Business Plan for Salon

7/27/2019 Business Plan for Salon

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SPLASHBEAUTY PARLOUR & SPA


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GROUP MEMBERS

SUMEET KASLIWAL 21

VANDANA MALPANI 24

AASHISH PANDEY 34

SANTOSH SARVANKAR 39

PRIYANKA SINGH 50

RANJEET THANVI 52


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What is business plan?

A business plan is a formal

statement of a set of business goals,

the reasons why they are believed

attainable, and the plan for reachingthose goals. It may also contain

background information about the

organization or team attempting toreach those goals.


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Cover Sheet

Name of the owner : RANJEET PANDEY.

Name of Business Venture : SPLASH BEAUTY

PARLOUR & SPA

Business logo:

Address : KANDIVALI (W)

Phone/Fax numbers : 9870 143 143

Email address : [email protected]


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SPLASH

BEAUTY PARLOUR & SPA


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VISION

To provide best service to our

customers with latest innovation &

technology.


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MISSION

To supply services and products

that enhances our clients' physical

appearance and mental relaxation.

"Our mission is to establish SPLASHas a worldwide BRAND of salons.

We want SPLASH to be a household

name not only for its creative stylingconcepts but also for its warm and

amiable culture."


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EXECUTIVE SUMMARY

SPLASH will be a full-service beauty parlour for women

and men dedicated to consistently providing high

customer satisfaction by rendering excellent service,

quality products, and furnishing an enjoyable atmosphere

at an acceptable price/value relationship.

We will also maintain a friendly, fair, and creative work

environment, which respects diversity, ideas, and hard

work.


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CONT.

KEYS TO SUCCESS:

The keys to success in our business would be:

Location: Providing an easily accessible location forcustomers.

Environment: Providing an environment conducive to

giving relaxing and professional service.

Convenience: Offering clients a wide range of servicesin one setting, and extended business hours


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DESCRIPTION OF THE

BUSINESS

SPLASH we will provide quality hair,

nail, and skin services, along with top

lines of beauty products

What will set SPLASH apart from thecompetition is our commitment to

providing all of these services in one

convenient location.


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CONT.

Some of the unique programmes launched by

SPLASH parlour which differs from the available

market will include:

Peppermint services Skin Spa

Hairnext

Special Occasion / Makeover

Musical Ion Detox Foot Spa


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SWOT analysis

Strengths

Advertisements

Location

Good quality cosmetics

Good ambience

Unique programmes

Well trained staffWeakness

Doesnt have any experience


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Opportunities

1. growing cosmetic market

2.growing class of styling in individual who

are aware and have desire to look

glamorous3. growing trend among individual

Threat

1.changing consumer trend

2. Threat of competitors


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TARGET MARKET

TEENAGERS

UPPER CLASS

MIDDLE CLASS


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THE MANAGEMENT TEAM

Our business group consist of 6 members

There will be two professionals, one of

them is hair stylist and the other one is

beauty care expert and massage expert.There would be 4 co-workers and 1

cleaner.

One of the partner will sit in the salon

throughout. And he will be in charge of allocating duty

and maintaining the discipline


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Marketing Strategy

Our marketing strategy is a simple one:

satisfied clients are our best marketing tool

Research has shown that word of mouth is

the best advertising for this type ofbusiness


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Cont

PRICING:

SPLASH will be among a small number of

players in the business with standard

pricing charts so that our clients know atany given time why and what is it that they

have paid for.

SPLASH rate card can be replicated bymany but no one can replicate our quality

of service.


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PROMOTION

Advertisements in TV, PAMPHELETS,

word of mouth.

SPLASH gift vouchers make a perfect giftfor holidays, birthdays, or just about any

occasion.

Organizing promotion events in near by

mall


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Financing the venture

We as a group of 6 partners, out of

whom 5 partners have decided to introduce

a capital of Rs. 20 lacs per partner which

sums up-to Rs. 1 crore and the remaining

partner is providing the place to open the

salon which costs about Rs. 45 lacs.


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Financial Plan Our goal is to be a profitable business beginning in the first

month.

The financials that are enclosed have a number of

assumptions:

Equipments Rs.150000 Interiors Rs.900000

Interior fees Rs.100000

Advertisement Rs.300000

Employees Rs.624000

Registration Rs.12000

Misc expenses Rs.25000

Total Investment Rs.2111000


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Projected Profit and LossThe following table shows our very conservative profit and loss projections for

the next three years. The table includes the payments for all independently contracted

stylists and technicians, as well for all regularly occurring supply expensesassociated with service sales.

Amount (Rs)

Sales 2160000

(-) Expenses

Electricity 60000

Telephone 30000

Maintenance charges 108000

Salary 624000

Advertisement 300000 Registration 12000

Miscellaneous Expenses 100000

Depreciation 105000

Products 150000

Profit 671000


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Forecast in business plan

Sales forecast

We expect income to increase

steadily over the next three years, as

the reputation of the parlour, itsstylists and services become apparent

to the general public.


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Operations

Physical size and location

The parlour will be located in a

building at Mahavir Nagar kandivli

(west), which will utilize about 1000sq.ft. The location is strategically

situated on one of the busiest streets in

Kandivli. It is a high profile area, with

easy access from all parts of town.


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Cont

Equipments required

Parlour furniture

Parlour equipments

Cosmetics and accessories

Jewellery and fancy items


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Cont.

Requirements for cosmetics

Loreal

Lakme

Diana of london

Revlon


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Cont

Requirements for electronic items

Vijay Sales

Croma

Requirements for furniture

Living in style


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Competition element

Major players in the market

Heavens beauty parlour

Jean-Claude Biguine India

Headliners Hair & Beauty Clinic

Shahnaz Husain Herbal

Nirmal's Herbal Skin & Hair Care Clinic


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Strengths of competitor

Experience

Their customer loyalty

Their expanded business.

Brand image that they carry


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Weakness of competitor

Pricing

New Equipments

Unique Services


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FOOT SPA

PEPPERMINT&SKIN SPA


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Documents

Business Plan for Salon