Business Plan Final Neim

8/13/2019 Business Plan Final Neim

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Ours plans to generate sales through print advertisement and broacher. We are prepare broacher

which is provide full fledge information about the product likewise, basic information of

product, availability it means location and contact information.

Our goal is 6, 00,000 sq fit of glass film sold in first year in the India because people are not

aware about glass film and they dont believe on glass film at starting period.

Our objectives are creating awareness, customer satisfaction, market coverage and profit. Our

purpose is to provide product at cheaper rate and also availability of variety.

The current objective of our company is to cover 80% of market of all mega cities in coming 5

years.


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INDUSTRY ANALYSIS

1. INTRODUCTION:

This industry is depend on colour and design glass manufacturer to serve the customers since

many years so now we try to change the scenario of industry by giving them new idea. And also

a safety and effectiveness is going to decrease the tension as well as going to give monitory

benefits to the large segment of customer of Surat city, national and also international market in

future.

2. FUTURE OUTLOOKS AND TRENDS:

2.1 Technology and Price

In future there is a chance to change in technology because this is a new concept for India at least

and also for many other countries also so that research and development work is being carry out

by many organization for having more powerful and capacity machinery and also in some other

technical aspect so that we can say that it will going to reduce the price in future as well as

technological changes can also be there.

2.2 New Business Paradigm:

Before having this type of innovative product customers have to go to the glass manufacturers to

get colour and designing glasses and also have some safety issue and they are using basic plastic

film for that and also because glass manufacturing is difficult to make in bulk and costly so that

variety of colour and designs are very less. Now because of this idea customer can get more

colors and customize design in very cheaper rate and also at very accessible locations. This

business model will provide such a paradigm with excellent, fast product and service at the

lowest possible price in convenient setting.


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3. ANALYSIS OF COMPETITION

3.1 Direct Competition:

In this market there are no competitors in Surat city right now but in international market this

idea is already executed by many companies and therefore that we can say as direct competitors

of our company but that is not the issue of concern right now but we have to make some strategy

while we are going to expand our market in global market.

3.2. Indirect Competition:

We can say that there can be the following three indirect competitors to our company:

a. Plastic film maker at very low levelb. Colour glass and film producersc. Designing glass manufacturers

3.3 Potential competitors:

In this market right now it is very new concept but market is very huge because this is alternative

to colour glass so that there can be competition by new entrance in market as well as importer or

global companies in future so we have to make some strategy to survive or compete against that

of potential competitors.


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4. MARKET SEGMENTATION:

The overall market of film user can be divided by factors like geographical, type of customers.

And in this market our direct competition can be with glass manufacturers so that we can

segment market as per the base of those glass users also so basic segmentation is as follows:

1. Geographical(area wise) segment:a. Varachha

b. Katargamc. Udhanad. Sachine. Piplodf. Athwalinesg. Adajan

2. Type of customer:a. Business users

b. Retail customersSo this is some of the segment which we are going to have and then we can decide target market

to tackle the market.


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5. INDUSTRY AND MARKET FORECAST:

Although the forecast and market estimate is vary, but we can say that first of all we have to

make market awareness and for that we can execute our marketing plan effectively then we can

penetrate the market and customers will be shift from glass product to our product because of

this two main reasons:

1. Our product is very cheaper than the competitors and also having variety andcustomization.

2. Safety can be the preferable factor.

So with this strategy we can penetrate firstly the local market and if we will be successful thenwe can expand to national or international level as well.


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COMPANY ANALYSIS

VISION OF THE COMPANY

To give measure turn to glass film as well as glass industry with having presence in

international market as well as to become market leader in India

MISSION OF THE COMPANY

To increase awareness on primary stage to penetrate the market. To maintain monopoly in cost effectiveness amongst other players. To start manufacturing of glass (backward integration).

OBJECTIVES OF THE COMPANY

To give best of film designer to the industry. To make supply chain as shorter as possible. To cover all mega cities in coming 35 years.To give best of service and support to the customers.

BENEFITS OF PRODUCT

We are going to give cheaper product then existing product to our customer. Modification in our product is very easy.

Higher of variety and designs will be available in compare to color and design glass. Safety issue will also be covered in our product. Installation of our product is very easy. Our product is long lasting and no need of maintenance.

Shine Glass Films


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1. INTRODUCTIONOur company is basically working with new idea of manufacturing the film that can be stick with

glass and we can use this product as substitute of colour glass and designing glass. And our

product includes plain film, colour film and designing film also. Our product is different in terms

of cost effectiveness and also durability and easiness of modification also.

