in the decision making process for a bank / credit card

Priority Pass influences customers’ choice of bank

Survey details Membership survey conducted online in February 2011. Sample: 111,000 associate members from Priority Pass London and Dallas

offices. Completes: 3,517 Regional participation: Europe: 46%, North America: 21%, Latin America:

19%, Asia / Australasia: 5% Only members who receive Priority Pass membership through a third party

and who opt in to receive our monthly newsletter were contacted. Participation was not mandatory.

65% of members agree that the offer of Priority Pass membership had some level of influence over their choice of bank / credit card

Page 8: Buying Priority Pass For Your Customers

www.prioritypass.com

Contact us today

For more information about Priority Pass, contact;

Tim GregoryBusiness Development ManagerEuropeTel:  +44 (0)20 7422 4486 Email: [email protected]