2. PRODUCTSPlain (colour) film:

This film is basically a plain film is made up of plastic material and that can be use in malls and

also in some buildings where safety issue is there. So this is a basic product of our company.

Colour designing film:

Colour designing film is also same film as plain but with some design on the plain film and have

little high cost and price than the basic film and very high usage in local market by fabricators

and builders.

Glass button attached designing film:

This film is also same as plain film but we use glass colour buttons to give it best look and also

have some lighting effect also and this is basically use by upper class people and also by some

household to make a kitchen wall. And this product has highest cost and selling price in our

portfolio.

And in our product all type of colors in any of film will be available and we manufacture it as per

requirement of dealers, builders and local customers. And also we have facility of choosing a

design or also customer can give design on themselves and we will give them product as per

customize basis.


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3. SERVICES

1. We give the training to the dealers employee about product knowledge and also how

to interact with customer about product (like advantage and features of product) with the help of

our marketing personnel.

2. We are giving support to our dealers through the replacement of damage as well as

defective goods and transport of damage goods also will be bear by company itself.

3. We are having regular meetings with dealers to know about their problems and we try

to give possible solutions to them so that they can be in touch with customer and can give

satisfactory services.

4. SIZE OF BUSINESS

Our company wants to become leading company in film maker in all mega cities of India also

want to expand their market globally also in future. The current goal of our company is to cover

80% of market of all mega cities in coming 5 years.

5. OFFICE EQUIPMENT AND PERSONNEL

5.1 personnel:

Our factory requires 4 workers (2 some technical and 2 regular) and 2 marketing persons and 1

designer and support staff to run our work regularly. And to ensure achievement of our goals

working hours will be 9 am to 7 pm, although order will be fulfill on basis of first some first

serve basis.

5.2 Equipment:

In production we require one main machine and in handling of our product we require cutter,

trolley, stand, cooler, round bars, packaging materials as well and also some of stationary to

make a product available to dealers and customers on time successfully.


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6. BACKGROUND OF ENTREPRENEURS:

Main three C.E.O of the company have fulfilled their graduation from SPB College of business

administration as well as currently in MBA in reputed institute and 2 of them are having

specialization in marketing and 1 is having specialization in human resource management.

And also two of marketing specialize people having BBA degrees and good knowledge of

marketing as well as CRM. So they will be having all responsibilities of marketing and training

as well.

And also some support staff like CA and some technical as well as non technical workers also so

that we can say that company is having a good staff for running business successfully.


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PRODUCTION PLAN

Machine working and capacity:

Because of the starting of new ideas we have purchase machine with normal capacity (12, 00,000

Sq.fit per Year) to decrease our cost as much as possible and also we have target to manufacture

and sell 6, 00,000 Sq.fit of plastic film of different type in coming year and we are going to

expand our target as per market situation and response in future.

Material Conversation Process:

In this machine first of all we are going to have plastic in plain liquid form and we are going to

add it into machine and then we are going to give program to machine as per design and then

colour will be mixed by machine itself as per design and then it will going to give plastic film as

output.

We are going to produce it in lot of 1000 meters and then cleaner person is going to clear dust

and colour and then we put another lot for manufacture.

We have cooler machine to make that roll cool and then we are going to roll out that plastic filmwith round bar stand and then we cut as per order of dealers and builders and then pack it into

paper box and deliver it.

So this is the basic conversation process of that liquid plastic into plastic film.

Supply chain:

Now we have to pack it and load it into the transport vehicle sent by our dealers or customer and

charges of transport will be bear by that dealers or customers. And if there are any defectives

then we give facility to replace it.


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TECHNOLOGY PLAN

Description of Technology

Machine imports from the Korea because we are using lower capacity machinery because we are

starting new operation that does not exist in the Indian market. We are gives disposable material

to the supplier so we can get continuous raw material from them and also it is helpful to building

good relationship with them. Machine capacity is 12,00,000 Sq.fit which is install at starting

period and then we are update new machinery based on demand and the basic information is

their following,

Film TechnologyComponents

The performance and durability of the window film selected is determined by the types and

quality of the components and construction used. The essential components include:

Protective Release Linera film, usually polyester, which is used to cover the adhesive

and protect it from contamination before installation

Adhesive high quality, low or zero distortion adhesives that adheres the polyester film to

glass; types used for automotive installations retain high adhesion even on double curved glass

Polyester Filma strong, high clarity, high quality plastic film more than one layer may be

used with a laminating adhesive to produce a multi-layered structure

Scratch Resistant Coating a hard acrylic coating that provides protection for the polyester

against scratching and abrasion

Dies, metals, alloys and UV inhibitors are added to produce the specific properties desired


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FILM TECHNOLOGYMANUFACTURING PROCESSES

Manufacturing processes, each requiring care to ensure the highest quality is obtained, include:

Coating:Material is transferred from a container onto a large roller, then from the roller onto

the surface of polyester film. Examples include scratch resistant surfaces and adhesives.

Laminating:A film coated with adhesive is adhered to a second uncoated film, using a roller

system to press the two films together.

Metallising:A roll of polyester film is wound round a water-cooled roller in a large metal

chamber, and the air is pumped out to produce a vacuum. Metal usually Aluminium is

evaporated onto the cold surface of the film; very few metals evaporate in a vacuum so

sputtering is used for other metals. Metallising is a fast process compared to sputtering.

Sputtering: Equipment very similar to metallising is used, but a metal or alloy target is

bombarded with positive ions to knock (sputter) atoms of metal out of the target and onto the

cold film surface. A large number of different metals and alloys can be sputtered. Metals used in

sputtering, such as Nickel, can also have extra resistance to corrosion.


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Colouring:Colours may be added to the adhesive before coating onto the polyester (as above)

or the polyester film may be deep dyed. The colour produced is usually a mixture of different

dyes; in general, better durability is obtained using deep dyeing processes.


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MARKETING PLAN

1. TARGET MARKETOur target market is fabricators who are make windows, glass dealers, builders & developers and

retail customers.

1.1. Target Market Needs

Our target market needs are cheaper product because people are price sensitive, easily

availability because demand is more compare to supply, variety of design and easy to change

film.

1.2. Satisfying Target Market Needs Cheaper Product Availability of variety is much higher

Change is very easy

Offer the fastest service possible2. PROMOTION

Ours plans to generate sales through print advertisement and broacher. We are prepare broacher

which is provide full fledge information about the product likewise, basic information of

product, availability it means location and contact information. This broacher distributes to the

fabricators, glass dealers, builders & developers and set the meeting with them. And also we give

print advertisement in local newspaper so people are demanded this product in the market

because our primary objective is create awareness in the market.


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3. PRICINGIt is important to keep price as low as possible due to the fact that current low market penetration

is attributed to high price.

4. LOCATION

Product available at our outlet and glass dealers outlet because fabricators purchase glass from

their dealers so availability of product is high and they can get easily from them.

5. PRODUCT FORECAST

Our goal is 6, 00,000 sq.fit of glass film sold in first year in the India because people are not

aware about glass film and they dont believe on glass film at startingperiod.

6. PURPOSE AND OBJECTIVE OF THE ORGANIZATION

Our objectives are creating awareness, customer satisfaction, market coverage and profit. Our

purpose is to provide product at cheaper rate and also availability of variety.


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ORGANIZATIONAL PLAN

The Management Team section outlines:

Management Team:Main three C.E.O of the company have fulfilled their graduation. from SPB College

of business administration as well as currently in MBA in reputed institute. and 2 of

them are having specialization in marketing and 1 is having specialization in human

resource management.

Working Structure:Our factory requires 4 workers (2 some technical and 2 regular) and 2 marketing

persons and 1 designer and support staff to run our work regularly. And to ensure

achievement of our goals working hours will be 9 am to 7 pm, although order will be

fulfill on basis of first some first serve basis.

Expertise:From Three CEO two of them are marketing specialize people having BBA degrees

and good knowledge of marketing as well as CRM. So they will be having all

responsibilities of marketing and training as well..

Personnel Plan: In future we plan for expand our business in 5 cities at a time newhierarchy of organisation and new personnel are hiring from outside.


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FINANCIAL PLAN

COST SHEET

Cost SheetParticular Total Amount (In

Rs.)

Per Sq.Fit

Amount (In Rs.)

Direct Material (30000kg*40Rs, 6000 lt*50Rs) 15,00,000 2.5

Carriage Inward(1500*12) 18,000 0.03

Direct Wages(15000*2, 8000*2,7000*1) 6,36,000 1.06

Direct Expense (Packing box) 2,00,000 0.33

Prime Cost (A) 23,54,000 3.98

Factory Overhead / Work Overhead

Loose tools 12,000 0.02

Rent(30000*12) 3,60,000 0.6

Power(10000*12) 1,20,000 0.2

Depreciation of Equipment (trolley, stand, round bar

(10%), cooler (15%)

17,500 0.029

Depreciation on Machinery (10%) 80,400 0.13

Lubricant 18,000 0.03

Repairs & Maintenance 12,000 0.02

Other Overhead 3,000 0.005

Factory Cost /Work Cost (B) 6,22,900 1.034

Office Overhead

Salaries(Designer-8000, Accountant-2000) 1,20,000 0.2

Water bills 3,000 0.005Insurance 1,00,000 0.16

Telephone Bill 2,500 0.004

Printing & Stationary 10,000 0.016

Commercial tax 2,400 0.004

Cleaner(3000*12) 36,000 0.06

Depreciation of Furniture & Equipment (10%) 5,000 0.008

Depreciation on Computer & Printer (15%) 10,800 0.018

Other Overhead 2,500 0.004

Office Cost (C) 2,92,200 0.484

Cost of Production (A+B+C) 32,69,100 5.498Selling and Distribution Overhead

Salesmen(2*12000) 2,88,000 0.48

Selling and Distribution Overhead 33,000 0.055

Selling & Distribution Cost (D) 3,21,000 0.535

Cost of Sales (A+B+C+D) 35,90,100 5.98

Profit 24,09,900 4.0165

Sales 60,00,000 10


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BALANCE SHEET FOR THE FIRST YEAR

(Note: 6, 00,000 Sq. Fit @ 10 Rs.)

TRADING ACCOUNT

Particulars Amount Particulars Amount

Raw material Sales 60,00,000

Plastic(35,000kg*40) 14,00,000 Closing Stock 2,50,000

Colour Ink(7000*50) 3,50,000

Carriage Inward(1500*12) 18,000

Direct Wages(15000*2,

8000*2,7000*1)

6,36,000

Direct Expense (Packing box) 2,00,000Loose tools 12,000

Rent(30000*12) 3,60,000

Power(10000*12) 1,20,000

Gross profit 31,54,000

Total 62,50,000 Total 62,50,000


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PROFIT AND LOSS ACCOUNT


Salaries(Designer-8000,Accountant-2000)

1,20,000 Gross profit 31,54,000

Water bills 3,000

Insurance Premium 1,00,000

Telephone Bill 2,500

Printing & Stationary 10,000

Commercial tax 2,400

Cleaner(3000*12) 36,000

Bank interest 2,70,000

Depreciation of Furniture &

Equipment (10%)

5,000

Depreciation on Computer &

Printer (15%)

10,800

Other Overhead 2,500

Bank fees 12,000

Depreciation of Equipment

(trolley, stand, round bar

(10%), cooler (15%))

17,500

Depreciation on Machinery 80,400

Lubricant 18,000

Repairs & Maintenance 12,000

Salesmen(2*12000) 2,88,000

Advertisement 33,000

Income Tax 6,39,270

Net profit 14,91,630

Total 31,54,000 Total 31,54,000


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BALANCE SHEET

Liabilities Amount Assets Amount

Owners Capital(5,00,000 each person,(3

person))

15,00,000 Machinery 8,04,000-Dep(10%) 80,400

7,23,600

PAT 14,91,630 Furniture 50,000

-Dep(10%) 5,000

45,000

Bank Loan @ 18% of SBI(for

10 year)

15,00,000 Computer & printer 72,000

-Dep(15%) 10,800

61,200

Dep Reserve 1,13,700 Equipment(Trolley, 1,30,000

Stand, Round bar)

-Dep(10%) 13,000

1,17,000

Income tax 6,39,270 Cooler 30,000-Dep(15%) 4,500 25,500

Debtors 3,00,000

Bank 22,33,380

Cash on hand 14,88,920

Inventory 2,50,000

Total 52,44,600 Total 52,44,600


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BALANCE SHEET FOR THE SECOND YEAR

(Note: 50% increase in sales of previous year)

TRADING ACCOUNT


Opening stock 2,50,000 Sales 90,00,000

Raw material

Plastic(50,000kg*40) 20,00,000 Closing Sock 5,00,000

Colour Ink(10000*50) 5,00,000



8000*2,7000*1)

6,36,000

Direct Expense (Packing) 3,00,000

Loose tools 12,000

Rent(30000*12) 3,60,000

Power(10000*12) 1,80,000


Total 95,00,000 Total 95,00,000


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Salaries(Designer-8000,

Accountant-2000)

1,20,000 Gross profit 52,44,000

Water bills 3,000





Cleaner(3000*12) 36,000


Depreciation of Furniture &Equipment (10%)

4,500


Printer (15%)

9,180




(10%), cooler (15%))

15,525


Lubricant 27,000


Salesmen(2*12000) 2,88,000


Income tax 12,70,810


Total 52,44,000 Total 52,44,000


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BALANCE SHEET


Owners Capital(5,00,000 each person)

15,00,000 Machinery 7,23,600-Dep(10%) 72,360

6,51,240

Net Profit 29,65,225 Furniture 45,000

-Dep(10%) 4,500

40,500

Bank Loan @ 18% of SBI 15,00,000 Computer & printer 61,200

-Dep(15%) 9,180

52,020


Stand, Round bar)

-Dep(10%) 11,700

1,05,300

Income tax 12,70,810 Cooler 25,500

-Dep(15%) 3,825

21,675

Debtors 4,50,000

Bank 33,78,339


Inventory 5,00,000

Total 74,51,300 Total 74,51,300


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BALANCE SHEET FOR THE THIRD YEAR

(Note: 100% capacity)

TRADING ACCOUNT


Opening stock 5,00,000 Sales 1,20,00,000

Raw material

Plastic(65,000kg*40) 26,00,000 Closing Stock 7,50,000

Colour Ink(13,000*50) 6,50,000



8000*2,7000*1)

6,36,000

Direct Expense (Packing) 4,00,000

Loose tools 12,000

Rent(30000*12) 3,60,000

Power(10000*12) 2,50,000


Total 1,27,50,000 Total 1,27,50,000


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Salaries(Designer-8000,Accountant-2000)

1,20,000 Gross profit 73,24,000

Water bills 3,000





Cleaner(3000*12) 36,000


Depreciation of Furniture &

Equipment (10%)

4,050


Printer (15%)

7,803




(10%), cooler (15%))

13,781


Lubricant 40,000


Salesmen(2*12000) 2,88,000


Income tax 18,83,803


Total 73,24,000 Total 73,24,000


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BALANCE SHEET


Owners Capital(5,00,000 each person)

15,00,000 Machinery 6,51,240-Dep(10%) 65,124

5,86,116

Net Profit 43,95,539 Furniture 40,500

-Dep(10%) 4,050

36,450

Bank Loan @ 18% of SBI 15,00,000 Computer & printer 52,020

-Dep(15%) 7,803

44,217


Stand, Round bar)

-Dep(10%) 10,530

94,770

Income tax 18,83,803 Cooler 21,675

-Dep(15%) 3,251

18,424

Debtors 6,00,000

Bank 44,73,233


Inventory 7,50,000

74,55,388

Total 95,85,365 Total 95,85,365


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FINANCIAL FEASIBILITY

1) Net profit ratio:Net profit ratio = Net profit

------------ X100

Sales

Year 1:

Net Profit ratio = 14, 91,630

------------ X 100

60, 00,000

= 24.86%

Year 2:

Net Profit ratio = 29, 65,225

------------ X 100

90, 00,000

= 32.94%

Year 3:

Net Profit ratio = 43, 95,539------------ X 100

1, 20, 00,000

= 36.62%


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2) Total assets turnover= = Sales-------------

Total assets

Year 1:

Total assets turnover = 60, 00,000

-------------

52, 44,600

= 1.14:1

Year 2:

Total assets turnover = 90, 00,000

-------------

74, 51,300

= 1.2:1

Year 3:

Total assets turnover = 1, 20, 00,000

-------------

95, 85,365

= 1.25:1


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Gross profit Ratio

Year1

Gross profit Ratio= Gross profit

------------------

Sales

= 31,54,000/60000 = 52.57

Year 2

= 52,44,000/90,00,000 = 58.27

Year 3

= 73,24,000/1,20,00,000 = 61.03

Capital turnover ratio:

Year 1 =Net assets/ capital employed

=6000000/3000000

=2:1

Year 2 =9000000/3000000

=3:1

Year 3 =12000000/ 3000000

=4:1

Debt equity ratio:

Year 1 =Total debt/total owner fund

=1500000/1500000

=1:1


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http://www.parkermotion.com/products/IPS_Structural_Aluminum__7247__30_32_80_567_29.html

http://www.aluminum.org/Content/NavigationMenu/TheIndustry/AluminumProducts/default.htm
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